封面新闻记者 姚瑞鹏 消费口碑 ·好评率99% 十 关注 作品0 直播 音乐 网红主播辛巴在宣布因健康原因退出直播行业后，清空了其快手平台上所有作品内容，而与其关联的 MCN机构广州巴伽娱乐传媒有限公司近期也被法院执行38.99万元。8月21日，网友发现头部直播主播 辛巴清空了其快手账号的全部作品。其主页仅保留了2024年1月5日的一场直播回放，内容是"辛选五周 年嘉年华"演唱会。 还没有作品 t 他发布的作品会显示在这里 此次清空账号动作发生在辛巴第五次宣布退出直播行业之后。8月18日晚，他在"818粉丝周年庆"直播中 哽咽宣布："从今天开始辛巴再无能力承载直播这份工作，正式宣布退出直播行业"。辛巴此次退网宣称 是因健康问题。他在直播中表示，医生诊断其"肺部功能相当于95岁老人"，甚至自称曾为坚持直播而注 射肾上腺素。这已是辛巴自2020年以来**第五次宣布退网。 2020年4月，因与主播"散打哥"爆发流量争夺冲突，他首次宣布"无限期退网"。2021年4月，他在直播中 称"被资本、流量打败"而"臣退了"，但次日却在小号称"昨天喝了点酒，记不清了"。2023年11月和2024 年4月，他又两次因"计划退居幕后 ...

Group 1: Electricity Consumption in China - In July, China's total electricity consumption reached 1.02 trillion kWh, a year-on-year increase of 8.6%, doubling compared to ten years ago [1] - Urban and rural residential electricity consumption reached 203.9 billion kWh, with a year-on-year growth of 18.0%, and provinces like Henan, Shaanxi, and Shandong saw increases exceeding 30% [1] - The share of renewable energy sources, including wind, solar, and biomass, approached 25% of total consumption, indicating a rapid green energy transition [1] Group 2: AI Toys Market - The AI toy market has seen a significant surge, with sales increasing by over 600% on some platforms, and year-on-year growth exceeding 200% [2] - AI toys, which integrate large language model technology, are popular across various age groups, not just children [2] Group 3: Corporate Developments - Kuaishou reported Q2 revenue of 35.05 billion yuan, a year-on-year increase of 13.1%, with adjusted net profit of 5.62 billion yuan [7] - China Petroleum & Chemical Corporation (Sinopec) reported a net profit of 21.483 billion yuan for the first half of the year, a decline of 39.8% year-on-year [8] - Xinhua Department Store's net profit for the first half of the year decreased by 2.52%, with revenue of 3.254 billion yuan [9] - Wanliyang reported a net profit of 277 million yuan for the first half of the year, a year-on-year increase of 50.24% [11] - Funi Co. reported a net profit of 1.337 billion yuan, a year-on-year increase of 12.48% [12] - Aoyuan Insurance Asset Management is expected to commence operations by the end of the year [3] Group 4: Market Performance - The Shanghai Composite Index rose by 0.13% amid mixed market performance, with over 3,000 stocks declining [18] - Digital currency and oil and gas stocks showed strong performance, while high-priced stocks faced significant declines [18]

