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约120位中国运动员参加第32届世界大学生夏季运动会
Zhong Guo Xin Wen Wang· 2025-07-09 01:22
德国大运会共设三对三篮球、羽毛球、篮球、沙滩排球、射箭、击剑、竞技体操、柔道、田径、艺 术体操、赛艇、游泳、跆拳道、网球、乒乓球、排球、水球、跳水等18个大项,并首次在三对三篮球项 目中为残疾人设项。 中新网北京7月8日电 第32届世界大学生夏季运动会(以下简称德国大运会)中国大学生体育代表团出 征仪式8日在京举行,代表团将派出约120名运动员参赛。 德国大运会将于2025年7月16日至27日举行,届时预计将有来自150个国家(地区)的8500名运动员和 官员参赛,23个比赛场地分布在柏林、波鸿、杜伊斯堡等6座城市。 原标题:约120位中国运动员参加第32届世界大学生夏季运动会 中国大学生体育代表团共220余人,将参加三对三篮球、羽毛球、篮球、沙滩排球、射箭、竞技体 操、柔道、田径、游泳、跆拳道、网球、乒乓球、排球、跳水等14个大项共90余个小项的比赛。运动队 由来自26个省、自治区、直辖市的81所高校和单位的200余名师生组成。其中运动员约120人,平均年龄 21.9岁,首次参加大运会的运动员约为86%,首次代表国家参加世界、洲际综合性运动会的运动员占比 约为84%。 教育部学生体育协会联合秘书处秘书长刘立 ...
足球鞋与跆拳道跨界融合,阿迪达斯推出F50 TAEKWONDO PACK系列
Cai Fu Zai Xian· 2025-06-19 07:35
Core Insights - Adidas has launched the F50 TAEKWONDO PACK series, creatively merging classic football boots with taekwondo elements, appealing to both trendsetters and sports enthusiasts [1] - The F50 series, introduced in 2004, has gained significant attention for its innovative design and technology, focusing on speed, agility, and ball control [1] - The new taekwondo shoes maintain the classic streamlined silhouette of the F50 football boots while incorporating a smooth synthetic upper and a unique grip sole for stability [1] Design and Aesthetics - The series features three visually striking colorways: "Purple/ Lemon Yellow/ Royal Blue," "Royal Blue/ Footwear White/ Dark Blue," and "Bright Yellow/ Bright Blue/ Royal Blue," each reflecting the dynamic nature of sports and taekwondo belt colors [3] - The design choices emphasize both performance and cultural significance, enhancing the shoes' appeal [3] Brand Strategy - Adidas, with a 76-year history, continues to innovate by blending classic styles with contemporary trends, aiming to integrate sports fashion into everyday life [5] - The company's strategy is to create a cycle of products that transition from the sports field to streetwear and fashion shows, as articulated by CEO Gulden [5]
从“绿茵初体验”到“足球夜市”,从“单一竞技场”到“文旅融合体”——江苏足球“双响炮”玩出新花样
Xin Hua Ri Bao· 2025-06-03 23:09
端午假期,"苏超"(江苏省城市足球联赛)热度继续攀升,场场爆满。6月1日,第三轮赛事的收官 之战——南京与无锡的对决,在南京五台山体育场激情上演。场内座无虚席,线上直播观看人数更创下 新高。自5月10日开赛以来,"苏超"比赛场均观赛人数近万人,超过同期中甲联赛场均上座率,其火热 程度远超预期,成为2025年体育圈一个现象级热点。 从跑友热捧的无锡"樱花马拉松",到燃动江苏13市的"苏超",各类体育赛事正以蓬勃之势席卷全 省,一座座"活力赛场"正升级成为展现城市魅力的"综合展厅",一场场赛事经济的热潮,正持续重塑着 城市形象与文旅格局。作为经济大省,江苏正以"赛事引流—文化展示—消费转化"的"双响炮"效应激活 这股澎湃的体育热情,让"樱花马拉松"、"苏超"联赛等赛事既成为解码城市精神的"活名片",又化作撬 动消费经济增量的"新引擎"。 如何"引燃"全民热情?13城主场秒变城市文化"大秀场" 成功的赛事从不局限于赛场。开赛近一个月内,网友的创意造梗更是层出不穷。南京与南通的"南 哥之争"、扬州与镇江的"早茶CP"、徐州与宿迁的"楚汉德比"——绿茵场如同一面多棱镜,让13座城市 的方言腔调、非遗技艺、烟火日常在攻防 ...
