Core Viewpoint - Canon has developed a new type of image sensor called "SPAD" (Single Photon Avalanche Diode), which excels in low-light conditions and reduces power consumption, targeting the automotive sensor market as a new growth area [1][3]. Group 1: Product Development - Canon's SPAD sensor is designed to perform well in dark environments, capable of detecting pedestrians from 120 meters away even in conditions darker than moonlight [5]. - The new sensor improves upon earlier prototypes by reducing power consumption to one-fourth of the 2022 trial product, aiming for practical applications and competitive pricing with CMOS sensors [5]. - Canon plans to start mass production of the SPAD sensor by 2031, marking its entry into the automotive market [3]. Group 2: Market Potential - The automotive sensor market is expected to grow significantly, with projections indicating a market size of 3.6929 trillion yen by 2030, which is 2.3 times larger than in 2024 [5]. - Canon aims for its camera segment to capture 50% of the overall automotive sensor market by 2030 [5]. Group 3: Competitive Landscape - The automotive sensor market is currently dominated by major players such as ON Semiconductor, OmniVision, and Sony Semiconductor Solutions, with Sony planning to increase its market share from 32% in FY2023 to 43% in FY2026 [6]. - Sony is also developing its own SPAD sensors for high-performance LiDAR applications, which will begin mass production in the fall of 2025, enhancing detection capabilities [7]. - The competition in the automotive sensor market is intensifying, with various manufacturers adopting different strategies regarding the use of cameras and LiDAR for Advanced Driver Assistance Systems (ADAS) and autonomous driving [7].

随着先进驾驶辅助系统（ADAS）技术不断成熟，消费者对高速和城市通勤场景下驾驶辅助体验的期待提升， L2级高速NOA与城市NOA加速渗透，带动域控⽅案对前视一体机⽅案的替代，并推高中高算力SoC需求。 Canalys（现并入Omdia）预计，2025年中国市场L2级及以上功能渗透率将达62%，较2024年显著提升，高速 NOA 与城市NOA 分别达到10.8%和9.9%。预计2027–2028年，城市NOA增速将反超高速NOA ，市场结构快 速演变，将重塑SoC竞争格局。基于当前表现与节奏判断，高通凭借Snapdragon Ride平台（包括骁龙8650、 8620和8775等SoC）在产品性能与市场落地的表现，已连续两年位列Canalys中国ADAS SoC领导力矩阵的 "冠 军阵营"。 当前， 驾驶 辅助 普及加速 ： 市场倾向于平台化、性能和成本最优平衡 SoC厂商 越来越多主机厂 在推进 驾驶辅助普及 进程中，选择 。 将中高阶ADAS功能下放⾄10-20万元主力⻋型 为抢占先机 ，以 ⽐亚迪、 吉利 奇瑞 和 红旗 为代表的主流主机厂 、 采取 跨平台 的 驾驶 辅助 ⽅案 排布策略 ，系统性地推出 ...