Core Insights - Jay Chou's "Carnival" world tour has been ongoing since 2019, with over 100 performances and sustained popularity, culminating in a grand finale in Shanghai [1] - A partnership has been established between Giant Star Legend and Shanghai Jiushi Cultural Communication Co., Ltd. to launch the "Finding Zhou Classmate" project during the Shanghai Tourism Festival in September-October 2025 [1][2] - The collaboration aims to enhance the "ticket economy" and promote urban cultural tourism, integrating music performances with city landmarks and commercial pop-up experiences [2] Company Developments - Giant Star Legend has been leveraging Jay Chou's concerts to promote the "Finding Zhou Classmate" initiative, generating revenue through sponsorship, merchandise sales, and licensing fees [2] - The upcoming Shanghai event will feature giant Zhou Classmate portraits and themed pop-up stores at six landmark locations, supported by the Shanghai Municipal Bureau of Culture and Tourism [2] - The initiative aims to create an immersive cultural and entertainment consumption ecosystem, enhancing local tourism and consumer engagement [2] Industry Trends - Emotional value-driven interest consumption is emerging as a significant trend, with IP images serving as key carriers of emotional value [3] - Jay Chou's IP is recognized as a potential high-quality "emotional asset," capable of bridging fan culture to mainstream consumption, leading to sustainable brand equity and commercial returns [3]

Core Viewpoint - The company, 巨星传奇, has seen its stock price increase by over 5%, currently trading at 13.99 HKD with a transaction volume of 138 million HKD, following the announcement of a collaboration with 久事文传 for a large-scale IP and cultural tourism project in Shanghai [1]. Group 1: Collaboration Details - 巨星传奇's wholly-owned subsidiary, 上海星创智权文化创意, has signed a cooperation agreement with 久事文传 to launch a joint project during the Shanghai Tourism Festival in September and October [1]. - The collaboration includes the "寻找周同学上海站" project, which will feature giant portraits of 周同学 at six landmark locations in Shanghai, along with pop-up points and themed scenes [1]. - The project will integrate elements of 周同学 into the public transport system, including buses and river cruises, marking the largest comprehensive IP, cultural tourism, and concert event organized by the company to date [1]. Group 2: Strategic Goals - The partnership aims to explore the "ticket economy" and enhance urban cultural tourism development through large-scale themed events [1]. - The initiative seeks to create a multi-dimensional integration of cultural tourism and commercial performances, focusing on music events while linking them to urban landmarks and commercial pop-up experiences [1]. - By deepening collaborations with various cities, the company aims to expand the commercial value of 周同学, ultimately generating greater value for the organization [1].

（文章来源：每日经济新闻） 每经AI快讯，8月6日，截至发稿，巨星传奇(06683.HK)涨5.01%。 ...

Core Viewpoint - The company, 巨星传奇, has seen its stock price increase by over 5%, currently trading at 13.99 HKD with a transaction volume of 138 million HKD, following the announcement of a collaboration with 久事文传 for a major IP and cultural tourism project in Shanghai [1] Group 1 - The collaboration will take place during the Shanghai Tourism Festival in September and October, featuring a project called "Finding Zhou Classmate" in conjunction with a Jay Chou concert [1] - The project will include the installation of giant portraits of Zhou Classmate at six landmark locations in Shanghai, along with multiple pop-up points and themed scenes [1] - The public transportation system, Suzhou River cruises, and Huangpu River ferries will incorporate Zhou Classmate-themed elements as part of the event [1] Group 2 - This initiative is the largest comprehensive IP, cultural tourism, and concert event organized by the company to date [1] - The collaboration aims to explore the "ticket economy" and enhance urban cultural tourism development through large-scale themed activities [1] - The company expects to create a new immersive entertainment consumption ecosystem by linking music performances with urban landmarks and commercial pop-up experiences [1]

Core Viewpoint - The company, 巨星传奇, has seen its stock price increase by over 5%, currently trading at 13.99 HKD, with a transaction volume of 138 million HKD, following the announcement of a collaboration with 久事文传 for a large-scale IP and cultural tourism project in Shanghai [1] Group 1: Collaboration Details - 巨星传奇's wholly-owned subsidiary, 上海星创智权文化创意, has signed a cooperation agreement with 久事文传 to launch a joint project during the Shanghai Tourism Festival in September and October [1] - The collaboration includes the "寻找周同学上海站" project, which will feature giant portraits of 周同学 at six landmark locations in Shanghai, along with pop-up points and themed scenes [1] - The project will integrate elements of 周同学 into the public transport system, including Suzhou River cruises and Huangpu River ferries, marking the largest comprehensive IP, cultural tourism, and concert event organized by the group to date [1] Group 2: Strategic Goals - The partnership aims to explore the "ticket economy" and enhance urban cultural tourism development through large-scale themed events [1] - The initiative seeks to create a multi-dimensional integration of cultural tourism and commercial performances, centered around music events while promoting city landmarks and commercial pop-up consumption [1] - By deepening collaborations with various cities, the group aims to enhance the commercial value of 周同学, ultimately generating value for the company [1]

格隆汇8月6日丨巨星传奇(06683.HK)发布公告，根据日期为2025年7月25日的配售及认购协议于2025年8 月5日发行3752.45万股普通股。 ...

