当千年古都的厚重历史与现代体育的澎湃激情相遇，一场场体育赛事正成为西安激活城市经济、赋 能文旅升级的"超级引擎"。从"西马"赛道上的盛唐气象到斯诺克赛场的秦风元素，从马拉松博览会上的 文创热到景区门票的"票根红利"，西安以"赛事+文旅"的深度融合，探索出一条传统文化与现代经济协 同发展的新路径，为城市高质量发展注入强劲动能。 2026年亚足联U23亚洲杯预选赛比赛现场 陕西奥体体育文化发展有限公司供图 据报道，2025年"情满长安"系列活动截至10月撬动消费规模超7.93亿元，全市演赛经济截至9月已 带动旅游收入30.65亿元。 文化赋能赛事体验：让体育成为城市"会客厅" 西安将历史文化基因深度注入赛事IP，打造独一无二的"沉浸式体验"。2025年花样游泳世界杯总决 赛上，中国队以兵马俑为灵感创作的《秦俑魂》斩获集体技巧自选冠军，裁判纷纷给出满分，让千年秦 文化惊艳世界。赛事驻地设置非遗文化集市，面塑、皮影、秦腔妆造等技艺互动，让赛事深深打上"西 安烙印"。世界斯诺克西安大奖赛推出球星卡通形象文创，印有丁俊晖等选手的帽衫引发签名热潮，T 恤衫、马克杯等周边成为游客珍藏品。 赛事流量变经济增量：跑出文旅消费"加 ...

Group 1 - The article highlights the company's position as a leading sports event IP operator in China, benefiting from strong policy support for the development of sports events [1] - The company's growth is driven by the operation of golf events, which is expected to create significant revenue due to the increasing influence of these events and successful commercialization [1]

Group 1 - The Qingdao Laoshang Beer Men's Basketball Team officially embarks on the CBA new season with a new sponsorship deal from Laoshang Beer, symbolizing the integration of sports and culture in the city [1][2] - Last season, the team achieved a remarkable 7th place in the league, securing a playoff spot 11 rounds early, with notable players like Yang Hansheng being drafted in the NBA [1] - The team has made strategic roster adjustments, including the signing of new players and retaining key foreign players to enhance tactical diversity for the upcoming season [1] Group 2 - The partnership between Laoshang Beer and the Qingdao Men's Basketball Team represents a cultural resonance between the "City of Basketball" and the "Beer Capital," with Laoshang Beer having a brand value of 77.635 billion yuan [2] - Laoshang Beer has been actively involved in basketball marketing since 2014, promoting the brand through various community events and initiatives aimed at popularizing basketball [2] - The team will host its first home game of the new season on December 15, with affordable ticket prices available through various platforms, reflecting the team's commitment to community engagement [2]

十五运会网球比赛在横琴举行，摄/彭敏静 从专业场馆到体育新城 一场顶级赛事的落地，本质是城市综合实力与赛事需求的双向匹配。 南方财经记者郑玮、彭敏静、设计 刘妍妍 横琴报道 放眼国际，世界一流湾区都是体育湾区。纽约湾区、旧金山湾区、东京湾区都是以"体育赛事+体育总部+体育服务+体育科技+体 育文化"带动体育产业发展。 今年11月，第十五届全国运动会竞体项目网球比赛在横琴国际网球中心上演巅峰对决。横琴这片曾见证穆雷、西西帕斯等国际 巨星竞技，老牌名将李娜、格拉芙进行赛事推广的区域，再次因顶级赛事聚焦全球目光。 网球竞委会综合协调处副处长吕品德在接受南方财经记者采访时表示，体育赛事尤其是越有影响力的赛事落地，对一个地区的 经济拉动效果越明显。体育赛事不仅能与旅游产业结合，还能与多种业态产生联动效应，形成"体育+旅游""体育+产业"等多元 融合模式。 体育赛事不仅是竞技的舞台，更是要素流动的载体、产业融合的纽带、城市品牌的名片。从一片网球场到一座体育新城，从短 期消费拉动到长期产业升级，横琴的赛事经济学，本质上是粤港澳大湾区协同发展的微观缩影。从WTA巡回赛到全运会赛事， 十余年间，横琴以网球为媒，不仅实现了城市活 ...

