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始祖鸟成“炸山鸟”,致歉信被发现改措辞,丁世忠“长期主义”翻车
Xin Lang Cai Jing· 2025-09-21 04:43
Core Viewpoint - The outdoor brand Arc'teryx faced significant backlash after sponsoring an art fireworks display by artist Cai Guoqiang in the Himalayas, which contradicted its environmental values and led to public apologies from both parties [2][11]. Group 1: Event Overview - On September 19, Arc'teryx collaborated with Cai Guoqiang to launch fireworks in the Himalayas, specifically in the Jiangzi Helong area at an altitude of approximately 5,500 meters [3]. - The fireworks display, titled "Ascending Dragon," involved 145 fan-shaped fireworks creating a 3,000-meter long rainbow of colors [4]. Group 2: Environmental Concerns - Despite claims that the fireworks used biodegradable materials and met environmental standards, experts criticized the potential ecological damage to the fragile high-altitude ecosystem [6][8]. - Concerns were raised about the long-term impact of chemical residues from the fireworks on local soil, water sources, and wildlife [6][8]. Group 3: Corporate Response and Apologies - Following the backlash, Arc'teryx issued a public apology, acknowledging that the event contradicted its commitment to environmental stewardship and expressing a need for more professional evaluation of artistic expressions [11][15]. - The company committed to cooperating with third-party assessments to evaluate the environmental impact of the event and promised to take corrective actions based on the findings [13][15]. Group 4: Brand Image and Strategy - Arc'teryx, acquired by Anta Group in 2019, has been positioned as a high-end outdoor brand, but the fireworks event has been viewed as a misalignment with its core values of coexistence with nature [8]. - The incident has sparked discussions about the authenticity of Arc'teryx's environmental commitments, with comparisons made to Patagonia's genuine efforts in sustainability [8].
游牧专家谈“始祖鸟高山放烟花”:若高寒草甸被破坏很难恢复
Nan Fang Du Shi Bao· 2025-09-21 00:10
南都此前报道,近日,户外品牌始祖鸟联合艺术家蔡国强在喜马拉雅山放烟花,被大量网友质疑会造成 对高原土壤植被生态的物理干扰、污染大气和水体,消息引发热议。 相关视频显示,五颜六色的烟花沿着喜马拉雅山山脊绽放,形成"龙"的形状。南都记者了解到,该艺术 项目名为《升龙》,以三幕烟花在山脊间点燃,"呼应龙文化与'生生不息'的精神"。 近日,户外品牌始祖鸟联合艺术家蔡国强在喜马拉雅山放烟花,事件持续发酵。9月20日,始祖鸟客服 回应称,活动中的彩色粉为生物可降解材料。同日,青海民族大学民族学与社会学学院副教授、该校游 牧研究中心研究员华旦才让告诉南都N视频记者,"生物可降解材料在高原环境中不一定能被降解,此 举会对当地生态环境造成危害。" 华旦才让表示,喜马拉雅山脉属于青藏高原,而青藏高原内部的生态环境十分脆弱,即使是生物可降解 材料也会对生态环境造成破坏,且烟花残留物属化学物质,此类化学物质对于高寒草甸土壤、水源乃至 于动植物都会产生危害。"这不是一天两天会发现的变化,而是需要长期的监测。" "而如若此地高寒草甸被破坏,导致草场质量下降,这种草地资源是很难恢复的。"华旦才让补充说,另 外,该燃放烟花的地域大概率属于当 ...
“朋友圈诽谤局长被行拘”事件续:元江县公安局撤销此前处罚决定书;事关TikTok,商务部回应丨每经早参
Mei Ri Jing Ji Xin Wen· 2025-09-20 23:58
9月20日,记者从"朋友圈诽谤局长被行拘"事件当事人高光华及其代理律师张具堆处获悉,元江县公安局已作出撤销行政处罚决定书,撤销此前对高光华 的行政处罚。 9月20日,商务部新闻发言人就TikTok问题进展情况答记者问时表示,当地时间9月14日至15日,中美双方在西班牙马德里举行会谈,就以合作方式妥善解 决TikTok相关问题、减少投资障碍、促进有关经贸合作等达成了基本框架共识。 1 国家医保局:第十一批药品集采遵循稳临床、保质量、防围标、反内卷原则 9月20日,国家组织药品联合采购办公室发布第十一批国家组织药品集中采购文件。本次集采方案制定和修改过程中,充分遵循了"稳临床、保质量、防围 标、反内卷"的原则。一、关于"稳临床"。保障临床用药需求是集采的基本目标,也是优化集采措施的重点。二、关于"保质量"。本次集采充分征求并采 纳药监部门、市场监管部门的意见,在保证公平的基础上,对投标企业的质控水平提出了更高要求。三、关于"防围标"。此次集采进一步完善了防范围标 行为的措施:一是继续对关联企业的投标约束,二是引入"首告从宽"机制,三是加大围标行为防范打击力度。四、关于"反内卷"。集采秉持公开透明、公 平公正的市场 ...