Core Insights - The article discusses the commercial transformation of Dong Yuhui, highlighting his significant income potential after establishing his own company "With Hui Together," which reportedly generates an annual revenue of 2 to 3 billion RMB [1][2] - Dong Yuhui's personal brand has shown remarkable commercial value, evidenced by his ability to quickly establish a successful business model post his departure from Dongfang Zhenxuan [2][9] - The article raises concerns about the sustainability of Dong Yuhui's brand, particularly in light of challenges such as professional credibility and product quality issues that could hinder growth [2][11] Revenue and Market Position - Dong Yuhui topped the 2024 Chinese online anchor income ranking with a net income of 2.854 billion RMB, surpassing other well-known anchors like Li Jiaqi and Xinba [4][7] - "With Hui Together" achieved over 10.2 billion RMB in sales and 160 million orders within a year, indicating strong market performance [4][12] Audience Demographics - The majority of "With Hui Together" followers are female, with 64.76% being women, and 50.51% of them aged between 31-40, primarily from new first-tier and second/third-tier cities [7][8] - The audience's loyalty is attributed to Dong Yuhui's personal qualities, such as his knowledge and cultural background, which resonate with his followers [2][8] Growth Challenges - There has been a noticeable decline in follower growth for "With Hui Together," with a drop from an average of 96,000 new followers per day in early 2024 to approximately 15,000 per day by mid-2025 [12] - Dong Yuhui's personal account also experienced a loss of 600,000 followers, indicating a potential decline in overall engagement [12][13] Business Model and Strategy - The article emphasizes the need for "With Hui Together" to evolve from relying solely on Dong Yuhui's personal brand to developing a robust supply chain and operational governance to ensure long-term sustainability [11][19] - Comparisons are drawn between "With Hui Together" and successful offline models like Sam's Club, highlighting the importance of unique value propositions and supply chain management in retaining customer loyalty [14][22] Future Outlook - The article suggests that to achieve sustainable growth, "With Hui Together" must focus on differentiating itself through supply chain capabilities and enhancing user experience, rather than depending solely on Dong Yuhui's personal brand [20][22] - The potential for future growth remains uncertain, as the article notes that the story of this once-popular anchor is still unfolding [20][23]

Core Viewpoint - The stock price of Dongfang Zhenxuan experienced volatility due to rumors regarding the CEO of New Oriental Group, Zhou Chenggang, being investigated, which led to significant fluctuations in stock performance [2][6]. Group 1: Stock Performance - On August 19, Dongfang Zhenxuan's stock price surged over 23% before plummeting to a closing price of 34.32 HKD, a drop of 20.89% [2]. - As of August 20, the stock price rebounded to 37.14 HKD, an increase of 8.22%, but then fell again to 35.46 HKD, a decrease of 4.52% by August 21 [1]. Group 2: Company Challenges - Dongfang Zhenxuan is currently facing performance challenges due to the separation from Yuhui Tongxing, resulting in a net revenue decline of 9.3% year-on-year, with a reported net loss of 96.5 million CNY for the first half of the 2025 fiscal year [6][7]. - The company has been actively diversifying its sales channels, moving away from reliance on single platforms and launching self-operated products, which have become a significant growth driver [1][7]. Group 3: Talent Retention Issues - The departure of key talent, including popular hosts, raises concerns about the company's ability to retain core personnel, which is critical for its ongoing success [10][11]. - Despite the company's efforts to reduce dependence on top hosts, the recent exits of prominent figures have led to increased scrutiny regarding talent retention strategies [10]. Group 4: Revenue and Product Strategy - Dongfang Zhenxuan's self-operated products have become a core revenue source, accounting for approximately 46% of total sales volume, with over 600 SKUs developed [9][8]. - The average commission rate for Dongfang Zhenxuan is reported to be below 20%, contrary to rumors suggesting it exceeds 30% [3].

封面新闻记者 孟梅 "董宇辉自立门户创立与辉同行后，一年收入达到二三十个亿。"前不久，罗永浩在微博上的这番言论一石激起千层浪，将头部主播的收入问题推上风口浪 尖。 头部主播动辄上亿的天价收入向来不是秘密。当普通人还在为年薪20万挣扎时，这些直播间里的"造富神话"正在以亿为单位计算收入。 主播收入佣金仅占30% 自营品牌出现高额溢价 8年累计销售超33亿元 据业内人士透露，这些头部主播的收入构成中，佣金仅占30%，剩下的70%则来自股权操纵、关联交易等手段，如自营品牌的高额溢价。 以辛巴为例，其自创品牌"棉密码"作为最早入局电商卫生巾赛道的品牌之一，该品牌卫生巾8年来累计销售额达33.3亿元。 但是，很多头部主播在大把收入进账的同时，却忽视了对消费者的责任，缺乏对自营品牌商品的品质监管，将风险转嫁给了消费者。近期，"棉密码"卫生 巾就因被曝出含有致癌物硫脲，引发了消费者的集体投诉。 辛巴卫生巾事件，并不是他偶然的"翻车"事件。此前，其团队就因售卖假燕窝陷入舆论漩涡，尽管进行了赔偿，但这种售假行为严重损害了消费者权益， 也让行业的信任基石出现了巨大的裂缝。 直播电商的本质本应是信任经济，但在某些头部主播的影响下， ...

