被认为是英国版lululemon的国际瑜伽服品牌Sweaty Betty，将在中国市场结束直营模式。 精练GymSquare独家获悉，英国瑜伽服品牌 Sweaty Betty中国区经营权，已转手宝尊，成为和GAP、Hunter之后宝尊旗下第三个合作经营的国际品牌。目 前接手Sweaty Betty品牌的运营团队，也是上述国际品牌的运营团队，宝尊正在着手招聘运动社群运营和商品运营相关岗位。 精练GymSquare向宝尊品牌部予以确认，未获正面回复。目前上市公司宝尊也未公开这一信息，但在猎聘等品牌官方招聘渠道上，已经可以看到Sweaty Betty 相关招聘岗位，招聘方为GAP中国。 宝尊旗下GAP中国 猎聘官方招聘页面 几乎与来自加拿大的瑜伽服品牌lululemon同一时期，Sweaty Betty 1998年在英国伦敦成立，品牌专注于契合女性需求的运动服饰，产品以鲜亮的花色为 特点，定位高端女性运动服饰。其中，Sweaty Betty 产品「训练紧身裤」在天猫旗舰店原价750至1180元不等，训练上衣原价480至750元不等，售价与 lululemon相近。 2021年，Sweaty Betty进入中国市场， ...

Group 1 - The core viewpoint of the news highlights Baozun E-commerce's recent stock performance and financial results, indicating a positive growth trajectory in revenue and net profit [1][3] - As of March 31, 2025, Baozun's total revenue reached 2.064 billion RMB, reflecting a year-on-year growth of 4.27%, while the net profit attributable to the parent company was -63.08 million RMB, with a growth of 5.34% [1] - Baozun Group, founded in 2007, is a leader in the Chinese brand e-commerce service industry, employing approximately 8,000 staff and serving over 450 brands globally across various regions [2] Group 2 - The company operates three main business lines: Baozun E-commerce (BEC), Baozun Brand Management (BBM), and Baozun International (BZI), all contributing to the group's sustainable business development goals [2] - A new corporate promotional video was launched to celebrate the 15th anniversary of the group, showcasing Baozun's role in the digital commercial lifecycle and its commitment to providing high-value services and technological solutions [2] - Baozun aims to innovate continuously and advance towards the upstream of the global supply chain, enhancing the shopping experience for consumers and building a value bridge between brands and consumers [2]

金十图示：2025年07月15日（周二）热门中概股行情一览（美股盘初） UNIO.COM UNIO.COM IN 10.COM +0.14(+2.34%) +0.28(+1.97%) +0.02(+0.58%) 新氧 迅雷 金融壹账通 4.28亿市值 2.95亿市值 2.94亿市值 4.27 4.73 7.53 +0.03(+0.71%) +0.18(+3.96%) 0.00(0.00%) y 云米 2.32亿市值 小牛电动 斗鱼 2740 2.67亿市值 2.34亿市值 7.76 3.42 3.40 +0.02(+0.59%) -0.11(-1.39%) +0.10(+3.19%) 天境生物 宝尊电商 猎豹移动 1.79亿市值 1.58亿市值 1.58亿市值 2.19 2.70 5.14 +0.05(+2.33%) 0.00(0.00%) +0.11(+4.25%) 华米科技 第九城市 世间 途牛 huami 1.39亿市值 1.02亿市值 1.43亿市值 9.98 8.75 9.90 +0.41(+4.28%) 0.00(0.00%) +0.05(+0.56%) 0 - 取富 1742.45万市值 开心汽 ...

Market Capitalization Summary - New Oriental has a market capitalization of 15.067 billion [2] - TAL Education has a market capitalization of 9.000 billion [2] - Vipshop has a market capitalization of 8.787 billion [2] - Pinduoduo has a market capitalization of 7.726 billion [2] - Zai has a market capitalization of 6.389 billion [2] - BeiGene has a market capitalization of 8.516 billion [2] - Xpeng Motors has a market capitalization of 5.528 billion [2] - 36Kr has a market capitalization of 3.631 billion [2] - Weibo has a market capitalization of 2.791 billion [2] Stock Performance - New Oriental's stock decreased by 0.49 (-2.53%) [2] - TAL Education's stock decreased by 0.46 (-2.08%) [2] - Vipshop's stock increased by 0.19 (+5.15%) [2] - Pinduoduo's stock decreased by 0.85 (-1.60%) [2] - BeiGene's stock decreased by 0.01 (-0.03%) [2] - Xpeng Motors' stock decreased by 1.40 (-4.09%) [2] Additional Company Insights - Huya's stock increased by 0.19 (+5.03%) [3] - 36Kr's stock decreased by 0.14 (-1.64%) [3] - Weibo's stock decreased by 0.11 (-1.07%) [2] - Financial One's stock increased by 0.10 (+1.34%) [3] - Cheetah Mobile's stock decreased by 0.02 (-0.77%) [3]

