出品 | 搜狐财经 作者 | 冯紫彤 一边在外卖行业卷动风暴，另一边京东又在金融业务上有了突破。 日前，国家金融监督管理总局天津监管局正式批复，同意将"捷信消费金融有限公司"中文名称变更为"天津京东消费金融有限公司"（下称 "京东消费金 融"）。这意味着，入局消费金融领域11年后，京东终于填补了消费金融牌照的空白，成为了"持牌玩家"。 当前，全国31家持牌消费金融公司呈现出显著的"二八分化"格局——头部机构凭借资金、场景、技术优势占据市场八成份额，中小机构则在严监管与资产荒 中艰难求生。 作为坐拥"白条""金条"、有着千亿级信贷规模的电商巨头，京东的入局能否在消金市场卷动起新的风暴？又能如何改写行业格局？ 布局消金11年终得牌照，未来杠杆空间将翻倍 此次拿下消金牌照后，预计后续京东"白条""金条"等业务也将陆续转移至京东消费金融运营。 作为互联网巨头，京东在金融领域的布局多且广泛。 在此之前，京东已持有支付、网络小贷、基金、保险、征信牌照。但蚂蚁、腾讯、小米等其他互联网公司相比，京东还存在着消金与银行两块核心牌照的空 缺。 自诞生以来，消费金融牌照一直较为稀缺，截至目前仅31张。且2017年至今，消费金融行业 ...

Group 1 - The core point of the news is that Jiexin Consumer Finance Co., Ltd. has officially changed its name to Tianjin Jingdong Consumer Finance Co., Ltd. (JD Finance), and this change does not affect existing contracts or customer services [2][10] - JD Finance was one of the first four pilot consumer finance companies in China, established in 2010, and was previously the only foreign-funded consumer finance company in the country [4] - As of January 2025, JD Group has become the largest shareholder of JD Finance, holding 65% of the shares after a restructuring approved by the National Financial Supervision Administration [4][7] Group 2 - The current shareholder structure of JD Finance includes Guangzhou Jingdong Trading with a 50% stake, Online Banking with 15%, China Foreign Trade Trust with 12%, Tianjin Development Zone State-owned Assets with 11%, and Tianjin Bank with 10% [7] - Zhang Hanchun has been appointed as the General Manager and legal representative of JD Finance, while Ondrej Frydrych has transitioned to the role of Vice Chairman [7][9] - JD Finance aims to focus on high-quality development and improving user experience following the name change [10] Group 3 - JD Finance's asset scale peaked at over 100 billion yuan in 2019 but has since declined due to increased competition and stricter regulations, with total assets reported at 4.842 billion yuan and total liabilities at 2.268 billion yuan as of December 31, 2024 [11] - Prior to obtaining the consumer finance license, JD relied on its small loan company, which reported a revenue of 1.675 billion yuan in 2024, a year-on-year increase of 3.39%, and a net profit of 52 million yuan, a significant increase of 1526.38% [11] - The acquisition of a consumer finance license allows JD Finance to access higher leverage limits and diversify funding sources, which is crucial for expanding its consumer credit business [12]

Core Viewpoint - After nearly 20 years of operation in China, Jiexin Consumer Finance Co., Ltd. is officially changing its name to Tianjin JD Consumer Finance Co., Ltd., indicating JD's impending ownership of the consumer finance license [1][2]. Group 1: Company Name Change - The Tianjin Financial Regulatory Bureau has approved the name change of Jiexin Consumer Finance to Tianjin JD Consumer Finance [2]. - The approval date from the Tianjin Financial Regulatory Bureau was May 15, and it was publicly announced on May 19 [2]. - As of May 26, the final business registration change for the name change had not yet been completed [2]. Group 2: Company Background and Market Position - Jiexin Consumer Finance is a significant player in the consumer finance industry, being one of the first licensed foreign-funded consumer finance companies in China [2]. - The company rapidly rose to prominence due to its offline network and credit product capabilities, and there were previous discussions about an IPO [2]. - Following the unexpected death of its original actual controller, Peter Kellner, in March 2021, Jiexin Consumer Finance faced challenges and began seeking restructuring [2]. Group 3: Shareholding Structure - The shareholding restructuring plan for Jiexin Consumer Finance was finalized in December 2024, with JD Group owning 75% of the new company [2]. - China Foreign Economic and Trade Trust Co., Ltd. and Tianjin Bank hold 12% and 10% of the new company, respectively [2]. Group 4: Management Changes - On April 18, 2025, the Tianjin Financial Regulatory Bureau approved Zhang Hanchun as the new general manager of Jiexin Consumer Finance [3]. - Zhang Hanchun became the responsible person and legal representative of Jiexin Consumer Finance on April 21, 2025 [3]. - Zhang joined JD in November 2017 and previously served as Vice President and head of risk management at JD Technology [3]. Group 5: JD's Financial Business - JD's financial operations encompass personal finance, corporate finance, and financial technology, with credit products including JD Baitiao, JD Jintiao, and various loans [3]. - Prior to obtaining the consumer finance license, Chongqing JD Shengji Microloan Co., Ltd. was a core lending license within JD's financial business [3].

北京商报讯（记者 廖蒙）5月26日，北京商报记者注意到，国家金融监督管理总局天津监管局发布的《天津金融监管局关于捷信消费金融有限公司变更名称 的批复》显示，同意将公司中文名称变更为"天津京东消费金融有限公司"（以下简称"京东消金"）。这一批复标志着京东集团旗下两家主体企业通过股权重 组，正式入主持牌消费金融公司。 变更后，广州晶东贸易有限公司持有消金公司50%股权、网银在线（北京）商务服务有限公司持有公司15%的股权。而以上两家公司均为京东集团旗下主体 企业，即京东集团合计持有京东消金65%的股份。 在更名获批前，京东副总裁、京东科技风险管理相关负责人张含春已经出任捷信消费金融法定代表人、总经理。 针对本次更名，京东消金方面回应北京商报记者称，公司名称变更不影响已签署的合同、协议的效力，公司业务和客户服务不受任何影响。公司未来将致力 于高质量发展，为广大客户创造更好的用户体验。 素喜智研高级研究员苏筱芮表示，捷信消费金融变更为京东消金，从品牌层面讲，意味着该持牌主体已纳入京东集团旗下；从行业层面讲，则意味着消费金 融行业的"互联网系"公司又添一名实力新成员，有望带动持牌消费金融行业的整体注册资本、贷款规模等指 ...