Core Points - The 2025 National Day and Mid-Autumn Festival will coincide, creating an 8-day "super golden week" with over 4,200 cultural and tourism activities planned across Jiangsu Province [1][2] - The provincial cultural and tourism department aims to enhance local cultural experiences by integrating various art forms and organizing performances in towns and cities [2][3] - A significant focus on non-material cultural heritage will be highlighted through 155 events and over 620 activities, promoting traditional customs and arts [3][4] Group 1: Cultural Activities - Over 4,200 activities will be organized, including 25 performances of excellent stage art and folk art in towns [2] - Major events include the Wuxi Taihu Water Music Fireworks Festival and the Xuzhou Han Culture Tourism Festival, covering diverse experiences such as nature sightseeing and culinary tourism [2][3] - The province will host 464 commercial performances, with expectations of over 600,000 attendees [2] Group 2: Nighttime Cultural Consumption - 89 museums will extend their operating hours during the holidays, with some open until 22:00, enhancing nighttime cultural experiences [4][5] - Events like the "Night Tour" at museums will combine traditional culture with modern technology to attract visitors [4] - Various districts will promote "events + cultural tourism" integration, enriching nighttime consumption scenarios [4][5] Group 3: Discounts and Promotions - The province will launch over 150 measures for public benefit, including ticket discounts and free transportation services [6][7] - Specific initiatives include 800 million online consumption subsidies in Xuzhou and free public transport for tourists in Changzhou [6][7] - Additional measures will include free parking and ticket exemptions for visitors with specific names during the holiday [7]

Core Insights - The integration of AI and technology in museums enhances visitor engagement and understanding of cultural heritage Group 1: AI and Robotics in Museums - The Inner Mongolia Museum features two robots, "Bateer" and "Gaowa," that perform traditional dances and provide informative narratives about artifacts using AI technology, making history more accessible to visitors [1][3] - An AI guide named "Hongger" uses holographic projection to interact with visitors, answering questions and summarizing knowledge points in a poetic manner, further enriching the visitor experience [1] Group 2: Interactive and Immersive Experiences - The museum offers interactive experiences such as learning ethnic dances, simulating traditional instrument performances, and engaging with a digital knowledge map that connects various artifacts [2] - The Baotou Museum showcases six permanent exhibition halls covering diverse themes, with regular updates to incorporate new technologies, ensuring a dynamic visitor experience [4] - The "Digital Magic Wall" allows visitors to explore artifacts in a digital format, including 3D models and VR experiences that immerse them in historical scenes, making the exhibits more engaging [6]

Core Insights - The article discusses the increasing popularity of cultural consumption, particularly in museums, driven by a growing public interest in historical and cultural heritage [1][2] - Recent policies aim to enhance service consumption by extending operating hours and optimizing reservation systems for popular cultural venues [1][3] Group 1: Policy Measures - The government has proposed measures to extend operating hours for popular cultural venues and encourage no-reservation policies to meet the diverse cultural needs of the public [1][3] - Specific examples include the Sanxingdui Museum extending its closing time from 18:00 to 20:00 during holidays, and the Shanghai Museum implementing no-reservation policies starting in September [1][3] Group 2: Economic Impact - Optimizing reservation methods is expected to enhance user experience and stimulate local economies, including ticket sales, cultural products, and dining [2][3] - The Shanghai Museum's recent exhibition attracted 2.77 million visitors and generated revenue of 760 million yuan, contributing over 35 billion yuan to the city's overall consumption [2] Group 3: Innovation in Cultural Exhibitions - The article emphasizes the need for innovative exhibition methods and collaboration with social forces to develop cultural products and digital offerings [3][4] - The number of museums achieving annual sales of over 100 million yuan in cultural products is increasing, with several museums reporting sales between 200 million and 500 million yuan [3] Group 4: Future Trends - The integration of modern technology with traditional and contemporary culture is expected to enhance visitor experiences and rejuvenate tourism destinations [4] - Cultural consumption is anticipated to expand beyond urban areas and popular venues, becoming a significant part of mass tourism [4]

