值得一提的是，奇梦岛壹方城将于12月6日首发推出WAKUKU哇库库·圣诞粉萌萌限定款吊卡，该系列 以WAKUKU经典形象为基础，融入圣诞帽、雪花等节日元素，采用柔雾粉色调，萌趣十足。每款限量 1000只，每人限购2只，发售采取现场随机交付方式，不支持自选。 奇梦岛相关负责人表示，深圳作为粤港澳大湾区的创新高地，是品牌布局的重要城市，此次快闪店将品 牌"情绪价值×原创美学×都市生活方式"的定位进行可视化呈现，希望通过线下场景深化与消费者的连 接，探索潮玩艺术与城市文化的共生模式。对于奇梦岛而言，本次深圳壹方城快闪活动不仅是产品层面 的集中展示，更代表着品牌焕新后的线下体验策略逐步成形，2025年，奇梦岛已经在多个城市陆续落地 快闪店，包括北京朝阳大悦城快闪店、合生汇快闪店、印尼雅加达快闪店等等。2026年上半年，奇梦岛 将会在深圳开设自营门店。 12月5日，HERE奇梦岛在深圳壹方城B2层正式开启"童心「诞」梦奇遇"主题快闪店，作为奇梦岛"四城 闪耀"冬季联动计划的重要一环，此次活动将持续至2026年1月18日，为深圳市民带来一场融合节日氛围 与潮玩艺术的冬日体验。今年冬季，HERE奇梦岛以"IP新品首发""首 ...

Core Viewpoint - The company, Qimengdao (HERE.US), experienced a significant stock increase of over 5%, reaching $4.82, following a strong financial report for Q1 of FY2026, which exceeded revenue guidance expectations [1] Financial Performance - For Q1 FY2026 (July 1, 2025, to September 30, 2025), Qimengdao reported total revenue from its潮玩 (trendy toy) business of 127 million yuan, representing a remarkable quarter-on-quarter increase of 93.3%, surpassing the upper limit of the revenue guidance range of 100 million to 110 million yuan [1] - The company projects Q2 FY2026 revenue guidance to be between 150 million and 160 million yuan, indicating continued strong quarter-on-quarter growth [1] Key Revenue Contributors - The revenue from the star IP matrix has been a significant driver, with WAKUKU generating 89.73 million yuan, ZIYULI contributing 20.76 million yuan, and SIINONO, launched in mid to late July, bringing in 12.89 million yuan, which has injected momentum into Qimengdao's performance [1]

周四，奇梦岛(HERE.US)涨逾5%，报4.82美元。财报显示，2026财年第一季度(2025年7月1日至2025年9 月30日)，奇梦岛实现潮玩业务总营收1.27亿元，环比激增93.3%，远超1亿至1.1亿元的业绩指引区间上 限。 明星IP矩阵持续发力，WAKUKU哇库库营收8973万元，ZIYULI又梨营收2076万元，SIINONO赛诺诺自 7月中下旬推出后营收1289万元，为奇梦岛业绩注入动能。奇梦岛预计2026财年Q2营收指引为1.5亿— 1.6亿元，继续环比高增。 ...

Core Insights - Qimengdao Group reported a significant revenue increase of 93.3% in its潮玩 (trendy toy) business, achieving 127.1 million yuan in Q1 of FY2026 [2][3] - The company has successfully transformed its focus to the潮玩 sector, capitalizing on the current market dynamics characterized by demand upgrades and ecosystem expansion [2][3] Financial Performance - For the quarter ending September 30, Qimengdao's revenue from its key IPs included 89.73 million yuan from WAKUKU and 20.76 million yuan from ZIYULI, contributing to overall performance [3] - The company anticipates further revenue growth, projecting Q2 revenues between 150 million and 160 million yuan [4] Market Position and Strategy - Qimengdao has established a diverse IP portfolio, including 11 proprietary IPs and several exclusive and non-exclusive licensed IPs, enhancing its market presence [3] - The company is leveraging its supply chain efficiency, with a significant increase in production capacity, achieving over 1 million plush blind boxes in August alone, a 20-fold increase from earlier in the year [3] Industry Context - The潮玩 market is evolving into a phase of strong IP operation and comprehensive ecosystem competition, presenting both opportunities and challenges for new entrants [4][5] - Competitors like Pop Mart and Kayo are setting high revenue benchmarks, with Pop Mart projected to reach 13.04 billion yuan in 2024, indicating a competitive landscape [6] Future Outlook - Qimengdao's chairman emphasized the company's strategic focus on潮玩 and its dual-engine growth strategy of IP development and multi-channel expansion, which is expected to solidify its competitive edge [7] - The company possesses over 1 billion yuan in cash reserves, providing a strong foundation for supply chain expansion and strategic investments [6][7]

