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从制造到“智造” 小牙刷“刷”新传统书写中国企业全球故事
Yang Shi Wang· 2025-08-26 07:23
央视网消息:我国极地科考船上员工用什么牙刷?牙刷还能当口腔检测仪器?全球每三支牙刷就有一支产自这里。你能想象吗?这些牙刷 都产自我国江苏省扬州市一个叫杭集的小镇。 杭集镇现在是全球最大的牙刷生产基地,年产牙刷75亿支。扬州海关的统计数据显示,今年前7个月,扬州地区口腔清洁产品出口总额16 亿元左右,其中仅牙刷出口就超过了12亿元,同比增长5%。 两百年前的清朝道光年间,杭集人刘万兴用牛骨作柄、马尾作丝,做出了当地第一支牙刷,开启了杭集与牙刷的不解之缘。如今,从手工 到智能,从代工到品牌,从制造到"智造",小小的牙刷书写着中国企业的全球故事。 眼前的这个车间是位于杭集镇的全国最大、最先进的牙刷生产线。这条生产线的先进体现在"智能"二字上:四百多台智能设备,从原料输 送、注塑成型到自动抓取、植毛磨毛,全部实现数字化智能化的控制,每小时能生产超过8万支牙刷。 在生产车间里,记者几乎看不到工人的身影,取而代之的是高度自动化的智能设备,企业自主研发的"注塑云"系统远程指挥,一排排机器 人正挥舞着巨型"手臂"为牙刷进行注塑注胶工作。从原料上料到放入模具再到取出刷板,整个过程一气呵成,效率直接拉满。 企业负责人坦言,生产线 ...
登康口腔(001328):跟踪点评:电商提速+高端爆品绘就量价齐升成长曲线
Changjiang Securities· 2025-04-20 10:13
Investment Rating - The investment rating for the company is "Buy" and is maintained [12]. Core Views - The company's growth logic of increasing volume and price to gain market share is evident. It is leveraging e-commerce channels for greater brand exposure and restructuring its product offerings to focus on high-end products like the "7-Day Repair" series, which is expected to drive performance beyond expectations in the medium term [2][10][16]. Summary by Sections E-commerce Growth - The company is capitalizing on the e-commerce boom, particularly through platforms like Douyin and Tmall, which have shown significant growth. In March, Douyin ranked the company 4th in the toothpaste category with a GMV growth of over 200% year-on-year, while Tmall's oral care category saw a 43% increase [8][17]. Product Pricing and Structure - The introduction of high-end products has led to an improvement in product structure and average price. The "7-Day Repair" series accounted for 70%-80% of GMV on Douyin by the end of 2024, with an average price of 26.6 yuan per 100 grams, surpassing the mainstream price levels of 10-13 yuan [9][21]. Financial Performance - The company is projected to achieve net profits of approximately 160 million yuan, 195 million yuan, and 243 million yuan for the years 2024, 2025, and 2026, respectively, with corresponding PE ratios of 46, 38, and 31 times [10][34].