Core Viewpoint - Great Wall Motors has officially opened its factory in Brazil, marking a significant step in its expansion into the Latin American market [1][2]. Group 1: Factory Opening and Significance - The opening of the Brazilian factory was attended by Brazilian President Lula, highlighting its importance [2]. - This factory represents Great Wall Motors' commitment to establishing a presence in Latin America, bringing its advanced Hi4 hybrid four-wheel drive technology to the region [2]. Group 2: Factory Acquisition and Development - The Brazilian factory, located in Iracemápolis, São Paulo, was acquired from Mercedes-Benz, which had previously invested 600 million Brazilian Reais in its construction and an additional 100 million Euros for upgrades [5]. - The factory was idle after Mercedes-Benz ceased production in 2021, leading to Great Wall Motors acquiring the facility in August 2021 without transferring personnel [5]. - Following the acquisition, Great Wall Motors has upgraded the factory with its global production technologies, aiming for an annual production capacity of 50,000 vehicles, with plans for future increases [5]. Group 3: Production Plans - The initial production at the Brazilian factory will include models such as the Haval H6 gasoline and hybrid SUVs, Haval H9, and Poer pickup trucks [6]. - Additionally, ethanol hybrid models are planned to be produced in Brazil within a year [6].

Core Viewpoint - The completion and operation of Great Wall Motors' factory in Brazil marks a significant step in the company's strategy to deepen its presence in the Latin American market, leveraging advanced technology and local production capabilities to enhance competitiveness and meet local demand [1][3][7]. Group 1: Factory Overview - The Great Wall Motors factory in Brazil covers an area of 1.2 million square meters, with a building area of 94,000 square meters, featuring advanced production capabilities including hybrid and diesel vehicle manufacturing [4]. - The initial production capacity of the factory is set at 50,000 vehicles per year [4]. Group 2: Market Strategy - Great Wall Motors aims to establish a strong foothold in Brazil, which is the largest automotive market in South America, by transitioning from simple product exports to a more localized production strategy [3][6]. - The company has achieved a sales volume of 29,000 vehicles over three years since entering the Brazilian market, with a 19.8% year-on-year increase in sales in the first half of 2025, surpassing the industry average growth rate by 17 percentage points [3][6]. Group 3: Product and Technology - The initial models to be produced at the Brazilian factory include the Haval H9, 2.4T Great Wall Cannon, and Haval H6 series, with plans to introduce the WEY brand's flagship SUV [6]. - Great Wall Motors has developed a comprehensive powertrain strategy, including advanced engine technologies such as 3.0T V6, 4.0T V8 gasoline engines, and 2.4T diesel engines, along with self-developed 9AT/9HAT transmissions [6]. Group 4: Global Strategy and Localization - The establishment of the factory is part of Great Wall Motors' "new four modernizations" strategy, focusing on localization of production, business operations, brand cross-cultural integration, and supply chain security [7]. - The company has a global user base of over 15 million and has established more than 1,400 overseas sales channels, with cumulative overseas sales exceeding 2 million vehicles [8]. Group 5: Local Economic Impact - The factory's operation is expected to create over 2,000 jobs in Brazil, contributing positively to the local economy and fostering collaboration with local suppliers [11][12]. - Great Wall Motors plans to increase local procurement to 35% next year, enhancing its integration into the local supply chain [11]. Group 6: Corporate Social Responsibility - The company has been recognized as a best employer brand in Brazil, emphasizing its commitment to creating a positive work environment and promoting cultural exchange [12]. - Great Wall Motors focuses on long-term value creation, balancing short-term market performance with brand building, technological innovation, and social responsibility [12].

【魏建军：#长城汽车巴西工厂正式开业#】长城汽车董事长@魏建军 在微博发文称，长城汽车巴西工 厂在北京时间8月16日凌晨正式开业，巴西总统卢拉亲临现场。 巴西工厂的投产,意味着长城汽车将在拉美这片热土扎根生长,我们将把全球领先 的Hi4混动四驱技术带到拉美。 作为中国最早出海的车企之一,长城早在1997年,就第一次走出了国门。28年 来,我们已经在海外卖出了200多万辆车,在全球有1500多万用户。 巴西工厂,是我们"生态出海"的新起点,这不仅是长城汽车的新征程,也是中国汽 车人共同的时代使命。我们期待与更多中国汽车人一起努力，让世界看到中国汽车 的力量! #长城汽车巴西工厂竣工投产# 十英注 25-8-16 11:07 发布于 河北 跟大家分享一个好消息,长城汽车巴西工厂,在北京时间8月16日凌晨,正式开 yll. 我们也非常高兴能邀请到巴西总统卢拉先生亲临现场,与我们共同见证这一具有重 大意义的时刻。 魏建军 凶!》 ...

Core Viewpoint - Haval brand is officially launching its "New Energy Four-Wheel Drive Era" strategy, focusing entirely on the development of new energy four-wheel drive technology [1][3]. Group 1: Strategic Focus - Haval will concentrate on the iteration and product development of new energy four-wheel drive technology, committing to producing only four-wheel drive vehicles in the future [1][3]. - The brand is realigning its strategic direction and repositioning its multi-brand portfolio in response to the diverse power types in the new energy market [1]. Group 2: Technology Development - Haval's new Hi4 hybrid four-wheel drive technology is designed to be low in energy consumption, high in efficiency, and easy to control, serving as the strategic foundation for Haval and Tank brands [3]. - The Hi4 technology features a dual motor integration on the front axle, a dedicated engine with an engineering thermal efficiency of 41.5%, and two high-efficiency drive motors with nearly 98% transmission efficiency, enhancing overall vehicle drive efficiency [3]. - The innovative dual motor four-wheel drive layout achieves a 50:50 axle load ratio, coupled with an intelligent four-wheel drive control system for improved handling [3]. Group 3: Safety and Performance - The Hi4 architecture enhances vehicle handling and stability, with a 16.39% reduction in the front drive module's size, allowing for a 10% increase in energy absorption during collisions, thereby reducing cabin intrusion [3]. - Haval aims to provide families with safe, high-quality, reliable, and comfortable new energy vehicles, catering to a wide range of consumer needs from family SUVs to off-road SUVs [3]. Group 4: New Product Launch - Haval has introduced the official modified version of the "Menglong" model based on the Hi4 architecture, addressing user concerns regarding safety, performance, and compliance [4][6]. - The modified vehicle features custom front and rear bumpers, a visually elongated design, and aerodynamic enhancements for reduced wind noise and drag, leading to lower energy consumption [6]. - The new model will be officially available to users in the second half of the year [6].