体育赛事运营
Search documents
县城马拉松“大撤退”
虎嗅APP· 2025-10-16 00:09
Core Viewpoint - The article discusses the recent wave of cancellations in marathon events across China, particularly during the peak season from October to December, highlighting the impact of new regulations and the financial implications for event organizers [5][6][7]. Group 1: Event Cancellations - Since October 1, at least 36 marathon events have been canceled or adjusted, with over 75% of these cancellations occurring between October 10 and October 13 [7][9]. - The cancellations predominantly affect county-level marathons, including both low-tier and high-specification A1 events [9][13]. - The 2025 Lixian Half Marathon was one of the first to announce its cancellation on October 5, with many others following suit shortly after [9][10]. Group 2: Financial Implications - Organizing a marathon incurs significant costs, including prize money, operational expenses, and security, which can be particularly burdensome for smaller events [17]. - Many canceled events had already reached a preparation stage of 70% to 90%, leading to substantial financial losses for organizers [18]. - Compensation plans are being implemented by some event organizers to refund registration fees and assist with travel cancellations [18]. Group 3: Quality of Events - The article notes a proliferation of low-quality marathons, often organized with minimal budgets, which can compromise safety and service standards [21][22]. - There is a growing concern that the influx of low-budget events has led to operational inefficiencies and a decline in overall event quality [21][23]. - The need for a more standardized and regulated approach to marathon organization is emphasized, as many events lack the necessary infrastructure and planning [26]. Group 4: Impact on Runners - The cancellation of events has raised concerns among runners about the future of marathon participation, with fears that it may lead to decreased enthusiasm for the sport [24]. - Runners express frustration over the difficulty of securing spots in popular races, which may drive them to alternative activities like cycling or trail running [24][25]. - The article suggests that the current situation may prompt a return to the fundamental enjoyment of running, rather than focusing solely on competitive events [25][26].
释放体育经济新动能
Jing Ji Ri Bao· 2025-10-15 22:12
Group 1 - The core viewpoint of the articles highlights the growing significance of the sports economy in driving economic development and transformation, with a focus on the upcoming 2025 International University Sports Federation Football World Cup in Dalian, which features teams from 17 countries [1] - The total scale of China's sports industry reached 3.67 trillion yuan in 2023, with an average annual growth rate of 10.3%, and the government aims to exceed 7 trillion yuan by 2030 through various initiatives [1] - The integration of sports events with cultural, tourism, and commercial sectors is becoming a key strategy for regional economic transformation and brand enhancement, creating a complete consumption chain [2] Group 2 - Financial support is crucial for the sustainable development of the sports economy, with recent guidelines from the People's Bank of China and other departments aimed at enhancing financial services tailored to the sports industry [3] - Expanding sponsorship channels and collaboration with event sponsors and operators is essential for boosting local event funding and enhancing the overall economic impact of sports events [2] - The government emphasizes the need for a multi-layered and comprehensive financial product and service system to support the growth of the sports industry [3]
县城马拉松“大撤退”
Hu Xiu· 2025-10-15 07:04
Core Viewpoint - The recent wave of marathon cancellations across China is attributed to new regulations and has significantly impacted both participants and event organizers, raising concerns about the future of the marathon industry in the country [5][12][27]. Group 1: Event Cancellations - Since October 1, at least 36 marathon events have been canceled or adjusted, primarily affecting county-level races and some high-profile A1 category events [4][6]. - The majority of cancellations occurred between October 10 and October 13, with over 75% of the affected events falling within this timeframe [6]. - Notable cancellations include the 2025 Hebei Baoding Lixian Half Marathon, which was scheduled for October 19, and the 2025 Jiangsu Jingjiang Half Marathon, originally set for November 9 [7][32]. Group 2: Industry Response - Industry insiders suggest that the widespread cancellations are linked to new regulations from the Chinese Athletics Association, although specific details remain unclear [5][10]. - Many event organizers were caught off guard by the sudden cancellations, with some reporting that they received notifications just days before their events [12][13]. - The financial implications of these cancellations are significant, as many events had already incurred substantial costs in preparation, with estimates indicating that some were 70% to 90% ready [15][17]. Group 3: Participant Sentiment - The cancellations have led to concerns among runners about the future of marathon participation, with some expressing frustration over the difficulty of securing spots in remaining events [26][27]. - There is a growing sentiment that the frequent cancellations may drive participants to alternative sports, such as cycling or trail running, as they seek consistent opportunities for competition [26][27]. - Runners and industry professionals alike emphasize the need for the marathon industry to develop more standardized practices to ensure sustainability and quality in events [27][28].
