Core Insights - Consumption is a key driver of economic growth and reflects the needs of people's quality of life. During the "14th Five-Year Plan" period, Sichuan has focused on building the "Shu Li An Yi" brand, achieving an average annual consumption growth of 7.4%, surpassing the national average by 2 percentage points, and ranking fifth in the country in total consumption [1] Policy Precision - The "old-for-new" program is crucial for activating the stock market and stimulating incremental demand. Sichuan has established a "home appliance old-for-new information system" and an "automobile replacement service platform," leading to a total of 13.19 million units replaced since 2025, generating over 132.7 billion yuan in consumption [2] Service Consumption Expansion - In 2024, the share of dining revenue in total retail sales reached 14%, exceeding the national average by 2.4 percentage points. Sichuan has introduced the "Sichuan Cuisine Promotion Regulation" to stabilize the dining industry and has established a global Sichuan cuisine promotion center [5][6] Digital Transformation - Digital transformation has injected new momentum into consumption, with online retail sales growing at an average annual rate of 10.6% and live e-commerce sales exceeding 15%. Sichuan has implemented the "Jiao Shang You Gong" model, enhancing the flow of agricultural products to urban areas and industrial goods to rural households [12][14] Housing Consumption Optimization - During the "14th Five-Year Plan," Sichuan sold 420 million square meters of commercial housing, with a total of 398.3 billion yuan withdrawn from housing provident funds to support housing consumption. The province has also established a multi-tiered system for affordable housing, building 367,000 units of guaranteed housing [15][16]

Core Insights - The Sichuan Province Urban Football League match between Chengdu and Nanchong showcased the integration of advanced 5G-A technology by Sichuan Mobile, enhancing the fan experience and promoting the integration of culture, sports, and tourism in Chengdu [1][12]. Group 1: 5G-A Network Implementation - The Shuangliu Sports Center has become the first smart sports venue in Sichuan to achieve deep 5G-A coverage, with download speeds reaching 3 Gbps and upload speeds at 300 Mbps [2]. - Sichuan Mobile utilized advanced technologies such as 3CC carrier aggregation to ensure stable communication even with high-density crowds, dynamically allocating network resources [2][4]. Group 2: Enhanced Fan Experience - Over 20,000 spectators enjoyed high-quality services including instant video sharing, zero-latency live interactions, and seamless payment options during the event [4]. - A special "Chuan Chao Xiong Qi" UE identifier was displayed on mobile devices, enhancing emotional engagement for fans while providing exclusive network benefits [4]. Group 3: Broader Network Coverage - Chengdu has established over 3,000 mobile 5G-A base stations, achieving continuous coverage in key urban areas, with significant improvements in signal strength and download speeds at major transport hubs [5]. - Core commercial districts like Chunxi Road and Taikoo Li have also completed 5G-A upgrades, creating a seamless digital experience for citizens and tourists [8]. Group 4: Tourism and Cultural Integration - The 5G-A network has been extended to 34 popular tourist attractions, allowing visitors to utilize high-definition live streaming and smart navigation even during peak times [10]. - During the event, daily data traffic at key scenic spots surged by 65%, contributing to a 37% year-on-year increase in cultural and tourism consumption [11]. Group 5: Innovative Consumption Models - A series of initiatives were launched to promote tourism, including a "Chuan Chao Ticket + Commercial District Discount" package, creating a one-stop consumption scenario that integrates football, tourism, culture, and food [12]. - The 5G-A network is positioned as a new engine for high-quality development in Sichuan's cultural and sports tourism, with plans for further expansion and integration of smart tourism experiences [12].

