Core Insights - The article highlights the unique cultural and festive atmosphere of Qinhuangdao during the Spring Festival, showcasing its blend of historical significance, natural beauty, and vibrant local traditions [1][2][22]. Group 1: Cultural and Tourism Activities - Qinhuangdao is hosting a three-month cultural tourism festival with 79 unique activities, focusing on traditional customs, ice and snow, cultural heritage, and sports events to invigorate the winter tourism market [1][2]. - The Great Wall and local customs are central to the activities, with the Shanhaiguan Ancient City hosting a cultural fair that features traditional foods and performances, enhancing the festive experience for visitors [5][6][20]. - The city has seen a significant increase in tourist numbers during the Spring Festival, with many visitors coming from outside the province and even internationally, drawn by the historical and cultural attractions [3][22]. Group 2: Unique Local Experiences - The "Non-Heritage New Year Market" at the Great Wall Museum features over 1,500 square meters of space dedicated to traditional crafts and foods, creating a lively atmosphere for both locals and tourists [5][6]. - Visitors can enjoy unique local dishes such as the "Huhuo" hot pot and seafood dumplings, which are integral to the festive dining experience in Qinhuangdao [14][15]. - The city offers a variety of winter activities, including skiing and hot springs, allowing tourists to enjoy both the cold and warm aspects of the season [12][13]. Group 3: Natural Attractions - The coastal scenery, including the frozen sea and the presence of migratory seagulls, adds to the charm of Qinhuangdao during winter, attracting visitors for picturesque views and outdoor activities [9][11]. - The city's unique geographical features allow for a diverse range of winter sports and leisure activities, making it an appealing destination for families and tourists seeking winter experiences [12][13]. Group 4: Community Engagement and Local Economy - Local markets and community events, such as the Niu Tou Ya Daji, showcase the vibrant local economy and the strong sense of community during the festive season, with many vendors and visitors participating [20][21]. - The integration of local culture and cuisine into the tourism experience not only enhances visitor engagement but also supports local businesses and artisans [21][22].

央视网消息：记者从辽宁省文化和旅游厅了解到，春节假期，辽宁省累计接待游客同比增长11.86%，累计实现旅游综合收入同比增长 12.18%。全省9家一级博物馆累计接待观众同比增长44.66%。 春节假期共接待游客超2167万人次 春节假期重点景区接待游客超3000万人次 记者从山东省文化和旅游厅了解到，2026年春节假期，截至2月23日15时，山东省重点监测的200家旅游景区共接待游客3053.3万人次，营业收 入14.3亿元，日均分别增长9.9%和9.7%。其中，接待游客的最高峰为21日大年初五，当日共计接待游客463.5万人次，营业收入2.2亿元。 春节假期接待游客超7581万人次 记者从江苏省文旅厅了解到，春节假期，全省共接待游客7581.12万人次，游客总消费609亿元。其中，省外游客占比达40.91%，省内跨市游客 占比达18.22%。重点景区方面，南京夫子庙景区接待游客301万人次，钟山风景区接待游客196万人次，南京牛首山风景区接待游客超42万人 次。 春节假期4A级以上景区游客超2223万人次 记者从云南省文化和旅游厅了解到，春节假期，全省220家4A级以上景区累计接待游客超2223万人次，日均 ...

四海同春，文旅盛宴点燃"消费热力"。文化和旅游部启动春节文旅消费月活动，全国发放超3.6亿元消费券，举办约3万场次文旅活动，以真金白银激活市场 潜力。这个春节，无论身处何方，都能感受到扑面而来的烟火气。各地文旅市场可谓百花齐放、各显神通。四川阆中古城"春节老人"赐福，陕西长安十二时 辰街区再现盛唐风华，福建土楼"围炉"过年尽显闽南温情。文化赋能让旅游不再是简单打卡，而是成为传承文脉、体验生活的美好旅程。"北上冰雪、南下 避寒"的南北双向奔赴成为主流，非遗沉浸式体验、乡村民俗游、亲子深度游持续走热，彰显出中国文旅市场从"流量"到"留量"、从"打卡"到"体验"的深刻转 型。节中出游人群同比增长两成，酒店预订量较去年同期激增四成，生动诠释了大众消费信心的强劲回归。 春节期间，铁路客流持续保持高位运行。无论是连接京津冀、长三角、粤港澳大湾区等城市群的高铁干线，还是蜿蜒在革命老区、山区的普速线路，都迎来 了客流高峰。面对汹涌的人潮，铁路部门统筹规划、科学调度，通过加开旅客列车、推广智能化服务、强化路地联动等举措，让旅客走得了、走得好、走得 顺心。这亿万张小小的车票，不仅承载着乡愁，更串联起庞大的消费市场和活跃的生产要素 ...

