宠物寄养

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宠物食品核心痛点是质量不稳!江苏消保委:企业重营销轻研发
Sou Hu Cai Jing· 2025-09-17 07:51
Core Insights - The pet economy is experiencing rapid growth, with the urban pet consumption market projected to reach 300.2 billion yuan in 2024, reflecting a 7.5% increase [1] - The demand for pet food and supplies is high, but consumer trust is low, leading to significant quality concerns [3][12] Market Overview - The pet food market is expected to grow to 155.7 billion yuan, with a modest increase of 4.6%, while the cat food market is projected to reach 144.5 billion yuan, growing by 10.7% [1] - A survey indicates that 84.68% of respondents purchased pet food in the past year, with a monthly spending range of 300 to 499 yuan being the most common [2] Consumer Concerns - Nearly 50% of pet food consumers identify quality instability as a core issue, with concerns about ingredient authenticity and expiration dates [3][5] - In the pet supplies sector, 42.52% of respondents feel that prices do not match quality, and 40.06% report that products do not align with pet behavior, increasing health risks [3] Service Quality Issues - In pet hospitals and clinics, only 50% have professional staff, raising concerns about service quality [2][9] - Among pet boarding services, only 16.25% of consumers reported no issues during their pet's stay, with common problems including behavioral changes and weight loss [7] Regulatory and Industry Challenges - The industry faces a lack of stringent regulations, with no specific legislation for pet food safety and inadequate standards for medical and burial services [12][13] - There is a significant talent gap in the industry, with a shortage of qualified veterinary professionals and a lack of standardized training and certification [13] Recommendations for Improvement - The Jiangsu Consumer Protection Committee suggests establishing mandatory national standards for pet food and supplies, enhancing service quality, and improving management systems [13] - Companies are encouraged to focus on research and development rather than solely on marketing, ensuring transparency in product claims [12][13]
研判2025!中国宠物寄养行业市场政策、产业链、发展现状、竞争格局及发展趋势分析:犬猫寄养占比超80%[图]
Chan Ye Xin Xi Wang· 2025-06-08 02:10
Overview - The pet industry has a long history in developed countries, while the domestic pet industry in China is relatively new but is rapidly growing due to rising consumer spending, changing attitudes, and demographic shifts such as aging population and single-child families [1][9] - The pet boarding sector, as a significant part of the pet industry, is experiencing a golden period of rapid development, with the market size expected to reach 2.81 billion yuan in 2024, representing a year-on-year growth of 24.91%, with over 80% of the market share attributed to dog and cat boarding [1][9] Development History - Pet boarding services began to gain attention in the 1990s as economic development and living standards improved, initially characterized by simple, home-based services [3] - In the 21st century, the focus shifted to service quality and user experience, expanding from basic care to include grooming, health care, and behavioral training, leading to the emergence of specialized boarding institutions [3] Industry Chain - The upstream of the pet boarding industry includes pet food, supplies, pharmaceuticals, and medical services [5] - The midstream consists of pet boarding service providers responsible for daily care, which may also offer medical care, grooming, and training services [5] - The downstream includes pet owners, whose demands directly influence industry development [5] Current Development - The number of pets in China is increasing, with pet cats expected to reach 71.53 million and pet dogs 52.58 million by 2024, contributing to the growth of the pet boarding industry [7][9] Competitive Landscape - The demand for pet boarding services is increasing, especially during holidays, attracting significant capital into the market, leading to intensified competition [11] - The market is primarily dominated by pet stores and veterinary hospitals, which account for over 60% of the market share [11] Key Companies - Beijing Petdog Technology Development Co., Ltd. has established a significant presence with 1,500 pet chain stores and a comprehensive pet education and training base [14] - Shenyang Qianxun Pet Medical Co., Ltd. focuses on animal rescue and offers a range of services including pet boarding, with all profits directed towards animal welfare initiatives [16] Future Trends - The pet boarding industry is expected to implement stricter standards and regulations to enhance service quality and ensure pet health and safety [18] - There will be a growing emphasis on personalized services based on individual pet characteristics, including tailored dietary plans and specialized activities [18]
“五一”宠物寄养热 个性化服务受欢迎
Zhong Guo Xin Wen Wang· 2025-05-01 06:57
Core Insights - The demand for pet boarding services has surged during the "May Day" holiday, with many pet owners seeking professional care for their pets while traveling [1][2] - Pet boarding facilities are experiencing high occupancy rates, with some customers booking rooms up to three months in advance [2] - Safety and personalized services are top priorities for pet owners, leading to the introduction of various tailored offerings by pet boarding institutions [2][4] Industry Trends - The pet boarding service market is witnessing a significant increase in demand, particularly during holiday periods [2] - Facilities are adopting modern amenities such as surveillance cameras and detailed pet profiles to ensure safety and comfort [2] - There is a growing trend towards personalized services, including specialized meals and outdoor activities for pets, reflecting the increasing focus on pet welfare [4] Market Data - According to the "2025 China Pet Industry White Paper," the number of urban pets (dogs and cats) in China exceeded 120 million last year, with the market size surpassing 300 billion yuan [4]