原标题：一场全运会，串起文体旅 走出深圳大运中心，相邻的大运天地商业街区人潮涌动。刚刚在赛场内观赛的观众，此刻正享受美食、 休闲购物。这里不再是单一的赛事场馆群，而是融合观赛、购物与休闲多元需求的"一站式"生活空间。 一场全运会，串联起体育与旅游。观众因赛事而来，更会因为一座城市提供的完整、优质、富有特色的 综合体验驻足。赛事经济的蓬勃发展，正为粤港澳大湾区文体旅融合写下充满活力的注脚。（记者 李 秋旸） 一张赛事门票，也成为开启多元消费的"钥匙"。观众凭十五运会门票，可在广东省超100家4A级以上景 区享受专属优惠，还能在合作酒店、餐饮及影院获得折扣。这张小小的票根，将观赛行为延伸至食、 住、行、游、购、娱的全链条体验。 珠海绵长的海岸线与精心规划的绿道，让海边骑行成为备受年轻游客青睐的旅游项目。这种"体育+旅 游"的融合，使赛事门票不再仅仅是观赛凭证，更成为开启城市体验的新媒介。 这一趋势在横琴粤澳深度合作区尤为显著。为服务十五运会，横琴口岸推出"刷脸通关"，48条自助通道 将验放效率提升65%，方便观众往返澳门。同时，"横琴畅享计划"为持票观众与赛事人员提供涵盖住 宿、餐饮与交通的优惠。"现在通关比原来 ...

十五运会如同桥梁，推动粤港澳大湾区深度融合，让跨境文体旅游成为常态。 为迎接十五运会，珠海市全民健身中心不仅组织多场惠民体育活动，也为游客设计体验项目。中心运营 负责人雷敏姬表示，"现在观众不再只为看比赛而来，更追求综合体验，我们也希望游客看得好、玩得 好、吃得好"。 一场全运会，串联起体育与旅游。观众因赛事而来，更会因为一座城市提供的完整、优质、富有特色的 综合体验驻足。赛事经济的蓬勃发展，正为粤港澳大湾区文体旅融合写下充满活力的注脚。 （文章来源：经济日报） 在深圳龙岗，大运天地正努力成为特色文体旅商圈范本。场馆群正转型为城市生活新地标。通过推 出"儿童友好""宠物友好"等特色服务，吸引家庭群体与年轻消费者，充分激活周边商业活力。 一张赛事门票，也成为开启多元消费的"钥匙"。观众凭十五运会门票，可在广东省超100家4A级以上景 区享受专属优惠，还能在合作酒店、餐饮及影院获得折扣。这张小小的票根，将观赛行为延伸至食、 住、行、游、购、娱的全链条体验。 珠海绵长的海岸线与精心规划的绿道，让海边骑行成为备受年轻游客青睐的旅游项目。这种"体育+旅 游"的融合，使赛事门票不再仅仅是观赛凭证，更成为开启城市体验的新媒 ...

11月21日，十五运会组委会在深圳举行新闻发布会。会上介绍，澳门赛区从组织、协作、服务等多维度 发力，共组织了479场赛事，产生了22枚金牌、74枚奖牌，交出了一份"专业高效"的答卷。 澳门赛区迎来超过1800名领队、教练员、运动员和技术官员，制定了精细化的赛事、住宿、交通、餐饮 等方案。 澳门赛区共3500名志愿者投入服务，岗位涵盖多个范畴，包括赛事支援、场地后勤、场地引导、礼宾服 务和接待等。澳门赛区的志愿者以饱满的热情，为这场体育盛会注入了别样温情，充分展现了澳门的活 力与风采。 今年，全运会与拥有72年历史的澳门格兰披治大赛车同期举办。澳门把部分全运会赛事安排在傍晚时 段，让观众可以兼顾两大体育盛事，实现"双向引流"，向全国人民展示了澳门"体育之都"的城市活力。 体育热度转化为文旅消费动力，澳门文旅部门推出缤纷多彩的文旅活动，为市民和游客打造多元化 的"文体旅"体验模式，据初步评估，赛事期间，吸引超过200万游客来澳观赛旅游，带动城市文旅产业 融合发展，进一步提升了澳门"世界旅游休闲中心"的形象。积累了区域协作的宝贵经验，让粤港澳三地 的协作更加紧密，从技术赋能到资源共享，为大湾区体育、文旅等领域的深 ...