齐鲁晚报.齐鲁壹点陈乃彰通讯员夏丽萍 日前，威海市环翠区中心商圈直播电商行业联合工会第一届第一次会员大会召开，30余名直播电商行业 会员代表参加会议。 会议选举产生第一届联合工会委员会，联合工会成立后将紧密结合直播电商行业特点，聚焦新就业形态 劳动者需求，在权益维护、职业发展、技能提升等方面提供精准服务，扎实维护新就业群体，尤其是直 播电商从业者合法权益，筑牢直播电商行业和谐稳定的劳动用工根基，持续赋能直播电商新业态高质量 发展。 会后，工会工作人员还为参会会员现场发放了暖心入会礼包。 作为威海市环翠区新兴业态重要代表，中心商圈汇聚众多直播电商企业及从业人员。联合工会的成立， 将有效整合行业资源，为直播电商从业者提供规范化、专业化的服务保障。环翠区总工会也将以此为平 台，重点开展政策宣讲、法律援助、技能培训、行业竞赛等特色活动，在促进从业人员职业发展的同 时，推动直播电商行业健康有序发展。 ...

Group 1: Pop Mart's Performance - Pop Mart reported a revenue of 13.88 billion yuan for the first half of 2025, representing a year-on-year increase of 204.4% [1] - The founder Wang Ning projected that the company's annual revenue could reach 30 billion yuan easily [1] - The Americas market showed remarkable growth with a staggering increase of 1142.3% [1] - Plush toys generated 6.14 billion yuan in revenue, surpassing the sales of figurines for the first time, with the LABUBU series contributing 34.7% to total revenue [1] - To address supply shortages, the production capacity for plush toys has been ramped up to 30 million units per month, a tenfold increase compared to the same period last year [1] Group 2: Xinba's Withdrawal from Live Streaming - Xinba announced his permanent exit from the live streaming industry for the fifth time, citing severe lung damage due to chronic bronchitis [3] - The Xin Xuan Group has faced multiple controversies regarding product quality, including issues with sanitary napkins and exaggerated claims about milk powder [3] - The public believes that the company must enhance quality control and rebuild trust following Xinba's departure [3] Group 3: Meituan's International Expansion - Meituan's international food delivery brand Keeta officially launched in Doha, Qatar, marking its second entry into the Middle East after Saudi Arabia [3] - The company plans to expand further into more Middle Eastern markets and aims to enter Brazil within a few months [3] Group 4: China Resources Beer Performance - China Resources Beer reported a revenue of 23.942 billion yuan for the first half of 2025, a year-on-year increase of 0.8% [14] - The company's net profit attributable to shareholders rose by 23% to 5.789 billion yuan [14] - The beer business generated 23.161 billion yuan in revenue, with a gross margin increase of 2.5 percentage points to 48.3% [14] Group 5: Three Squirrels New E-commerce Company - Three Squirrels has established a new e-commerce company focusing on the sale of agricultural products and maternal and infant goods [15] - The new company is wholly owned by Three Squirrels and aims to diversify its product offerings [15] Group 6: JD's Response to Market Expansion - JD responded to rumors about expanding its operations outside the Fifth Ring Road in Beijing, clarifying that there are no plans for such expansion [16] - The company is collaborating with existing community stores for its layout in the Beijing area [16] Group 7: LV's Beauty Store Launch - LV opened its first global beauty store in Nanjing, showcasing its strategic ambition in the Chinese market [17] - The store will feature a new beauty series, with global online pre-sales starting on August 25 [17] Group 8: Moutai's E-commerce Initiative - Moutai has partnered with Taobao Flash Sale to launch over 1,000 official stores, offering a "30-minute delivery" service for genuine Moutai products [19] - The initiative aims to connect Moutai's experience centers and over 6,500 themed terminal stores nationwide [19] Group 9: Cainiao's Supply Chain Collaboration - Cainiao has formed a deep supply chain partnership with the national brand Jianlibao, optimizing the direct-to-consumer model [20] - This collaboration aims to reduce logistics costs and enhance consumer experience, with plans to expand the model to Jianlibao's national production bases [20] Group 10: Meituan's Online Reservation Service - Meituan launched an online reservation service for restaurants ahead of the Qixi Festival, responding to increased demand for dining reservations [21] - The service includes a dynamic ranking of popular restaurants based on customer reviews and reservation trends [21]