被市场誉为"下一个LABUBU"的顶流潮玩IP"WAKUKU哇库库"迎来重磅新品。 7.5亿至8亿元年营收指引的"含金量" 随着消费升级以及情绪消费的崛起，潮玩已超越亚文化圈层，成为一种文化消费浪潮席卷全球。数据显 示，从2020—2024年，全球潮玩市场规模由203亿美元增长至418亿美元，年复合增长率约20%，展现出 强劲的增长势头。 作为全球潮玩产业的重要增长引擎，中国市场表现尤为突出，2024年时的整体规模已攀升至763亿元人 民币，2020—2024年的年复合增速高达35.1%，持续领跑全球市场。 而二手市场的繁荣则是我国潮玩产业爆发的真实写照。据《2025闲鱼潮玩消费洞察报告》显示，2025年 第二季度，闲鱼平台潮玩订单量同比提升330.2%，交易额增长309.7%，月均消费人数同比增加43.4%， 人均单次消费达218元。 WAKUKU此次新品延续"撒野"核心主张，以"16+2+1"的丰富配置、可动关节与珠光工艺，在百元级价 位实现了品质突破，生动诠释了品牌"开挂前行吧"的寓意。 作为奇梦岛的核心IP之一，WAKUKU累计销量已破百万盒，并曾带动搜索量飙升6200%。而这一市场 热度，已直接转化 ...

奇梦岛集团董事长李鹏表示，公司营收实现显著环比增长，核心经营指标全面向好，充分印证了"聚焦 潮玩主航道"战略的正确性与前瞻性。他还提到，目前企业采用"IP 研发+全渠道拓展"双引擎战略，将 依托成熟的运营体系与稳健的财务基本面向全球领先潮玩企业靠拢。 12月2日，奇梦岛（NASDAQ: HERE）发布的2026财年第一季度（截至2025年9月30日）财报显示，报 告期内其实现潮玩业务总营收1.271亿元，环比激增93.3%。 （文章来源：中国经营报） 奇梦岛方面表示，本财报季度奇梦岛全面聚焦IP潮玩市场，完成非潮玩业务的剥离，将所有资源集中于 潮玩业务，这一战略聚焦带来了显著的业绩增长，公司已从"转型期"进入"加速模式"。 公开资料显示，今年11月，美股上市公司量子之歌更名为"奇梦岛"，押宝潮玩，今年3月控股并全资收 购WAKUKU所在公司。截至9月30日，奇梦岛拥有包括WAKUKU哇库库在内的11个自有知识产权IP， 以及SIINONO赛诺诺在内的4个独家授权IP和2个非独家授权IP。其中，WAKUKU营收达8973万元，为 奇梦岛业绩注入动能。 目前，奇梦岛在线下网络已覆盖上百个重点渠道，并将持续在北上广 ...