Market Capitalization Summary - TAL Education Group has a market capitalization of 15.459 billion [2] - Vipshop Holdings has a market capitalization of 9.189 billion [2] - 51Talk has a market capitalization of 8.648 billion [2] - The market capitalization of various companies shows fluctuations, with TAL Education Group increasing by 9.21% [2] Stock Performance - TAL Education Group's stock price increased by 1.63, representing a 9.21% rise [2] - Vipshop Holdings' stock price decreased by 0.06, reflecting a 0.40% decline [2] - 51Talk's stock price increased by 0.36, indicating a 0.68% rise [2] - Other companies like Miniso and Weibo also show varied stock performance, with Miniso's stock price decreasing by 1.97% [2] Company Specifics - New Oriental Education has a market capitalization of 7.728 billion, with a stock price increase of 6.18% [2] - JD.com has a market capitalization of 64.38 billion, with a stock price decrease of 0.40% [2] - Other companies like Huya and Sohu have market capitalizations of 5.70 billion and 4.19 billion respectively, with mixed stock performance [2][3] Emerging Companies - Companies like Xunlei and Yunmi have market capitalizations of 3.85 million and 1.97 million respectively, with Xunlei's stock price decreasing by 2.94% [3] - New entrants like Tianjing Bio and Cheetah Mobile show market capitalizations of 1.67 million and 1.52 million respectively, with varied stock performance [3] Overall Market Trends - The overall market shows a mix of gains and losses across various sectors, indicating a volatile trading environment [2][3]

Group 1 - The market capitalization of various companies is highlighted, with TAL Education Group at 15.41 billion, Vipshop at 9.12 billion, and others showing significant fluctuations in their stock prices [2] - Notable stock price changes include TAL Education Group increasing by 1.57 (+8.90%) and Vipshop decreasing by 0.09 (-0.41%) [2] - Companies like JD Health and Weibo also show market capitalizations of 23.40 billion and 17.98 billion respectively, with slight increases in their stock prices [2] Group 2 - Smaller companies such as New Oxygen and Thunder have market capitalizations of 2.98 million and 2.92 million, with New Oxygen experiencing a stock price increase of 0.07 (+2.25%) [3] - The performance of companies like Huami and Tuniu is noted, with Huami's market cap at 1.07 million and a stock price increase of 0.59 (+6.83%) [3] - The overall market trends indicate a mix of gains and losses across various sectors, reflecting the volatility in the market [3]

Core Viewpoint - The acquisition of the British high-end yoga apparel brand Sweaty Betty by Chinese e-commerce and brand management company Baozun represents a significant trend in the consumer brand acquisition era, highlighting the increasing interest of Chinese companies in global classic consumer brands [4][5][9]. Group 1: Acquisition Details - Baozun has acquired Sweaty Betty's China operations, marking it as the third international brand purchased by the company, following Gap and Hunter [4]. - Sweaty Betty, founded in 1998, focuses on high-end women's sportswear with a price range of 480 to 1180 RMB, but has struggled to gain a foothold in the Chinese market, closing its only store in mainland China in March 2023 [7][8]. - In 2023, Sweaty Betty's overall revenue was reported at 203 million USD, indicating challenges in the competitive Chinese sportswear market [8]. Group 2: Baozun's Financial Performance - Baozun has been operating at a loss in recent years, with projections indicating continued losses in 2024. However, the company has actively pursued acquisitions to drive growth [9]. - The acquisition of Gap's China business for 40 million USD in late 2022 and Hunter in 2023 has contributed to a 23.4% year-on-year revenue increase in Baozun's brand management business for Q1 2025, amounting to approximately 390 million RMB [9]. - Baozun's adjusted operating loss narrowed by 28.1% year-on-year, indicating improved performance from the acquired brands [9]. Group 3: Broader Industry Trends - The consumer acquisition landscape is witnessing a surge, with companies like Anta acquiring brands such as MAIA ACTIVE and expanding their global presence through strategic purchases [11]. - Other notable acquisitions include the purchase of the French luxury brand Bonpoint by Youngor Group and the acquisition of the international outdoor brand Woolrich by a traditional menswear brand [12]. - The trend reflects a broader strategy among Chinese companies to enhance their business lines and achieve scale through the acquisition of foreign consumer brands [12][14].

