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赛力斯冲刺港股IPO:海外营收占比不足3% "重营销、轻研发"问界品牌含金量几何?
Xin Lang Zheng Quan· 2025-09-29 10:17
炒股就看金麒麟分析师研报,权威,专业,及时,全面,助您挖掘潜力主题机会! 出品:新浪财经上市公司研究院 作者:昊 9月25日,赛力斯发布公告称,公司发行境外上市外资股(H股)获中国证监会备案,拟发行不超过3.31亿股境外上市普通股并在香港联交所上市。这意味 着,赛力斯赴港IPO进入冲刺阶段。 根据公告,赛力斯本次香港IPO募资金额将主要用于研发投入、多元化新营销渠道投入、海外销售及充电网络服务,以提升公司的全球品牌知名度,以及用 作营运资金及一般公司用途。 热点栏目 自选股 数据中心 行情中心 资金流向 模拟交易 客户端 不仅研发支出金额显著偏低,除2023年外,赛力斯研发投入占同期营收的比例,也明显低于理想汽车。 事实上,赛力斯在电池、电机、电控以及数据等新能源核心技术方面,长期依赖华为和宁德时代等公司,作为老牌传统车企的"技术空心化"问题突出。 而华为与赛力斯的合作模式又强化了"华为技术主导" 的市场认知。相关调查显示,有超7成问界消费者因"华为技术"下单,而非赛力斯自身品牌。这种认知 惯性使得赛力斯问界难以摆脱"代工厂"标签。 赛力斯最早跟华为合作并推出问界品牌,占据先发优势。不过,相较于理想汽车,赛力 ...
赛美特港股IPO:研发外包比重快速上升 是否“重营销轻研发”?董事、监事频繁辞职 上半年业绩增速大幅放缓
Xin Lang Zheng Quan· 2025-09-24 06:03
出品:新浪财经上市公司研究院 作者:君 9月19日,赛美特信息集团股份有限公司(以下简称"赛美特""公司")向联交所递交上市申请,海通国际、中信证券、中信建投国际担任联席保荐人。 赛美特计划将本次募资用于提升研发及创新能力、未来三年的潜在战略投资及收购、提升交付能力和商业化进程、营运资金及其他一般公司用途。 2025年上半年,赛美特的收入增速大幅放缓,同比增长9.75%,净利润则同比下降4%。增收不增利背后,赛美特或存在"重营销轻研发"倾向。一方面,2022 年超9000万元股份支付过半流向行政人员,而研发人员的份额远低于销售人员;另一方面,研发人员薪酬不及销售人员的一半,后者薪酬水平在各部门 中"绝对领先"。同时,自2024年起,赛美特研发外包支出大幅增长,占研发开支比重同步上升。 此外,近年来赛美特董事、监事职位频繁变动,部分董事任职未满一年即匆匆辞职;大举并购扩张后,商誉占净资产的比重已超过两成,若子公司经营不 善、业绩下滑,恐导致赛美特面临巨额商誉减值风险。 华为参投估值已超60亿元 近年来管理层变动极为频繁 | 融资轮次 | 投资协议日期 | 投资者 | 投资金额(万元) | | --- | --- ...
网红婴儿车不同集团上市,创始人年薪翻倍涨,员工社保有缺口
Nan Fang Du Shi Bao· 2025-09-23 15:32
创始人薪资已高涨至773万元,但员工社保有缺口 自今年1月首次递表六个月失效后,8月下旬,BeBeBus母公司不同集团在港交所二次递表,并于一个月后的9月23日,正式以"6090"为股票代码在港交所主 板挂牌上市,成为"母婴消费科技第一股"。 本次发售价为71.20港元/股,开盘价报100.40港元/股,而截至9月23日收盘,报102.5港元/股,较发行上涨 43.96%。 根据招股结果,不同集团本次全球发售共1098.09万股股份,其中香港公开发售部分109.81万股,国际配售部分988.28万股。最终,香港公开发售获3317.47倍 认购,国际发售获7.37倍认购,不同集团每股发售价71.20港元,全球发售净筹资约7.18亿港元。 据此前招股书披露的募资用途,其计划将资金用于提升生产能力、扩大海外市场影响力、品牌活动与销售网络扩大、研发新品等。另外,不同集团此次IPO 还引入了基石投资者,包括信庭基金、华泰资本投资及来自新加坡的投资机构GreatPraise,合共认购164.25万股,占发售总数14.96%。 | | 上市後受禁售 | | 上市時 全球發售後 | | | --- | --- | --- | ...