重庆 ：春节假期全市消费总额同比增长7.8% 重庆市商务委员会消息，春节假期重庆围绕"购在中国·爱尚重庆"主题，聚焦"吃、住、行、游、购、娱"六大元素，组织促消费活动2000余 场。全市消费总额同比增长7.8%。其中商品零售额同比增长7.1%，服务零售额同比增长8.5%，夜间消费额同比增长7.9%。中心城区20个重点 商圈销售总额同比增长6.5%，消费市场实现新春"开门红"。 甘肃：春节假期9个主要景区接待游客超52万人次 央视网消息：中国移动梧桐大数据分析发现，今年春节假期，全国出游规模较去年假期日均增长3.5%，全国文旅市场繁荣有序。 上海：春节假期共接待游客超2167万人次 据上海旅游大数据监测，今年春节假期，上海共接待游客2167.21万人次，同比增长8.36%；涵盖吃、住、行、游、购、娱等全要素的旅游消费 交易总金额达256.14亿元，同比增长20.9%。全市宾馆、旅馆平均客房出租率为50.6%，同比增长3.1个百分点。 春节假期武汉东湖风景区游客超百万人次 湖北省文化和旅游厅数据显示，春节假期湖北省600多家A级旅游景区共接待游客超2280万人次。其中武汉东湖风景区累计接待游客超百万人 次，单日最 ...

消费热气腾腾 马年红火开局 记者 陈 海 韦 娜 马年春节的张掖大地，消费热潮如燎原之火，将传统年味与现代活力熔铸成一幅流光溢彩的丝路画卷。 从"甘味"特产的热销到冰雪旅游的火爆，从线上直播的兴起到线下市集的繁荣，张掖的春节消费市场以 多元形态展现丝路古城的活力，增添了一抹别样的"烟火经济"亮色。 市集烟火缭绕：传统年货焕发新生机 张掖的春节消费，始于市集里升腾的烟火气。甘州府城年货节，红灯笼与马年生肖装饰交辉，吆喝声、 询价声、欢笑声交织成一曲热闹的新春交响乐。市民高增凯穿梭其间买这买那，"走亲戚逛市场，价格 实惠，年货齐全，虽远但不虚此行！" "年货节既拓展了商品销售的渠道，又提供了品牌展示的平台。"西部爽歌沙枣饼店长代晓英一边介绍， 一边吆喝，引得消费者驻足品尝，不一会儿，摊位前便排起了选购的长队，为火热的年货市场增添"旺 气"。 万家便民市场、张掖老街、明清街等市集也人流如潮。各类产品促销与民俗演艺轮番上演，夜间灯光秀 点亮"夜游甘州"路线，延长的营业时段构建起沉浸式消费场景。线上平台通过直播带货，让未能到场的 消费者"云逛节"，主播实时讲解产品特点，带网友"隔空选购"，既拓宽本地特产销路，又为消费市 ...

另据上海市文化和旅游局提供的上海旅游大数据，春节假期9天，上海市共接待游客2167.21万人次，同 比增长8.36%（按可比口径，以下同）；上海地区含吃、住、行、游、购、娱等全要素旅游消费交易总 金额为256.14亿元，同比增长20.90%。上海市宾旅馆平均客房出租率为50.60%，同比增长3.10个百分 点。 新华财经上海2月24日电 2026年春节假期，上海消费市场迎来开门红，供需两旺的市场态势尽显城市消 费活力。 上海市商务委提供的消费市场大数据实验室数据显示，2月15日至22日（腊月廿八至正月初六），上海 全市线上线下消费总额达603.5亿元，同比增长12.8%。其中，线下消费金额365.5亿元，同比增长 15.4%。线上消费金额238.0亿元，同比增长8.9%。 （文章来源：新华财经） ...

"真没想到，景区未来的门票钱也能变成今天发展的本钱！"在获得一笔1.3亿元的长期贷款后，新疆阿 克陶县慕峰旅游发展有限公司负责人感慨道。这笔以景区经营权为质押的创新贷款，如"及时雨"般化解 了克州冰川公园提升改造的资金困境，让这座"西域第一自然生态景观"迎来了发展的春天。 近年来，克孜勒苏柯尔克孜自治州紧紧围绕"旅游兴州"战略，推动文旅产业成为高质量发展的亮丽名 片。"十四五"期间，全州累计接待游客突破4300万余人次，实现旅游收入超174亿元，同比分别增长 44.9%、56.84%。在这份成绩单背后，一股强劲的金融力量不可或缺。中国人民银行克州分行引导辖区 金融机构聚焦产业难点、创新服务模式，为克州从文旅"出圈"走向产业"出众"提供了坚实的金融支撑。 破解"重资产"项目融资瓶颈 文旅项目前期投入大、回收周期长、缺乏传统抵押物，这些共性难题曾制约克州优质文旅资源的开发。 为此，中国人民银行克州分行主动引导金融机构跳出依赖固定资产抵押的传统思维，深入挖掘文旅资产 本身的金融价值。 针对克州冰川公园等核心旅游资源，农行克州分行成功落地全州首笔"保证担保+景区运营权质押"贷 款，将景区未来的经营性现金流转化为当前可 ...

