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Snapchat and Instagram are starting to chase the same growth strategy
Business Insider· 2025-09-09 21:39
Core Insights - Snapchat is experiencing a shift in user behavior, leading to a strategic change in its platform focus from traditional Friend Stories to Spotlight, a TikTok-like feed of short videos [1][2][3] - The company aims to reach 1 billion users by leveraging Spotlight, which has already attracted over 550 million monthly active users and accounts for more than 40% of total content time spent [3] - Other social media platforms, such as Instagram, are also adapting to similar trends, emphasizing private sharing and messaging over public content [4][10] Group 1: Snapchat's Strategic Shift - CEO Evan Spiegel highlighted the decline in Friend Stories as a significant challenge, noting that these stories were once crucial for initiating conversations among users [1] - The transition to Spotlight is seen as essential, with plans to make sharing Spotlight content more seamless within the app [2][8] - The company is adjusting its ranking systems to prioritize sharing and conversations, alongside developing new features like status updates to enhance user engagement [8][9] Group 2: Industry Trends - Instagram is also witnessing a shift towards private content sharing, with its head, Adam Mosseri, indicating a focus on enhancing messaging features [4] - Recent updates on Instagram include a repost feature and an expanded "friends tab" to facilitate easier interaction among users [10] - Both Snapchat and Instagram are recognizing the need to adapt their products to align with changing user behaviors, focusing on shareable content and social interactions [8][10]
Cracker Barrel is pausing its restaurant renovations after backlash to its rebrand and new logo
Business Insider· 2025-09-09 18:02
Cracker Barrel's cluttered, antique-filled walls are the latest feature of the restaurant to see a revival. The chain said Tuesday that it would halt its plans to remodel some stores. It marks the latest backtracking from Cracker Barrel: Last month, the restaurant rolled back a new logo after backlash from customers and President Donald Trump."You've shared your voices in recent weeks not just on our logo, but also on our restaurants," the chain said Tuesday as it suspended its renovation plans. Cracker B ...
Google really doesn't want you to think the open web is in decline
Business Insider· 2025-09-09 17:57
Core Viewpoint - Google has acknowledged a decline in the open-web display advertising market, which contradicts its previous assertions about the health of the web [1][4][12]. Group 1: Google's Legal and Market Position - Google filed court documents indicating that the open web is in "rapid decline," which has raised questions about its previous claims regarding the web's vitality [1][4]. - A spokesperson clarified that the decline referred specifically to the "open-web display advertising" market, not the open web itself [2][3]. - Google later issued a memorandum to correct its earlier statements, emphasizing that the shorthand used was misleading [3]. Group 2: Industry Context and Reactions - Publishers have reported significant declines in traffic and programmatic ad revenue, suggesting that the web is not thriving as Google claims [5][12]. - Similarweb data indicates that the median zero-click rate increased from 60% to 80% due to Google's AI Overviews, which may be impacting website traffic negatively [5]. - Critics, including Jason Kint from Digital Content Next, argue that Google's distinction between open web and open-web display advertising is negligible and question the sensitivity of Google regarding this issue [13][14]. Group 3: Antitrust Implications - The Department of Justice has filed an antitrust suit against Google, claiming it holds an illegal monopoly in certain online adtech markets, with potential remedies including divestiture of its AdX ad exchange and DfP ad server [11]. - Google contends that investments in non-open web display advertising, such as connected TV, are increasing at the expense of open web display advertising [12].
Citi poaches IBM exec to accelerate its AI ambitions: See the memo
Business Insider· 2025-09-09 15:08
Core Insights - Citigroup has appointed Shobhit Varshney, a former IBM executive, as its new head of AI, indicating a strong push towards integrating artificial intelligence into banking operations [1][11] - The bank aims to enhance client and colleague experiences, strengthen internal controls, and boost productivity through responsible AI capabilities [4][14] Company Developments - Varshney previously led data and AI initiatives at IBM and will collaborate closely with Citi's COO Anand Selva and CTO David Griffiths to scale AI across the organization [2][13] - Citi has already provided approximately 175,000 employees access to AI tools such as Stylus, Workspaces, and Assist, and is using AI to improve customer service in its U.S. personal banking sector [3][15] - A multi-year initiative is underway to enhance customer experience through specialized GenAI tools, with over 5,000 agents already utilizing new tools like Agent Assist [16] Industry Context - The appointment of Varshney reflects a broader trend among banks, including JPMorgan and Goldman Sachs, to leverage AI for automating tasks, improving risk management, and increasing operational efficiency [5] - Goldman Sachs' CEO expressed optimism about AI's potential to enhance efficiency and free up capital for new investments during a recent financial services conference [5]
Microsoft is officially sending employees back to the office. Read the memo.
