Core Viewpoint - The financial system in Mudanjiang is actively promoting the revitalization of revolutionary old areas by integrating the spirit of the Anti-Japanese War into modern financial services, aiming to support local development and enhance economic vitality [1][2]. Financial System's Mission - Mudanjiang is a significant birthplace and battlefield of the Northeast Anti-Japanese United Army, with over 130 historical sites attracting more than one million visitors annually [2]. - The People's Bank of China Mudanjiang Branch has established a "Red Financial Service Alliance" with 21 banking institutions, 6 insurance companies, and 4 securities firms to implement a special action plan for financial support to revolutionary old areas [2]. - As of June 2025, the loan balance for revolutionary old areas in Mudanjiang reached 29.8 billion yuan, a year-on-year increase of 15.7% [2]. Service Innovation - Financial institutions are innovating services to support local development, such as the "Red Cultural Tourism Loan" from Postal Savings Bank, which provides low-interest loans for red tourism projects [3]. - The village of Shangande has transformed with the help of financial support, with Agricultural Bank of Mudanjiang providing 800 million yuan in loans to develop high-standard rice planting bases [4]. Inclusive Finance - Mudanjiang has established 136 rural financial service stations and 582 cash withdrawal machines to ensure basic financial services are available in administrative villages [5]. - Financial institutions are launching specialized credit products to support entrepreneurship, such as the "Entrepreneurship Guarantee Loan" from Longjiang Bank, which has supported over 1,200 projects [5]. Party Building and Development Synergy - The financial system in Mudanjiang emphasizes party building to convert red resources into development momentum, organizing activities to enhance party members' skills and community engagement [6]. - Financial institutions are providing targeted financial services to key projects, with China Bank Mudanjiang Branch offering 1.8 billion yuan in loans for major projects [6]. Conclusion - The continuous financial support is revitalizing revolutionary old areas, with local farmers expressing optimism about relying on financial strength for hometown revitalization [7].

今年初，中国人民银行漳州市分行积极响应国家战略，不断下沉金融服务重心，从供需两端优化创新消 费金融产品及服务，精准激活漳州消费市场的"一池春水"。截至2025年5月末，全市金融机构消费贷款 余额达1749.14亿元，其中，汽车贷款余额同比增长53.83%，其他贷款余额同比增长11.78%。 服务下沉润民生 "好不容易挣钱买了房子，装修的钱却凑不齐了，多亏长泰农信社为我提供30万元的装修资金支持，新 房才能顺利装修。"漳州市长泰区新市民李建生激动地向《农村金融时报》记者说。 近年来，中国人民银行漳州市分行围绕"吃住行游购娱"全链条消费场景精准发力，重点聚焦家电换新、 汽车下乡等民生热点，联合政府职能部门及全市银行业金融机构，梳理整合《漳州市金融支持消费品以 旧换新产品汇编》。汇编内容涵盖了16家金融机构出台的24款消费金融特色产品，供广大市民参阅，扩 大政策知晓率。 同时，该分行加大窗口指导力度，指导金融机构运用"利率优惠+随借随还+无还本续贷"消费贷款组合 拳释放消费潜能。针对不同类型消费者，创新优化"金融助理员+网格化"服务模式，引导金融机构深入 细分客群，差异化定制"房易贷""养易贷""蒲公英教师贷""白 ...

Core Insights - The transformation of the Grape Valley in Turpan, Xinjiang, is significantly driven by the integration of cultural tourism and financial services, benefiting nearly 10,000 residents who are now engaged in tourism-related activities [1][5] - The "Financial Night Bazaar" initiative has emerged as a key platform for financial services, enhancing local economic activity and supporting the tourism industry [2][8] Financial Services Innovation - The People's Bank of China in Turpan has actively sought to provide financial services to residents, launching the "Financial Night Bazaar" to merge financial services with cultural tourism consumption [2][3] - Seven financial institutions have established mobile service points at the Grape Valley, offering diverse financial services and promoting financial literacy among local residents [3][4] Economic Impact - The Grape Valley has seen a significant increase in economic activity, with a reported annual income increase of 30% from secondary consumption, particularly in dining, lodging, and cultural products [5][6] - During the recent May Day holiday, the Grape Valley achieved a record high in tourist spending, reaching 1.012 billion yuan, a year-on-year increase of 28.85% [6] Government and Policy Support - The local government has invested 230 million yuan in the Grape Valley to enhance infrastructure and digital services, facilitating a "one-stop" experience for visitors [7] - The People's Bank of China has introduced various tailored financial products to support the tourism sector, including loans specifically designed for county tourism development [6][7] Collaborative Efforts - The success of the "Financial Night Bazaar" is attributed to the collaboration between local government, financial institutions, and tourism businesses, creating a supportive ecosystem for economic growth [8] - The initiative has not only improved access to financial services but also stimulated consumer spending, thereby enhancing the attractiveness and vitality of the local tourism market [8]

