Core Viewpoint - The entry of superstar Jay Chou into Douyin has led to a significant surge in the stock price of Giant Legend, a company closely associated with him, resulting in a single-day increase of 107% [1][6]. Group 1: Stock Performance - On July 9, Giant Legend's stock price peaked at 12.86 HKD per share, marking a rise of 100.94% [1]. - As of the latest update, the stock was trading at 12.62 HKD per share, reflecting a 97.19% increase and a total market capitalization exceeding 10.2 billion HKD [1]. - The stock had already seen a notable increase of over 32% in the previous day's trading, closing up by 26.73% [1]. Group 2: Shareholding and Financial Impact - By the end of 2024, key stakeholders including Ye Huimei and Yang Junrong will hold a combined 55.81% of Giant Legend, with this stake valued at over 6.1 billion HKD based on the highest stock price of the day, resulting in a paper profit exceeding 3 billion HKD [3]. - The company’s revenue for 2024 is projected to be 584 million HKD, a 35.8% increase from 430 million HKD in the previous year, with IP creation and operation contributing 314 million HKD, up approximately 65.1% from 190 million HKD [9]. Group 3: Business Operations and Strategy - Giant Legend, established in 2017, is deeply tied to Jay Chou, with its revenue primarily derived from activities related to him, including concerts, endorsements, and merchandise sales [7][8]. - The company has created and managed various IPs, including the official character "Zhou Tongxue" and has plans to launch self-branded products covering fashion, vinyl records, and food [9]. - Giant Legend aims to set up 1,000 vending machines nationwide and open its first physical store in Guangzhou by the third quarter, selling products related to the "Zhou Tongxue" brand and new IPs [9].

Core Viewpoint - The entry of Jay Chou into Douyin (TikTok) has led to a significant increase in his follower count and a surge in related stocks, indicating the strong market impact of celebrity IPs in the digital economy [2][3][5]. Group 1: Douyin Account and Follower Growth - Jay Chou officially joined Douyin on July 9, 2023, under the name "周同学" (Zhou Tongxue), and quickly gained over 265,000 followers within 15 minutes [2][3]. - By July 9 at 1:39 PM, his follower count exceeded 2.65 million, showcasing his strong appeal on social media platforms [3]. Group 2: Stock Market Reaction - Following the announcement of Jay Chou's Douyin account, several "Jay Chou concept stocks" experienced significant price increases, with Hong Kong-listed Giant Legend rising over 100% at one point and closing up over 70% [5][6]. - In the A-share market, stocks like Zhihong Home and Fengshang Culture also saw substantial gains, with Zhihong Home hitting the daily limit and Fengshang Culture rising over 9% [9]. Group 3: Collaborations and Business Models - Giant Legend, controlled by Jay Chou's mother, operates on a business model that combines "Jay Chou IP + new retail," and reported a 65% increase in IP business revenue last year due to the popularity of "周游记2" [6]. - Zhihong Home has been collaborating with Jay Chou since January 2019, where he serves as the brand ambassador [10]. - Fengshang Culture has engaged in several projects with Jay Chou in 2024 and will be involved in the planning of his 2025 "Carnival" world tour [11]. Group 4: IP Development and Market Impact - The "周同学" IP is backed by Giant Legend, which focuses on creating and operating unique IPs for various artists to maximize their influence [12]. - Analysts believe that Jay Chou's presence on Douyin will enhance his ability to attract followers, which can lead to increased sales of merchandise and brand collaborations [12]. - The integration of music with short video platforms is expected to drive content creation and consumption, benefiting both the platforms and the artists involved [12].

今日，华语乐坛巨星周杰伦正式宣布入驻抖音平台，开通其第二个中文社交媒体账号"周同学"，头像采用其标志性二次元玩偶形象。 这一动作迅速引发全网热议，截至发稿前，抖音平台"周杰伦入驻"词条登上热搜榜二。与此同时，与周杰伦深度绑定的港股上市公司巨星传奇 （06683.HK）股价持续飙升，最高涨幅超100%。 分析人士指出，周杰伦此次入驻抖音引起巨星传奇股价大涨，市场再度见证"周杰伦效应"的强大商业能量。 据了解，此次入驻抖音，是周杰伦继2020年6月入驻快手后，时隔五年再次开拓中文社交媒体阵地。截至记者发稿时，周杰伦抖音账号的粉丝量突破210 万。 2020年6月1日，周杰伦曾入驻快手，开通了首个中文社交媒体账号，个性签名写着"周杰伦首个中文社交媒体账号，全网唯一，只在快手"。截至目前，周 杰伦快手账号的粉丝量超4800万。 目前，周杰伦正忙于2025"嘉年华"世界巡回演唱会。周杰伦厦门站演唱会将于7月11日至13日在厦门奥林匹克体育中心白鹭体育场举办，一共三场。演唱 会内场票价最高2000元，看台票价最低600元。 周杰伦的商业影响力在关联公司巨星传奇的股价表现中得到了充分体现。凭借"周杰伦概念股"标签，7月9日 ...

