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体育为“好生活”聚能 “两个博览会”第三年落户苏州
Su Zhou Ri Bao· 2025-08-23 00:29
今年城市足球联赛在江苏乃至全国热度空前,江苏展区将紧密结合"苏超",围绕足球主题开展多元 互动活动,通过丰富的互动体验增强公众参与感,为青少年亲近足球搭建桥梁,让足球文化走出赛场、 走进展馆,以鲜活的方式融入大众生活。作为东道主,苏州市县两级将紧密联动、协同发力,打造分会 场,策划"冠军进校园""分会场主题联动""体育促消费"等系列活动,进一步放大展会溢出效应,促进文 体旅商融合、激发消费活力。 今年"两个博览会"将精准扩容展品矩阵,以多元优质产品供给,助力群众消费品质升级,满足多样 化体育消费需求;另一方面互动体验沉浸升级,推出主题集卡活动,引导观众沉浸式探索。 今年"两个博览会"将以"体育聚能美好生活"为主题,规划5个展区、1个路演推介区、1个外贸优品 专区,展会规模总计5万平方米。截至目前,共有500余家单位计划参展,包括国家体育总局系统各司 局、直属单位、相关协会,国际体育组织机构、31个省(直辖市、自治区)体育行政部门、高等院校、 国内外头部企业。 据介绍,2025"两个博览会"将加强场馆内外的主题联动。场馆内,开展冠军系列活动、文体旅活动 和群众性主题活动,如与冠军一起科学健身、对话交流、艺术创作 ...
长三角议事厅·周报|“场景+协同”驱动长三角消费升级
Xin Lang Cai Jing· 2025-07-02 00:12
Group 1 - The core viewpoint is that the Yangtze River Delta is reshaping the consumer market landscape through innovative scenarios, with a focus on creating immersive and interactive consumption experiences [1][2][3] - The 2025 Shanghai Best Tourism New Scenario Competition revealed 66 award-winning projects that outline the upgrade path for consumer scenarios in the Yangtze River Delta [1] - Various regions are implementing policies to support scene innovation, leading to a collaborative evolution in consumption rather than isolated efforts [1][3] Group 2 - Jiangsu is innovating with a "sports + culture + night shopping" integration path, significantly boosting consumer engagement through events and promotions [2] - Shanghai is actively designing consumption scenarios and policies, with initiatives like the "Elderly Fashion Consumption Street" attracting over 200 million visitors annually [2] - The "Satisfaction Consumption Yangtze River Delta" initiative aims to enhance consumer rights and optimize the consumption environment through collaborative governance [3] Group 3 - The Yangtze River Delta is accelerating urban-rural consumption integration, enhancing logistics networks and improving consumer facilities in rural areas [4] - Digital technologies are becoming foundational capabilities in the consumption ecosystem, with innovative projects showcasing the integration of technology and consumer experiences [4] - The region is facing challenges such as cross-regional regulatory coordination and urban-rural consumption disparities, prompting the exploration of practical solutions [5] Group 4 - The Yangtze River Delta is establishing a global benchmark for consumption transformation, combining human-centered experiences, digital infrastructure, and regional governance [5] - The G60 Science and Technology Innovation Corridor is fostering cross-regional collaboration in technology and industry, enhancing global competitiveness [6] - The launch of the "Conference City" fund in Hangzhou aims to empower the sports and exhibition industries, promoting large-scale consumer events [7]