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到2027年,我国将形成3个万亿级消费领域!
Ren Min Wang· 2025-11-28 01:08
Core Insights - The implementation plan aims to enhance the adaptability of supply and demand in consumer goods, targeting a significant optimization of the supply structure by 2027, with the formation of three trillion-level consumption sectors and ten hundred-billion-level consumption hotspots [1][2] Group 1: Implementation Plan Overview - The plan focuses on supply-side structural reforms, accelerating brand leadership, standard upgrades, and new technology applications to stimulate the domestic demand market's multiplier effect and structural dividends [1] - By 2027, the plan is expected to create a new consumption market worth several trillion yuan in key areas [1] Group 2: Consumption Trends and Opportunities - The three trillion-level consumption sectors include elderly products, smart connected vehicles, and consumer electronics, with the elderly products market projected to grow from 2.6 trillion yuan in 2014 to 5.4 trillion yuan by 2024, reflecting a compound annual growth rate of 7.3% [3] - The ten hundred-billion-level consumption hotspots encompass baby products, smart wearable devices, cosmetics, fitness equipment, outdoor products, pet food, civilian drones, trendy toys, jewelry, and national trend clothing, showcasing strong growth momentum and significant development potential [3] - The rise of health-conscious living and the concept of national fitness has led to increased demand for outdoor products and fitness equipment, while the IP economy aligns with the consumption preferences of younger demographics, driving the rapid popularity of trendy toy products globally [3]
3个万亿、10个千亿,多部门点明这些消费热点
21世纪经济报道· 2025-11-27 15:28
Core Viewpoint - The article discusses the implementation plan by the Ministry of Industry and Information Technology and other departments to enhance the adaptability of supply and demand in consumer goods, aiming to promote consumption and economic growth through structural reforms and innovation [1][3]. Group 1: Implementation Goals - The plan sets two main goals: to establish three trillion-level consumption sectors and ten hundred-billion-level consumption hotspots by 2027, and to create a high-quality development pattern of mutual promotion between supply and consumption by 2030 [1][3]. - The focus is on transforming production from quantity to quality, encouraging enterprises to produce more suitable and better products to meet consumer demands [3][5]. Group 2: Key Consumption Areas - The three trillion-level consumption sectors identified are elderly products, smart connected vehicles, and consumer electronics [6][10]. - The ten hundred-billion-level consumption hotspots include baby products, smart wearable devices, cosmetics, fitness equipment, outdoor products, pet food, civilian drones, trendy toys, jewelry, and national trend clothing, all showing strong growth potential [6][10]. Group 3: Supply-Side Structural Reforms - The plan emphasizes supply-side structural reforms, focusing on brand leadership, standard upgrades, and new technology applications to stimulate the domestic demand market [5][10]. - The total variety of consumer goods in China has reached 230 million, with over 100 categories leading global production [7][10]. Group 4: Addressing Supply-Demand Mismatches - The plan aims to address structural mismatches in supply and demand, particularly in areas like elderly care, cultural tourism, and smart consumption, where demand is high but supply is insufficient [10][12]. - The elderly products market is projected to grow from 2.6 trillion yuan in 2014 to 5.4 trillion yuan by 2024, with a compound annual growth rate of 7.3% [13]. Group 5: Promoting New Consumption Models - The article highlights the importance of promoting new consumption models, including personalized and customized services to meet diverse consumer needs [12][13]. - The government plans to support the development of new consumption areas such as health, digital, and green consumption, aiming to create new growth points in the economy [16][17].
实现供需双向奔赴、形成3个万亿级消费领域……多部门联合印发促进消费新方案
Core Viewpoint - The Ministry of Industry and Information Technology, along with five other departments, has introduced a plan to enhance the adaptability of supply and demand in consumer goods, aiming to stimulate consumption and align production with consumer preferences [1][2]. Group 1: Key Measures and Goals - The plan outlines 19 key tasks focused on five areas: accelerating the application of new technologies and models, expanding the supply of unique and new products, cultivating new consumption scenarios and business formats, and enhancing scene empowerment [2][3]. - By 2027, the plan aims to establish three trillion-level consumption sectors and ten hundred-billion-level consumption hotspots, with a vision for a high-quality development pattern of mutual promotion between supply and consumption by 2030 [7][8]. Group 2: Targeted Consumption Areas - The trillion-level consumption sectors identified include elderly products, smart connected vehicles, and consumer electronics, with the elderly products market projected to grow from 2.6 trillion yuan in 2014 to 5.4 trillion yuan by 2024, reflecting a compound annual growth rate of 7.3% [7][8]. - The hundred-billion-level consumption hotspots include baby products, smart wearable devices, cosmetics, fitness equipment, outdoor products, pet food and supplies, civilian drones, trendy toys, jewelry, and national trend clothing, indicating strong growth potential [9][11]. Group 3: Supply and Demand Dynamics - The current supply of consumer goods has entered a new development stage characterized by quality and price, although structural mismatches in supply and demand still exist in certain areas [12][13]. - The government plans to address these mismatches by increasing resource investment and efforts to achieve a higher level of dynamic balance in supply and demand over the next five years, ensuring consumers have access to better quality products and services [14].
工信部等6部门:到2027年形成3个万亿级消费领域
Bei Ke Cai Jing· 2025-11-26 07:56
Core Insights - The Ministry of Industry and Information Technology, along with five other departments, has issued a plan to enhance the adaptability of supply and demand in consumer goods, aiming for significant structural optimization by 2027 [1] - The plan targets the creation of three trillion-level consumption sectors and ten billion-level consumption hotspots, focusing on high-quality consumer goods with cultural significance by 2027 [1] - By 2030, a high-quality development pattern characterized by positive interaction and mutual promotion between supply and consumption is expected to be established, with a steady increase in the contribution of consumption to economic growth [1]