Core Insights - Guangdong has launched a comprehensive "policy package" to promote high-quality development in the cultural industry, consisting of 87 measures across six sectors including film, performing arts, animation, online gaming, esports, and online audio-visual [1][2] - The cultural industry is recognized as a new engine for economic growth, crucial for economic restructuring and enhancing national cultural soft power [1] - Guangdong leads the nation in cultural industry scale, with projected revenue of 2.5 trillion yuan in 2024, accounting for approximately one-sixth of the national total [1] Policy Highlights - The policy package addresses weaknesses and challenges in the cultural industry, aiming to enhance quality and influence rather than just scale [2] - Specific measures include financial support for outstanding film projects, infrastructure improvements for performing arts, and initiatives to strengthen the Guangdong-Hong Kong-Macao Greater Bay Area's cultural exchange [2][3] - The package emphasizes the importance of talent cultivation and attraction, aiming to provide intellectual support for the cultural industry's development [4] Strategic Focus - The policy package is designed to cover all key areas of the cultural industry, providing targeted support measures for each sector's unique characteristics and development bottlenecks [4] - It aims to foster cultural industry clusters and optimize supply chains to reduce operational costs and enhance production efficiency [4] - The implementation of the policy is expected to stimulate market vitality, attract more social capital, and promote the scale and efficiency of the cultural industry [4]

Group 1 - The 21st Cultural Expo in Guangdong saw the signing of 18 key cultural industry projects, with a total transaction amount exceeding 1.6 billion yuan, indicating collaboration with leading national enterprises and IPs [1] - The signed projects span various fields including film, performing arts, animation, gaming, esports, and online audio-visual, reflecting Guangdong's commitment to high-quality cultural industry development [1] - The film projects include the Asia-Pacific AI Technology Innovation Film Base in Dongguan, expected to attract over 500,000 tourists and film crews annually [1] Group 2 - The performing arts projects highlight the integration of culture and tourism in the Greater Bay Area, with Galaxy Entertainment Group and Damai Entertainment collaborating to create a "Greater Bay Area Performing Arts Hub" [2] - Notable IPs like "Harry Potter Forbidden Forest Experience" will debut in Shenzhen, alongside a partnership with China Oriental Performing Arts Group to build a theater cluster [2] - Major esports events such as Tencent's "Crossfire Carnival" and NetEase's "NetEase Esports World Championship" will take place in Shenzhen, enhancing the city's cultural tourism [2] Group 3 - The classic sitcom "Foreign Daughter-in-law Local Son-in-law" will launch a series of IP boutique short dramas, showcasing the Bay Area's efforts in rural development [3] - Key projects aim to develop urban cultural tourism IPs, with NetEase collaborating with the Guangzhou Tower for large-scale offline events [3] - Guangdong aims to transition from a "cultural industry province" to a "content production powerhouse," striving to become a globally influential cultural industry hub [3]

Core Viewpoint - The Guangdong government has introduced 17 policy measures to promote the high-quality development of the performing arts market, aiming to establish an international first-class performing arts city cluster and enhance market supply and consumption [1][2]. Group 1: Policy Measures - The measures focus on market cultivation, supporting the growth of performing arts market entities, and expanding the "performing arts +" industry chain [1]. - Guangdong aims to support the establishment of the "Guangdong-Hong Kong-Macao Greater Bay Area Theatre Alliance" and the "Greater Bay Area Performing Arts Alliance" to attract performers from Hong Kong and Macao [2]. - The government encourages the development of regional performing arts brands and supports the construction of large professional performance venues [2]. Group 2: Market Development - The performing arts market in Guangdong has shown significant growth, with over 400,000 approved commercial performances expected in 2024, generating more than 6.3 billion yuan in revenue [1]. - Large commercial performances have generated over 3.7 billion yuan in revenue, directly driving related consumption exceeding 25 billion yuan [1]. - The government is promoting the introduction of international and domestic large-scale commercial performances and high-quality productions to enhance market supply [2]. Group 3: Community Engagement and Support - The measures encourage performing arts institutions to engage with communities, rural areas, and tourist attractions, providing support for qualifying projects [3]. - Subsidies for public performances and low-priced tickets for students are part of the initiative to enhance accessibility [3]. - The government is streamlining the approval process for commercial performances and implementing service norms for ticket refunds to support market development [3].