国家医保局明确!新一批药品集采有变化;日喀则就蔡国强烟花秀成立调查组;事关TikTok,商务部回应;被网信办约谈,微博、快手回应丨每经早参
Mei Ri Jing Ji Xin Wen· 2025-09-20 22:56
Group 1 - The National Medical Insurance Administration has released the 11th batch of centralized drug procurement documents, emphasizing principles of stabilizing clinical needs, ensuring quality, preventing collusion, and avoiding excessive competition [4] - The procurement aims to guarantee clinical medication needs while optimizing measures to enhance quality control standards for bidding companies [4] - Measures to prevent collusion include restrictions on related companies' bidding, the introduction of a "first report leniency" mechanism, and increased efforts to combat collusion [4] Group 2 - Ideal Auto and battery manufacturer Sunwoda have established a joint venture, Shandong Ideal Auto Battery Co., Ltd., with a 50:50 investment ratio, focusing on the production and sales of lithium-ion batteries for electric vehicles [11] - The establishment of this joint venture is expected to enhance Ideal Auto's core technology and market competitiveness in the electric vehicle sector [12] - NIO has announced the launch of its new ES8 model, starting at 406,800 yuan, with various purchase options and benefits for first-time owners, aiming to attract more consumers and increase market share [13]
始祖鸟“火了”!喜马拉雅山放烟花,网友“炸锅”,多方回应
Zheng Quan Shi Bao· 2025-09-20 22:47
始祖鸟联手艺术家蔡国强在喜马拉雅山脉燃放艺术烟花引发争议。 9月19日下午,户外运动品牌始祖鸟联手艺术家蔡国强在西藏喜马拉雅山脉江孜热龙地区举办名为"升龙"的烟花表演。 现场视频显示,蔡国强通过火药爆破在山脊点燃三幕烟花,形成"升龙"动态景观,象征东方龙文化中的"吉祥"与"生生不息"精神。 公开资料显示,该场烟花表演位于江孜县东部,平均海拔4600米以上,这也引发了一系列关于环境保护方面的争议。 不少网友认为,在生态脆弱的喜马 拉雅放烟花对自然没有敬畏之心,搞户外的品牌"炸山"很讽刺。还有网友称,"我不会再买任何一件始祖鸟。" t and the first and 莫名其妙,对自然有点敬畏之心吧 143 לח ם 7 9-20 04:53 来自福建 不觉得艺术,只觉得太破坏了,搞户外的品牌来炸 山很讽刺 9-20 12:06 来自广东 0 日 1 10 破坏生态的行为有什么好赞叹的,可耻可悲。 0 日 62 9-20 09:05 来自广东 T 001,000 00 日 69 一个户外品牌披着艺术的外皮,做着破坏最为脆弱 的高海拔环境的商业行为,却成为了逼格? 0 日 65 9-20 10:53 来自云南 你 ...
始祖鸟,“火了”!喜马拉雅山放烟花,网友“炸锅”!多方回应→
Zheng Quan Shi Bao Wang· 2025-09-20 15:28
始祖鸟联手艺术家蔡国强在喜马拉雅山脉燃放艺术烟花引发争议。 9月19日下午,户外运动品牌始祖鸟联手艺术家蔡国强在西藏喜马拉雅山脉江孜热龙地区举办名为"升龙"的烟花表演。 现场视频显示,蔡国强通过火药爆破在山脊点燃三幕烟花,形成"升龙"动态景观,象征东方龙文化中的"吉祥"与"生生不息"精神。 公开资料显示,该场烟花表演位于江孜县东部,平均海拔4600米以上,这也引发了一系列关于环境保护方面的争议。不少网友认为,在生态脆弱的喜马拉 雅放烟花对自然没有敬畏之心,搞户外的品牌"炸山"很讽刺。还有网友称,"我不会再买任何一件始祖鸟。" t and the first and 莫名其妙,对自然有点敬畏之心吧 143 לח 9-20 04:53 来自福建 不觉得艺术,只觉得太破坏了,搞户外的品牌来炸 山很讽刺 9-20 12:06 来自广东 0 日 1 10 破坏生态的行为有什么好赞叹的,可耻可悲。 9-20 09:05 来自广东 日 69 一个户外品牌披着艺术的外皮,做着破坏最为脆弱 的高海拔环境的商业行为,却成为了逼格? 0 日 65 9-20 10:53 来自云南 你可以去做户外极限挑战,可以做户外各种运动, 来表达 ...
