关于以集中竞价交易方式回购 A 股股份的进展公告 本公司董事会及全体董事保证本公告内容不存在任何虚假记载、误导性陈述 或者重大遗漏，并对其内容的真实性、准确性和完整性承担法律责任。 海尔智家股份有限公司 重要内容提示： | 回购方案首次披露日 | 2025/3/28，由董事会提议 | | | | | | --- | --- | --- | --- | --- | --- | | 回购方案实施期限 | 2025 年 3 月 28 3 | 日~2026 | 年 | 月 | 27 日 | | 预计回购金额 | 100,000万元~200,000万元 | | | | | | 回购用途 | □减少注册资本 √用于员工持股计划或股权激励 □用于转换公司可转债 | | | | | | 累计已回购股数 | □为维护公司价值及股东权益 42,825,700股 | | | | | | 累计已回购股数占总股本比例 | 0.457% | | | | | | 累计已回购金额 | 1,079,826,896.24元 | | | | | | 实际回购价格区间 | 23.60元/股~27.54元/股 | | | | | 一、回购股份的基本情 ...

Core Viewpoint - Haier Smart Home has received multiple industry recognitions at the National After-Sales Service Conference, affirming its service capabilities and standardization through a digital platform that extends its offline service system online and overseas [1][2] Group 1: Service System and Operational Performance - The digitalization of the service system has been recognized by the industry, enhancing user engagement and service response efficiency, which supports channel operation quality and brand reputation [2] - In Q3 2025, the company achieved revenue of 77.56 billion yuan, a year-on-year increase of 9.51%, maintaining a growth rate of 10.2% from H1 2025 [2] - Domestic business revenue in Q3 2025 grew by 10.8%, with air conditioning revenue increasing by over 30% [2] - Market share for Haier's air conditioners, refrigerators, and washing machines increased by 3.7, -0.3, and 2.8 percentage points year-on-year, respectively [2] - The strong performance in air conditioning is attributed to high temperatures in northern China and the company's traditional market advantages, alongside operational model reforms and digital marketing efforts [2] Group 2: Profitability and Financial Performance - In Q3 2025, the net profit attributable to shareholders was 5.34 billion yuan, a year-on-year increase of 12.7% [3] - The improvement in product structure and operational efficiency in Europe positively impacted profitability [3] - The expense ratios for sales, management, R&D, and financial costs were stable, with slight year-on-year changes [3] - The gross margin for Q3 2025 was 27.9%, up by 0.1 percentage points, driven by product upgrades and supply chain optimization [3] - Operating cash flow for Q3 2025 was 6.352 billion yuan, a year-on-year increase of 0.295 billion yuan, representing 1.2 times the net profit attributable to shareholders [3] Group 3: Future Outlook and Investment Recommendations - Future growth momentum is expected to extend, with potential benefits from a recovery in the U.S. market due to anticipated interest rate cuts [3] - The company is projected to achieve double-digit profit growth in 2026, with high profitability quality supporting shareholder returns [3] - The EPS forecasts for 2025, 2026, and 2027 have been slightly adjusted to 2.29, 2.52, and 2.78 yuan, respectively, with corresponding PE ratios of 11.6, 10.5, and 9.5 times [4] - A target price of 33.8 yuan has been set, corresponding to a 13.4 times PE for 2026, maintaining a "strong buy" rating [4]

Investment Rating - The report maintains a "Strong Buy" rating for Haier Smart Home (600690) [1] Core Insights - Haier Smart Home has received multiple industry recognitions for its digital service system, which extends its offline service capabilities online and overseas, enhancing service efficiency and standardization [1] - The company reported a revenue of 77.56 billion yuan in Q3 2025, reflecting a year-on-year growth of 9.51%, consistent with the 10.2% growth in H1 2025 [8] - The domestic business revenue grew by 10.8% year-on-year, with the air conditioning segment seeing over 30% growth in Q3 [8] - The company’s profitability improved, with a net profit of 5.34 billion yuan in Q3 2025, up 12.7% year-on-year [8] - The operating cash flow for Q3 2025 was 6.352 billion yuan, which is 1.2 times the net profit [8] - Future growth is expected to continue, with a projected double-digit profit growth in 2026, supported by improving demand in domestic and international markets [8] Financial Summary - Total revenue projections for 2024A, 2025E, 2026E, and 2027E are 285.981 billion, 309.930 billion, 328.665 billion, and 347.024 billion yuan respectively, with year-on-year growth rates of 9.4%, 8.4%, 6.0%, and 5.6% [3] - Net profit projections for the same years are 18.741 billion, 21.432 billion, 23.605 billion, and 26.101 billion yuan, with growth rates of 12.9%, 14.4%, 10.1%, and 10.6% respectively [3] - The target price is set at 33.8 yuan, with the current price at 26.54 yuan, indicating significant upside potential [4]

Core Viewpoint - Haier Smart Home (600690)(06690) announced the resignation of Vice President Li Pan, effective December 30, 2025, after which he will no longer hold any senior management position within the company [1] Group 1 - The company’s board of directors received a written resignation report from Vice President Li Pan [1] - Li Pan's departure marks a significant change in the company's senior management team [1]

Core Viewpoint - Haier Smart Home (06690) announced the resignation of Vice President Li Pan, effective December 30, 2025, after which he will no longer hold any senior management position within the company [1]. Group 1 - The company’s board of directors received a written resignation letter from Vice President Li Pan [1]. - Li Pan's resignation marks a significant change in the company's senior management team [1].

