Core Viewpoint - The stock price of Shangde Education (STG.US) experienced a significant decline from February to April, with a maximum drop of 38.15%, but has shown signs of recovery in recent months, attributed to its consistent profitability and the rising trend of "silver-haired education" [1][3]. Financial Performance - In Q1 2025, Shangde Education reported a net revenue of 488 million yuan (approximately 67.2 million USD), a decrease of 6.8% year-on-year, with a gross profit of 415 million yuan, down 6.9%, resulting in a gross margin of 85.2% [3][4]. - The company achieved a net profit of 75.18 million yuan, a decline of 33% compared to the same period in 2024, marking its 16th consecutive quarter of profitability [3][4]. - Deferred revenue for Q1 2025 was 892 million yuan, a decrease of 2.72% quarter-on-quarter, and new student registrations fell from 175,800 to 169,100 year-on-year, indicating potential revenue recognition pressure [4][5]. Cost Management Strategies - To maintain profitability amidst stagnant revenue growth, the company has implemented cost-cutting measures, including optimizing its teaching and research teams, resulting in a 6.3% decrease in revenue costs and an 11% reduction in product development expenses [5][6]. - Sales and marketing expenses remained stable at approximately 300 million yuan (about 41.4 million USD), while management expenses increased by 5.9% year-on-year to 34.5 million yuan [4][5]. Market Trends and Opportunities - The adult education market in China is projected to exceed 800 billion yuan by 2025, with vocational skills and quality enhancement courses growing at 25%, significantly outpacing traditional education's 8% growth [4]. - The "silver-haired education" market is expanding rapidly, with the elderly population expected to exceed 310 million by 2025, creating a significant demand for educational services tailored to this demographic [7][8]. - As of April 2023, there were 76,000 elderly education institutions in China, but only about 20 million elderly learners, indicating a low penetration rate of less than 7% among the elderly population [7][8]. Strategic Initiatives - Shangde Education has begun to focus on the "silver-haired education" sector, offering courses in calligraphy, painting, and vocal music, which are popular among older learners [8][9]. - The company is transitioning from a focus on academic qualifications to interest-based education and comprehensive quality enhancement, aiming to create an integrated teaching system combining content and services [8][9]. - The introduction of educational tourism packages that combine courses with travel is part of the company's strategy to enhance user engagement and extend the customer lifecycle [9].

加上企业微信后，对方告知，虽然是0元免费学习，但是因为仅限100个名额，如果中了名额，才享受免学费并包过拿双证。而在此之前，需要先交6980元 的学费。 在就业压力的驱动下，许多求职者将成人教育视为提升学历、突破职业瓶颈的跳板。 然而部分机构却利用"包过拿证""学历变现""政策即将变化""报名后国家有助学金奖励"等话术编织陷阱，吸引学员签署包含隐藏条款的协议。最终学员发 现，自己不仅遭遇虚假宣传，而且因捆绑上少则数千元，多则上万元的"培训贷"而陷入债务泥潭。 张丽（化名）就是其中一员，近日，来自武汉的她在网上看到当地一家教育科技公司打出的本科第二学历的广告，在和该机构取得联系后，在销售人员一 步步的引诱下，她理解中"分期缴费"的分期付款，变成了6980元的贷款。 实际上，在黑猫投诉上，因这种成人教育乱象莫名背上"培训贷"的并不在少数，而与这些培训机构合作的小贷公司和银行等借贷平台也备受质疑。 01 被诱导背上贷款，连学生也没放过 5月13日，张丽在武汉当地一个有影响力的网站，看到了一则由武汉考仕网教育科技有限公司打出的本科第二学历的广告。因为该公司宣称0元免费学习， 抱着试一试的心理，张丽便与该公司取得了联系 ...

教育观 近日，多家教育上市公司纷纷公布最新的业务情况及营收数据，这些数据背后，展示着中国教育行业在 政策调整与技术革命的交织中迎来深度转型。 根据AgeTravel不完全统计，在涉足银发教育业务的上市企业里，年营收达到10亿以上的企业超过7家， 过半数企业分别实现营收和利润的同比增长。 近期新东方公布2025财年第三财季业绩（截至2025年2月28日），显示实现总净营收为11.83亿美元，同 比下降2.0%；剔除东方甄选自营产品及直播业务收入后，总净营收为10.38亿美元，同比增长21.2%。这 一增长主要得益于公司教育新业务举措带来的营收提升。 财报显示，新东方的教育新业务维持强劲增长势头，新东方高管在财报中透露，本季度文旅业务收入增 长了85%，"我们在国际和国内为55个城市的K-12和大学年龄的学生提供了游学和研学服务，这部分收 入贡献超过50%。中年和老年受众的目标旅游和产品也在提供。这一业务已经在展示潜力。"去年以 来，新东方加码银发教育，在南京成立新东方老年大学，首批课程主要分为外语、旅游/文化、艺术三 个系列课程。 此外，量子之歌借助AI技术革新老年教育，构建"线上+线下"融合体系，同时探索"公 ...

在核心业务方面，量子之歌的在线学习业务持续稳健发展，特别是在金融素养课程和书法课程方面取得 了显著成果。公司针对银发用户推出的金融素养课程，不仅提升了老年人的金融素养，还增强了用户粘 性，为公司的持续发展奠定了坚实基础。而书法课程的推出，更是满足了老年人对传统文化的热爱和追 求，赢得了广泛好评。 此外，量子之歌在消费业务方面也展现出了强劲的增长势头。公司构建的"产品+服务"生态协同体系， 不仅提升了用户生命周期价值，还推动了消费业务的持续增长。特别是在银发大健康领域，量子之歌凭 借其丰富的产品线和优质的服务，赢得了广大老年人的信赖和支持，消费业务营收实现了大幅增长。 展望未来，量子之歌将继续以教育为引领，不断创新服务模式，丰富产品体系，为老年人提供更加优 质、多元的服务。同时，公司还将积极探索与银发经济其他领域的深度融合，推动银发经济的繁荣发 展，为构建和谐社会贡献自己的力量。 在老龄化趋势日益显著的当下，老年教育市场已不仅仅是知识的传授，更成为切入银发经济生态的重要 契机。作为国内最大的成人兴趣学习综合服务企业，量子之歌凭借其前瞻性的战略眼光和创新性的服务 模式，在这一领域脱颖而出，成为引领行业发展的新标杆 ...