Market Capitalization Overview - The market capitalizations of various companies are listed, with TAL Education Group at 14.172 billion, Vipshop at 9.155 billion, and others showing significant values [2]. - Notable changes in stock prices include a decrease of 0.15 (-0.84%) for TAL Education and an increase of 0.79 (+1.53%) for Vipshop [2]. Company Performance - Companies like 58.com and Weibo show market capitalizations of 24.36 billion and 18.04 billion respectively, with stock price changes of -0.04 (-0.41%) and +0.32 (+3.24%) [2]. - New Oriental Education has a market cap of 5.22 billion, with a stock price change of -0.03 (-1.37%) [2]. Sector Trends - The data indicates a mixed performance across the sector, with some companies like Huya and Xpeng showing slight increases in their stock prices, while others like Cheetah Mobile and Baidu experience declines [3]. - The overall market sentiment appears to be fluctuating, reflecting varying investor confidence in different companies within the sector [3].

Core Viewpoint - Baozun E-commerce is making a strategic gamble to transform its business model amid ongoing losses, focusing on acquiring international brands to enhance its brand management capabilities [1][2][3]. Group 1: Financial Performance and Strategic Shift - Baozun reported losses of 220 million RMB in 2021, which expanded to 653 million RMB in 2022, with continued losses expected in 2023 and 2024 [2]. - The company initiated a strategic restructuring in March 2023, dividing its operations into three segments: Baozun E-commerce (BEC), Baozun Brand Management (BBM), and Baozun International (BZI) [2]. - The BBM segment showed a 23.4% year-on-year revenue increase to 390 million RMB in Q1 2025, with adjusted operating losses narrowing by 28.1% to 21 million RMB, attributed to the strong performance of GAP and Hunter brands [2][3]. Group 2: Acquisition of Sweaty Betty - The acquisition of Sweaty Betty, a high-end women's activewear brand, is valued between 40 million to 50 million USD and marks Baozun's third significant acquisition in brand management [1][3]. - Sweaty Betty has faced challenges in the Chinese market, including a failed initial entry and declining global revenues, with 2023 revenue at 203 million USD, down 3.6% [3][4]. - Baozun aims to leverage Sweaty Betty's brand potential and replicate the recovery path seen with GAP in China [3]. Group 3: Competitive Landscape - The high-end yoga market in China is highly competitive, dominated by lululemon, which reported a 21% revenue increase in Q1 2025 in the Chinese market [4]. - New entrants like Anta's MAIA ACTIVE and Alo Yoga are reshaping the competitive dynamics, with strategies targeting different market segments [4][5]. - Sweaty Betty's previous market entry failures highlighted issues such as imbalanced channel strategies, lack of product localization, and insufficient investment from its parent company [5]. Group 4: Operational Strategy and Challenges - Baozun's strategy for Sweaty Betty includes cost control and local adaptation, integrating the brand's team into the GAP China structure to reduce management costs [5][6]. - The operational model aims to utilize shared resources across brands, enhancing efficiency and market responsiveness [7]. - Despite the potential for synergy, the BBM segment remains in a loss-making state, with a need to establish a strong brand narrative to resonate with Chinese consumers [8]. Group 5: Future Outlook - Baozun's management has set a target for the BBM segment to achieve breakeven by 2025, with Sweaty Betty's success being critical to this goal [8]. - Initial strategies may focus on differentiating from lululemon by targeting emerging fitness trends and enhancing the brand's British fashion identity [8].

Market Capitalization Overview - The market capitalizations of various companies are listed, with TAL Education Group at 14.308 billion, Vipshop at 9.496 billion, and others showing significant values [2]. - Notable market movements include a decrease of 0.03 (-0.17%) for TAL Education and an increase of 1.03 (+2.04%) for Vipshop [2]. Company Performance - Companies like Zai Lab and Qifu Technology show market capitalizations of 5.970 billion and 5.731 billion respectively, with Zai Lab experiencing a decrease of 0.20 (-1.08%) [2]. - The performance of other companies such as Huya and Sohu is also noted, with market capitalizations of 5.53 billion and 4.20 billion respectively [2]. Stock Price Changes - Stock price changes indicate a mixed performance, with some companies like Lexin increasing by 0.76 (+8.33%) while others like New Oxygen decreased by 0.07 (-2.12%) [3]. - The overall trend shows fluctuations in stock prices across various companies, reflecting market volatility [3].