2025财年净溢利为620万元。 8月22日，东方甄选（1797.HK）公布 2024年6月1日至2025年5月31日的2025财年综合业绩。一年前的7 月，董宇辉宣布从东方甄选离职。 若剔除出售与辉同行的财务影响，2025财年持续经营业务净溢利为1.354亿元，同比增加30%。持续经 营业务的综合毛利率由2024财年的25.9%提升至2025财年的32%，主要由于自营产品及直播电商业务健 康发展。 此前市场有传言称，新东方集团CEO周成刚涉嫌通过关联交易侵占上市公司利益，已被监管部门立案调 查。对此，东方甄选回应称"纯属谣言"；关于"东方甄选佣金率长期超30%"的说法也"严重失实"，东方 甄选表示，其售卖产品确保高品质和高性价比，实际平均佣金率不到20%。 东方甄选重点押注的自营产品成为拉动公司增长的重要动力。财报公布，自营产品及直播电商业务的总 GMV，在2025财年为87亿元，较2024财年的143亿元大幅下降。 22日，又有消息称，孙东旭目前已进入休假状态，可能将在近期离职。东方甄选发布声明称，孙东旭在 休假中，并没有离职。自从2023年12月份之后，孙东旭一直以东方甄选和俞敏洪顾问的方式工作。 东方 ...

北京商报讯（记者 吴其芸）8月22日，东方甄选发布截至2025年5月31日止年度业绩公告，报告期内， 东方甄选实现总营收44亿元，同比减少32.7%，其中，来自应用程序的总营收由2024财年的9亿元提升 至2025财年的11亿元。2025财年，东方甄选的持续经营业务净溢利从2025财年上半年的亏损转正，实现 净溢利620万元。 财报显示，截至2025年5月31日，东方甄选自营产品及直播电商团队总人数达到1401人，其中全职1070 人，兼职331人。供应链及产品团队达到643人，其中全职496人，兼职147人。 ...

封面图片来源：每经原创 每经北京8月22日电（记者李宇彤）8月22日晚间，东方甄选（01797.HK）公布了2025财年（2024年6月 1日至2025年5月31日）综合业绩。2025财年，东方甄选持续经营业务（自营产品及直播电商业务）的总 营收为44亿元，持续经营业务净溢利从2025财年上半年的净亏损9650万元实现扭亏为盈，净溢利为620 万元。 据财报数据，2025财年，东方甄选自营产品及直播电商业务总GMV（商品交易总额）为87亿元。值得 注意的是，东方甄选的自营产品在2025财年占总GMV约43.8%。东方甄选首席财务官尹强在财报中表 示："目前，自营产品已成为东方甄选的主要增长动力。" ...

Group 1 - The core viewpoint of the article is that Dongfang Zhenxuan has reported a positive financial performance for the fiscal year 2025, with a total revenue of 4.4 billion yuan from its continuing operations [1] - The net profit from continuing operations turned positive, reaching 6.2 million yuan for the fiscal year 2025, compared to a loss in the first half of the fiscal year [1] - Excluding the financial impact from the sale of Huizhong, the net profit from continuing operations for fiscal year 2025 was 135.4 million yuan, representing a year-on-year increase of 30% [1] Group 2 - The comprehensive gross profit margin for continuing operations improved from 25.9% in fiscal year 2024 to 32% in fiscal year 2025, attributed to the healthy development of self-operated products and live e-commerce business [1]

今日，东方甄选(1797.HK)公布了2025财年综合业绩。2025财年，东方甄选持续经营业务(自营产品及直 播电商业务)的总营收为44亿元，净溢利为620万元。若剔除出售与辉同行的财务影响，2025财年持续经 营业务净溢利为1.354亿元，同比增加30%。持续经营业务的综合毛利率由2024财年的25.9%提升至2025 财年的32%。 东方甄选App在2025财年也取得突破性进展，付费会员订阅数量达到26.43万人。东方甄选App用户满意 度达98.7%，创下历史新高。 财报显示，自营产品及直播电商业务的总GMV在2025财年为87亿元。其中，来自抖音的GMV占大部 分，来自东方甄选App的GMV占比从2024财年的8.4%提升至15.7%。2025财年，抖音上第三方产品及自 营产品的已付订单总数已达到9160万单。 ...

责任编辑：何俊熹 东方甄选自营产品持续发力，成为拉动公司增长的重要动力。财报公布，2025财年，自营产品及直播电 商业务的总GMV为87亿元。其中，来自抖音的GMV占大部分，来自东方甄选App的GMV占比从2024财 年的8.4%提升至15.7%，抖音上第三方产品及自营产品的已付订单总数已达到9160万单。此外，东方甄 选已累计推出732款自营产品，2025财年自营品占总GMV约43.8%，东方甄选App付费会员订阅数量达 到26.43万人。 东方甄选行政总裁俞敏洪表示："2025财年我们所经历的挑战，进一步巩固和强化了东方甄选的核心商 业模式。我们以挑选优质产品的直播平台为中心，并以自营产品作为长期定位，进行了全面的布局。对 于食品安全保障，我们深感责任重大，并始终将产品质量视为东方甄选的生命线。我们将继续坚持高标 准的选品原则，致力于解决产品痛点，特别是在关乎民生的基础品类上做出亮点。相信通过不懈努力， 东方甄选将成为质量的代名词，持续助力行业的健康发展。" 新浪科技讯 8月22日晚间消息，东方甄选公布2024年6月1日至2025年5月31日的2025财年综合业绩。 2025财年，东方甄选持续经营业务（自 ...

