it 04 4 F 2017 8 298 d 4 idea y of 1 y 近日,剧集《唐诡奇谭》迎来收官,"唐诡宇宙"再度扩容。作为"唐诡"系列的第四部作品,《唐诡奇谭》以 时下并不多见的每集时长20分钟的"中剧集"形式呈现,让"唐诡"IP充满活力。 记者 刘宗智 济南报道 "横屏中剧"获认可 《唐朝诡事录》系列的起点并不耀眼。2022年第一季开播时,在古装剧大类中,这部以志怪为核心类型的 剧集市场占有率仅1%,几乎无人将其视为"爆款"。没有流量明星加持,宣发声量有限,它选择了一条在当时 并不热门的赛道:古装志怪+轻悬疑探案。监制郭靖宇曾坦言:"我们没想过一夜爆红,只想把'诡事'做透。" 日前收官的《唐诡奇谭》是"唐诡"系列的第四部作品,这部作品没有延续此前"唐诡"系列中八个单元的 模式,而是以精品中剧这一轻盈而锋利的"剧态",切入更碎片化的观看场景。该剧原著作者、编剧魏风华 在接受采访时曾表示,"因为只有两个单元,所以并没有顺序结构上的铺排,只是'解忧店'单元偏民间,'眚宫 歌'单元偏宫廷。共21集,每集时长仅20分钟,更接近'横屏中剧'形式。" "唐诡宇宙"内容形态的转变,不仅没有削弱观众对"唐诡宇宙 ...

Content Strategy - iQIYI has released over 400 new titles, focusing on top IPs and five major genres [1] - The company is implementing a theater-style operation to refine its content strategy, with various themed theaters launching new productions [1] - Upcoming series include "Tang Gui Qi Tan," "Fox Demon Little Red Daughter - Royal Power Edition," and "Punishment Hero's Brief History" [1] Variety Show Development - iQIYI plans to establish a variety show matrix by 2026, consisting of four main categories: game entertainment, talent competitions, lifestyle experiences, and language viewpoints, along with two auxiliary categories focusing on emotional and lifestyle segments [1] Film Production Initiatives - iQIYI's "Three-Level Rocket Plan" for self-produced films includes the "Blockbuster Plan" for high-quality films, the "Explosion Plan" for content innovation, and the "Prairie Fire Plan" for nurturing new talent [2] - The company is launching a new category for "network story films," with episodes exceeding 60 minutes and limited to three parts [2] Content Diversification - iQIYI continues to expand in various entertainment sectors, including animation, children's content, documentaries, and sports, enhancing its content IP ecosystem [2] - The documentary segment will feature works like "Decoding the Three Kingdoms" [2] Technological Innovation - iQIYI is actively integrating AI into its operations, with applications in both B2B and B2C sectors, enhancing user experience through products like the AI-powered "Peach Bean" and "Jump View" [2] - The company is exploring more AIGC application scenarios [2] Offline Experience Business - iQIYI is focusing on offline experience businesses, which include IP derivatives and theme parks, as a core part of its future strategy [3] - The iQIYI theme parks are designed to be small-scale, highly interactive, and rapidly evolving, with projects underway in cities like Yangzhou, Kaifeng, and Beijing [3] Micro-drama Growth - iQIYI has successfully established micro-dramas as a significant and rapidly growing category after a year of development [3]