世界斯诺克TOP16选手齐聚 国际锦标赛11月2日在宁开赛
Nan Jing Ri Bao· 2025-10-15 02:32
Group 1 - The 2025 World Snooker Tour International Championship will be held in Nanjing from November 2 to 9, featuring 74 players from around the world, including top-ranked players like Ronnie O'Sullivan and Judd Trump [1] - The event aims to enhance global understanding of Nanjing's history and culture, following the success of last year's championship [1] - The tournament will be organized by the World Professional Billiards and Snooker Association and the Chinese Billiards Association, with local support from various governmental and sports organizations [2] Group 2 - Ticket sales will be conducted through both online and offline channels, with prices ranging from 60 to 580 yuan for the initial rounds and from 180 to 1780 yuan for the quarter-finals to finals [2] - The competition format includes a best-of-11 frames for early rounds, best-of-17 for semi-finals, and best-of-19 for the final [2] - A range of cultural and tourism activities will be offered, with discounts available at 54 participating stores across various sectors, including retail, accommodation, and dining [2]
*ST天择(603721.SH):公司很荣幸能参与湘超联赛长沙赛区的市场招商工作
Ge Long Hui· 2025-10-14 08:31
Core Viewpoint - *ST Tianze (603721.SH) is actively involved in the regional football event, Xiangchao League, and is focused on enhancing its market presence through professional event operation services [1] Group 1: Company Involvement - The company is one of the local sports industry operators in Changsha and is honored to participate in the market promotion for the Xiangchao League in the Changsha region [1] - The company is committed to contributing to the development of sports through professional event operation services and is keen on seizing development opportunities from quality event resources [1] Group 2: Future Event Plans - The company plans to leverage its professional advantages in the execution of upcoming events such as the 2025 Changsha Marathon and the 2025-2026 season of the Badminton Super League finals [1] - The company aims to enhance event quality through high standards of operation and market-oriented management, striving for market recognition to promote sustainable and steady development [1]
2025上海网球大师赛票房首次破亿元
Zhong Guo Xin Wen Wang· 2025-10-13 03:30
2025上海网球大师赛票房首次破亿元 中新网上海10月13日电 (记者 缪璐)2025上海网球大师赛12日晚间在久事体育场馆旗忠网球中心圆满落 幕。据上海久事体育产业发展(集团)有限公司当晚发布的数据显示,本届赛事覆盖国庆节与中秋 节,"双节"加持下热度持续攀升,票房首次突破亿元(人民币,下同),赛事全程约25万人次到场观赛, 再次刷新纪录。 2025上海网球大师赛期间观赛气氛热烈。 中新网记者 殷立勤 摄 其中,国内上海以外地区观众约占60%,境外观赛人数约占10%,成为"上海之夏"国际消费季期间最受 关注的体育盛事之一。赛事官方纪念品商店更是人气满满、"爆款"频现,与顶流明星二次元IP"周同 学"合作的产品也备受追捧,全程总销售额突破2000万元。 高温湿热的特殊天气也为本届赛事刻下了独特记忆。赛场上,众多种子选手频频抽筋、中暑,仍在坚持 苦战,观众们也在烈日下坚守,但挑战也催生着进步。 考虑开空调。到第四轮(32进16)时,我们能将所有单打比赛集中到中央赛场,可那时天气已凉爽,未达 高温和湿度综合指数标准。"杨亦斌补充道。 即便如此,为缓解观众观赛不适,组委会10月4日起免费发放冰袋、冰毛巾,4日晚紧急 ...
2025上海劳力士大师赛落幕 摩纳哥选手夺冠 票房破亿 超25万人次观赛
Jie Fang Ri Bao· 2025-10-13 01:49
2025上海劳力士大师赛昨天在旗忠网球中心落下帷幕。26岁的摩纳哥选手瓦舍罗捧起职业生涯首个 巡回赛冠军奖杯,更以资格赛3场突围+正赛6场爆冷的战绩,改写了ATP1000大师赛的历史——成为公 开赛年代以来,以第204位的排名夺冠的最"草根"冠军。 记者 龚洁芸 懂球爱球的核心受众 除了中央球场外,旗忠网球中心的官方纪念品商店人流如织,成为此次赛事消费的"主战场"。近 800平方米的旗忠主店面积较去年翻倍,730余件商品涵盖从几十元钥匙扣到高端联名装备的全系列。继 去年大师赛"爆款"一品难求之后,今年的赛事又推出许多球迷喜闻乐见的新产品。 这场顶级赛事超25万人次观赛,10%的观众来自境外,30%为上海本地观众,60%来自全国各地, 赛事票房已突破亿元。赛事不仅以高水平竞技引人关注,更通过"赛事+商业+文旅"的深度融合,为上 海假日消费市场注入了强劲活力。 一卡通在手便捷支付 作为ATP1000级别的顶级赛事,本届大师赛辛纳、德约科维奇等顶尖选手的出席,中国选手吴易 昺、商竣程的出战与"超级挚友"费德勒的跨界亮相,吸引每日入场观众超2万人次。 在旗忠网球中心,来自英国的网球爱好者马克·博蒙特兴奋地向同伴展示手 ...