网友热议新雪季开启—— 开板了！冰雪经济"热"起来 对广大滑雪爱好者来说，"开板"是拥抱冬天的独特方式。近日，随着气温下降，新雪季开启，各地雪场 迎来八方雪友。从北国雪原到南海之滨，从天然雪场到室内冰场，冰雪旅游呈现出更加丰富多元的发展 图景。 不少网友留言："雪场终于营业了，今年我要挨个打卡崇礼所有滑雪场""时隔一年踏上雪道，马上就能 找回这种在滑行中拥抱风雪的快乐""装备已购齐，滑雪新手求带""早早就预订好了民宿，期待体验一 场'冰雪奇缘'"…… 雪友热情高涨 今年河北崇礼的雪季来得格外早。据人民网报道，10月21日，万龙滑雪场正式开板，崇礼2025—2026新 雪季正式拉开帷幕。"崇礼万龙滑雪场开板时间为历年最早，开放雪道数量和可滑行面积为历年开板之 最"的消息在各个雪友微信群里传开，成为滑雪圈子里的新鲜事。 来自北京的滑雪爱好者王岳按捺不住好奇，还没在崇礼滑过雪的他，决定去瞧瞧。"从北京清河站出 发，1个多小时就到达崇礼太子城站。"王岳发现，车站加强了站台引导服务，确保雪具装卸不影响发车 和旅客安全上下车。同时，下车后就有接驳车将游客送至滑雪场。 一进万龙滑雪场，王岳便拉住工作人员问，"听说今年开板， ...

央广网北京11月19日消息一场"村超"赛事，现场观众近5万人；一项"苏超"联赛，实现"1元门票带动7.3元周边消 费"的杠杆效应。体育经济正成为拉动中国内需的新引擎。 今年上半年，仅河北、福建、广西等7地监测的511场重点赛事活动，就带动体育及相关消费超160亿元，场均带动超 3000万元。这些数字背后，是体育经济从单纯的竞技活动向多元化经济形态的深刻转变。 从端午节期间的龙舟竞渡，到火出圈的"苏超""浙BA"，再到贵州榕江的"村超"，体育赛事的带动作用正逐步显现。 从"参加一场赛"到"玩遍一座城"，商旅文体健等多元业态相融合的发展潜力被进一步激发。 赛事经济井喷 全民健身催生万亿市场 体育经济的"民生账本"蕴含在"烟火气"之中。今年入夏以来，各类村赛、城赛如火如荼，江西分宜县电厂螺蛳小镇 在端午节当天推出龙舟竞技配合千人龙舟宴活动，吸引来自天南海北的游客。 由赛事催生的赛场周边"夜经济"同样热闹非凡，特色餐饮、文创市集等消费场景多点开花，点燃城市夜晚的新活 力。 "浙BA"赛前互赠礼物环节，富阳糕点、金华火腿、舟山海味、湖州白茶轮番登场。中场秀更精彩：义乌"鸡毛换 糖"货郎与微缩"义新欧"班列同台；东阳直接 ...