Business Insider· 2025-09-09 15:05
Core Points - Microsoft is implementing a mandatory return-to-office (RTO) policy requiring employees to work in the office at least three days a week, starting February 23, 2026, for those living within 50 miles of a Microsoft office [2][14] - The RTO policy will be rolled out in three phases: first in the Puget Sound area, then expanding to other US locations, and finally to international offices [14][18] - Employees can request exceptions to the RTO policy by September 19, although details on how exceptions will be handled were not provided [3][16] Company Policy Changes - Microsoft previously had a flexible work policy allowing employees to work from home at least half the time, but this is evolving to align more closely with policies at other tech companies like Meta and Google [5][6] - The new RTO policy reflects an increase in performance pressure on employees, with the company having laid off thousands of low performers and introducing a new performance improvement plan [6][15] - The company aims to enhance collaboration and productivity by encouraging in-person work, citing data that shows employees thrive when working together physically [13][15] Communication and Implementation - The announcement was made via an internal email from Microsoft HR chief Amy Coleman, emphasizing the need for clarity and consistency in work expectations while maintaining some level of flexibility [15][17] - Managers are provided with resources to support their teams during this transition, and specific guidance will be communicated to employees from their leadership [17][18] - Timelines for additional US office locations and international plans will be announced in the future [18]
Apple's big 'awe-dropping' iPhone 17 event kicks off soon — follow along for the latest
Business Insider· 2025-09-09 15:03
Core Viewpoint - Apple is set to make significant product announcements during its highly anticipated event, including the new iPhone 17 lineup, which is expected to impress consumers and drive upgrades [1][4]. Product Announcements - The event will likely feature a new slimmer iPhone 17 "Air," positioned between the entry-level iPhone 17 and the high-end Pro variants, powered by the new iOS 26 [3][5]. - Additional products expected include AirPods Pro 3, Apple Watch Series 11, and a new Apple Watch Ultra [4]. - Analysts predict the announcements will align with previous reports regarding new camera features and accessories, with potential price increases of $50 to $100 for new iPhone models due to tariffs [5][7]. Pricing Expectations - Some analysts forecast that the iPhone 17 family could see price hikes, with the iPhone 17 "Air" potentially costing around $999, which is about $100 more than the previous model [7]. - The iPhone 17 Pro is expected to start at $1,099 for the 256 GB version, as the 128 GB storage model may be eliminated [8]. Recent Company Performance - Apple has recently reported stronger-than-expected iPhone sales, contributing to a positive outlook for the company ahead of the event [10]. - Tim Cook has experienced a series of wins for Apple, including favorable rulings in court and positive recognition from government officials [9][11].
Starbucks CEO Brian Niccol's first year: Why Wall Street isn't convinced over the coffee giant's brewing turnaround
Business Insider· 2025-09-09 07:01
Core Insights - Brian Niccol joined Starbucks on September 9, 2024, at a challenging time for the company, facing customer complaints about long wait times, a malfunctioning app, and understaffed stores [1] - The company reported six consecutive quarters of declining sales from Q2 2024 to Q3 2025 [1] Group 1 - Niccol introduced a "Back to Starbucks" comeback campaign aimed at improving various aspects of the business, including barista attire and the mobile ordering system [2] - A year after the implementation of the turnaround plan, a Starbucks spokesperson indicated improvements for both customers and employees, although Wall Street remains skeptical about the effectiveness of these changes [2]
Japan's tariff negotiator says the US's reciprocal tariffs will be lowered by next week
Business Insider· 2025-09-09 04:04
Group 1 - Japan's tariff negotiator announced that US tariffs on Japanese goods will be reduced, including those on automobiles and automotive parts [1] - In July, President Trump initially imposed a 25% tariff on Japanese goods, which was later reduced to 15% due to Japan's commitment to invest $550 billion in the US [2] - An executive order from Trump in September stated that Japan would provide American producers in various sectors with improved market access in exchange for the tariff reduction [3]
Private markets are courting retail investors—but Blue Owl's CEO warns the road ahead may be rocky
Business Insider· 2025-09-08 22:34
Industry Overview - The private markets industry is increasingly targeting wealthy retail investors, a significant shift from a decade ago when institutional investors dominated this space [1][4] - The recent executive order from the Trump administration is expected to provide private equity firms access to millions of Americans' retirement accounts, further expanding the market [4] Company Insights - Doug Ostrover, co-CEO of Blue Owl, highlighted the challenges of gaining traction with retail investors, noting that efforts can be costly and slow [2][3] - Blue Owl's strategy included significant investments in technology and education for financial advisors, as well as hiring experienced wealth management professionals [5] - Ostrover's firm, originally founded as Owl Rock in 2016, has become a key player in the wealth channel, despite initial skepticism about the viability of targeting retail investors [6][10] Market Dynamics - The industry is witnessing a competitive landscape where major firms are investing millions to reach potential retail clients, indicating a strong commitment to this market segment [5] - The sales strategy for private equity funds now heavily relies on access to financial advisors, which is crucial for reaching wealthy investors [4]
NBCUniversal is calling employees back to the office 4 days a week. Read the full memo.
Business Insider· 2025-09-08 20:04
Core Points - NBCUniversal has announced a return-to-office (RTO) policy requiring hybrid employees to work in-person at least four days a week starting January 5, 2026, with the option to work remotely on Fridays [1][10] - The company's COO, Adam Miller, emphasized the benefits of in-person collaboration for innovation and creativity in a memo to employees [2][9] - Employees unwilling to comply with the new policy can discuss a voluntary exit assistance package with HR [2][12] Company Context - NBCUniversal's RTO initiative aligns with its parent company, Comcast, which implemented a similar policy in September 2023 [3] - Other media companies, such as Paramount, have also issued RTO mandates, with Paramount requiring employees to report to the office five days a week starting January 5, 2026 [3] - Major corporations across various industries, including JPMorgan, Starbucks, and Amazon, have also established in-office work requirements [8] Employee Feedback - Some NBCU employees have expressed that in-person work enhances efficiency and productivity, although concerns about meeting room availability have been raised [8] Future Outlook - The company is preparing for significant events in 2026, including the Milan-Cortina Olympics, Super Bowl LX, and the 2026 FIFA World Cup, alongside major film releases and series premieres [13]