新华网北京2月2日电 题：零下30℃狂飙！这座城凭什么成车企"打卡"地 新华网记者赵宇娇 在黑龙江省黑河市，气温骤降至零下30℃，湖面凝结成冰原。这片土地并未因此沉寂——相反，它正迎来一年中最繁忙的 时节。 冰面上，十余台作业车辆正紧锣密鼓地维护专用冰道。随后，一辆辆测试车相继驶入，在冰层上疾驰、急刹、甩尾转向， 场面蔚为壮观。 这个冬季，我国寒地试车产业持续升温。作为车辆极限性能的"试金石"，高寒测试已成为新车上市前的必要环节。 寒地试车试什么？ 在黑河小乌斯力测试基地，车辆进行寒区试验（无人机照片）。新华社记者 谢剑飞 摄 "汽车研发阶段都要进行'三高试验'，即高温试验、高原试验和高寒试验。"北京越野销售公司总经理助理陆荣铧告诉记者， 完整的寒地测试周期在4个月左右，单车测试里程约2万公里。重点验证的核心性能包括车辆的冷启动能力、车内软硬件功能 性、橡胶件与塑料件的耐寒性、除霜除雾性能、以及低温下的充电速率。 "我国的高寒测试开始于20世纪70年代末，解放牌卡车、桑塔纳乘用车都曾陆续在黑河进行测试。"黑龙江红河谷汽车测试 股份有限公司总经理赵鑫宏表示，最早的寒地试车以传统燃油汽车为主，随着新能源汽车的发展 ...

2026年开年之际，中国消费市场展现出澎湃活力与无限创意。从北国的冰雪激情到南国的生态浪漫，从传统的年味商贸到古城的夜色繁华，各 地正凭借独特资源，打造消费新场景、新体验。 ■牙克石：打造大众冰雪试驾场地 发展冰雪文旅新IP 在内蒙古呼伦贝尔市牙克石市，冰雪覆盖的凤凰山景区中，新开辟了110万平方米的大众冰雪试乘试驾场地。 从封闭的产业测试到开放的大众体验，从服务车企的专业产业到普惠群众的文旅项目，牙克石走出了一条极具地域特色的产业发展路径，推动 寒地汽车测试产业与冰雪文旅产业深度融合、双向赋能，让冰天雪地真正成为撬动寒地经济高质量发展的"金山银山"。 ■鸥舞春城：文旅融合激活昆明"观鸥经济" 每到冬季，在云南省昆明市滇池畔的海埂大坝、海洪湿地等地，红嘴鸥成群结队在空中翩翩起舞，成为春城昆明的一道靓丽风景。 ■跨国商贸遇年味 河北廊坊年货节架起消费"桥梁" 新春将至，年味愈浓。1月26日，2026年廊坊国际年货节鸣锣开市。本届年货节从腊月初八持续至除夕，云集国内外286家优质企业的2300多种 特色年货好物参展，通过"线上+线下"融合模式，让市民实现"不出廊坊买遍全球"，为新春消费市场注入强劲动能。 自198 ...

在内蒙古呼伦贝尔市牙克石市，冰雪覆盖的凤凰山景区中，新开辟了110万平方米的大众冰雪试乘试驾场地。 从封闭的产业测试到开放的大众体验，从服务车企的专业产业到普惠群众的文旅项目，牙克石走出了一条极具地域特色的产业发展路径，推动寒 地汽车测试产业与冰雪文旅产业深度融合、双向赋能，让冰天雪地真正成为撬动寒地经济高质量发展的"金山银山"。 ■鸥舞春城：文旅融合激活昆明"观鸥经济" 每到冬季，在云南省昆明市滇池畔的海埂大坝、海洪湿地等地，红嘴鸥成群结队在空中翩翩起舞，成为春城昆明的一道靓丽风景。 2026年开年之际，中国消费市场展现出澎湃活力与无限创意。从北国的冰雪激情到南国的生态浪漫，从传统的年味商贸到古城的夜色繁华，各地 正凭借独特资源，打造消费新场景、新体验。 ■牙克石：打造大众冰雪试驾场地 发展冰雪文旅新IP 在河南省许昌市，夜幕下的曹魏古城灯火璀璨，人流如织。2024年7月，曹魏古城中轴步行街被河南省认定为首批省级夜经济集聚区之一。 作为河南省首批省级夜经济集聚区，2024年，曹魏古城接待游客逾600万人次，已成为许昌三国文化游的网红景点和夜经济的强劲引擎。在这里， 游客不仅能感受到浓厚的三国文化氛围，还能体 ...

