群众体育
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“苏超”出圈靠的不只是“爆梗”
Guang Zhou Ri Bao· 2025-06-04 19:50
Core Insights - The Jiangsu Province Urban Football League, referred to as "Su Super," has gained significant popularity, being labeled a phenomenon similar to the previous "Village Super" event, with high audience engagement and social media presence [1][2]. Group 1: Event Overview - "Su Super" is an amateur football competition featuring teams from thirteen cities in Jiangsu, with a total duration of seven months and matches primarily held on weekends to facilitate attendance [1]. - The league has successfully attracted an average audience exceeding 10,000 per match, leading to the establishment of a dedicated ranking section on professional football websites [1]. Group 2: Cultural and Social Impact - The league serves as a platform for regional cultural expression and competition, fostering a sense of community and rivalry among cities, which enhances viewer engagement through humorous and competitive narratives [2][3]. - The event has become a celebration of local culture, with cities leveraging the league for marketing initiatives, such as promoting local cuisine and heritage, thereby integrating sports with cultural tourism [3]. Group 3: Economic and Developmental Insights - The success of "Su Super" highlights the potential of grassroots sports, demonstrating that amateur events can possess unique charm and value, especially when organized with professional standards and innovative marketing strategies [4]. - The league's popularity has sparked discussions about local history, culture, and development, indicating a broader interest in regional identity and economic growth through sports [4]. - Effective event management, characterized by affordable ticket pricing and engaging experiences, has contributed to the league's success, showcasing the importance of community-oriented approaches in sports [4].
2025湖南群众体育赛事推介会举行,长沙精品群众体育赛事大出风头
Chang Sha Wan Bao· 2025-04-29 03:26
Group 1 - The "Vibrant Hunan, Dynamic Future" 2025 Hunan Province Mass Sports Event Promotion Conference was held in Changsha, showcasing various high-quality mass sports events and highlighting the commercial value and operational potential of these events [2] - A total of nearly 10 million yuan in cooperation intention agreements for 2025 mass sports events were signed at the conference [2] - Changsha hosted 1,109 sports events in 2024, including 9 national-level and 11 provincial-level events, directly involving 1.28 million participants and impacting nearly 8 million people, with sports consumption reaching 1.8 billion yuan [2] Group 2 - In 2025, Changsha will host several major sports events, including the Changsha Marathon and the Southern Regional Qualifiers for the 15th National Games, enhancing the city's reputation [3] - The "Rural Happy Run and Four Seasons Flower Sea Run" event is designed to empower rural revitalization through sports, attracting nearly 10 million online views and thousands of participants, promoting local agricultural products and improving rural conditions [3][4] - The 6th Community Sports Games in Hunan Province was officially launched at the conference, with 14 city and state sports administrative leaders participating [4]
截至2024年底全国共有体育场地超484万个
Ren Min Ri Bao Hai Wai Ban· 2025-03-24 07:10
Group 1 - As of the end of 2024, there will be over 4.8417 million sports venues in the country, covering an area of 4.23 billion square meters, with an average of 3 square meters of sports venue area per person [1] - The National Sports Administration will support the construction of 6,719 small fitness centers, parks, and multi-functional sports venues in rural areas, as well as the renovation and updating of sports equipment in administrative villages [1] - More than 1,300 sports parks will be built and put into use during the 14th Five-Year Plan period [1] Group 2 - The first National Fitness Competition will be held in 2024, with over 6,000 events planned, including 263 provincial and inter-provincial events, and over 5000 county-level events, with direct participation exceeding 2 million [2] - The number of social sports instructors has reached approximately 3.71 million nationwide, with a ratio of about 2.63 instructors per 1,000 people [2] - A training program for female social sports instructors in rural areas will train over 65,000 women across more than 26,000 administrative villages in 2024 [2]