记者 牛益彤 不久前，在长宁区新华路街道，一场别开生面的"社区营造大会"将会场搬到了街上。没有主席台， 没有长篇报告，取而代之的是居民们围坐在街角长椅上分享改造心得。两天时间内，活动竟吸引了来自 全国各地千余人参与。 会上，一个被称为"一平方米行动"的理念被反复提及——它不指向宏大的推倒重建，而是聚焦于居 民在楼道转角添置的一张长椅，在斑驳墙面上亲手绘制的一幅涂鸦，又或是由邻里街坊共同认领照料的 一处共享花园。 一个新的共识是，当城市更新进入"深水区"，大拆大建的时代渐行渐远，真正的社区活力往往萌发 于最细小的单元，诞生于人人皆可参与的"一平方米"。这场静默发生的变革，究竟在营造什么？它又如 何重塑我们与社区、与邻里的关系？ 何为"一平方米"？ 什么是"一平方米行动"？ 在设计领域，这个概念常常用来形容对微小空间进行创造。而在社区更新领域，则是一项鼓励社区 居民通过微小、可及的行动来共同改善公共空间和社区环境的倡议，其核心理念是"每个人都可以通过 改变身边的'一平方米'，从而让社区更美好"。 概念有些复杂，通过案例来解释或许更直观。 比如，在新华路街道，有一个共享花园。最初，几位居民因不满楼下垃圾堆放在闲置角 ...

Core Insights - The importance of small and medium-sized enterprises (SMEs) in economic growth and job creation is emphasized, highlighting that isolated enterprises struggle to survive [3][6][8] - The concept of industrial clusters, particularly in the context of SMEs, is discussed, noting that these clusters can enhance innovation and competitiveness against larger firms [2][3][6] - The evolution of SME clusters in China is traced, indicating that many of these clusters are rooted in specific localities and have emerged due to globalization and international outsourcing [6][8][10] Group 1 - SMEs are crucial for economic growth and job creation, but isolated firms face significant challenges [3][6] - The concept of industrial clusters, where SMEs can both compete and collaborate, is vital for enhancing innovation capabilities [2][3][6] - The rise of digital platforms and the establishment of a nurturing ecosystem for SMEs are essential for their development in the current technological landscape [8][10] Group 2 - Historical examples of successful SME clusters in China, such as the cashmere industry in Hebei and the sock industry in Zhejiang, illustrate the potential for growth and innovation [11][12] - The role of community building and local government support is highlighted as critical for the sustainable development of SME clusters [11][12] - The need for a structured approach to fostering these clusters, including the establishment of dedicated organizations and leveraging non-profit resources, is emphasized [11][12]

Core Insights - The article discusses a visit by the staff and social work team from the Zhenfengli community in Kunshan to three model communities in Nanjing, focusing on urban renewal and community building strategies [1][8] Group 1: Community Renewal Strategies - The Nanjing community of Nanxiu Village showcases a shared platform called "This Block," which emphasizes local culture and community engagement through a community builder's home [1][3] - The Zhenfengli community staff expressed interest in the "small but refined" approach of Nanxiu Village, which aims to maintain the historical character of ancient towns while improving residents' quality of life [3][5] Group 2: Innovative Community Services - The Lushan community features the "37life+" street, which integrates over 30 service functions, addressing the lack of commercial facilities in new urban areas [5][7] - The operational model of "inclusive public welfare + quality low-cost services" in Lushan community sparked discussions on balancing public welfare and market needs among the visiting team [5][7] Group 3: Comprehensive Elderly and Youth Services - The Yue'an community provides various services for the elderly, including a dining hall with tailored menus and facilities, demonstrating a focus on senior care [7][8] - The community center includes multiple functional areas for different age groups, creating a seamless service system for both elderly care and youth support, which serves as a reference for future community development in Zhenfengli [7][8]