Core Insights - The Shanghai Sports Expo has redefined traditional exhibition concepts, showcasing a blend of various elements and trends in the sports industry, reflecting the robust development of Shanghai's sports sector [2][4]. Industry Overview - Shanghai's sports industry total output reached 316.9 billion yuan, with an added value exceeding 100 billion yuan, accounting for 1.9% of GDP. This marks a near doubling since the beginning of the 14th Five-Year Plan [4]. - Sports consumption in Shanghai has shown strong growth, with a 13.89% year-on-year increase in merchant transaction volume during the consumption festival period from May to November [4]. Event Highlights - The expo features a variety of immersive experiences, allowing attendees to engage deeply with sports activities, including trail running and climbing simulations, as well as VR/AR technology [9][11]. - The event also included the 2025 Shanghai International Intellectual Sports Expo, highlighting the cultural significance and development of intellectual sports in Shanghai [12][14]. Brand Participation - Major international brands such as NIKE, HOKA, BROOKS, and SALOMON participated, showcasing their latest products and technologies, emphasizing the expo's role as a global sports networking platform [13][20]. - SALOMON launched its global product debut at the expo, celebrating the 10th anniversary of its popular "Little Red Shoes" series, while HOKA also made its first major appearance in Shanghai [18][20]. Future Directions - The establishment of Shanghai Donghao Lansheng Sports Co., Ltd. signals a strategic move towards enhancing international collaboration in sports events and developing globally influential sports brands [5]. - The "Smart Running in Shanghai" seminar gathered experts in sports medicine and rehabilitation, focusing on scientific training and injury prevention, aligning with Shanghai's goal of becoming a globally renowned sports city by 2035 [7].

Core Viewpoint - Pickleball is emerging as a popular sport in China, with Guangzhou being a leading city in its development, driven by the efforts of Wang Qingmin, the president of the Guangzhou Pickleball Association [1] Group 1: Development and Promotion - Wang Qingmin first encountered pickleball in Seattle in 2005 but only became passionate about it after trying it himself. He returned to Guangzhou in 2010 to promote the sport [2] - The Guangzhou Sports Bureau recognized the potential of pickleball in 2019, leading to the establishment of the Guangzhou Pickleball Association, which has since accelerated the sport's growth in the city [2] - The association has focused on promoting pickleball in schools, with significant participation from students. In 2021, a training program attracted 137 participants from 51 schools, far exceeding initial expectations [3] Group 2: Social Impact and Community Engagement - Pickleball serves as a social connector, fostering relationships among family members and colleagues, and bridging gaps across gender, profession, and age [2][3] - Community engagement initiatives have led to increased participation, with various creative competitions attracting more young professionals to the sport [4] Group 3: Innovations in Facilities - The establishment of unmanned, smart pickleball courts by Match Sports in 2024 allows users to manage bookings and access through a WeChat mini-program, significantly reducing operational costs [5] - This innovative approach has optimized the use of underutilized spaces, contributing to urban development projects [5] Group 4: Future Growth and Milestones - The Guangzhou Pickleball Association has achieved several milestones, including hosting the first international coaching training in 2018 and the first national pickleball competition in 2023 [6] - Wang Qingmin anticipates continued growth in the sport over the next five years, highlighting its appeal not just in skill but also in fostering harmony and inclusivity [6]

Core Viewpoint - The company plans to increase the registered capital of its wholly-owned subsidiary, Shanghai Donghao Lansheng Sports Co., Ltd., from RMB 3 million to RMB 53 million to seize opportunities in the sports industry and enhance its market competitiveness [2][3][8]. Group 1: Investment Overview - The investment target is Shanghai Donghao Lansheng Sports Co., Ltd., previously known as Shanghai Donghao Lansheng Event Management Co., Ltd. [2][6] - The capital increase will be funded by the company's own funds, ensuring no adverse impact on the company's main business, cash flow, or asset status [2][8]. Group 2: Board Approval - The capital increase was approved during the 16th meeting of the 11th Board of Directors on November 26, 2025, and does not require shareholder approval [4][12]. - The board's decision received unanimous support with 9 votes in favor and no opposition [13]. Group 3: Impact on the Company - The capital increase aims to enhance the market competitiveness and global influence of the sports company, aligning with the company's long-term strategic development [8]. - The initiative is part of the company's strategy to support Shanghai's goal of becoming a globally renowned sports city, focusing on major events like the Shanghai Marathon and other sports competitions [3][8].