FF305 翌日披露報表 (股份發行人 ── 已發行股份或庫存股份變動、股份購回及/或在場内出售庫存股份) 表格類別： 股票 狀態： 新提交 公司名稱： 巨星傳奇集團有限公司 呈交日期： 2025年8月6日 如上市發行人的已發行股份或庫存股份出現變動而須根據《香港聯合交易所有限公司（「香港聯交所」）證券上市規則》(「《主板上市規則》」)第13.25A條 / 《香港聯合交易所有限公司GEM證券 上市規則》(「《GEM上市規則》」)第17.27A條作出披露，必須填妥第一章節 。 | 第一章節 | | | | | | | | | | --- | --- | --- | --- | --- | --- | --- | --- | --- | | 1. 股份分類 | 普通股 | 股份類別 | 不適用 | | 於香港聯交所上市 | 是 | | | | 證券代號 (如上市) | 06683 | 說明 | 不適用 | | | | | | | A. 已發行股份或庫存股份變動 | | | | | | | | | | | | 已發行股份（不包括庫存股份）變動 | | | 庫存股份變動 | | | | | 事件 | | 已發行股份（ ...

Group 1 - The core viewpoint of the articles is that 巨星传奇 (06683) has entered into a collaboration agreement with 上海久事文化传播有限公司 to launch a comprehensive IP and cultural tourism initiative during the Shanghai Tourism Festival in September to October 2025 [1][2] - The collaboration will feature a project called "Finding Zhou Classmate Shanghai Station," coinciding with a Jay Chou concert, where giant portraits of Zhou Classmate will be displayed at six landmark locations in Shanghai [1] - The initiative aims to create a new immersive entertainment consumption ecosystem by integrating music performances with urban cultural landmarks and commercial pop-up experiences, enhancing the commercial value of Zhou Classmate [2] Group 2 - The partnership will involve joint marketing and operations, marking the largest event to date for the Zhou Classmate IP, cultural tourism, and concert activities [1] - The collaboration seeks to explore the "ticket root" economy and its full-scene application, contributing to urban cultural tourism development [2] - The initiative is expected to deepen cooperation with various cities, thereby expanding the commercial value of Zhou Classmate and generating value for the company [2]

Group 1 - The company announced a collaboration with Shanghai Jiushi Cultural Communication Co., Ltd. to launch an IP and cultural tourism partnership during the Shanghai Tourism Festival from September to October 2025 [1] - The collaboration will feature a project called "Finding Zhou Classmate Shanghai Station" coinciding with Jay Chou's concert, including giant portraits and themed pop-up points at six landmark locations in Shanghai [1] - This event represents the largest integrated IP, cultural tourism, and concert activity for the company to date [1] Group 2 - The company has previously conducted "Finding Zhou Classmate" activities during Jay Chou's concerts in various cities, generating revenue from sponsorship, merchandise sales, and licensing fees [2] - The partnership aims to explore the "ticket root" economy and enhance urban cultural tourism development by creating immersive entertainment consumption experiences [2] - Collaborating with different cities will help the company expand the commercial value of Zhou Classmate, thereby generating additional value for the company [2]

Group 1 - The company, Giant Star Legend (06683.HK), has entered into a cooperation agreement with Shanghai Jiushi Cultural Communication Co., Ltd. to launch an IP and cultural tourism collaboration during the Shanghai Tourism Festival from September to October 2025 [1][2] - The collaboration will feature a project called "Finding Classmate Zhou" coinciding with Jay Chou's concert in Shanghai, including the placement of giant portraits of Classmate Zhou at six landmark locations and various pop-up points and themed scenes [1][2] - This event represents the largest integrated activity for Classmate Zhou's IP, cultural tourism, and concert to date, with both parties jointly responsible for marketing and operations [1] Group 2 - The company has previously launched the "Finding Classmate Zhou" initiative during Jay Chou's concerts in different cities, generating revenue through sponsorship sharing, merchandise sales, and copyright income [2] - The partnership aims to explore the "ticket root" economy and enhance urban cultural tourism development by creating immersive entertainment consumption experiences linked to music performances and city landmarks [2] - The collaboration is expected to deepen the commercial value of Classmate Zhou and create additional value for the company through expanded partnerships with various cities [2]