Core Insights - The article discusses the increasing popularity of cultural consumption, particularly in museums, driven by a growing public interest in historical and cultural heritage [1][2] - Recent policies aim to enhance service consumption by extending operating hours and promoting no-reservation entry at popular cultural venues [1][3] Group 1: Policy Measures - The government has introduced measures to extend operating hours for popular cultural venues and optimize reservation systems, encouraging no-reservation entry [1][2] - Specific examples include the Sanxingdui Museum extending its closing time from 18:00 to 20:00 during holidays, and the Shanghai Museum implementing no-reservation entry starting September [1][3] Group 2: Economic Impact - The cultural consumption sector is seen as a significant growth point for the integration of culture and tourism, with potential to boost local economies and night-time economies [2][3] - The "Pyramid Peak: Ancient Egyptian Civilization Exhibition" at the Shanghai Museum attracted 2.77 million visitors and generated revenue of 760 million yuan, contributing to over 35 billion yuan in overall city consumption [2] Group 3: Innovation and Collaboration - The article emphasizes the need for innovative exhibition methods and collaboration with social forces to enhance cultural offerings and market-driven exhibitions [3][4] - The number of museums achieving annual sales of over 100 million yuan in cultural products is increasing, with several museums reporting sales between 200 million and 500 million yuan [3] Group 4: Future Trends - The future of cultural consumption is expected to expand beyond urban areas and popular venues, becoming a vital part of mass tourism [4] - The integration of modern technology with traditional culture is anticipated to create new experiences for visitors, enhancing the appeal of cultural destinations [4]

Core Viewpoint - The integration of technology and culture is essential for the preservation and promotion of cultural heritage, as demonstrated by the initiatives at the Capital Museum and the Beijing Grand Canal Museum [3][9]. Group 1: Importance of Visualized Preservation - The Capital Museum has established a visualized cultural relic preservation center to mitigate environmental factors that can harm artifacts, such as temperature, humidity, light, and air quality [3][4]. - Preventive preservation aims to create a stable and clean environment to prolong the lifespan of cultural relics and prevent deterioration [3][4]. Group 2: Traditional Techniques vs. Modern Technology - The preservation work at the Capital Museum combines traditional techniques with modern technology, utilizing both traditional restoration teams and scientific laboratories [6]. - Technology optimizes traditional methods by standardizing and digitizing effective practices, while also expanding capabilities to address issues that traditional methods cannot solve, such as using ultrasonic and laser technologies for cleaning artifacts [6][8]. Group 3: Public Engagement and Education - The museum has engaged the public through exhibitions and educational projects, allowing visitors to understand the behind-the-scenes work of artifact preservation [8][9]. - Interactive projects, especially those appealing to children, aim to instill an appreciation for cultural heritage and potentially cultivate future museum professionals [8][9]. Group 4: Cultural and Technological Integration - The integration of culture and technology has opened new possibilities for museums, enhancing the transmission and preservation of ancient civilizations through various technological applications [9][11]. - Recent exhibitions have utilized digital showcases and virtual experiences to provide a more comfortable and engaging visitor experience, ensuring that cultural heritage is accessible to a broader audience [9][11].

中新网北京9月23日电(苏婧欣 赵婧姝)"博物馆必须用科技语言与年轻一代对话。" 意大利那不勒斯国家 考古博物馆前馆长、意大利科尔托纳市文化遗产局局长保罗·朱里叶里尼23日在2025北京文化论坛接受 记者采访时称，与时俱进是博物馆面临的必然选择。 谈及中意两国在文化遗产保护方面的合作，朱里叶里尼指出，意中两国均拥有丰富的世界文化遗产，意 大利在文物修复方面经验丰富，而中国在科技研发与文创开发上具备优势，若能结合两国优势，则有望 创造出一种使全世界受益的新模式。 他说，地中海是古代西方文明的摇篮，而丝绸之路为地中海地区注入了许多新元素，意中两国可围绕丝 绸之路和地中海开展很多合作。(完) 23日，保罗·朱里叶里尼在北京文化论坛接受记者采访。 赵婧姝 摄 朱里叶里尼认为，数字化技术是文化遗产保护与文化传播的关键工具，因为该技术不仅能够有效重建已 消失的文物或文化遗址，也更契合年轻人的社交分享习惯，可以有效拓展文化受众。 面对"数字化是否会削弱观众与文物的情感联系"的提问，朱里叶里尼承认风险存在，并强调"数字化不 应取代直接对话"。他认为，博物馆除运用技术外，更应主动走进社区、学校，建立人与人之间的直接 交流。 本 ...

Core Insights - The case "Integration of Intangible Cultural Heritage Handicrafts into Shenyang Palace Scenic Area" was selected as an excellent case in the 2025 "Blue Book on the Integration of Intangible Cultural Heritage and Tourism Development" at the Third China Intangible Cultural Heritage Protection Year Conference [1] Group 1: Cultural Heritage and Tourism Integration - Shenyang Palace is a significant example of the fusion of Manchu and Han architectural arts, serving as an important relic for studying Manchu culture, court culture, and ancient architectural techniques [1] - The Shenyang Palace Museum has created a comprehensive platform for intangible cultural heritage representatives and designers, integrating creation, display, sales, and experience [1] - The scenic area has introduced dozens of intangible cultural heritage projects, such as "Li's Folk Paper Folding Technique" and "Li Yongli's Nut Carving Technique," promoting the collaborative development of intangible cultural heritage and cultural industries [1] Group 2: Regional Policy and Implementation - The province places high importance on the protection and transmission of intangible cultural heritage, having introduced specific plans to promote the deep integration of intangible cultural heritage and tourism [1] - Innovative approaches have been adopted to incorporate performance art intangible cultural heritage projects into tourism settings, utilizing permanent performances and weekend events in scenic areas [1] - The goal is to achieve a deep integration of traditional culture centered around intangible cultural heritage with tourism experiences [1]