Core Viewpoint - Lisheng Sports has received approval from the Shenzhen Stock Exchange for its application to issue shares to specific investors, pending final approval from the China Securities Regulatory Commission (CSRC) [1][4]. Summary by Sections Issuance Details - The company plans to raise a total of no more than 33 million yuan (approximately 4.6 million USD) through this issuance, which will be used for the Hainan New Energy Vehicle Experience Center International Racing Track project [1][3]. - The total investment for the racing track project is 635.8 million yuan (approximately 89.5 million USD) [3]. Share Issuance Structure - The shares will be domestic listed ordinary shares (A-shares) with a par value of 1.00 yuan per share [3]. - The issuance will target no more than 35 specific investors, including qualified institutional investors such as securities investment fund management companies, securities companies, trust companies, financial companies, insurance institutions, and qualified foreign institutional investors [4][5]. Pricing and Limitations - The issuance price will be no less than 80% of the average trading price of the company's shares over the 20 trading days prior to the pricing date [4]. - The number of shares issued will not exceed 30% of the company's total share capital before the issuance, capped at 48.0142 million shares [4]. Control and Governance - To maintain control stability, the company will set limits on the number of shares that a single investor can subscribe to and will require commitments from investors not to seek control of the company [5]. - After the issuance, the controlling shareholders' stake will decrease but will not lead to a change in control of the company [5]. Underwriting - The lead underwriter for this issuance is Guosheng Securities Co., Ltd., with representatives Wang Chenjie and Jiang Xiang [6].

原标题：擦亮"全国篮球城市"品牌 十五运会期间，来自全国各地的球迷和游客奔赴东莞，见证全运会篮球赛事的巅峰时刻，共赴与"篮球 城市"的美好之约：在座无虚席的东莞篮球中心，为广东队男篮夺冠发出的欢呼声如海啸；产自东莞的 篮球主题全运会吉祥物潮玩商品和城市地标，更是吸引市民游客竞相购买、打卡…… "2004年，东莞被国家体育总局命名为'全国篮球城市'。在这里，篮球不只是一项运动，更是城市的脉 搏、市民的情怀。"东莞市委常委、统战部部长，十五运会和残特奥会东莞赛区执委会副主任陈志伟 说。 篮球城市的辉煌，与全运会、世界杯等顶级赛事的举办密不可分。早在1984年，东莞常平镇农民篮球队 便勇夺首届全国"丰收杯"冠军，点燃燎原之火；2001年九运会在东莞上演的男篮决赛，初露锋芒的姚明 领衔上海队挑战拥有王治郅、刘玉栋等名将的八一男篮，成为中国篮球史上永恒的经典；2019年东莞成 功承办男篮世界杯13场比赛，东莞篮球中心以"CBA第一馆"标准获国际赞誉…… "看全运，打篮球，进莞来！"十五运会举办之际，东莞抓住展示篮球城市魅力、提升城市品牌价值的重 要契机，向世界发出邀约。"篮球在这里早已超越运动本身。"前中国职业篮球运动 ...

"看全运，打篮球，进莞来！"十五运会举办之际，东莞抓住展示篮球城市魅力、提升城市品牌价值的重 要契机，向世界发出邀约。"篮球在这里早已超越运动本身。"前中国职业篮球运动员、CBA广东宏远华 南虎俱乐部总经理朱芳雨表示，自己欣喜地看到，通过十五运会，广东各地体育硬件设施显著提升，全 民参与赛事的热情高涨。 "我们将抓住办赛机遇，让篮球运动变成可感知、可体验、可消费的生活方式，成为城市经济引擎的新 动能。"陈志伟表示，接下来将推动篮球赛事与文旅产业良性互动，依托全运竞赛场馆，引进商业赛 事、体育培训等多元业态，整合"篮球印巷"夜市等文旅资源，打造"跟着赛事游东莞"精品线路。同时， 持续引入国际篮联三人篮球大师赛、大湾区青少年联赛等顶流赛事，将篮球文化与商圈、景区、潮玩等 深度融合，开发篮球城市文创礼品，让篮球成为最活跃的城市社交生活，实现篮球文化与城市品质双向 赋能。 （文章来源：经济日报） 十五运会期间，来自全国各地的球迷和游客奔赴东莞，见证全运会篮球赛事的巅峰时刻，共赴与"篮球 城市"的美好之约：在座无虚席的东莞篮球中心，为广东队男篮夺冠发出的欢呼声如海啸；产自东莞的 篮球主题全运会吉祥物潮玩商品和城市地标， ...