支持原创精品和科技创新、打造环珠江口影视产业带、打造全球网络直播经济高地……在第二十一届中 国（深圳）国际文化产业博览交易会现场，广东正式发布文化产业六个领域高质量发展政策文件，提出 87条政策举措，推动新一轮文化产业高质量发展。 "政策包"涉及影视、演艺市场、动漫影视、网络游戏、电子竞技、网络视听等6个文化产业领域。 《关于推动广东电子竞技产业高质量发展的若干政策措施》共18条政策，围绕完善"双核多点"产业布 局、加强电竞内容生产、构建顶级和特色赛事双轨体系、加强市场主体和人才培养、推动场馆建设与科 技赋能、优化产业发展环境、提升服务保障水平等，提出系列举措，清晰了管理责任，释放更强烈发展 信号。 《关于推动广东网络视听产业高质量发展的若干政策措施》共9条政策举措，围绕加大资金扶持和金融 支持、提升产业园区发展能级、提升优质内容供给、加速全产业链布局、打造全球网络直播经济高地、 推动文化科技融合发展、促进大湾区产业协同发展、加大人才引育力度、提升政府服务企业水平等方 面，提出系列鼓励扶持政策。 "政策包"突出七个方面政策创新，包括突出扶持精品生产，全产业链扶持，大湾区协同联动，前沿技术 应用，文化出海，人才 ...

5月22日，第二十一届文博会开幕首日，广东出台推动文化产业高质量发展"政策包"，提出一揽子87条 政策措施，覆盖影视、演艺市场、动漫影视、网络游戏、电子竞技、网络视听等6个领域。六大"政策 包"为《关于推动广东影视产业高质量发展的若干政策措施》《关于推动广东演艺市场高质量发展的若 干政策措施》《关于推动广东动漫影视产业高质量发展的若干政策措施》《关于推动广东网络游戏产业 高质量发展的若干政策措施》《关于推动广东电子竞技产业高质量发展的若干政策措施》《关于推动广 东网络视听产业高质量发展的若干政策措施》。(第一财经) ...

智通财经5月22日电，广东出台推动文化产业高质量发展六大政策包，包括：《关于推动广东影视产业 高质量发展的若干政策措施》《关于推动广东演艺市场高质量发展的若干政策措施》《关于推动广东动 漫影视产业高质量发展的若干政策措施》《关于推动广东网络游戏产业高质量发展的若干政策措施》 《关于推动广东电子竞技产业高质量发展的若干政策措施》《关于推动广东网络视听产业高质量发展的 若干政策措施》。 广东发布推动文化产业高质量发展六大"政策包" ...

Core Viewpoint - The development of the performing arts economy in China is thriving, significantly contributing to cultural confidence and national cohesion, while also driving economic growth through the integration of performance and tourism [1][2][5]. Group 1: Industry Growth and Economic Impact - The national performance market is projected to generate a total revenue of 79.629 billion yuan in 2024, reflecting a year-on-year growth of 7.61% [2]. - Large-scale performances maintain an average cross-city attendance rate of over 60%, indicating a strong trend of "performance-driven tourism" [2]. - The integration of performance and tourism is reshaping the cultural and tourism industry landscape, becoming a new engine for economic development and meeting the spiritual and cultural needs of the people [1][2]. Group 2: Consumer Demand and Technological Influence - Rising living standards have led to increased demand for high-quality cultural experiences, with consumers willing to pay for engaging performances that evoke emotional resonance [3]. - Emerging technologies such as digital twins and artificial intelligence are enhancing the audience experience by allowing virtual previews of performances and personalized recommendations based on viewing history [3]. Group 3: Government Initiatives and Policy Support - Local governments are recognizing the potential of performance and tourism integration for urban development, incorporating performing arts and sports events into city planning [4]. - Policies are being implemented to optimize the approval processes for performances and sports events, aiming to increase the availability of tickets and enhance the overall experience for audiences [5][6]. Group 4: Challenges and Solutions - The performing arts industry faces challenges such as supply-demand imbalances, unreasonable ticket pricing, and uneven regional development, particularly between major cities and smaller regions [4][6]. - Proposed solutions include increasing the number of popular performances, introducing flexible scheduling, and utilizing new technologies to innovate performance formats [5][6]. Group 5: Cultural Responsibility and Market Regulation - The importance of promoting correct values through performances is emphasized, with a call for artists to take social responsibility and incorporate positive cultural elements into their work [6][7]. - Strengthening market regulation and educating fan communities are essential to ensure a healthy environment within the performing arts industry [6][7].