Group 1 - The core viewpoint of the news is that Huayi Technology's stock has experienced a decline of 5.23%, with the current share price at 36.06 yuan and a total market capitalization of 3.058 billion yuan [1] - Huayi Technology, established on November 28, 1998, is located in Shanghai and focuses on the development of intelligent testing technology for automotive powertrains, with its main business revenue composition being 54.81% from new energy vehicle powertrain testing services, 35.55% from intelligent testing equipment, 9.31% from intelligent driving, and 0.32% from other services [1] Group 2 - From the perspective of Huayi Technology's top circulating shareholders, Southern Fund's Southern Sci-Tech Innovation 3-Year Open Mixed Fund (506000) has increased its holdings by 17,300 shares, now holding 2.1612 million shares, which accounts for 2.55% of the circulating shares [2] - The Southern Sci-Tech Innovation 3-Year Open Mixed Fund has a current scale of 2.307 billion yuan, with a year-to-date return of 17.52% and a one-year return of 61.13% [2] - The fund manager, Zheng Xiaoxi, has been in the position for 6 years and 226 days, with the best fund return during this period being 237.83% and the worst being -33.69% [2]

Core Viewpoint - The development of a 1.1 million square meter public ice and snow test drive area in Yakeshi City, Inner Mongolia, signifies a shift from a cold, limiting environment to a vibrant tourism and cultural project, integrating the cold climate automotive testing industry with public tourism experiences [1][3]. Group 1: Industry Transformation - The area is transitioning from a closed industrial testing environment to an open public experience, showcasing a unique regional development path [3]. - The integration of cold climate automotive testing with ice and snow tourism is aimed at enhancing economic growth and creating a dual empowerment effect [3]. Group 2: Infrastructure Development - The new test drive area features over ten high-standard testing roads, including grid roads, ice straight lines, and ice snow loops, facilitating professional vehicle testing [1].

Core Insights - Heihe City has rapidly developed its cold-region vehicle testing industry, leveraging opportunities in the new energy vehicle and intelligent connected vehicle sectors, achieving a transformation from "single testing" to "full-chain leadership" with a growth rate of 10% annually [1][2] Group 1: Strategic Development - The cold-region vehicle testing industry has been integrated into Heihe's modern industrial system with a strategic path defined as "one core, two wheels driving, and two wings flying" [2] - Policies such as the "Cold Region Vehicle Testing Industry Service Regulations" and the "Heihe Cold Region Vehicle Testing Full Industry Chain Development Plan (2022-2035)" have been established to support industry growth [2] - Over 1 billion yuan has been invested in cold-region testing infrastructure, leading to the establishment of significant testing facilities [2] Group 2: Technological Empowerment - Heihe has made significant advancements in intelligent connected vehicle testing, including the construction of a 1.6 km testing road and the successful outdoor cold-weather flight tests for drones and flying cars [3] - The proportion of new energy vehicle testing in Heihe has increased from less than 30% to over 60% during the 14th Five-Year Plan period, with major companies like Xiaomi and Tesla conducting long-term tests [3] Group 3: Economic Integration - The integration of cold-region vehicle testing with tourism and sports has led to the successful hosting of events like the Cold Region Vehicle Testing Festival, generating over 600 million yuan in revenue and creating more than 1,500 jobs [4] - The cold-region vehicle testing industry has become a vital part of Heihe's urban development, with significant contributions to local economic growth [5] Group 4: Industry Impact - Heihe's cold-region vehicle testing accounts for 85% of the national market and 45% of the global market, earning accolades such as "China Heihe Automotive Cold Region Testing Base" [5] - The industry has transitioned from "industrial advantages" to "brand advantages," enhancing its reputation and recognition [5]

Core Insights - The article highlights the transformation of Yakeshi into a dual-driven strategy focusing on "ice and snow tourism + automotive testing" as a means to leverage its extreme cold climate for economic development [2] Group 1: Development of Ice and Snow Tourism - Yakeshi has developed a 2.25 million square meter ice and snow automotive entertainment area, which includes public driving experiences such as ice drifting and snow off-roading [2] - The newly constructed 1.1 million square meter trial area has been completed and is operational, featuring high-standard test tracks for various driving experiences [1][2] - The initiative aims to convert professional automotive testing resources into tourism products, allowing the public to engage with Yakeshi's automotive testing industry [2] Group 2: Professional Training and Safety - The entertainment area is equipped with a professional coaching team that provides one-on-one guidance for participants of different skill levels, emphasizing practical winter driving safety skills [2] - The extreme cold environment of Yakeshi is recognized as a natural asset for winter automotive testing, attracting numerous automotive companies for professional testing [2] - The shift from closed industry testing to open public experiences represents a significant evolution in Yakeshi's economic strategy, promoting both the automotive testing and ice and snow tourism industries [2]

