减重经济

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立秋・“减重经济”撬动千亿级大市场
Sou Hu Cai Jing· 2025-08-07 02:24
Core Insights - The "weight management economy" in China is poised for significant growth, with the market expected to reach 326 billion yuan in 2023, driven by rising obesity rates among adults and children [4][7] - The prevalence of overweight and obesity among Chinese adults exceeds 50%, with projections indicating that by 2030, these rates could rise to 70.5% for adults and 31.8% for children [4][6] - The economic burden of obesity-related healthcare costs in China is projected to reach 418 billion yuan by 2030, highlighting the urgent need for effective weight management solutions [6] Market Potential - The weight management market is experiencing a surge, with various consumption scenarios emerging, including healthy meal replacements and fitness services [8] - The healthy meal replacement segment is expected to grow significantly, with the market projected to exceed 120 billion yuan by 2025, reflecting a compound annual growth rate of 29.3% [8] - The demand for fitness services is also increasing, as evidenced by a 31.6% year-on-year rise in searches for gym memberships and a 96.9% increase for 24-hour self-service gym passes [8] Pharmaceutical Opportunities - The weight loss medication market is anticipated to reach 8.7 billion yuan by 2025 and 14.9 billion yuan by 2030, with GLP-1 class drugs gaining popularity [9] - The "miracle drug" semaglutide has garnered significant attention on social media, indicating a growing consumer interest in effective weight loss medications [9] Challenges in the Industry - Despite the growth, the weight management sector faces challenges, including issues of false advertising and lack of verification for some products, leading to a high number of consumer complaints [15][17] - Many weight loss institutions lack proper standards and regulatory oversight, resulting in questionable practices and unmet consumer expectations [17] - As consumer preferences shift towards medically guided and sustainable weight management solutions, the industry is expected to mature and develop healthier practices [17]
立秋・“减重经济”撬动千亿级大市场
21世纪经济报道· 2025-08-07 02:13
Core Viewpoint - The article discusses the burgeoning "weight loss economy" in China, highlighting the significant market potential and emerging consumer trends driven by rising obesity rates and government initiatives aimed at weight management [4][8]. Group 1: Market Potential - Over 50% of Chinese adults are overweight or obese, with predictions indicating that by 2030, adult and child obesity rates could reach 70.5% and 31.8% respectively [5][8]. - The weight management market in China is projected to reach 326 billion yuan in 2023, indicating a substantial growth opportunity [9]. Group 2: Emerging Consumer Trends - The demand for healthy meal replacements and low-calorie foods is increasing, with the share of healthy meal orders in the food delivery market expected to rise from 12% in 2020 to 25% by 2025 [11]. - The fitness industry is also experiencing growth, with a 31.6% increase in searches for gym memberships and a 96.9% increase for 24-hour self-service gym passes since June [11]. - The weight loss drug market is anticipated to grow to 8.7 billion yuan by 2025 and 14.9 billion yuan by 2030, with GLP-1 drugs gaining significant attention [12]. Group 3: Opportunities and Challenges - Despite the growth, the industry faces challenges such as lack of verification and excessive marketing claims, with over 20,000 complaints related to weight loss products reported [19][21]. - There is a shift in consumer preferences towards medically guided, nutritionally balanced, and sustainable weight loss solutions, indicating a potential for more regulated and effective offerings in the future [21].