Group 1 - The core focus of the collaboration is the establishment of a high-quality, high-tech live e-commerce industry base in Nanjing, with both parties reaching a consensus on key project timelines and objectives [1] - The live e-commerce industry base project is supported by the National Radio and Television Administration's qualification training for multimedia operators, leveraging the comprehensive operational capabilities of the shopping group and the educational experience of the research institute [3] - The project aims to integrate industry, academia, and research in the live e-commerce sector, fostering the development of high-quality talent and an ecological system for live e-commerce [3] Group 2 - The shopping group plans to utilize its marketing expertise to enhance the commercialization of research outcomes from the Nanjing research institute, bridging the gap between research results and market applications [5] - The research institute will leverage its international resources to collaborate with the shopping group in promoting the "Belt and Road" initiative, starting with a focus on Portugal to facilitate bilateral product exchanges [5] - The collaboration is expected to lead to high-quality development of the live e-commerce industry base project, driving business transformation and new breakthroughs for both parties [5]

8月18日，辛巴在快手"818粉丝节"的直播间里，用"从今天开始，辛巴再无能力承载直播这份工作"开头，发表了第五次退网宣言。 在这场直播里，辛巴展示着显示"肺龄95岁"的体检报告，宣布了1亿粉丝账号将交给妻子初瑞雪进行管理，不断呈现出更多的细节来为其此次退网的真实 性进行佐证。 8月18日，辛巴在直播间发表了自己的退网声明，很多网友第一反应便是质疑，因为这已经是辛巴第五次官宣退网，回顾其直播生涯，"退网"的戏码似乎 成为了一种博流量的手段。 辛巴在直播间展示其体检报告 早在2020年4月，辛巴与当时另一个头部主播 "散打哥"之间的纠纷被官方处罚后就曾宣布退网，大批粉丝含泪送别，然而仅过了51天，辛巴便高调回归继 续带货，近10小时单场数据更是超12亿。 这场"短暂离别"不仅没让他的商业价值受损，反而通过制造"失而复得"的稀缺感，让粉丝消费热情空前高涨。 2021年4月，"燕窝糖水事件"引发舆论，在徒弟蛋蛋直播带货进入尾声时，辛巴来到直播间连麦，表示自己"被资本、流量打败了"，随即当场宣布退网。 这番操作让不少粉丝产生"英雄被构陷"的共情，甚至自发组织对抗舆论批评。 但回顾过往的四次退网，似乎也没有一次不是情真 ...

wumiancaijing.com 对于快手主播辛巴而言，818是一个特殊的日子。 它既是辛巴的生日，也是辛巴一战成名的日子。2019年8月18日，辛巴和初瑞雪在北京鸟巢举办盛大婚礼，邀请成龙、邓紫棋、王力宏等明星做嘉宾，直 播带货强势出圈。 此后，他的追随者有了专属的"818粉丝"称呼，徒弟们也冠上了"818家族"头衔，每年的8月18日成为了辛巴团队的狂欢节。 / "肺的寿命只剩下8-10年了！"辛巴说要退网，把1亿粉丝交给妻子——熟悉的戏码上演，不知急的是辛巴，还是快手。 重要提醒！！！为防失联，请"星标"我们！进入无冕财经公众号，点击右上角"..."，再""，以便您及时接收每篇推送~ 作者：海棠葉 编辑：程程 设计：岚昇 直至今年的818，狂欢戛然而止。 "今天起，辛巴再无能力承载直播工作，正式退出行业。"一年一度的粉丝节直播中，辛巴突然哽咽。 千亿带货帝国迎来终章？ 这是辛巴第5次宣布"退网"，以至于"退网宣言"像一场熟悉的剧本，网友都调侃"狼来了""还好他只骗他的家人们"。 也有人说这次真的到了谢幕时刻，原因很惊悚：辛巴说再不退网，他就只能活10年了。 手握公司95%股权 在此之前，辛巴曾四次"退网 ...