宠物食品核心痛点是质量不稳!江苏消保委:企业重营销轻研发
Sou Hu Cai Jing· 2025-09-17 07:51
Core Insights - The pet economy is experiencing rapid growth, with the urban pet consumption market projected to reach 300.2 billion yuan in 2024, reflecting a 7.5% increase [1] - The demand for pet food and supplies is high, but consumer trust is low, leading to significant quality concerns [3][12] Market Overview - The pet food market is expected to grow to 155.7 billion yuan, with a modest increase of 4.6%, while the cat food market is projected to reach 144.5 billion yuan, growing by 10.7% [1] - A survey indicates that 84.68% of respondents purchased pet food in the past year, with a monthly spending range of 300 to 499 yuan being the most common [2] Consumer Concerns - Nearly 50% of pet food consumers identify quality instability as a core issue, with concerns about ingredient authenticity and expiration dates [3][5] - In the pet supplies sector, 42.52% of respondents feel that prices do not match quality, and 40.06% report that products do not align with pet behavior, increasing health risks [3] Service Quality Issues - In pet hospitals and clinics, only 50% have professional staff, raising concerns about service quality [2][9] - Among pet boarding services, only 16.25% of consumers reported no issues during their pet's stay, with common problems including behavioral changes and weight loss [7] Regulatory and Industry Challenges - The industry faces a lack of stringent regulations, with no specific legislation for pet food safety and inadequate standards for medical and burial services [12][13] - There is a significant talent gap in the industry, with a shortage of qualified veterinary professionals and a lack of standardized training and certification [13] Recommendations for Improvement - The Jiangsu Consumer Protection Committee suggests establishing mandatory national standards for pet food and supplies, enhancing service quality, and improving management systems [13] - Companies are encouraged to focus on research and development rather than solely on marketing, ensuring transparency in product claims [12][13]
珀莱雅赴港上市寻新增长 高营销依赖与增速放缓藏隐忧
Xin Lang Zheng Quan· 2025-09-05 09:41
Core Viewpoint - The recent financial report from Proya Cosmetics reveals a significant slowdown in growth, with revenue increasing by only 7.21% and net profit by 13.80%, marking the lowest growth rates in five years [1][2]. Financial Performance - Proya's revenue for the first half of 2025 reached 5.362 billion yuan, while net profit was 799 million yuan [1]. - The revenue growth rate of 7.21% is a stark contrast to the previous year's peak of 37.9%, and net profit growth has decreased from 40.48% to 13.80% [2]. - The core brand "Proya" experienced a slight revenue decline of 0.08%, the first negative growth in five years, raising concerns about its competitive strength [2]. Marketing and Sales Strategy - The company has increasingly relied on high marketing expenditures, with sales expenses reaching 2.659 billion yuan, a 13.64% increase year-on-year, accounting for 49.59% of total revenue [2]. - This "investment for growth" model shows signs of fatigue, as the growth rate of sales expenses outpaces revenue growth [2]. Corporate Actions and Management Changes - Proya announced plans to issue H-shares for a Hong Kong listing to accelerate its international strategy, despite its overseas business currently contributing less than 5% to total revenue [3]. - The company is undergoing significant management changes, including the appointment of a new general manager and the departure of several key executives [3]. - Concerns have been raised regarding the motivations behind the Hong Kong listing, especially in light of substantial insider selling by executives [3]. Challenges and Strategic Vision - Proya faces challenges such as insufficient R&D investment, frequent product quality complaints, and high uncertainty in overseas market expansion [4]. - The company's "Double Ten" strategic vision aims to position it among the top ten global cosmetics companies within the next decade, necessitating a tenfold increase in its current scale [4].
爱分红、砍渠道、重营销、轻研发!李丐腾的四板斧砍伤了飞科
Xin Lang Ke Ji· 2025-09-04 00:53
Core Viewpoint - The company, Feike Electric, reported a decline in revenue for the first half of 2025, contrasting with the overall market trend in the electric shaver industry, which saw a growth in retail sales [3][5][8]. Financial Performance - Feike Electric's revenue for the first half of 2025 was 2.116 billion yuan, a year-on-year decrease of 8.76%, while net profit attributable to shareholders was 321 million yuan, an increase of 1.77% [3][5]. - The company experienced a significant decline in revenue in 2024, with total revenue of 4.147 billion yuan, down 18.03%, and net profit down 55.10% [5][6]. Marketing and R&D Strategy - Feike Electric is characterized as a "heavy marketing, light R&D" company, with sales expenses significantly higher than R&D expenses, reaching 18 times the R&D costs in the first half of 2025 [4][17]. - The company has reduced its dealer network by 83 dealers, a decline of 18.16%, indicating a shift in its distribution strategy [4][18]. Brand Strategy and Market Position - The sales proportion of mid-to-high-end products decreased to 56.37% in the first half of 2025, down 8.51 percentage points from the previous year [10][11]. - The sub-brand Borui's revenue was 411 million yuan, a decline of 18.07%, indicating challenges in the dual-brand strategy [10][11]. Product Performance - The sales volume of electric shavers has declined from 56.558 million units in 2020 to 41.907 million units in 2024, while the sales of hair dryers have also stagnated [13][15]. - The company's core business, personal care appliances, has seen a decrease in revenue contribution, with electric shavers being the largest segment [12][13]. Leadership and Dividend Policy - Chairman Li Gaiteng has overseen a cumulative cash dividend of 5.5748 billion yuan since 2016, with a dividend payout ratio close to 81.03% [4][20][22]. - The high dividend payouts have raised concerns about the company's retained earnings and future investment capabilities [23].
