Group 1 - The core event, ID. RUN, showcases SAIC Volkswagen's commitment to both fuel and new energy vehicles, highlighting the brand's latest achievements in the fields of new energy and sports design [1][3] - The event promotes a green and healthy travel lifestyle, reflecting the transformation of the "industrial rust belt" along the Suzhou River into a "lifestyle showcase" [3][5] - SAIC Volkswagen has launched new energy models such as the ID. ERA concept car and ID.3 GTX, emphasizing the company's innovative and progressive corporate values [5][7] Group 2 - The ID. ERA is positioned as a full-size extended-range SUV, featuring the award-winning EA211 engine, which offers a range exceeding 1000 kilometers [5] - The vehicle is equipped with an intelligent driving assistance system and a digital cockpit that utilizes multi-modal AI for human-machine emotional interaction, addressing consumer demands for intelligence and long-range capabilities [5] - SAIC Volkswagen aims to advance its strategy of coordinated development across oil, electricity, and hybrid energy, supporting over 28 million car owners in their journeys [7]

Core Viewpoint - SAIC Volkswagen emphasizes its commitment to quality and long-termism by transforming its exhibition booth into a "Quality Laboratory" at the Shanghai Auto Show, showcasing its engineering and manufacturing processes to the public [1][6][13] Group 1: Quality and Technology Showcase - The "Quality Laboratory" features over 100 durability tests, 338 battery pack tests, and more than 6,000 vehicle tests, allowing visitors to observe various quality processes up close [3] - A notable attraction is the "dummy army," which simulates real-life collision scenarios to assess passenger safety across different demographics, acting as an "invisible guardian" for users [4] - The EA888 and EA211 engines are highlighted, showcasing SAIC Volkswagen's advancements in engine performance and energy efficiency, with the ID. ERA concept vehicle achieving a range of over 1,000 kilometers [7] Group 2: Service Quality Enhancement - SAIC Volkswagen is prioritizing service quality improvements, announcing 2025 as its "Service Year," with initiatives like a fixed pricing model and lifetime warranty for all fuel SUVs [8] - The company has optimized the online service experience, enabling traceability of parts and maintenance records, and has upgraded its app to enhance real-time interaction between consumers and experts [10] Group 3: Collaborative Innovation - The Shanghai Auto Show features a new automotive technology and supply chain exhibition area, highlighting the need for collaboration across the industry for smart transformation [11] - SAIC Volkswagen has formed strategic partnerships with ten leading companies in the automotive technology sector, expanding its technological ecosystem [11] - The company aims to transition from merely manufacturing vehicles to creating a sustainable industrial ecosystem, focusing on user needs and high-quality standards [13]