立秋 “减重经济”撬动千亿级大市场
2 1 Shi Ji Jing Ji Bao Dao· 2025-08-07 00:19
Core Insights - The "weight management economy" in China is experiencing significant growth, driven by rising obesity rates and increasing public awareness of health issues [4][8][19] - The market for weight management products and services is projected to reach 326 billion yuan in 2025, indicating a substantial economic opportunity [8][9] - The government is actively promoting weight management initiatives, including a three-year "Weight Management Year" campaign starting in June 2024 [8][19] Group 1: Obesity Statistics and Trends - Over 50% of Chinese adults are classified as overweight or obese, with adult overweight rates at 34.3% and obesity rates at 16.4% as of 2018 [4][8] - Predictions indicate that by 2030, the rates of overweight and obesity among adults could rise to 70.5% and 31.8%, respectively [4][6] - The youth obesity rates are also concerning, with overweight rates for children aged 6-17 at 11.1% and obesity rates at 7.9%, both showing an increasing trend [4][8] Group 2: Market Opportunities - The weight management market is diversifying, with a rise in demand for low-calorie, low-sugar meal replacements and healthy food options [9][10] - The health food delivery market is expected to grow, with healthy meal orders increasing from 12% in 2020 to an anticipated 25% by 2025 [9] - The weight loss drug market is projected to reach 8.7 billion yuan by 2025 and 14.9 billion yuan by 2030, with GLP-1 drugs gaining popularity [10][19] Group 3: Consumer Behavior and Challenges - There is a growing consumer preference for medically guided, nutritionally balanced, and sustainable weight management solutions [19] - Complaints regarding weight management products have surged, highlighting issues such as false advertising and ineffective results [16][18] - The industry faces challenges related to regulatory standards and the credibility of weight loss institutions, with many lacking proper verification and oversight [18][19]
立秋・“减重经济”撬动千亿级大市场|财经二十四节气
2 1 Shi Ji Jing Ji Bao Dao· 2025-08-07 00:17
Group 1 - The core viewpoint of the article highlights the growing trend of the "weight loss economy" in China, driven by increasing obesity rates and government initiatives aimed at promoting weight management [3][6][15] - Over 50% of Chinese adults are overweight or obese, with predictions indicating that by 2030, the rates could rise to 70.5% for adults and 31.8% for children [3][6] - The market for weight management in China is projected to reach 326 billion yuan in 2025, indicating significant growth potential [6][8] Group 2 - The weight management sector is experiencing a surge in diverse consumer scenarios, including the rise of healthy meal replacements and fitness services [8][9] - The healthy meal replacement market is expected to exceed 120 billion yuan by 2025, with a compound annual growth rate of 29.3% [8] - The weight loss drug market is also expanding, with projections of reaching 8.7 billion yuan by 2025 and 14.9 billion yuan by 2030 [9] Group 3 - The "Weight Management Year" initiative has led to the establishment of specialized weight management clinics across various medical institutions, integrating services like dietary guidance and psychological counseling [12] - Despite the industry's growth, challenges such as lack of verification and excessive marketing claims have emerged, leading to numerous consumer complaints [15][17] - There is a shift in consumer preferences towards medically guided, nutritionally balanced, and sustainable weight loss solutions [17][18]
减重市场“三足鼎立”?有公司已下调业绩预期
Guang Zhou Ri Bao· 2025-08-05 09:19
Core Insights - The weight loss market is experiencing significant growth, with the recent launch of the domestic weight loss drug Masitide indicating a shift from a "duopoly" to a "triple competition" landscape, competing against weight loss versions of Semaglutide and Tirzepatide [1] - Novo Nordisk has significantly lowered its full-year financial forecasts due to a sharp decline in sales of its weight loss drug Wegovy, adjusting its sales growth expectation from 13%-21% to 8%-14% and operating profit growth from 16%-24% to 10%-16% [1] - The competition in the weight loss drug market is intensifying, with Eli Lilly's Tirzepatide showing promise for broader applications beyond diabetes management, potentially benefiting patients with high cardiovascular risks [1] - The launch of Masitide is expected to provide new options for individuals seeking weight loss solutions and accelerate R&D competition within the industry, prompting more pharmaceutical companies to invest in innovative treatment solutions [1] Industry Perspective - The global obesity issue presents substantial opportunities for the weight loss drug market, but companies face challenges such as intensified competition from multi-target drugs, complex payment environments, and stricter regulatory requirements [2] - There is an increasing sensitivity in the capital markets regarding the risks associated with pharmaceutical companies' reliance on single products [2]
减重市场,也需“健康管理”
Xin Hua Ri Bao· 2025-06-23 23:34