国货美妆巨头珀莱雅拟赴港上市:半年赚了8亿,打广告花掉26亿
凤凰网财经· 2025-08-28 06:07
Core Viewpoint - The domestic beauty industry is rapidly expanding, with local brands gaining significant market share against international competitors, highlighted by the upcoming IPOs of several beauty companies, including Proya, which aims to be the only domestic beauty brand listed in both Hong Kong and mainland China [1][2]. Financial Performance - Proya's revenue for the first half of 2025 reached 5.362 billion yuan, a year-on-year increase of 7.21%, while net profit rose by 13.8% to 799 million yuan [4][6]. - The company's second-quarter performance showed a revenue of 3.003 billion yuan, up 6.49% year-on-year, and a net profit of 408 million yuan, an increase of 2.36% [5][6]. - Despite the growth, Proya is experiencing a slowdown in performance compared to the previous year, where growth rates were around 40% [4][6]. Market Position - Proya has become the leading domestic beauty brand, surpassing international giants like Procter & Gamble and Shiseido, with a market share of 4.7% [2][3]. - The overall market for skincare products in China is projected to reach 271.2 billion yuan in 2024, reflecting a decline of 3.7% year-on-year [2]. Product Segmentation - Proya's main brand contributed nearly 4 billion yuan in revenue, accounting for about 80% of the company's total revenue [6]. - The skincare segment generated 4.199 billion yuan, showing a slight increase of 0.2%, while the hair care segment saw a significant growth of 131.25% [7]. R&D and Marketing Expenses - Proya's R&D expenses for the first half of 2025 were 95 million yuan, representing 1.77% of revenue, a slight decrease from the previous year's 1.89% [8][10]. - The company has been criticized for its heavy reliance on marketing, with sales expenses reaching 2.659 billion yuan, nearly 50% of revenue, while R&D investment remains low [10]. Management Changes - Proya has experienced significant turnover in its management team, with several key executives leaving in recent years, raising concerns about stability [14][16]. - The average tenure of the current management team is 4.22 years, with efforts to recruit internationally experienced executives to strengthen leadership [16]. Stock Performance - Proya's stock has underperformed, with a decline of over 37% from its peak in 2023, leading to a market capitalization loss of more than 19.8 billion yuan [16][18]. - The company's current price-to-earnings ratio stands at 20.42, significantly lower than the industry average of 42.91 [18].
益佰制药因记录填写不实再被停产停销,昔日龙头一年半亏3.3亿元
Hua Xia Shi Bao· 2025-08-15 08:27
Core Viewpoint - Yibai Pharmaceutical has faced significant operational challenges due to two consecutive production halts of its key products, leading to substantial financial losses and a crisis of trust in its brand and product quality [2][3][4]. Group 1: Production Halts - Yibai Pharmaceutical received a notice from the Guizhou Provincial Drug Administration to suspend the production and sale of its children's cough syrup due to inaccuracies in record-keeping and other compliance issues [2][3]. - This is the second production halt in a short period; the first was in April 2024 when the company's major product, the anti-cancer drug Aidi injection, was also halted for similar reasons [3][4]. - The repeated nature of these compliance issues indicates systemic flaws in the company's quality management system, raising concerns about the safety and quality of its products [4]. Group 2: Financial Impact - The suspension of Aidi injection, which accounted for over 20% of the company's annual sales, led to a dramatic decline in revenue, with a reported total revenue of 2.174 billion yuan in 2024, down 22.92% year-on-year [6][7]. - The net profit for 2024 was reported at -317 million yuan, a staggering drop of 406.79% compared to the previous year, marking a severe financial downturn for the company [6][7]. - Cumulatively, the company has incurred losses exceeding 330 million yuan over the past year and a half due to these production halts [8]. Group 3: Market and Brand Trust - The repeated production issues have not only affected financial performance but have also led to a significant loss of market trust, particularly concerning the safety of children's medications [2][4]. - Analysts have noted that the company's marketing strategy, which heavily emphasizes sales expenses over research and development, may not be sustainable in the face of increasing regulatory scrutiny [9]. - The company has been implicated in a commercial bribery case, further complicating its reputation and highlighting potential risks in its marketing practices [9].