Group 1 - The core viewpoint emphasizes the opportunity for Wuhan to develop into a performing arts capital and enhance the quality of its performing arts economy [1][3] - Hu Xin, General Manager of Huayao Guangfeng Culture Co., Ltd., highlighted the company's plans to organize 36 large concerts in 2024, attracting 520,000 attendees and generating revenue of 440 million yuan [3] - The company’s growth reflects the rapid development of Wuhan's performing arts industry in recent years [3] Group 2 - The company successfully hosted the "Mayday Concert" in Wuhan, which included five consecutive performances and collaborated with local commercial centers and tourist attractions, significantly boosting the related industries [3] - Data indicates that during concert events, visitors from outside Wuhan stay for 36 to 48 hours, contributing to the tourism of local attractions such as East Lake and Hubei Provincial Museum [3] - The company plans to host at least 25 large concerts in Wuhan by 2025, with upcoming performances from artists like Hu Yanbin and Li Ronghao, aiming to attract more tourists [4] Group 3 - The company intends to introduce more artists for tours in Wuhan, leveraging the city's "regional first stop" advantage to expand its influence in Central China and within the province [4] - Collaboration with scenic spots, shopping malls, and districts will continue to promote the "performing arts +" model, enhancing the cultural and artistic attributes of the city [4]

今年文博会将延续"综合展+专业展"的办展模式，线下主会场共设8大展馆，包括3个综合馆和5个专业 馆。21日下午，南都记者实地探馆发现，主会场展馆内的各个展团主体框架已经搭建完毕，布展工作进 入最后的冲此次阶段，一些展团也已经开始展演项目的现场测试。据了解，今年新设人工智能展区，全 馆预计有60余家人工智能"常青顶流"企业和"破圈新秀"企业参展，通过AI全应用场景呈现、AI科技演 出、AI共创互动等方式，将AI打造成为本届文博会的创新亮点和一大重要看点。"文创中国"主展区也从 上届的1300余平方米扩大到3000平方米，100余家机构、企业和知名IP携重量级文创产品参展，并在从 主展区内容延展出四个分展区。 "交易力"是文博会的"生命力"。文博会搭建的不仅是展台，更是展商品牌价值跃升的黄金赛道。据了 解，今年文博会特别策划了22项促交易措施，通过场景、通路、服务三方面再升级，以"文化深水港"对 接"经济新蓝海"，实现交易环节的全面扩容、全链赋能、全程无忧。同时，首次开发上线"AI会展助 手：文小博"，通过AI技术深度重构交易服务体系，实现精准供需对接。优化即时购、掌上购、云端购 多元购物渠道，让每个观众尽享"空 ...

Core Viewpoint - The large-scale music and dance epic "Chime Dance" was successfully performed in Paris, showcasing ancient Chinese culture and art, particularly the patriotic thoughts of poet Qu Yuan, through a combination of music, dance, and historical instruments [2][3]. Group 1: Event Overview - The performance took place at the renowned Mogador Theatre in Paris, attended by over 1,500 guests from China and France, with a full house [2]. - "Chime Dance" is produced by the Hubei Provincial Opera and Dance Theatre and is inspired by the musical relics found in the tomb of Marquis Yi of Zeng, dating back over 2,400 years [2]. Group 2: Artistic Elements - The performance consists of four chapters: "Eternal Echoes," "Dance on the Path," "Harmony of Eight Sounds," and "Charming Chu," featuring exquisite costumes and scenery that transport the audience back to the Warring States period [2]. - The show includes the performance of ancient musical instruments such as the Zenghou Yi chime, highlighting the harmony of various sounds from different materials [2]. Group 3: Audience Reactions - Notable audience member Nicole expressed her emotional connection to the performance, appreciating the beauty of the music and dance, and indicated her desire to visit China after experiencing the show [2][3]. - Other attendees, including young professionals, shared their excitement about the performance, with one mentioning a newfound interest in exploring Chinese culture beyond just visiting famous landmarks [3].