Core Insights - The weight management economy in China is experiencing rapid growth, driven by increased health awareness and government initiatives like the "Weight Management Year" action plan [1][5][10] - The market for weight management is projected to grow at an annual rate of 10.6%, potentially reaching 92.6 billion yuan by 2027 [5] - There are emerging concerns regarding the proliferation of misleading products and services in the weight management sector, necessitating a robust regulatory framework [7][10] Group 1: Market Dynamics - The outpatient volume for weight management clinics is increasing by 30% to 50% monthly, indicating a significant shift in public health consciousness [1] - The demand for low-calorie, low-sugar, and low-fat foods is rising, with the meal replacement market growing from 5.82 billion yuan in 2017 to 175 billion yuan in 2023, with a projected CAGR of 76.34% [6] - The number of fitness-related enterprises in China has reached approximately 966,200, with a 2.54% increase in registrations this year alone [5] Group 2: Consumer Behavior - Consumers are increasingly opting for "light meals" and fitness classes, with many young professionals choosing convenient meal options and gym memberships [2][3] - There is a growing trend of immersive weight management experiences, such as luxury weight loss camps, attracting affluent young adults [3] - Despite the growth in health consciousness, many individuals still resort to unregulated weight loss methods, leading to potential health risks [9][10] Group 3: Regulatory Challenges - The market is facing challenges from misleading marketing practices, such as false health claims on food products and weight loss services [7][8] - Recent regulations have been introduced to ban misleading labels like "no additives" and "zero additives," but enforcement remains a challenge [8] - There is a call for a comprehensive regulatory framework to ensure consumer safety and promote healthy weight management practices [10][11]
国家吹响减肥号角!“减重经济”能否激发万亿级消费新浪潮
GLP1减重宝典· 2025-06-19 12:45
Core Viewpoint - The article highlights the emergence of a "weight management economy" driven by national health policies, consumer upgrades, and technological innovations, with a focus on the "Weight Management Year" initiative launched during the 2023 Two Sessions, aiming to address obesity as a public health issue and create a trillion-level market across various sectors [4][5]. Group 1: Health Crisis to Economic Opportunity - The obesity issue in China is severe, with over 50% of adults classified as overweight or obese, projected to rise to 70.5% by 2030, leading to significant healthcare costs [6]. - The "Weight Management Year" initiative represents a strategic shift from treatment to prevention, aiming to reduce healthcare burdens and improve national health levels [6]. Group 2: Industry Opportunities - National policies are transitioning from "treating diseases" to "preventing diseases," fostering a diverse ecosystem in the weight management economy [7]. - The release of tailored dietary guidelines and the integration of medical and health services are creating new business models in personalized dining and weight management clinics [7]. Group 3: Five Key Consumption Upgrades - **Healthcare**: The pharmaceutical sector is seeing a surge in interest in weight loss medications, with GLP-1 drugs like Semaglutide gaining attention, and over 20 companies are developing similar products [8]. - **Smart Health Devices**: The market for wearable devices is booming, with a 19.3% year-on-year increase in shipments, making China the largest market globally [9]. - **Sports Consumption**: The outdoor sports sector is thriving, with a 51.86% increase in the number of outdoor sports merchants by the end of 2024 [10]. - **Healthy Eating**: The shift towards health-conscious eating is evident, with brands launching low-calorie and functional foods to meet diverse consumer needs [11]. - **Sleep Economy**: Products aimed at improving sleep quality are gaining popularity, reflecting a broader trend in health and wellness [12]. Group 4: Scientific, Personalized, and Experiential Upgrades - The integration of AI and smart devices is transforming weight management into a data-driven, personalized experience, enhancing user engagement through gamification [13]. - The Z generation is reshaping the industry by prioritizing interactive and enjoyable experiences over traditional weight loss methods, leading to a shift in consumer expectations [14]. Group 5: Economic Insights from Weight Management - The health management sector is evolving into a trillion-dollar market, driven by technological advancements and consumer demand for personalized health solutions [15]. - Smart health devices are becoming critical data entry points for health management, with significant sales growth and user engagement [16]. - The fusion of the metaverse and health management is creating new consumer experiences, while social media platforms are driving community engagement in weight management [17]. - The new generation of consumers values aesthetics and cultural relevance in health products, indicating a shift towards lifestyle branding in the weight management sector [18].
