出海四小龙 「Going Global 出海周报」 是创业邦推出的出海系列栏目，旨在为出海领域的创业者和投资人精选 出海大事件、海外大公司、投融资消息，本篇为栏目第 287 篇报道。 整理丨赵晓晓 本周（ 202 4 . 06 . 09 - 2025.06.15 ）出海大事件包括 ： TikTok Shop 美国业务由中国高管接管； TikTok 宣布在英国扩大投资； TikTok Shop 东 南亚站点放宽入驻政策， GMV 泰国超越美国； Temu 美区全托管或将恢复上架；速卖通在中东卖车；京东物流进军沙特：已开启配送，当地招募上千人 团队；携程 CEO 孙洁：未来 3-5 年海外收入占比目标翻倍；韩国时尚电商 Musinsa 拟进军中国和日本市场； Grab ：目前没在同 GoTo 谈合并 等。 TikTok Shop 美国业务由中国高管接管 TikTok 宣布在英国扩大投资 TikTok 宣布将在英国扩大投资，包括在伦敦设立新办事处、扩大业务规模并新增就业岗位。 声明称， TikTok 英国员工人数今年将增至 3000 人，新增 500 多个工作岗位。 据报道， TikTok 正在伦敦巴比肯投资新建办 ...

Group 1 - Douyin E-commerce has launched a new deposit rule allowing new merchants to join with a "0 yuan" entry fee, significantly reducing the deposit threshold by up to 75% compared to previous standards [1] - This initiative is expected to lower the operational costs for merchants and enhance Douyin E-commerce's competitive edge in attracting new businesses, potentially increasing its market share [1] Group 2 - Luo Yonghao's digital persona will debut on Baidu E-commerce on June 15, following a successful initial live stream that generated over 50 million yuan in GMV and attracted over 10 million viewers [2] - The use of AI avatars in live streaming is a novel approach in the competitive live commerce sector, providing a unique experience while also reducing costs and improving efficiency [2] Group 3 - Alibaba International Station's OKKI has introduced its first foreign trade marketing AI tool, AiReach, which can generate and analyze supply chain maps and identify potential customers [3] - Internal testing shows that AiReach has improved marketing open rates from 6% to 15%, tripled inquiry rates, and increased the productivity of foreign trade teams by six times [3]