Core Viewpoint - Jay Chou's entry into Douyin has significantly boosted the stock price of his associated company, Superstar Legend, demonstrating the powerful commercial impact of the "Jay Chou effect" [2][9]. Group 1: Jay Chou's Douyin Entry - Jay Chou officially announced his entry into Douyin, launching his second Chinese social media account "Zhou Tongxue," which features his iconic cartoon avatar [1]. - The entry has sparked widespread discussion online, with the "Jay Chou enters Douyin" topic trending at number two on the hot search list [1]. - As of the report, Jay Chou's Douyin account has surpassed 2.1 million followers [3]. Group 2: Stock Performance of Superstar Legend - Following Jay Chou's Douyin entry, Superstar Legend's stock price surged, with an intraday increase exceeding 100%, reaching a peak of 12.86 HKD per share [9][11]. - The company, founded by Jay Chou's mother, primarily generates revenue from activities related to Jay Chou, including concerts, endorsements, and sales of merchandise [11]. Group 3: Financial Performance of Superstar Legend - In 2024, Superstar Legend achieved a revenue of 584 million CNY, reflecting a year-on-year growth of 35.75%, and a net profit of 56 million CNY, up 62.40% year-on-year [12]. - The company has adopted an IP empowerment business model, leveraging popular IP content to drive sales of its products [12]. Group 4: Marketing and Expansion Activities - Superstar Legend is actively promoting its star IP and expanding its operations, including hosting themed events and pop-up stores related to Jay Chou's concert tour [13]. - The company has also ventured into international markets, with exhibitions in regions like Japan, marking its efforts to expand the reach of the "Zhou Tongxue" IP globally [13].

Core Insights - Jay Chou, a major star in the Chinese music industry, has officially entered Douyin with his character "Zhou Tongxue," generating significant online buzz. This marks the second time he has joined a social media platform under this identity, with the backing of the company "Giant Star Legend" (6683.HK) [1] - Giant Star Legend operates in two main segments: IP creation and operation, and new consumption. The company has successfully developed the "Zhou Tongxue" and "Liu Jiaolian" IPs, accumulating a total fan base of 250 million across various celebrity IPs [1][2] - The "Zhou Tongxue" IP has been monetized through collaborations with over 200 licensed partners, generating sales exceeding 1 billion yuan in the past five years [2] - The company has expanded its IP business into digital content, collaborating with a Hollywood effects team to create a digital persona for Zhou Tongxue and launching a pilot film in the metaverse [2] - The reality show "Zhou You Ji," tailored for Jay Chou, has achieved high ratings and significant online engagement, indicating strong audience interest and potential for further monetization [3] - Giant Star Legend is innovating in the integration of music events with tourism, creating immersive experiences that link concerts with local attractions, thereby enhancing economic models [3] - In the new consumption sector, the company employs an "IP-enabled new consumption" model, leveraging celebrity IPs to drive sales of health and skincare brands, creating a closed-loop commercial ecosystem [4] - The entry of Jay Chou into Douyin is expected to enhance the company's fan acquisition capabilities, expanding its reach into interest-based e-commerce and boosting revenue from IP-related products and brand collaborations [4]

Group 1 - The Hang Seng Index fell by 0.74%, down 177 points, closing at 23,970 points, while the Hang Seng Tech Index dropped by 1.14% with a trading volume of HKD 122.4 billion in the morning session [1] - New weight stocks performed well, with CATL (03750) rising by 6.35%, reaching a new high since its listing after a strategic cooperation agreement with Geely [1] - Hengrui Medicine (01276) surged by 9.8%, hitting a new high after the clinical approval of SHR-2173 injection [2] Group 2 - Television Broadcasts (00511) increased by over 8% as the company deepens its strategic cooperation in the Greater Bay Area, with institutions optimistic about its profit outlook [3] - Fenbi (02469) rose by over 7% following a significant upgrade to its AI exam preparation system, expanding its AI product matrix [4] - China Rare Earth Holdings (03788) soared by 14%, with a year-to-date increase of 320%, as the company proposed to spin off its rare earth gold business for independent listing on the main board of the Hong Kong Stock Exchange [4] Group 3 - Hong Kong Travel (00308) continued to rise by 9%, doubling its stock price this year, driven by market speculation on stablecoin cross-border payment scenarios [5] - Q Technology (01478) increased by over 8%, with sales of mobile camera modules reaching 3.2648 million units in June, a year-on-year increase of 1.5% [6] - Gold stocks fell across the board as spot gold dropped below USD 3,300, with institutions predicting a high volatility trend for gold prices [6]

港股巨星传奇持续走高，现涨超100%。 ...

巨星传奇(06683.HK)涨超88%，市值突破100亿港元。该公司深度"绑定"周杰伦，被称为"周杰伦概念 股"。今日，周杰伦入驻字节跳动旗下抖音，抖音否认花费9位数与周杰伦签约。 ...

巨星传奇(06683.HK)涨超50%，周杰伦入驻字节跳动旗下抖音，抖音否认花费9位数与周杰伦签约。 ...

"周杰伦概念股"巨星传奇涨幅一度扩大逾40%，触发港股冷静期机制。消息面上，抖音相关负责人回 应"周杰伦入驻抖音"表示，账号属实，但针对网传的抖音花费9位数与周杰伦签约传言为谣言。 ...