证券代码：000978 证券简称：桂林旅游 公告编号：2025-031 桂林旅游股份有限公司 2024 年年度股东大会决议公告 本公司及董事会全体成员保证信息披露的内容真实、准确、完整，没有虚假记载、误 导性陈述或重大遗漏。 特别提示： 1.本次股东大会没有出现否决议案的情形。 2.本次股东大会没有涉及变更以往股东大会已通过的决议。 一、会议召开和出席情况 （一）会议召开情况 1.会议召开时间 现场会议召开时间：2025 年 5 月 9 日（星期五）14:30 网络投票时间为：2025 年 5 月 9 日。 其中，通过深圳证券交易所交易系统进行网络投票的具体时间为：2025 年 5 月 9 日上午 9:15—9:25，9:30—11:30，下午 13:00－15:00；通过深圳证券交易 所互联网投票系统投票的具体时间为：2025 年 5 月 9 日 9:15 至 15:00 期间的任 意时间。 2.召开地点：广西桂林市象山区翠竹路 35 号天之泰大厦 12 楼 1220 会议室。 3.召开方式：现场表决与网络投票相结合的方式。 4.召集人：公司董事会 5.主持人：陈靖董事长 6.会议的召开符合《公司法》《深圳 ...

Group 1 - The company experienced a visitor increase of approximately 10% and a revenue growth of about 13% during the holiday period from May 1 to 4, attributed to proactive measures in production, tourism safety, and service quality [1] - Various innovative activities were launched across different scenic spots, such as the "Light Boat Tour" and "National Trend Music Festival," which contributed to attracting a large number of tourists [1] - The company opened a new cultural and creative project in collaboration with the "Shangxinle·Forbidden City" team, marking a new model for local cultural tourism development [1] Group 2 - The company initiated a brand declaration action in collaboration with various tourism associations, focusing on quality service as a product and building a quality service matrix [2] - The company aims to leverage the opportunity of building a world-class city in Guilin to establish a new development framework, proposing a strategy of "one core, one optimization, two wings, and three expansions" [2] - The company plans to enhance its marketing efforts in new media and develop a full industry chain in cultural tourism [2] Group 3 - By 2025, the company intends to drive high-quality development through innovation, focusing on preserving existing resources, expanding new ones, and optimizing underperforming assets [3] - The company will utilize AI technology to create new tourism experiences and develop a product matrix centered around leisure and deep experiences [3] - Plans include exploring new tourism consumption avenues and integrating various resources to create a comprehensive poetic living complex [3] Group 4 - On May 7, the company held a conference call with seven institutions to discuss its operational achievements during the holiday and future development strategies, reinforcing confidence in its high-quality growth [5]

Group 1: Company Performance - During the May 1-4, 2025 Golden Week, the company received approximately 10% more visitors year-on-year, with revenue increasing by about 13% [1] Group 2: Development Strategy - The company aims to establish Guilin as a world-class tourist city, focusing on "stock optimization, problem resolution, incremental enhancement, and capital empowerment" as the main line of its strategy [1] - The strategic framework includes one core (strengthening the main cultural tourism business), one optimization (optimizing asset structure), two wings (empowering with digital tourism technology and enhancing capital operations), and three expansions (increasing new project investments, expanding cultural tourism new formats, and promoting brand output) [1] Group 3: Key Initiatives for 2025 - The company plans to implement three major measures: "preserving stock, expanding increment, and shedding burdens" to drive high-quality development [2] - Preserving stock involves leveraging AI to enhance tourism experiences, such as the "AI Tour Guilin" platform and virtual tour guides [2] - Expanding increment includes exploring new tourism consumption models and developing the "Great Li River" central scenic area [2] - Shedding burdens focuses on optimizing and revitalizing underperforming assets through tailored strategies [2] Group 4: Low-altitude Project Progress - In January 2025, the company signed a strategic cooperation framework agreement with Guangxi Beitou Low-altitude Economic Investment Co., marking a step towards accelerating the layout of low-altitude economic projects [2] Group 5: Collaboration and Improvement - The company welcomes industry institutions to provide effective measures for improving its fundamentals and invites participation in actions aimed at enhancing its operational performance [2]