超级黑马铸就大师奇迹,上海劳力士大师赛圆满落幕
Di Yi Cai Jing· 2025-10-12 15:18
从1998年的喜力网球公开赛,到上海网球大师杯,再到上海劳力士大师赛,上海网球历经了从赛事引入 到生态构建的跃迁 10月12日晚,世界排名204位的摩纳哥"黑马"瓦朗坦·瓦舍罗,从资格赛开始一路过关斩将,连胜九场, 击败五位种子选手,最终在决赛中战胜自己的表哥阿蒂尔·林德克内希夺冠。 瓦舍罗在上海的神奇之旅,成就了上海劳力士大师赛的又一段传奇。伴随着这个不可思议的冠军诞生, 2025上海劳力士大师赛在久事体育场馆旗忠网球中心落幕。 决赛中,瓦朗坦·瓦舍罗与表哥、法国选手阿蒂尔·林德克内希上演了一场极其精彩的"内战",尤其是后 半段的表现堪称疯狂,令赛前对于比赛观赏性的担心早早烟消云散。最终,瓦朗坦·瓦舍罗夺冠,也创 造了摩纳哥网球的历史。 作为全球九站中亚洲唯一的ATP1000大师赛,上海劳力士大师赛是一项颇为特别的赛事。今年,四届赛 会冠军德约科维奇在赛前突然宣布参赛,体现了与上海的深厚情感和对中国球迷的爱。止步半决赛的 2019年赛会冠军梅德维德夫,也表示上海是全世界最好的城市。退役后曝光率很低的瑞士天王费德勒, 今年也来到上海,与演员甄子丹、吴磊,网坛名宿郑洁携手,和上万球迷在旗忠网球中心共度了"超级 ...
“海马”开跑 选手将获专属短视频
Bei Jing Wan Bao· 2025-10-12 06:44
Core Points - The 2025 Haidian Marathon officially started at 7:30 AM, marking its second year as an A1 class event certified by the Chinese Athletics Association [1] - The registration opened and exceeded 10,000 participants within just 52 minutes [1] Group 1 - The marathon route includes over 30 "cheering stations" featuring various cultural performances and displays, showcasing Haidian District's unique blend of technology, ecology, and culture [1] - A total of 15 supply stations and fixed medical points every 2.5 kilometers were established along the route [2] - The event utilized technology with a feature-rich official app and a smart medical monitoring platform, including a 24-hour online "AI smart running coach" for professional guidance [2] Group 2 - Personalized AI short video services were provided for runners to receive their exclusive videos shortly after finishing the race [2] - Special sportswear was prepared for "sub-three" runners, and birthday gifts were arranged for 45 runners celebrating their birthdays on the race day [2] - An old item recycling program was introduced, and AI robots assisted at supply stations, creating a warm and memorable experience for participants [2]
上海网球大师赛多指标有望创新高,文体商旅成外资流入新热点
第一财经· 2025-10-11 15:10
Core Viewpoint - The ongoing 2025 Shanghai Rolex Masters is expected to attract 240,000 attendees, with record highs in attendance, ticket sales, and peripheral sales, showcasing Shanghai's strength as a global sports city and its integration of sports events into economic development strategies [3][4]. Group 1: Event Economic Impact - The 2025 Shanghai Rolex Masters and the F1 Chinese Grand Prix held in March attracted over 220,000 spectators, with ticket sales increasing by 30% compared to 2024 [5]. - In 2024, Shanghai hosted 178 major international and domestic sports events, generating direct economic benefits of 11.378 billion yuan and total output benefits of 30.990 billion yuan, with a significant impact on the "eat, live, travel, purchase, and entertainment" sectors amounting to 11.645 billion yuan [6]. Group 2: Development of Local Sports Brands - Shanghai is focusing on cultivating local brand events as part of its strategy to become an international sports event hub, with a framework of 3+3+3+X for developing self-owned brand events [7]. - Major events like the Shanghai Marathon, Shanghai Rowing Open, and Shanghai Sailing Open have become key symbols of the city's image [7]. Group 3: Foreign Investment Trends - The service sectors represented by culture, sports, and tourism are emerging as new hotspots for foreign investment, with a 14.8% year-on-year increase in newly established foreign-invested enterprises nationwide from January to August, and a 3.9% increase in Shanghai [9][10]. - The leasing and business services sector received the highest actual foreign investment in Shanghai, amounting to $5.2444 billion, with a year-on-year growth of 61.9% [10]. Group 4: Competitive Advantages of Shanghai - Shanghai's appeal as a global investment hub is attributed to its integrated advantages in business environment, forward-looking policies, industrial ecology, and talent density [10]. - The city has recognized 1,060 regional headquarters of multinational companies and 631 foreign R&D centers, indicating its status as a preferred location for foreign investment [10]. Group 5: Future Prospects and Government Support - Shanghai is accelerating the construction of five centers with comprehensive advantages in technological innovation, industrial systems, and market prospects, aiming to create a stable and transparent investment environment for businesses [11].