Core Viewpoint - The company, formerly known as Quantum Song, has rebranded to HERE Qimeng Island Group and is fully committing to the trendy toy market, indicating a strategic shift from its original online education focus [1][2]. Group 1: Company Strategy - HERE Qimeng Island Group's current market value is approximately 2 billion RMB, and it plans to focus entirely on trendy toys after acquiring the Shenzhen-based company Letsvan [2]. - The management has signed agreements to sell its original online learning business, allowing the company to concentrate on its main business of trendy toys [2]. - The company aims to develop a strong portfolio of IPs, including WAKUKU, ZIYULI, and SIINONO, to enhance its market presence [2][7]. Group 2: Product Development - The WAKUKU brand is gaining popularity, with expectations to become the next big hit in the trendy toy market [3]. - The success of WAKUKU is attributed to its unique product design and high-quality standards, utilizing clothing materials for toy production [5]. - The company has created a matrix of 11 proprietary IPs and 4 licensed IPs, managing over 40 blind box product lines and 30 plush card products [7]. Group 3: Financial Performance - In the second quarter of 2025, the trendy toy business is projected to generate revenue of 65.78 million RMB, with WAKUKU contributing 60% of this revenue [9]. - The company anticipates a revenue of 7.5 to 8 billion RMB from its trendy toy business in the fiscal year 2026 [11]. Group 4: Marketing and User Engagement - The company emphasizes the importance of user engagement, viewing customers as part of its brand ecosystem [12]. - WAKUKU's visibility has significantly increased due to celebrity endorsements, leading to a 6200% surge in search volume on platforms like Taobao [10]. - The company plans to enhance its IP development through original investments, licensing collaborations, and cross-industry partnerships [13]. Group 5: Retail Expansion - As of October, HERE Qimeng Island's offline sales network covers over 10,000 terminals, with plans to open 3 to 5 self-operated stores by the end of December [16]. - The company aims to provide a unique user experience in its stores, differentiating itself from other toy brands by combining artistry and trendiness [17]. Group 6: Competitive Landscape - The trendy toy industry is highly competitive, with the company focusing on the integration of entertainment and scene penetration as key strategies for brand expansion [18]. - The company is exploring a business model that combines trendy toys with fashion, aiming to elevate the brand's cultural significance [19].

Core Viewpoint - Lehua Entertainment (02306) saw a significant stock increase of over 10%, currently up 11.74% at HKD 2.57, with a trading volume of HKD 10.59 million, driven by positive market insights from the "2025 Xianyu Trendy Toy Consumption Insight Report" [1] Company Summary - Lehua Entertainment's subsidiary Tianjin Yihua and Shenzhen Yiqi have jointly established a platform called "With Huazhong" for the incubation and operation of trendy toy IPs like WAKUKU [1] - The brand's unique aesthetics and collectibility have particularly attracted young consumers, leading to the successful launch of several products and increased attention in both online and offline channels [1] - WAKUKU has emerged as a flagship collectible IP, gaining traction through targeted collaborations and retail expansion [1] Industry Summary - The "2025 Xianyu Trendy Toy Consumption Insight Report" indicates explosive growth in the trendy toy market, with order volume and transaction value both increasing by over 300% in the second quarter [1] - The domestic trendy toy market is experiencing accelerated differentiation, with new IPs entering a golden growth period; LABUBU has topped the sales chart for two consecutive years, while WAKUKU has made its debut in the top 20 [1]

Core Viewpoint - Lehua Entertainment (02306) has seen its stock price increase by over 10%, currently up 11.74% at HKD 2.57, with a trading volume of HKD 10.59 million. This surge is linked to the release of the "2025 Xianyu Trendy Toy Consumption Insight Report," which indicates explosive growth in the trendy toy market by 2025, with order volume and transaction value both increasing by over 300% in Q2 [1][1][1]. Group 1: Market Insights - The "2025 Xianyu Trendy Toy Consumption Insight Report" was published on September 9, highlighting a significant growth trajectory for the trendy toy market, with order volume and transaction value both surging over 300% in the second quarter [1][1][1]. - The domestic trendy toy market is experiencing accelerated differentiation, with new IPs entering a golden growth period. LABUBU has topped the sales chart for two consecutive years, while WAKUKU has made its debut in the top 20 sales rankings [1][1][1]. Group 2: Company Developments - Lehua Entertainment's mid-year performance report for 2025 reveals that its subsidiary, Tianjin Yihua, has partnered with Shenzhen Yiqi to establish "He with Huazhong," a platform for the incubation and operation of trendy toy IPs like WAKUKU [1][1][1]. - The unique aesthetics and collectibility of the WAKUKU brand have particularly attracted young consumers, leading to the successful launch of several products and increased attention in both online and offline channels [1][1][1]. - WAKUKU has emerged as a flagship collectible IP, gaining traction through targeted collaborations and retail expansion [1][1][1].