Core Insights - The cold climate in Heihe, Heilongjiang, has transformed from a limiting factor to a development advantage, significantly boosting the local economy through the cold region vehicle testing industry [4]. Group 1: Economic Impact - The cold region vehicle testing season generates approximately 600 million yuan in economic revenue each year [3]. - Heihe has become a major hub for cold region vehicle testing, handling over 80% of the national testing volume [4]. - The current testing season has attracted 86 domestic and international car manufacturers, with over 2,400 testing personnel and more than 2,000 vehicles involved [3]. Group 2: Testing Environment - The testing facility spans 390,000 square meters and can accommodate 400 vehicles for 11 types of cold weather tests [3]. - The extreme cold conditions, with temperatures reaching as low as -48°C, provide a natural advantage for testing vehicle performance in harsh environments [3][4]. - The average annual snow cover lasts for 147 days, and the ice period extends for about 200 days, further enhancing the testing capabilities [3]. Group 3: Infrastructure and Development - Since the first cold region vehicle tests in 1989, Heihe has developed a robust infrastructure and supportive policies to attract car manufacturers [4]. - A new all-season low-temperature testing facility is under construction, which will enable year-round testing capabilities [4].

Core Insights - The fifth Heilongjiang Cold Region Test Festival commenced in Heihe, attracting 147 automotive companies and 4044 test vehicles, with over 60% being new energy vehicles [1] - The transition of the global automotive industry towards electrification and intelligence has made performance metrics in extreme cold environments essential rather than optional [1] Group 1: Testing Infrastructure and Capabilities - Heihe's unique natural conditions provide a testing environment with over 200 days of ice coverage annually and temperatures below -35°C for a month, facilitating the validation of vehicle performance [2] - The city has developed 120 specialized testing roads and is investing 260 million yuan in the Honghe Valley Four Seasons Low-Temperature Test Field, aiming to create Asia's first year-round low-temperature testing facility [2] - The number of cold region test vehicles in China is projected to increase by approximately 40% for the 2025-2026 testing season, with some testing sites reporting up to 90% of vehicles being new energy models [2] Group 2: Industry Development and Standards - Heihe has invested over 1 billion yuan in infrastructure and has participated in the formulation of 58 national and industry standards, including 2 international standards, with test data recognized by over 40 countries [4] - The cold region testing industry has evolved significantly, expanding its scale and brand influence, and attracting foreign investment for testing [4] - Cold region testing is becoming a necessary quality benchmark for new energy and intelligent connected vehicles, with companies focusing on core performance metrics [4][5] Group 3: Economic Impact and Future Directions - The integration of cold testing with tourism and sports has generated over 600 million yuan annually for related industries [6] - The cold region testing has shifted from traditional performance validation to a critical technology hub for safety and reliability in electric vehicles and intelligent systems [6] - Heihe aims to enhance its testing capabilities by expanding into intelligent connected and low-altitude testing, with ongoing collaborations with companies like Baidu [5][6]

Core Insights - The development of the cold-weather vehicle testing industry in Heihe, Heilongjiang Province, is transforming local economic conditions by attracting numerous automotive companies for winter performance testing [3][4] - The establishment of specialized testing facilities and improved services has positioned Heihe as a key player in the national automotive cold-weather testing market, with significant growth in both local employment and industry collaboration [4][5] Group 1: Industry Development - Heihe has become a vital location for automotive cold-weather testing, with 34 specialized testing bases and over 120 performance testing roads established to meet the increasing demand from automotive companies [4] - The city has formed partnerships with over 170 domestic and international companies, with 92 companies conducting tests this winter, involving more than 5,000 personnel and over 3,100 vehicles [4][6] Group 2: Economic Impact - The growth of the cold-weather testing industry has led to increased local employment, with residents earning additional income as testing assistants and in related automotive services [5][6] - The integration of testing events with tourism and sports has generated over 600 million yuan in revenue, further enhancing the local economy [6] Group 3: Future Prospects - The upcoming launch of a four-season low-temperature testing facility in September 2025 is expected to reduce the R&D cycle for automotive companies by 30% to 40%, making Heihe a year-round testing destination [4][7] - The local government aims to further develop extreme environment testing scenarios and enhance the infrastructure to support the growing automotive industry [7][8]