心无旁骛做实业(走企业,看高质量发展)
Ren Min Ri Bao· 2025-05-17 21:52
Core Viewpoint - Anta has established itself as a leading international sportswear group through innovation, high-tech product development, and a commitment to sustainability and brand expansion [1][5][7]. Group 1: Innovation and Technology - Anta has developed high-tech sports products, including the C10 Pro running shoes, which utilize advanced materials and design for superior performance [3][4]. - The company invests over 5% of its sales revenue in research and development, leading to breakthroughs in technologies like nitrogen technology for shoe midsoles, significantly reducing production costs while enhancing performance [4][6]. - Anta has created an open innovation ecosystem involving six global design and R&D centers, over 70 universities and research institutions, and more than 250 experts [4][8]. Group 2: Transformation and Development Strategies - Anta is focusing on high-end, intelligent, and green development, with initiatives like zero-carbon stores and the use of sustainable materials in products [5][6]. - The company has improved its production efficiency through digitalization and automation, reducing garment production time from over three days to just three hours [6]. - Anta aims for over 50% of its materials to be sustainable by 2030, incorporating recycled materials into its product lines [6]. Group 3: Brand Expansion and Internationalization - Anta recognizes the importance of brand development to avoid low-level competition and enhance quality and efficiency [7][8]. - The company has successfully acquired and developed international brands like FILA, creating a second growth curve through enhanced brand positioning and consumer appeal [7]. - Anta is actively expanding its international presence, with over 15 domestic and international brands and a significant number of stores in Southeast Asia and design centers in the US, Japan, and Korea [7][8].
平替、贵替、体验替,从3个行业看消费者的“花钱理由”
Hu Xiu· 2025-05-14 14:46
进入2025年以来,DeepSeek横空出世,《哪吒2》票房150亿,春节旅游总花费同比增长7%,3月16日政 府颁发《提振消费专项行动方案》,这些都是令人振奋的信号。根据国家统计局数据,今年一季度社会 消费品零售总额同比增长4.6%。服务零售额同比增长5%。然而,消费者价格指数CPI和生产者价格指数 PPI双双走低,揭示市场上的产品和原材料的价格继续下降;个人短期贷款(其中2/3是消费贷)和个人 长期贷款(其中3/4是房贷)下降,显示消费能力依然不足。 消费究竟复苏了吗?我们决定采访几个不同行业的人,希望可以提供一些鲜活的样本,听行业内的人谈 谈他们对消费水温的感知,消费在复苏吗?哪些领域在复苏?大家在做哪些努力?对这些问题的回答因 行业不同可能大相径庭,今天这篇是"向好篇",采访均来自在经济下行期未受太大冲击的行业,分别是 运动服饰、户外用品、啤酒。 运动服饰中的"平替"和"贵替"双面夹击 我们品牌的目光总是聚焦在运动员,沟通的调性偏精英化。今天运动品类的整体盘子变大了,新参与进 来的人并不都向往成为最好的运动员,这种精英的话术打动不了他们。 过去有一种"差生文具多"的现象,小白往往也买最贵的装备。但是现 ...
燃动北疆青春力量!“五一”假期内蒙古青少年体育赛事活动遍地开花
Nei Meng Gu Ri Bao· 2025-05-06 14:29
转自:草原云 5月6日,记者从内蒙古体育局获悉,"五一"假期期间,内蒙古自治区各盟市掀起青少年体育热潮,乒乓 球、足球、篮球、羽毛球、冰球、游泳、跆拳道、霹雳舞等8个项目的赛事活动密集开展,直接参与青 少年运动员超7000人次,辐射带动约两万名家长和群众观赛互动,形成"以赛育人、以赛促练、以赛兴 体"的生动实践,为北疆大地注入澎湃的青春活力,绘就蓬勃向上的青春图景。 第二届全国青少年街舞俱乐部公开赛。 5月3日,"奔跑吧·少年"第二届全国青少年街舞俱乐部公开赛(内蒙古赛区)在鄂尔多斯市康巴什区休 闲广场活力开幕。全国的街舞俱乐部代表队齐聚,共600余人参赛。参赛选手凭借灵动步伐与精湛技 巧,配合动感音乐,瞬间点燃全场气氛,为全国青少年舞者打造了一场高水准的街舞盛宴。本次赛事既 是全国青少年街舞爱好者的交流盛会,也是体育赛事与潮流文化融合的窗口。 "三大球"的热潮在呼包鄂地区涌动。呼和浩特青少年足球俱乐部赛以8人制创新赛制锤炼300余名U9- U12球员战术意识;包头市青少年U系列足球比赛500余名运动员、教练员、裁判员齐上阵,共同打造热 血赛事;在鄂尔多斯举办的内蒙古"东体杯"篮球选拔赛集结700余名少年展开 ...