证券代码：000978 证券简称：桂林旅游 公告编号：2025-029 桂林旅游股份有限公司诉讼进展公告 本公司及董事会全体成员保证信息披露的内容真实、准确、完整，没有虚假记载、 误导性陈述或重大遗漏。 特别提示： 1.案件所处的诉讼阶段：一审 2.公司所处的当事人地位：原告 3.涉案的金额：桂林桂圳投资置业有限责任公司 35%股权及 4,427.543 万元 （暂计数） 4.对公司损益产生的影响：本案尚未开庭审理，对公司的生产经营无实质影 响，对公司本年度或期后利润的影响尚不能确定。 一、本次诉讼基本情况 桂林旅游股份有限公司（以下简称"公司"或"本公司"）于 2024 年 4 月 10 日向桂林市象山区人民法院（以下简称"象山法院"）提交了《民事起诉状》， 就与文良天、刘美希、广西桂圳装饰设计工程有限公司股权转让纠纷事宜向象山 法院提起诉讼。 象山法院于 2024 年 4 月 18 日立案受理本次诉讼。 2024 年 7 月 26 日，公司收到象山法院出具的（2024）桂 0304 民初 2063 号 《民事裁定书》。根据民事裁定书，由于被告文良天目前还无法参加民事诉讼， 象山法院裁定本案中止诉讼，待中止 ...

Group 1 - The core viewpoint of the articles highlights the surge in tourism in Guilin during the "May Day" holiday, with significant increases in water traffic and various activities attracting visitors [1][2][3] - Guilin's water traffic peaked with daily visitors reaching 46,000 and 88,000 on the first two days of the holiday, culminating in a total expected water traffic of 360,000 during the holiday [1] - Various scenic spots in Guilin organized themed activities to cater to market demand, such as traditional farming events and DIY workshops, enhancing the tourist experience [2] Group 2 - The introduction of innovative technology in tourism, such as the "Er Lang Shen" robot performing at docks, showcases the integration of modern technology with traditional tourism [2] - The promotion of discounts and themed travel routes by hotels and scenic spots aims to attract more visitors, with over 300 influencers invited to experience and promote Guilin's attractions [2] - The local government and tourism authorities are focusing on appealing to younger demographics by creating engaging and trendy experiences in the scenic areas [3]

Core Viewpoint - The tourism industry in Guilin is facing significant challenges despite the overall increase in domestic tourism during the "May Day" holiday, with Guilin Tourism Company experiencing continued financial losses and a decline in revenue and profit margins [1][4][6]. Financial Performance - In Q1 2024, Guilin Tourism reported an operating income of 82.63 million yuan, a year-on-year decrease of 6.6%, and a net profit loss of 130.8 million yuan, worsening from a loss of 124.8 million yuan in the same period last year [4][6]. - For the full year 2024, the company achieved an operating income of 432 million yuan, down 7.58% year-on-year, with a net profit loss of 204 million yuan, a staggering decline of 1830.7% compared to the previous year [4][6]. - Since 2020, the company has accumulated losses nearing 1 billion yuan [4]. Market Conditions - Despite the natural beauty of Guilin, the company struggles with profitability due to increased competition in the regional market and external factors such as severe flooding [6][11]. - The overall tourism market in Guilin saw a total of 37.43 million visitors in Q1 2024, a 14.68% increase, generating total tourism revenue of 48.19 billion yuan, up 15.53% year-on-year [11]. Industry Challenges - The tourism sector in Guilin is emblematic of broader issues within the industry, including a reliance on ticket sales and a lack of diversified tourism offerings [6][19]. - The company has faced criticism for poor service quality, leading to a decline in its reputation, compounded by aggressive competition from neighboring regions [10][11]. Future Prospects - The Chinese government has approved plans for the development of Guilin as a world-class tourist city, which includes enhancing international flight connections and improving the overall tourist experience [14][20]. - There is a push for Guilin to diversify its tourism offerings beyond traditional sightseeing to include cultural, wellness, and experiential tourism [19][20].

Group 1 - The core viewpoint of the news is that Guilin Tourism is actively addressing recent criticisms and enhancing its service quality through strategic initiatives and innovative practices, demonstrating its commitment as a leading player in the regional tourism industry [1][4] - The company has launched the "I Serve, I Promise" brand declaration action to improve service quality and ensure a positive experience for every visitor, emphasizing its responsibility as a state-owned enterprise [1][2] - Guilin Tourism's strategic plan includes "one core, one optimization, two wings, and three expansions," focusing on optimizing existing resources and enhancing new growth through product innovation and technology integration [2][3] Group 2 - The company is developing new tourism consumption models, such as low-altitude sightseeing projects, and aims to create a comprehensive tourism system that integrates various cultural elements and resources along the Li River [3] - Guilin Tourism plans to enhance its performance by optimizing bad assets, promoting internal growth through asset management, and expanding externally through project development by 2025 [3] - The company is actively participating in international tourism promotion activities to enhance Guilin's image as a global tourist destination and attract more international visitors [3][4]