韩束创始人高调“反对加班”遭质疑:赛马机制下的隐形加班文化何时休?
Xi Niu Cai Jing· 2025-07-29 13:23
Core Viewpoint - The recent announcement by the founder of Shangmei Co., Ltd., Lu Yixiong, opposing overtime work has sparked widespread discussion online, highlighting the company's internal culture and employee sentiments [1][5]. Company Culture and Employee Sentiment - Lu Yixiong emphasized the importance of completing work during regular hours and maintaining a work-life balance, questioning management practices that encourage late hours while managers leave early [5][6]. - Despite the initial positive reception of the "no overtime" policy, employees reported that benefits such as meal allowances and taxi reimbursements were subsequently revoked, leading to dissatisfaction [6][8]. Business Performance and Challenges - Shangmei Co., Ltd. has experienced fluctuating performance, with significant revenue growth in 2023, achieving 4.191 billion RMB, and a notable increase in 2024 to 6.793 billion RMB, representing a 62.1% year-on-year growth [9][10]. - The company's core brand, Han Shu, contributed significantly to revenue, accounting for 82.3% of total income in 2024, but the reliance on a single brand raises concerns about sustainability [10][11]. Marketing and Sales Strategy - The company heavily relies on the Douyin platform for sales, with Han Shu generating 6.135 billion RMB in GMV in 2024, which constitutes 90.5% of its revenue, indicating a high concentration risk [12][13]. - Marketing expenses have surged, reaching 3.947 billion RMB in 2024, which is 58.1% of total revenue, while R&D investment remains low at 1.8 billion RMB, only 2.6% of revenue, suggesting a potential long-term risk [13]. Product Compliance and Trust Issues - Han Shu has faced criticism for false advertising and product compliance issues, with recent allegations regarding misleading claims about product efficacy and unapproved ingredients [15][16]. - The company has a history of regulatory challenges, including past incidents of false advertising and product quality issues, which could undermine consumer trust and brand reputation [15][16].
溜溜梅惊现“人咬青梅”!杨帆治下溜溜果园445条投诉背后陷“商标侵权+劳动纠纷”,IPO前资本大撤退
Jin Rong Jie· 2025-07-29 06:18
Core Viewpoint - Liu Liu Guo Yuan Group Co., Ltd. is facing multiple legal disputes, market challenges, and capital scrutiny, with a total of 17 legal cases reported in 2025, including issues related to unfair competition, trademark infringement, labor disputes, and copyright disputes [1][2]. Legal Issues - Liu Liu Guo Yuan has been involved in 17 legal disputes in 2025, with cases scheduled until September, covering various legal grounds across five provinces [1]. - The company is a defendant in several cases, including trademark infringement and unfair competition, with specific cases filed against it in Shanghai and Anhui [2]. Financial Performance - The company has seen its revenue grow from 1.174 billion to 1.616 billion from 2022 to 2024, but its gross margin has decreased from 38.6% to 36% during the same period, indicating a trend of increasing revenue without corresponding profit growth [9]. - The raw material cost ratio has increased from 41.7% to 47.7% from 2022 to 2024, highlighting rising cost pressures [8]. Product Quality Concerns - Liu Liu Guo Yuan has received numerous complaints regarding product quality, with 445 complaints specifically related to its "Liu Liu Mei" brand, focusing on issues like food safety and product spoilage [4][5]. - The company has been criticized for a significant drop in R&D investment by 43.8% to 1.8948 million in 2024, while spending on celebrity endorsements reached 106 million, accounting for 71% of net profit [8]. Market Position and Strategy - The company has heavily relied on marketing and celebrity endorsements rather than product innovation, leading to a cycle of increasing marketing costs and declining product quality [10]. - Liu Liu Guo Yuan's IPO prospects are uncertain due to concentrated ownership and past controversies, including the exit of major investors like Sequoia China [9]. Industry Implications - The case of Liu Liu Guo Yuan serves as a warning to the industry about the risks of over-reliance on marketing at the expense of product quality and consumer trust [10]. - The company must focus on improving raw material quality, increasing R&D investment, and enhancing customer service to regain market trust and ensure sustainable growth [10].