Core Viewpoint - Leading real estate companies are actively constructing a closed-loop ecosystem that integrates "non-heritage IP excavation + community scene embedding + lifestyle cultivation," reflecting a strategic transformation in response to cultural confidence, consumer quality upgrades, and sustainable development [5][28]. Group 1: Innovative Application of Non-Heritage Design Elements - The innovative application of "non-heritage" design elements in residential projects transcends mere aesthetic decoration, becoming a key pathway for the real estate industry to respond to cultural confidence awakening and consumer quality upgrades [5]. - This practice effectively activates the contemporary vitality and practical value of endangered traditional crafts, deeply shaping the unique cultural temperament of communities and significantly enhancing residents' cultural identity and sense of belonging [5]. Group 2: Case Studies of Non-Heritage Integration - The "Poly Bund Sequence" project in Shanghai is the first residential development to integrate "non-heritage craftsmanship" with "low-carbon prefabricated technology," recognized as Shanghai's first "non-heritage historical preservation residential" project [7][8]. - The project features the meticulous replication of the intangible cultural heritage "cement roughening with embedded pebbles," involving 11 processing steps and requiring approximately 80 kg of pebbles per cubic meter of wall surface [7]. - The "Poly Haiyan Tianjun" project in Ningbo transforms traditional crafts like Ningbo bamboo weaving and gold and silver embroidery into modern design elements, creating a cultural backdrop for the community [10][11]. - The "Dongwangfu" project in Wuxi draws inspiration from classical gardens, employing traditional craftsmanship to create a unique spatial layout, showcasing living heritage in contemporary residential design [20][22]. Group 3: Cultural and Community Development - Leading real estate companies are building a model for cultural preservation, urban organic renewal, and effective community governance through the integration of non-heritage IP and community development [28]. - The empowerment effect of non-heritage IP on communities has extended from architectural texture to community operation, marking a significant shift towards a new era driven by "cultural depth" and "spiritual value" [28]. - Culture has become a core capital defining the future of residential living, emphasizing the importance of cultural identity in community development [28].

Core Viewpoint - Swire Properties (1972.HK) reported strong mid-year results for 2025, with revenue of HKD 87.23 billion, a 20% year-on-year increase, and a net profit attributable to shareholders of HKD 44.2 billion, up 15% [1] Group 1: Financial Performance - The company achieved a basic earnings per share of HKD 0.76 and declared an interim dividend of HKD 0.35 per share [1] - Despite a 4% decrease in recurring net profit attributable to shareholders, from HKD 35.7 billion in the first half of 2024 to HKD 34.2 billion in the first half of 2025, the overall performance remained robust [1] Group 2: Market Conditions - The retail market in Hong Kong showed weakness due to increased outbound tourism, changing consumer habits, and economic uncertainty from U.S. tariff policies [1] - However, Swire Properties' shopping malls maintained high occupancy rates, with retail sales rebounding in the second quarter, outperforming the market [1] Group 3: Mainland China Operations - In mainland China, government measures and policy relaxations positively impacted retail sales, with notable occupancy rates and sales growth in key locations: - Beijing Sanlitun Taikoo Li: 99% occupancy, 6.8% sales growth - Shanghai Xinyi Taikoo Hui: 94% occupancy, 13.5% sales growth - Shanghai Qiantan Taikoo Li: 98% occupancy, 4.0% sales growth [2] - Swire Properties has committed to investing HKD 100 billion over the next decade in core markets, with 50% allocated for mainland investments [2] Group 4: New Projects and Developments - The company is set to commence construction on the largest Taikoo Li project in Xi'an in November 2023, aiming for completion in 2027 [3] - The Taikoo Place project in Beijing is expected to start completion in mid-2026, focusing on sustainability and community development [3] - Swire Properties acquired stakes in two companies from Lujiazui Group for HKD 9.70997 billion to develop new landmark projects in Shanghai [3] - The company is also advancing projects in the Greater Bay Area, including the expansion of Guangzhou Taikoo Hui and the first Taikoo Li project in Liwan District [4]

Group 1 - The core viewpoint of the article highlights that Swire Properties reported a strong performance for the first half of 2025, with revenue reaching HKD 87.23 billion, a 20% year-on-year increase, and a 15% rise in shareholder profit to HKD 44.2 billion [1] - The company plans to focus on enhancing shareholder value through capital flow strategies and reallocating funds to high-growth potential markets, including Hong Kong, mainland China, and Southeast Asia [1] - Retail sales in mainland China showed signs of stabilization, with rental income from investment properties totaling HKD 30.73 billion, remaining stable compared to the same period in 2024 [1] Group 2 - Swire Properties has initiated a HKD 100 billion investment plan, with 67% of the funds already allocated, primarily targeting Hong Kong, mainland China, and Southeast Asia [2] - The company plans to invest HKD 50 billion in the mainland market, with 92% of this already secured, focusing on large-scale development projects such as Lujiazui Swire Source and the expansion of Qiantan Swire [2] - Swire Properties is enhancing its commitment to sustainable development and community building in projects like Beijing Taikoo Li, while also advancing innovative retail projects in Sanya and establishing a retail-focused Taikoo Li project in Xi'an [2]