Core Insights - The report emphasizes that brand private domain operations are not just operational tools but represent a new market model focused on achieving user growth, reducing churn, and enhancing conversion rates through continuous optimization across multiple dimensions such as traffic, content, and operations [1][5][6]. Traffic Management - Continuous user acquisition is essential, utilizing methods like sample machines and BA incentives to attract traffic, while also focusing on recruitment details [1][6]. - The report highlights the importance of integrating offline traffic into online communities, particularly in the beauty sector, to enhance user engagement [1][8]. User Engagement - Customizing content based on user needs and designing private domain journeys are crucial for increasing user activity [1][6]. - The concept of "emotional economy" is introduced as a key to high conversion rates, alongside strategies for stimulating repurchase through category cross-selling [1][8]. Operational Strategies - The report discusses the necessity of leveraging emotional economics to improve conversion rates and reduce operational costs through community ecosystems [1][6]. - It suggests that brands should evaluate operational partners based on a private domain user value assessment model and validate content effectiveness through relevant data metrics [1][6]. Data and Technology Utilization - The application of technologies such as RPA, AI, and LCAP is recommended to ensure large-scale community operations, with a focus on defining core metrics and improvement methods [1][6]. - The report also explores multi-party collaboration models and provides case studies from the supermarket and beauty industries, emphasizing the need for customized operations that integrate automation and refined management for sustainable growth [1][5]. Industry Trends - The rise of private domain traffic is seen as a milestone in user-centric marketing and a catalyst for digital transformation in marketing strategies [5][6]. - The report indicates that private domain operations have become standard across various industries, with brands increasingly investing in optimizing these operations and validating their effectiveness through data [6][8].

Core Viewpoint - Jiangsu's foreign trade has shown resilience and growth despite external challenges, with a total import and export value of 1.85 trillion yuan in the first four months of the year, marking a 5.7% increase year-on-year, and a 10.3% increase in exports [1][17]. Group 1: Trade Performance - In the first four months of 2023, Jiangsu's total goods trade value reached 1.85 trillion yuan, reflecting a year-on-year growth of 5.7% [1]. - Exports from Jiangsu increased by 10.3% during the same period, indicating a robust performance amidst external pressures [1]. Group 2: Business Adaptation - Many foreign trade companies in Jiangsu are ramping up production and fulfilling orders as trade with the U.S. resumes [3]. - Jiangsu Huaten Personal Care Products Co. has received new orders from U.S. clients, signaling a recovery in trade relationships [5]. - Companies are diversifying their markets and integrating digital marketing strategies to navigate uncertainties [7]. Group 3: Government Support - The Jiangsu government has implemented supportive policies to assist businesses, including the establishment of foreign trade work teams to address companies' needs [13]. - A cross-border e-commerce service platform has been developed to provide comprehensive support for companies looking to expand internationally [15]. Group 4: Market Opportunities - Jiangsu's cross-border e-commerce platforms saw a 63.8% year-on-year increase in imports and exports from January to April [11]. - Trade fairs and events have been organized to connect businesses with potential partners, resulting in significant order signings, such as over 400 million yuan at a recent home textile product fair [11].