Core Insights - The Hainan duty-free market has seen a significant increase in consumer traffic during the 2026 Spring Festival, with notable activity at the CDF Sanya International Duty-Free City and newly opened daily consumer goods duty-free stores [1][2] Group 1: Consumer Behavior - Visitors to the CDF Sanya International Duty-Free City have increased noticeably compared to previous years, with temporary parking and shuttle services implemented to accommodate the surge in visitors [1] - Shoppers are actively purchasing a variety of products, including gold jewelry, beauty products, and sportswear, indicating a strong demand for luxury and lifestyle items [1] - Local residents are benefiting from the convenience of purchasing imported goods at competitive prices, with some reporting savings of several dozen yuan compared to online prices [2] Group 2: Sales Performance - From February 17 to 22, Sanya's duty-free stores recorded daily sales exceeding 200 million yuan for six consecutive days, with a peak sales day on February 22 reaching 229 million yuan, marking an 11.4% increase compared to the same day in 2025 [2] - During the first five days of the Spring Festival holiday (February 15 to 19), the total shopping amount in Hainan's offshore duty-free market reached 1.38 billion yuan, with 177,000 shoppers, reflecting a year-on-year growth of 19% in spending and 24.6% in visitor numbers [2]

春节假期海口免税消费热："游客消费"与"本地消费"双增长 中新网海口2月23日电 (记者 王子谦)春节假期，海口市同步发力离岛免税与岛内居民日用消费品免税。 海口市商务局23日披露数据显示，假期前七天(2月15日至21日)离岛免税店累计销售额8.82亿元，同比增 长8.6%；日用消费品免税店累计销售额221.6万元。 春节假期，海口市同步发力离岛免税与岛内居民日用消费品免税，以"折扣让利+场景创新"组合举措， 持续放大免税政策效应。 假日期间，海口各大免税店联动发力、优惠齐发，共同激活免税消费市场。海口cdf国际免税城、日月 广场免税店、美兰机场免税店同步推出"马踏福运"新春主题活动，全品类享满额立减、多倍积分、超值 组包等福利，同步发放免税消费券，最高立减4000元；全球精品免税城推出新春礼盒派送、会员专享折 扣、满减让利等活动；深免海口观澜湖免税城推出酒水一口价、满额优惠等新春促销。 2月17日，市民游客在cdf海口国际免税城观看舞狮表演。cdf海口国际免税城 供图 海口市商务局介绍，春节假期该市依托海南自贸港政策优势，聚焦市民游客多元消费需求，统筹做好市 场供应与促消费工作，消费市场呈现"稳中有升、活力 ...

Core Insights - The Hainan duty-free market is experiencing a significant surge in consumer activity during the Spring Festival, driven by new policies and an influx of visitors [1][4][5] Group 1: Consumer Behavior - Tourists and local residents are increasingly engaging in duty-free shopping, with many locals choosing to purchase holiday goods at duty-free stores [5][6] - The atmosphere in duty-free shops is vibrant, with various promotional activities and discounts attracting large crowds [2][4] Group 2: Sales Performance - During the Spring Festival period, two major duty-free stores reported combined revenues exceeding 90 million yuan, marking a nearly 37% year-on-year increase, with foot traffic rising by approximately 72% [2] - In Sanya, duty-free sales exceeded 200 million yuan daily for five consecutive days, with a record sales figure of 242 million yuan on February 21, reflecting a 214.5% year-on-year growth [4] Group 3: Policy Impact - The introduction of the zero-tariff policy for residents has led to a notable increase in local consumption, with sales reaching 2.768 million yuan in the first week of the policy's implementation [5][6] - Duty-free shopping is transitioning from being exclusive to tourists to becoming a regular part of local residents' shopping habits, supported by targeted marketing strategies [6]

Core Insights - The duty-free shopping experience in Hainan has become a new tradition during the Spring Festival, attracting both tourists and local residents [1][4] - The introduction of new stores and promotional activities has significantly boosted consumer engagement and sales during the holiday season [1][2] Group 1: Sales Performance - During the Spring Festival, Hainan's duty-free stores experienced a surge in sales, with total revenue exceeding 90 million yuan from February 14 to 21, marking a nearly 37% year-on-year increase [3] - The number of visitors to duty-free stores reached over 280,000 during the same period, representing a 72% increase compared to the previous year [3] - In Sanya, duty-free sales exceeded 200 million yuan daily from February 17 to 21, with a record high of 242 million yuan on February 21, reflecting a 214.5% year-on-year growth [3] Group 2: Consumer Trends - Local residents are increasingly participating in duty-free shopping, with many choosing to purchase holiday goods from these stores, indicating a shift in consumer behavior [4][5] - The implementation of a "zero tariff" policy for imported goods has made duty-free shopping more appealing to local consumers, with sales reaching 2.768 million yuan in the first week of the policy [4] - The variety of products available, including food, beverages, and personal care items, has attracted a diverse customer base, enhancing the shopping experience [4] Group 3: Marketing and Promotions - Duty-free stores have launched various promotional activities, including exclusive discounts and events, to attract customers during the holiday season [2][3] - The integration of cultural and sporting events with duty-free shopping has created new consumer engagement opportunities, further driving sales [1][5] - The introduction of the "Island Resident Duty-Free Shopping Plan" aims to activate local consumption and extend the benefits of duty-free shopping to residents [5]

春节假期，广州白云国际机场T2航站楼内人流如织。在国际出发大厅的口岸免税店内，不少旅客已经挑选完心仪的免税商品，在柜台前 排队结账。 近年来，"跨境游+免税购物"的组合持续激发消费潜力。据广州海关统计，春节期间（除夕至初四），广州口岸免税品销售数量4.3万件， 销售金额1817万元，同比去年春节（除夕至初四）分别增长23.5%、34.5%，成为新春消费市场新亮点。当前，广州共有5个免税品销售商店， 在售免税商品超1.1万种。 央视网消息：春节期间，游客跨境出行迎来高峰，同时也带动口岸免税品消费市场持续火爆。据广州海关统计，除夕至初四，广州口岸免 税品销售金额达1817万元，新春消费动力强劲。 ...