央视网消息（新闻联播）：在广袤农村地区，如今，一批小而美、小而精的乡村博物馆立足特色文化资源，打造农耕文化的展示窗口，在守护乡土记忆 中，成为乡村振兴的文化名片。 传梭博物馆内收藏了来自29个国家的24000余把纺梭，系统展示了纺织文化的千年发展脉络。自开馆以来，凭借"非遗展示+手作体验+研学教育"的模 式，已累计接待游客超10万人次，同时，还通过培育织娘、开发文创等方式，带动村民就近就业。 在广东茂名化州中垌镇，一座农耕主题的乡村博物馆运用场景复原、雕塑、书画等多种表现手段，将1000多件曾经活跃在田间地头、农家院落的生产生 活用具巧妙陈列。 走进杭州余杭的溪口村，由废弃厂房改造的传梭博物馆内，游客们亲手操作着老式织布机，体验非遗土布纺织的乐趣。 关中大地上，陕西西安鄠邑区农民画博物馆正以万余幅色彩浓烈的画作，串联起中国农耕文化。鄠邑区是中国农民画发源地之一，馆藏万余件展品，从 集体麦收图、农家纺线画，到如今的新乡村庭院、农民丰收场景，这些画作不仅是对日常的简单复刻，更记录着关中农民从"面朝黄土背朝天"到"科技赋能 新生活"的变迁，勾勒着中国乡村发展的美好画卷。 ...

Core Insights - The article highlights the efforts of Feng Hao, the curator of the Capital Museum's collection department, in enhancing public engagement with cultural heritage through innovative exhibition strategies and collection management [4][5][10]. Group 1: Museum Development and Exhibition Strategy - The Beijing Grand Canal Museum, as part of the city's cultural infrastructure, is set to open to the public by the end of 2023, featuring various exhibitions and activities [5]. - Feng Hao's team adopted a strategy of borrowing and collecting artifacts from other museums along the Grand Canal to enrich the exhibition, aligning with modern curatorial practices that leverage social resources [6][9]. - The introduction of a visible storage facility allows the public to view over 6,000 pieces of the Qianlong Tripitaka woodblock prints and other artifacts, breaking the traditional barriers of museum storage [9][10]. Group 2: Collection Management and Community Engagement - Feng Hao emphasizes the importance of simplifying the artifact application process and improving efficiency to enhance the social value of cultural relics [4][10]. - The collection process has successfully included significant artifacts, such as the stone water beast, which represents a vital aspect of Beijing's cultural heritage [6][7]. - The museum's collection management system is noted for its advanced protocols, ensuring the preservation and accessibility of artifacts while fostering community involvement [9][10]. Group 3: Audience Research and Engagement - Feng Hao's research into audience preferences revealed that traditional exhibition designs may not align with visitor behavior, prompting a reevaluation of how exhibitions are structured [10][11]. - The findings from audience surveys have influenced the design of exhibitions to be more engaging and interactive, allowing visitors to take an active role in their learning experience [11][12]. - The article discusses the growing importance of museums in urban life, suggesting that they must continuously adapt to meet the evolving expectations of the public [12].

Group 1 - The core viewpoint of the article highlights the significant growth in museum attendance and cultural product revenue in Jiangsu province following the implementation of policies aimed at enhancing the high-level opening and quality development of provincial museums [1] - In the past year, major museums like the Nanjing Museum and the China Railway Museum extended their opening hours significantly, with a total of 1,121.9 million visitors recorded, representing an 8.7% year-on-year increase [1] - A total of 84 monitored museums in the province received 8,125.12 million visitors, marking a 19.09% increase compared to the previous year [1] Group 2 - The "museum boom" has also stimulated the night economy in cities, becoming a new engine for local cultural and tourism consumption [2] - In the vicinity of the top ten museums with extended hours during the summer, the average occupancy rate of star-rated hotels reached 88%, an increase of 25 percentage points compared to the previous summer [2] - Nighttime visitor spending increased by 25.2% year-on-year, with significant growth in dining, accommodation, entertainment, and shopping expenditures, which rose by 9.5%, 10.7%, 45.7%, and 16.3% respectively [2]