激励全民健身,只“发券”还不够
经济观察报· 2025-05-17 04:50
Core Viewpoint - The issuance of sports consumption vouchers alone is insufficient to encourage broader participation in sports and fitness, as many potential participants are deterred by high costs and limited access to facilities [2][3]. Group 1: Sports Consumption Vouchers - Various cities, including Changsha, Ningbo, and Wuhan, have launched sports consumption voucher initiatives to stimulate public interest in sports and fitness, with Changsha investing 3.8 million yuan in a program expected to run until November 30 [2]. - The effectiveness of these vouchers is highlighted by their impact in regions like Hebei, where 70 million yuan in vouchers led to increased revenue for over 400 venues and activated demand for fitness among 3.5 million people [2]. - However, the average savings per individual from these vouchers are minimal, often only a few dozen yuan, which may not significantly alleviate the financial burden of participating in sports [3]. Group 2: Barriers to Participation - High costs associated with sports activities, such as billiards, have transformed them from accessible pastimes to expensive endeavors, limiting participation [3]. - The scarcity and high cost of sports facilities present a significant barrier, with many individuals facing challenges in accessing venues, particularly in urban areas [3][4]. Group 3: Recommendations for Improvement - To enhance public engagement in fitness, there is a need for increased government investment in affordable and accessible sports facilities, as well as the promotion of low-cost and community-oriented sports programs [4]. - Encouraging the opening of school and government sports facilities to the public is essential to address the issues of accessibility and availability [4]. - Engaging younger demographics requires innovative approaches that combine sports with entertainment and social activities, as seen in initiatives like Shanghai's "Sports+" model [5].
激励全民健身,只“发券”还不够
Jing Ji Guan Cha Wang· 2025-05-14 08:47
Core Viewpoint - The issuance of sports consumption vouchers across various cities in China aims to stimulate public interest in sports and fitness, contributing to the "weight loss economy" and promoting consumption upgrades [1][2]. Group 1: Sports Consumption Vouchers - Multiple cities, including Changsha, Ningbo, and Xi'an, have launched sports consumption voucher initiatives, with Changsha's program expected to invest 3.8 million yuan [1]. - The effectiveness of sports consumption vouchers is highlighted by their ability to encourage physical activity and boost consumer spending in sports facilities, as evidenced by Hebei's 70 million yuan in vouchers leading to increased revenue for over 400 venues and activating 3.5 million fitness demands [1]. Group 2: Challenges in Sports Participation - The limited financial impact of individual sports consumption vouchers is noted, with an example from Ningbo where over 1,000 citizens saved a total of 17,000 yuan, averaging only a few dozen yuan per person [2]. - The high costs of many sports and fitness activities deter participation, with examples like billiards becoming expensive, costing hundreds to thousands of yuan for a session [2]. - The scarcity and high cost of sports venues present significant barriers, with urban areas often facing a shortage of accessible facilities [2]. Group 3: Recommendations for Improvement - To enhance public engagement in sports, there is a need for increased government investment in affordable sports facilities and the promotion of low-cost, community-oriented fitness programs [3]. - Encouraging the opening of school and government sports facilities to the public is essential to alleviate access issues [3]. - Engaging younger demographics requires innovative approaches that combine sports with entertainment and social activities, as demonstrated by Shanghai's "sports+" model [3]. Group 4: Addressing Cultural Barriers - The reluctance of some young people to engage in physical activity is attributed to the pressures of a demanding work culture, necessitating reforms in work-life balance and vacation policies [4].
体育消费券赋能“减重经济”助力消费升级
Zheng Quan Ri Bao· 2025-05-12 17:26
Group 1 - The core viewpoint is that the "weight loss economy" is emerging as a new driving force for consumption growth, extending from fitness to a full industry chain, driven by rising health awareness and supportive policies [1][2] - The "weight loss economy" encompasses various sectors including weight loss services, products, and sports events, creating a comprehensive consumption ecosystem [1][2] - There is a notable increase in fitness participation, with the emergence of 24-hour gyms and indoor climbing facilities, as well as online fitness platforms offering live courses and coaching [1][2] Group 2 - The demand side of the "weight loss economy" stimulates growth across multiple segments such as healthy eating, sports apparel, and travel, enriching both online and offline consumption scenarios [2] - The supply side sees a rise in personalized, intelligent, and high-quality weight loss products and services, prompting companies to enhance R&D and innovate, thereby boosting overall industry competitiveness [2] - During the recent "May Day" holiday, various cities issued sports consumption vouchers to encourage public participation in fitness, with significant savings reported by consumers [2][3] Group 3 - Sports consumption vouchers are playing a crucial role in promoting the sports industry, stimulating domestic demand, and fostering economic growth, while also attracting new customers to sports venues [3] - The issuance of sports consumption vouchers across the country is expected to expand the sports consumption market and lead urban sports industries into a phase of healthy development [3] - The "weight loss economy" is anticipated to continue stimulating consumer enthusiasm and market expansion, driven by the incentives provided by sports consumption vouchers [3]