"离开酒店前还反复提醒自己'三亚是免税，不是免费'，可一踏进免税城，就彻底'刹不住'了。"来自江 苏的冯女士笑着对记者说，她的手中已拎满5个大小不一的购物袋。"趁着春节假期，给家人和自己都置 办了新年礼物。给自己挑选的首饰，不仅享受免税优惠，积分还可直接抵现，给孩子买的东西算下来几 乎'免费'了。" 2026年春节假期，是海南全岛封关运作后的首个新春佳节。像冯女士这样选择奔赴三亚、边过年边畅享 免税购物的游客比比皆是。春节假期，cdf三亚国际免税城内人潮涌动、热闹非凡，各大品牌门店前均 排起长龙，海南离岛免税消费持续火爆，消费市场活力十足。 三亚市商务局最新数据显示，大年初一（2月17日）至初四（2月20日），三亚全市四家离岛免税店日均 销售额均突破2亿元，销售数据接连刷新纪录。其中，2月20日（大年初四）单日销售额达2.54亿元，同 比增长281.7%；截至2月20日，本月累计销售额已突破30.8亿元，同比增长19%，再创新高。 "活动期间，免税城汇聚多品类开展满额礼赠、多倍积分、超值低折、满返积分等多重活动礼遇。同 时，随着岛内居民凭离岛记录享'即购即提'政策的深入实施，也让免税消费从'旅游伴手礼'向'日 ...

Core Viewpoint - The article highlights the increasing international influence on consumer behavior during the Spring Festival in Hainan, showcasing a blend of local and global elements in the festive shopping and tourism experience [1][2]. Group 1: Consumer Trends - The opening of five duty-free stores in Hainan has introduced a variety of international products into local residents' shopping habits, including items like Vietnamese coffee and German candies [1]. - During the first week of operation, nearly 15,000 visitors made purchases at these duty-free stores, with total spending exceeding 2.76 million yuan [1]. Group 2: Tourism Growth - Hainan's three major airports are expected to see around 80,000 inbound and outbound travelers during the Spring Festival, marking a year-on-year increase of over 24% [2]. - The number of international tourists arriving in Sanya using non-Chinese passports has increased more than threefold compared to the previous year [2]. Group 3: Policy Impact - The growth in international tourism is attributed to favorable policies, such as visa exemptions for citizens from 86 countries and a 15-day visa-free entry for cruise passengers [2]. - Enhanced services, including smart inspection systems and the availability of foreign card POS machines, have simplified the travel and shopping experience for international visitors [2]. Group 4: Economic and Cultural Integration - This Spring Festival marks the first since Hainan's free trade port began operations, reflecting a deeper integration of openness in daily life, from shopping to international interactions [2]. - The article emphasizes that Hainan is becoming a window for the world to experience Chinese New Year, blending local traditions with global influences [2].

据海口海关统计，2月15-19日，海南离岛免税购物金额、人数分别为13.8亿元、17.7万人次，比去年春 节假期前五天分别增长19%、24.6%。 ...

Core Insights - The festive atmosphere during the 2026 Spring Festival in Hainan is enhanced by the policy benefits of the free trade port, leading to a significant increase in duty-free shopping activity [1] Group 1: Duty-Free Shopping Trends - High foot traffic observed in major duty-free stores in Sanya and Haikou, with consumers eagerly participating in New Year activities [1][3] - On February 19, 2023, many consumers were already waiting outside the CDF Sanya International Duty-Free City before it opened [4][6] - Popular products include iPhones, with consumers specifically inquiring about the latest discounts, and a notable demand for gold jewelry, which has seen significant sales [7][9] Group 2: Sales Performance - CDF Sanya International Duty-Free City reported record sales, with sales reaching 204 million yuan on the first day of the Lunar New Year, marking a historical high [25] - On February 18, 2023, total sales from four duty-free stores in Sanya reached 251 million yuan, a 36.7% increase compared to the same day in 2025 [25] - CDF Sanya International Duty-Free City has optimized inventory and service measures to ensure a smooth shopping experience for tourists [27] Group 3: Consumer Behavior - Consumers are increasingly attracted to outdoor sports apparel, with long queues forming at stores like Arc'teryx, indicating a shift in purchasing preferences [10][13] - The introduction of daily consumer goods duty-free stores has become a highlight, offering a variety of products including imported snacks and personal care items, which are well-received by local residents [19][21] - Shoppers are actively comparing prices, with many finding significant savings compared to online prices, enhancing the appeal of local duty-free shopping [17][23] Group 4: Regulatory Support - The implementation of zero-tariff policies has led to a surge in demand for imported goods, with sales amounting to 2.768 million yuan in the first week of the policy's launch [25] - The Haikou Customs has been proactive in monitoring sales dynamics and ensuring timely restocking of popular items to meet consumer demand [25]

编辑 张冰 新京报贝壳财经讯 2月20日，据三亚市商务局发布的数据，2月19日（正月初三）三亚市四家离岛免税 店销售总额2.52亿元，同比增长262.6%（农历同比增长27.6%）,本月累计销售额28.2亿元，同比增长 12%。再创新高。 校对 张彦君 ...