Core Viewpoint - Dongfang Zhenxuan (01797.HK) reported a significant decline in net revenue for its continuing operations, projecting a decrease of 32.7% from RMB 6.5 billion in FY2024 to RMB 4.4 billion in FY2025 [1] Financial Performance - The net profit for continuing operations is expected to turn positive in FY2025, achieving RMB 6.2 million, compared to a net profit of RMB 249.1 million in FY2024 [1] - Excluding the financial impact from the sale of Hui Tong Hang, the net profit for continuing operations is projected to increase by 30.0% from RMB 104.2 million in FY2024 to RMB 135.4 million in FY2025 [1] GMV and Sales Performance - The Gross Merchandise Volume (GMV) for FY2025 is projected to be RMB 8.7 billion, with a significant portion coming from Douyin [1] - GMV from the application accounts for 15.7% of the total GMV, with approximately 9.16 million paid orders for third-party and self-operated products on Douyin in FY2025 [1]

Core Viewpoint - The platform economy in China is undergoing a critical transformation, with digital technology accelerating integration across industries, while facing potential risks such as traffic prioritization, algorithm abuse, and disorderly competition [2] Group 1: Regulatory Framework - The National Market Supervision Administration has established a policy framework to promote orderly competition and innovation in the platform economy, including the introduction of various regulations such as the "Network Transaction Supervision Management Measures" and the "Interim Measures for Network Transaction Law Enforcement Cooperation" [2] - Amendments to the "Anti-Monopoly Law" and the "Anti-Unfair Competition Law" have been completed, along with the issuance of guidelines specifically for the platform economy to clarify competition rules [2] - A national standardization technical committee for platform economy governance has been established to accelerate the formulation of relevant national standards, enhancing industry self-discipline [2] Group 2: Enforcement Actions - The administration has conducted special regulatory actions, resulting in the removal of 4.541 million pieces of illegal product information and the suspension of services for 58,000 online stores [3] - Significant cases in the live e-commerce sector have been addressed, including actions against major violators such as "Three Sheep" and "Northeast Rain Sister" [3] - Online transaction platforms have been urged to eliminate unreasonable restrictions such as "refund only" policies and to enhance the transparency and reasonableness of fees [3] Group 3: Compliance and Support - Guidelines have been issued to encourage platforms to implement compliance management responsibilities, with compliance reminders released during major shopping events [3] - Pilot programs are being introduced to provide platforms with government data comparison services to help intercept and promptly remove non-compliant entities [3] - Ongoing communication with various stakeholders, including platforms, merchants, delivery personnel, and streamers, is being emphasized to ensure regulatory measures are more responsive and supportive [3] Group 4: Future Directions - The National Market Supervision Administration will continue to balance regulatory norms with development promotion, enhancing the regular regulatory system for the platform economy [3] - There will be a focus on improving preventive and penetrating regulatory capabilities to foster the sustainable and healthy development of the platform economy [3]

Core Viewpoint - The article discusses the recent changes in the Kuaishou account of former top streamer Xinba, who has announced his retirement from the live streaming industry due to health issues, transferring management of his company to his wife, Churui Xue [2][9]. Group 1: Account Changes - Xinba's Kuaishou account has been renamed from "Xinba" to "Churui Xue (Xinba 818)" and the profile picture has been updated to reflect this change [2]. - The account currently has over 99.99 million followers and has received 340 million likes, but all previous content has been cleared except for a few live stream replays and songs [3][5]. Group 2: Health Reasons for Retirement - Xinba announced his retirement during a live stream on August 18, citing severe health issues, including serious lung problems stemming from bronchitis diagnosed at age 24 [9]. - He mentioned that he had to inject adrenaline to continue his streaming career, indicating the extent of his health struggles [9]. Group 3: Company Management Transition - Following Xinba's retirement, his wife, Churui Xue, has taken over the management of Xinxuan Group [9]. - Churui Xue has a background in business, being the founder of the CBB micro-business team and CEO of the ZUZU brand, among other roles [9]. Group 4: Controversies Surrounding Xinba - This marks Xinba's fifth announcement of retirement, with previous announcements in April 2020, June 2020, March 2021, and November 2023, all of which ended in his return [10]. - Xinba's brand "Mian Mima" faced controversy over high levels of carcinogens found in its sanitary products, although the brand claimed compliance with national standards [10].

8月22日，南都N视频记者获悉，市场监管总局在发布会上提到，该局会同相关部门强化直播电商乱象 治理，查办"三只羊""东北雨姐"等直播电商领域重大案件。南都N视频此前报道，三只羊公司卷入"香港 美诚月饼"事件、原切肉风波等被罚款超6894万元。"东北雨姐"直播推广的红薯粉条配料表含有虚假内 容，雨姐传媒被责令暂停经营。 在国务院新闻办举行的"高质量完成'十四五'规划"系列主题新闻发布会上，市场监管总局相关负责人介 绍，"会同相关部门持续开展网络市场监管专项行动，突出强化直播电商乱象治理，加大违规行为监测 处置力度，查办'三只羊''东北雨姐'等直播电商领域重大案件。" 南都此前报道，2024年中秋前夕，"疯狂小杨哥"及其旗下直播间带货的"香港美诚"月饼，因被曝"在香 港买不到"，引发巨大的舆论风波。同年9月26日，合肥市市场监管局通报称，三只羊公司受广州市美诚 食品有限公司委托，直播推介"香港美诚月饼"时强调"美诚的、香港的、高端的月饼"等卖点，构成虚 假、引人误解的商业宣传行为。 监管部门还披露了"澳洲谷饲牛肉卷"原切肉风波、带货"御徽缘梅菜扣肉"及"兔年生肖茅台酒"的调查情 况，拟决定对三只羊公司没收违法所得 ...