第十五届全运会赛事精彩纷呈，充满岭南风情与大湾区特色的文化元素同样大放异彩。在开幕式暖场环节中，一段融合传 统非遗与现代舞美的二十四节令鼓表演震撼全场，随着镜头传遍全国，潮州独特的文化魅力也深入人心。 二十四节令鼓 擂响全运会开幕式 擂响全运会开幕式的二十四节令鼓，是以二十四面单面狮鼓为载体，巧妙融合了中国传统二十四节气哲学与南粤鼓乐艺 术。其恢宏的场面与严谨的协作，生动体现了团结一心、奋发向上的体育精神。 潮州市潮响鼓社社长 李康迪：这一次表演对潮州文化向全国、全世界展示有非常重要的意义，特别展示了潮州年轻人齐心 协力、传承文化的信念。 英歌舞吸引游客 文体旅带动全民健身游 全运会的举办，吸引了众多游客来到潮州市，深度体验这片土地上的岭南风情，被誉为"中华战舞"的英歌舞同样备受青睐。 在潮州市牌坊街历史文化街区的英歌舞体验馆，不少游客正在欣赏表演，激昂的锣鼓声与演员们矫健的舞步让游客赞叹不 已。 游客 徐先生：英歌舞给我的体验感非常新奇、新鲜，带小孩来体验下当地的人文特色，还要体验下这边的非遗、美食。 潮州市潮响鼓社队员 余梓杰：二十四节令鼓现在已经在9个省市，有超过60支鼓队在传承。我们也把鼓带到马来西亚 ...

Group 1 - The 15th National Games is promoting widespread participation in sports across Guangdong, Hong Kong, and Macau through the "Sports+" initiative, stimulating cultural and tourism consumption, and releasing new momentum for regional collaborative development [1] - In Shenzhen, a 1.6 km smart running track equipped with intelligent recognition poles and cameras captures runners' information, helping them track their performance metrics such as duration, cadence, and energy expenditure [4] - The integration of technology and sports in Shenzhen is enhancing fitness experiences for the public, with over 100 outdoor smart gyms and numerous parks featuring smart running tracks [5][7] Group 2 - Hong Kong is promoting the "All City Sports" slogan, with fancy rope skipping being a popular activity among youth, fostering communication between Hong Kong and mainland China [10][12] - The 15th National Games is driving tourism and consumption in Macau, with the government organizing large-scale events like the Macau Grand Prix and food festivals to create a diverse cultural and sports tourism experience [15] - During the National Games, Macau's tourism department anticipates an average of 100,000 visitors daily, highlighting the event's impact on the local tourism market [15]

Group 1 - The 15th National Games is currently being held in the Guangdong-Hong Kong-Macao Greater Bay Area, with expectations of attracting over 100,000 visitors to Hong Kong, boosting consumption in dining, accommodation, and retail sectors [1] - Hotels in Hong Kong have seen a significant increase in occupancy rates since early October, indicating a strong demand during the National Games period, even in a typically off-peak month like November [3] - The general manager of a hotel in Hong Kong noted that the demand during the National Games is at a very considerable level, signaling a positive performance for the tourism industry and strong signals for economic recovery and growth in Hong Kong [5] Group 2 - The National Games is viewed as an opportunity to upgrade and develop the tourism industry, showcasing a new "Sports + Tourism" model that demonstrates vibrant potential [7] - Local travel agencies in Hong Kong have launched various packages combining event tickets with local attractions, offering customized services to enhance visitor experiences and drive industry upgrades [9] - National Committee member Cai Rongxing highlighted the increased foot traffic benefiting the tourism, hotel, and dining sectors, emphasizing the synergistic effect of "Sports + Tourism" and creating more collaboration opportunities for the Greater Bay Area [11] Group 3 - In Macao, the "event economy" has similarly boosted cultural and tourism consumption, creating new integrated experiences for spectators and tourists [11] - The Macao competition area has developed new integrated experience scenarios, aligning with the goal of "event-driven tourism transformation" [13] - The director of the Macao Museum introduced cultural exhibits during the National Games, promoting Macao's intangible cultural heritage and offering city cultural tours to participants [17] Group 4 - The Macao competition area promotes a model where "the venue is a tourist attraction, and watching the event is tourism," providing a comfortable and professional experience for all participants [19] - The Macao government has organized large-scale events like the Macao Grand Prix and food festivals to create a diverse "cultural, sports, and tourism" experience for citizens and visitors [20] - The atmosphere during the National Games has been lively, attracting significant crowds to Macao, including sports enthusiasts and participating delegations, contributing to a positive sentiment among the public [20]