作为全国第二批文旅市场信用经济发展试点地区，新余市创新建立"信用+服务"管理体系，实现126家文 旅企业信用动态评级，对信用良好企业授信"文旅贷""文企贷"。 面对文旅消费新趋势，新余市建立"政策工具箱+数字平台"双轮驱动机制。今年以来已发放1037万元文 旅消费券，撬动消费超1.2亿元；联合抖音平台打造"天工开物城"话题，带动省外游客占比提升至39%。 从"发券引流"到"信用筑基"，新余正在完成文旅消费驱动力的迭代升级。潘小诚表示，新余还将出台文 旅产业高质量发展实施意见，设立产业引导基金，重点培育沉浸式演艺、低空飞行体验等新业态，力争 今年文旅消费对经济增长贡献率再上新台阶。 （文章来源：经济日报） 本报南昌6月9日讯（记者刘兴）近年来，江西省新余市推进"国家文化和旅游消费试点城市"与"全国文 化和旅游市场信用经济发展试点地区"双试点建设，探索出一条"小城市撬动大消费"的发展路径。 "2020年以来，新余市累计投入25.58亿元建设26个重点文旅项目，月月有新景、季季有爆点。"新余市 文广旅局局长潘小诚说，新余市文旅升级通过场景重构将工业遗址转化为消费空间，使老厂房变身新地 标；通过信用增值让信息更可感、 ...

■本报记者余连斌 金融活水顺着信用体系建设毛细血管渗透乡村肌理，化作田间地头的绿意、民宿客栈的灯火、农家餐厅 的炊烟。截至今年4月末，大理市农商银行已累计向文笔村发放贷款4086万元，惠及164户，授信面达 48%。 推动"网红"变"长红" 去年，大理累计举办目的地婚礼超5000场次，新人旅拍服务超20万人。其中，90%以上的顾客来自省 外，行业年产值近18亿元。 在云南大理，有个充满诗意的村落——文笔村，近年来，该村凭借依山傍水、沿湖而居的独特地理位 置，形成高端民宿群及网红旅拍打卡地，成为旅居者青睐的"世外桃源"。 文笔村曾是小渔村，因邻近洱海、盛产矿石，村民大都靠打鱼、碎石加工、海上运输为生。随着近年来 洱海保护及文旅产业兴起，曾经的小渔村借助产业转型东风，蜕变为远离喧嚣的小众秘境，被誉为"大 理小镰仓"。 为全面推进乡村振兴战略背景下的文旅产业提质升级，大理市农商银行下沉服务重心，开启新一轮农村 信用体系建设，采用"网格化+名单制"工作模式，挨家挨户服务上门、评级授信、送贷到家，为村民送 上高效普惠的金融服务。 从"卖风景"转向"卖体验" 随着天南海北的游客到文笔村感受诗意生活，当地旅游热度持续升温， ...

江南时报讯 新沂农商银行以"科技赋能+特色金融"双轮驱动，通过智慧运营平台上线、数字化场景拓 展、零售客户分层经营等创新举措，提升服务效率，打造乡村振兴和文旅金融等领域独特优势，构筑中 小金融机构高质量发展新活力。 推动运营转型，不断提升战略执行力 全面上线智慧运营平台，实现查库、现金凭证申领上缴、人员履职、人员管理、电子登记簿、物品管理 等运营业务从线下向线上转变。 试点推广智能PAD功能，28家网点试点使用省联合银行开发的智能厅堂及智慧运营App，在原有功能基 础上，增加STM叫号、产品活动介绍、客户画像功能，通过智能PAD功能实现厅堂机具管理及STM业 务授权。一季度网点使用PAD授权共7831笔，有效实现柜面业务分流。 整合数字化营销平台，实现营销平台与分布式零售平台的嵌合统一。完成营销地图绘制，实现辖内各支 行管辖区域地图划分；开发客户经理走访补录接口，实现客户基础数据精准采集，进一步支撑网格化地 图数据；基于走访数据清洗加工，开发业务报表，实现规上企业和个人业务数据的有效展示。 分层经营、融合发展，驱动零售客户运营能力进阶 发挥网金业务渠道贡献，发挥手机银行6.0功能优势，优化手机银行版面设计，实 ...