始祖鸟,“火了”!喜马拉雅山放烟花,网友“炸锅”!多方回应→
证券时报· 2025-09-20 15:17
始祖鸟联手艺术家蔡国强在喜马拉雅山脉燃放艺术烟花引发争议。 9月19日下午,户外运动品牌始祖鸟联手艺术家蔡国强在西藏喜马拉雅山脉江孜热龙地区举办名为"升龙"的烟花表演。 现场视频显示,蔡国强通过火药爆破在山脊点燃三幕烟花,形成"升龙"动态景观,象征东方龙文化中的"吉祥"与"生生不息"精神。 公开资料显示,该场烟花表演位于江孜县东部,平均海拔4600米以上,这也引发了一系列关于环境保护方面的争议。 不少网友认为,在生态脆弱的喜马拉雅 放烟花对自然没有敬畏之心,搞户外的品牌"炸山"很讽刺。还有网友称,"我不会再买任何一件始祖鸟。" 点击关键字可查看 潜望系列深度报道丨 股事会专栏 丨 投资小红书 丨 e公司调查 丨 时报会客厅 丨 十大明星私募访谈 丨 A股新纪录背后,2.4万亿资金偏爱这些股票→ 丨 特 朗普自曝:美国从俄乌冲突中获利! 丨 周末突发!微博、快手被查处 丨 "香港炸弹"冲上热搜!6000人紧急疏散,警方通宵拆弹! 丨 武汉大学通报图书馆 事件调查复核情况 丨 "武大图书馆事件"最新进展!武汉中院:驳回杨某媛上诉维持原判 丨 最高700%+!两只中概股,暴涨! 丨 凌晨!字节跳动公告 据极目新闻消 ...
始祖鸟联合蔡国强在喜马拉雅放烟花,引爆破坏生态争议
Guan Cha Zhe Wang· 2025-09-20 13:04
9月19日,安踏集团旗下亚玛芬体育的品牌始祖鸟联手艺术家蔡国强在喜马拉雅山燃放烟花引发热议。 据悉,此次艺术烟花活动位于西藏喜马拉雅山脉江孜热龙地区(海拔约5500米),蔡国强通过火药爆破在山脊点燃三幕烟 花,形成"升龙"动态景观。 蔡国强是中国最具国际知名度的当代艺术家之一,以火药爆破艺术和大型装置作品闻名于世,已在全球五大洲实现了超过650 个展览项目。他的商业合作通常与顶级品牌深度绑定,曾与奔驰、卡地亚、圣罗兰等奢侈品牌合作。 始祖鸟的品牌宗旨植根于对极致性能、专业户外精神、可持续发展的不懈追求,以及一种"敬畏自然,守护生命"的深层哲 学。据悉,此次"升龙"艺术项目是其发起的"向上致美"系列活动的第三季,核心定位为"探索高山在地文化"。 从发布的物料可以看出,本次活动规模较大,烟花分多次点燃,到场人数众多。蔡国强介绍称:"这是145根扇形彩烟,形成 了一条3000米长的蓝白红绿黄色的彩虹。" (文/霍东阳 编辑/张广凯) 但这一活动引发了巨大争议。 主打"敬畏自然"理念的知名户外品牌始祖鸟和蔡国强在喜马拉雅这一生态屏障脆弱区域燃放烟花,迅速引发户外爱好者及网 友对活动环保问题的集中质疑。 户外爱好者及网 ...
始祖鸟在喜马拉雅山脉放烟花引质疑
Bei Jing Shang Bao· 2025-09-20 12:53
北京商报讯(记者 张君花)9月19日下午,户外运动品牌始祖鸟联手艺术家蔡国强在西藏喜马拉雅山脉 江孜热龙地区举办名为"升龙"的烟火表演,引发了一系列关于环境保护方面的质疑。有不少消费者认 为,在高山草甸大规模燃放烟花对高原脆弱的生态环境造成负面影响难以控制。目前始祖鸟各平台账号 均已删除与本次活动相关的宣传内容。就此次争议事件,北京商报记者对始祖鸟进行采访,截至目前未 收到回复。 始祖鸟一直以专业户外品牌自居,在其官方网站始祖鸟的品牌故事如此表示:"始祖鸟是植根于高山的 专业户外品牌。品牌着眼长远的设计,通过产品理念、负责任的制造以及社区参与,对可持续发展进行 长远考虑。我们不仅需要考虑打造卓越产品的近期目标,还需要考虑我们对人类和地球的影响。" ...
翻车!始祖鸟的雪山烟火秀,被骂上热搜第一
凤凰网财经· 2025-09-20 12:37
Core Viewpoint - The article discusses the controversy surrounding the "Ascension" art project by Arc'teryx, which involved fireworks in the ecologically sensitive region of the Himalayas, raising questions about the brand's commitment to environmental protection and its overall brand integrity [2][11][25]. Group 1: Environmental Impact and Public Reaction - The art project was initially framed as a tribute to nature but quickly fell into environmental controversy, leading to significant public backlash and discussions about ecological responsibility [2][3]. - Arc'teryx claimed that the materials used were biodegradable and that the event was conducted with scientific assessments to minimize ecological impact [4][5]. - Despite these claims, public skepticism grew, with many questioning the adequacy of the measures taken to protect the fragile ecosystem of the Tibetan Plateau, which is known for its biodiversity and carbon storage [7][8][11]. Group 2: Brand Image and Quality Concerns - Arc'teryx, acquired by Anta Group in 2019, has shifted its strategy towards high-end luxury positioning, which has led to increased product pricing but also raised concerns about product quality and customer service [15][16][22]. - Consumers have reported various quality issues with the products, including defects and unsatisfactory customer service experiences, which undermine the brand's high-end image [14][22]. - The juxtaposition of the brand's environmental messaging and its actions, along with the quality concerns, has led to a crisis of trust among consumers, highlighting the importance of consistency in brand values and product quality [23][25].