Group 1 - Meituan's report indicates that popular travel destinations during the 2026 Spring Festival include Beijing, Shanghai, Chengdu, Chongqing, Shenzhen, Guangzhou, Xi'an, Hangzhou, Nanjing, and Wuhan, with Yiwu, Heshan, and Zhangjiagang being the top three county-level tourism hotspots [1] - The report highlights a 76% year-on-year increase in family ticket bookings, with "multi-generational travel" emerging as a new trend, and a 79% increase in total spending on group travel during the Spring Festival [1] - During the first four days of the 2026 Spring Festival holiday, the average daily sales of key retail and catering enterprises increased by 8.6% compared to the same period in 2025, marking four consecutive years of growth [1] Group 2 - The demand for dining during the Spring Festival saw a significant increase, with Meituan reporting a 105% year-on-year growth in reservations for New Year's Eve dinners [2] - There was notable performance in lower-tier markets, with Douyin reporting a 66% increase in group buying sales in third-tier and below cities, and a 72% increase in takeaway orders in rural areas of Guangdong [2] - The growth of prepared dishes is accelerating, driven by new national standards and ongoing changes in retail channels, with leading companies leveraging supply chain advantages to capture market share [2] Group 3 - The consumption-related industry theme ETFs are being closely monitored for recovery opportunities, including the Huaxia Consumption ETF (510630) which tracks major consumption industry indices [3] - The Hong Kong Stock Connect Consumption ETF (513230) tracks the consumption theme index, providing exposure to leading new consumption companies across various sectors [3] - The Tourism ETF (562510) focuses on service consumption, excluding commodity consumption, and covers sectors such as duty-free, airlines, and hotel dining [3]

Group 1 - The core viewpoint of the report indicates that overall consumption during the Spring Festival in mainland China remains positive, with strong travel activity observed [1] - The National Immigration Administration projects an average daily cross-border passenger flow increase of approximately 14% year-on-year [1] - Hainan's duty-free store consumption shows resilience due to stronger promotional activities and policy-driven demand, although this has largely been reflected in the stock price of China Duty Free Group [1] Group 2 - The film box office performance has been weak, reaching the lowest level in eight years [1] - Channel surveys by the firm reveal that gold and jewelry sales are under pressure due to fluctuations in gold prices, while some luxury brands have performed strongly year-to-date [1] - The report suggests that strong data related to travel and tourism, along with good performance in high-end consumption, will benefit the firm's preferred stocks, including Samsonite, LVMH, Richemont (parent company of Cartier), and Anta Sports, which is related to domestic demand [1]

春节假期刚刚开启，五湖四海的游客就纷纷与"宁"相约。2月15日晚，南京智慧旅游大数据运行监 测平台发布数据，假期首日，全市景区景点、文博场馆、乡村旅游、国家级夜间文旅消费集聚区等监测 点接待游客量134.8万人次，按可比口径较去年同期上升31.4%。在途牛平台上，南京位列春节假期首 日境内游热门目的地TOP5。众多一线文旅从业者、志愿者坚守岗位，共绘文明旅游"风景线"。 南京文旅消费也是"马"力十足。银联商务数据显示，2月14日南京文旅消费金额12.9亿元，同比上 升36.5%，排名全省第一。其中，异地文旅消费金额7.1亿元，同比上升30.1%。 "马伴春风，日子温柔又闪亮！"在红山森林动物园内，"神马都吉祥"新春游园会热闹"开张"，沿途以 马年元素为主的一排排道旗海报迎风招展。众多父母牵着小朋友前来打卡，探访顶流男明星"杜杜"和迪 士尼新电影男主角，欢声笑语不断。红山森林动物园灵长片区副主管陈媛媛一早就赶到园内，为松鼠 猴、蜘蛛猴等"毛孩子"晨检、准备早饭、制作丰容器具，并为游客进行科普讲解。"工作8年来，每个春 节假期我都是在动物园度过的。就连除夕，我和饲养员小伙伴也是先给'毛孩子'做年夜饭，再赶回家和 ...