香港交易及結算所有限公司及香港聯合交易所有限公司對本公告的內容概不負責， 對其準確性或完整性亦不發表任何聲明，並明確表示，概不對因本公告全部或任何 部分內容而產生或因依賴該等內容而引致的任何損失承擔任何責任。 本公告乃根據《香港聯合交易所有限公司證券上市規則》第13.10B條由海爾智家股份 有限公司作出。 以下公告的中文版本已於上海證券交易所網站(www.sse.com.cn)刊登，僅供參閱。 特此公告。 承董事會命 海爾智家股份有限公司 董事長 李華剛 Haier Smart Home Co., Ltd.* 海爾智家股份有限公司 （於中華人民共和國註冊成立之股份有限公司） 股份代號：6690 海外監管公告 中國青島 2025年12月31日 於本公告日期，本公司執行董事為李華剛先生及Kevin Nolan先生；非執行董事為 宮偉先生、俞漢度先生、錢大群先生及李少華先生；獨立非執行董事為王克勤先 生、李世鵬先生、吳琪先生及汪華先生；及職工董事為孫丹鳳女士。 * 僅供識別 证券代码：600690 证券简称：海尔智家 公告编号：临2025-073 海尔智家股份有限公司 高级管理人员离任公告 海尔智家股份有限公司（以 ...

Group 1 - Haier Smart Home announced the resignation of Vice President Li Pan, effective December 30, 2025, due to work changes, with his term originally set to end on May 28, 2028 [1] - Li Pan held 688,586 shares, representing 0.007% of the total share capital at the time of the announcement [1] - Li Pan has been with Haier since 1997, holding various positions including Assistant Minister of the Asia-Pacific Division and General Manager of Overseas Markets [1] Group 2 - Following Li Pan's departure, Vice President Song Yujun will take over responsibilities for overseas market operations [2] - Song Yujun joined Haier in 1998 and has held several key positions in overseas operations, including General Manager of Haier Pakistan and Executive Director of Haier India [2] - Since June 2022, Song Yujun has served as Vice President and General Manager of Haier's Air Conditioning Division [2]

Core Viewpoint - The global home appliance industry is navigating challenges and transformations, shifting from a "product-centric" and "channel-centric" era to a "user-centric" phase, where understanding and efficiently engaging users will differentiate companies [1] Group 1: Industry Challenges and Transformations - The global market faces slow economic growth and increased trade barriers, while domestic competition intensifies due to inventory battles [1] - The rise of AI presents new opportunities for transformation within the industry [1] Group 2: Haier Smart Home's Transformation - Haier Smart Home is undergoing a significant transformation towards a user-centered model, aiming to become a platform service-oriented ecological enterprise [1] - The company is focusing on four major transformations: unified warehouse TC, user platform, digital stores, and smart home solutions [1][2] Group 3: Unified Warehouse TC - Haier Smart Home is reshaping customer models through unified warehouse TC, improving inventory management and delivery optimization, resulting in over 80% of products reaching users directly and a 10% improvement in order response time [2] Group 4: User Platform - The user platform allows for full lifecycle management, currently engaging 410 million users, with over 14.5 million users receiving proactive care through AI [2] Group 5: Digital Stores - The company is developing intelligent retail stores based on digital AI capabilities, enhancing operational efficiency by integrating the entire process from selection to settlement [2] Group 6: Smart Home Solutions - Haier Smart Home is transitioning to a model defined by software, focusing on smart home, smart vehicles, and smart travel, with the Haier APP serving as the primary entry point for a comprehensive smart living platform [2][3] Group 7: Future Outlook - Haier Smart Home aims to evolve from a manufacturing entity to an open service platform driven by user-centricity, data, and ecosystem support, collaborating with partners to create new experiences [3]

Group 1 - The company Haier Smart Home (06690.HK) announced a share buyback plan, intending to repurchase 500,000 A-shares at a total cost of RMB 13.029 million [1] - The buyback price is set between RMB 26.02 and RMB 26.10 per share [1]

Group 1 - The company Haier Smart Home (06690) announced a share buyback plan, intending to repurchase 500,000 A-shares at a total cost of 13.0287 million yuan by December 31, 2025 [1]