同花顺（300033）数据显示，截至4月29日，有22家旅游及景区上市公司发布了2024年年报。其中，8家 公司出现亏损。从净利润变动情况看，10家公司同比有所上涨，其他公司则有不同程度的下滑。 综合上述公司的年报信息来看，传统旅游业务面临转型升级、新项目发展不及预期等，是部分企业去年 业绩欠佳的原因。 具体来看，云南旅游（002059）股份有限公司的年报显示，公司传统旅游业务受客单消费下降影响，旅 游文化科技板块新项目拓展不及预期，收入较同期有所下降；公司报告期内对部分存在减值迹象资产进 行评估，计提资产减值，资产减值损失较同期增加；报告期内参股企业项目确认投资收益较上年同期减 亏。 桂林旅游（000978）股份有限公司(以下简称"桂林旅游")的年报显示，随着旅游需求的不断增长，旅游 市场有望继续保持稳健发展态势。国际旅游方面，随着中国免签政策的不断放宽，入境旅游市场将迎来 良好的发展态势。 4月29日，桂林旅游召开业绩说明会，董事长陈靖在回答《证券日报》记者提问时表示，公司注重文旅 融合，深挖文化底蕴，打磨核心产品，完善基础设施，提升服务质量，创新旅游体验，吸引更多的境外 游客到桂林的景区、景点观光、旅游 ...

Strategic Initiatives - The "One Core, One Advantage, Two Wings, Three Expansions" strategy focuses on optimizing existing resources and enhancing new growth areas, including AI tourism and low-altitude economy [1] - Specific measures for resource optimization include leveraging AI for new tourism experiences, developing unique cultural products, and collaborating with innovative teams for customized tourism services [1][2] - New growth initiatives involve exploring low-altitude tourism, creating a central scenic area around the Li River, and integrating various tourism resources for a comprehensive experience [2] Performance Improvement Measures - In 2025, the company plans to enhance performance by optimizing non-performing assets, promoting internal growth, and expanding through project development [2] - The company aims to increase its market share in inbound tourism by participating in international promotional activities and improving service quality [2][3] Financial Challenges - Since 2020, the company has faced cumulative losses of nearly 1 billion yuan due to factors such as restricted personnel movement and significant declines in visitor numbers [3] - The 2024 losses were attributed to intensified market competition, natural disasters, reduced investment income, and asset impairment provisions [3] Project Developments - The low-altitude tourism project is progressing, with a strategic cooperation agreement signed in January 2025, and discussions ongoing with partners regarding project details [4] - Cultural projects in collaboration with creative teams are expected to launch soon, enhancing the tourism experience [4] Holiday Preparations - For the upcoming May Day holiday, the company has planned various interactive activities across its scenic spots to enhance visitor experiences [5] - Specific initiatives include themed events, VIP services, and family-friendly activities to attract diverse visitor demographics [5] Service Quality and Brand Image - The company is addressing recent public concerns about service quality by implementing a brand commitment action plan focused on service improvement and accountability [6] - Innovations in service delivery include the integration of AI technology to enhance the tourism experience and the development of high-end customized services [6]

二、前10名无限售条件股东持股情况 前十大流通股东累计持有： 14441.44万股，累计占流通股比： 40.11%，较上期变化： 300.28万股。 | 名称 持有数量(万股) | | 占总股本比例 | 增减情况(万 | | --- | --- | --- | --- | | | | (%) | 股) | | 桂林旅游（000978）投资集团有限公司 | 6612.05 | 18.36 | 不变 | | 桂林航空旅游集团有限公司 | 5761.60 | 16.00 | 不变 | | 富国中证旅游主题ETF | 432.98 | 1.20 | 132.93 | | 吴进进 | 337.76 | 0.94 | 不变 | | 黎晋山 | 318.88 | 0.89 | 新进 | | 司徒雯影 | 309.49 | 0.86 | 不变 | | 卢灿理 | 180.20 | 0.50 | 不变 | | 史国春 | 173.00 | 0.48 | -0.37 | | 桂林三花股份有限公司 | 157.74 | 0.44 | 不变 | | 桂林产业发展集团有限公司 | 157.74 | 0.44 | 不变 | | 较上个报 ...