01 比起发行商，它更像一个联盟组织 说起开普勒，对于很多人来说这个名字多少会有些陌生，不过在开普勒发行过的游戏当中，的确有不少相当优秀的低成本佳作，比如同样是由法国团队开 发的《师傅》，此前也曾获得TGA2022最佳动作游戏，最佳独立游戏等多项提名，还有《超自然车旅》以及今年的爆款《Rematch》等等精品。 值得学习的开发与发行商模式。 尽管有着"游戏界奥斯卡"之称的TGA2025已经过去了两天，但是似乎它带来的这波热度还没有过去，对于《33号远征队》这位实现奖项大满贯的新科冠 军，它的热度还在持续。 此前，我们也撰写了文章，同大家聊了聊关于《33号远征队》入选并斩获众多奖项的背后逻辑，尤其是在西方游戏产业迎来巨大波动的现在，《33号远征 队》这一案例对于行业来说可谓是及其重要的存在。但直到现在，外界似乎还对这一成功存在误区，认为其成功的功劳都归功于开发商。 诚然，开发商在其中发挥了相当重要的作用，但是能够得到这般认可，并不仅仅是《33号远征队》开发商Sandfall Interactive单方面的功劳，在它的背后， 还站着一位发行商Kepler Interactive（开普勒），而早在2021年，那个西 ...

Core Insights - Shenzhen's cultural industry is experiencing high-quality development, with significant revenue growth and a diverse ecosystem of content creation and industry development [1] Cultural Industry Performance - In the first three quarters of this year, Shenzhen's cultural industry achieved revenue of 1,091.764 billion yuan, a year-on-year increase of 16.7% [1] - Revenue from 16 new cultural industry sectors reached 519.3 billion yuan, with a year-on-year growth of 20.4% [1] Performing Arts Development - The original dance drama "Yong Chun" has gained national and international acclaim, showcasing Shenzhen's cultural confidence and innovation [2] - The city has introduced supportive policies for the performing arts, including the "Shenzhen Performing Arts New Space Support Management Measures," leading to a 79.51% increase in performance events [2] - From January to October, there were 33,181 commercial performances in Shenzhen, a 19.1% increase, with ticket revenue reaching 1.208 billion yuan [3] Gaming Industry Growth - Shenzhen's gaming industry is rapidly developing, with a projected revenue of 150 billion yuan for the first three quarters of 2025, accounting for nearly half of the national revenue [6] - The city has implemented a three-year action plan to establish a globally influential gaming industry hub, with specific funding measures for original game projects [4][6] - Over 200 companies have received comprehensive support through public service platforms for the gaming industry [5] Film and Short Drama Industry - Shenzhen is focusing on original IP development and high-quality film projects, with funding of up to 20 million yuan for key projects [7] - The city is producing six major films and seven TV dramas, including notable works by renowned directors [7] - The micro-drama sector is also thriving, with 115 projects approved for production, making Shenzhen a leading city for micro-drama exports [8]

Core Insights - The 2025 Guangdong-Hong Kong-Macao Greater Bay Area Cultural Industry Investment Conference emphasizes the integration of cultural technology, cultural manufacturing, digital creativity, and cultural export, aligning with the province's new policy package aimed at high-quality cultural industry development [6][8]. Cultural Industry Overview - In the first three quarters of 2025, Guangdong's cultural enterprises generated over 2 trillion yuan in revenue, maintaining the highest total revenue in the country [6]. - The province's operating performance in the cultural sector is robust, with a total of 35,600 performances and revenue of 6.356 billion yuan, leading the nation [6]. Regional Performance - Guangzhou's cultural industry saw 3,707 entities with revenues of 477.63 billion yuan, an 8.6% year-on-year increase, while Shenzhen's cultural industry achieved 1,091.76 billion yuan, a 16.7% increase [7]. Film and Television Sector - Guangzhou and Shenzhen are attracting top talent and enterprises in the film and television sector, with Guangzhou implementing supportive policies to enhance local production [8][10]. - The film "Dumpling Queen" from Guangzhou topped the box office during the May Day holiday, showcasing the effectiveness of the new policies [10]. Performing Arts Market - The performing arts market is thriving, with Guangzhou's concert economy generating over 1.1 billion yuan from events like the "Evolution Nic Live" concert, attracting significant out-of-province audiences [13]. - Shenzhen's performing arts sector recorded 33,181 performances with ticket revenue of 1.208 billion yuan, reflecting a 19.1% increase [14]. Animation and Gaming Industry - Guangdong is a hub for animation and gaming, with successful IPs like "Pleasant Goat" and "Boonie Bears" achieving global reach [15][16]. - The first Guangdong Electronic Sports Super League launched, marking a significant event in the esports sector [15]. Policy Support and Development - Both Guangzhou and Shenzhen are establishing service centers for gaming enterprises, providing comprehensive support for local and international expansion [16]. - Shenzhen's gaming industry is projected to generate 150 billion yuan in revenue, accounting for nearly half of the national total [16].

Group 1: Cultural Industry Development - The 2025 Guangdong-Hong Kong-Macao Greater Bay Area Cultural Industry Investment Conference emphasizes cultural technology, cultural manufacturing, digital creativity, and cultural export [1] - Guangdong Province has released six major policy packages to promote high-quality development in the cultural industry, covering areas such as film, performing arts, animation, and esports [1] - In the first three quarters of 2025, the revenue of large-scale cultural enterprises in Guangdong exceeded 2 trillion yuan, with profits surpassing 200 billion yuan, maintaining the highest total revenue in the country [1] Group 2: Revenue Growth in Guangzhou and Shenzhen - In the first three quarters of 2025, Guangzhou's cultural and related industries achieved a revenue of 477.63 billion yuan, a year-on-year increase of 8.6% [2] - Shenzhen's cultural industry revenue reached 1,091.76 billion yuan, with a year-on-year growth of 16.7%, and 16 new cultural sectors saw a revenue increase of 20.4% [2] Group 3: Support for Film and Television Production - Guangzhou has introduced measures to attract top talent and enterprises in the film and television sector, establishing a comprehensive support system for film projects [3] - The film "Tomorrow's Paradise," produced by Guangdong Xingge, is a representative of the first batch of enterprises entering Guangdong after the policy package was released [3] - Guangzhou's film "Dumpling Queen" became the box office champion during the May Day holiday, showcasing the success of local productions [5] Group 4: Performing Arts Market Growth - Both Guangzhou and Shenzhen are actively promoting the performing arts market as a new engine for cultural tourism consumption [18] - In Shenzhen, the number of commercial performances increased by 19.1% year-on-year, with ticket revenue reaching 1.208 billion yuan [18] - Guangzhou's new policies aim to create a "premiere + debut + launch" ecosystem, enhancing the city's attractiveness as a performance venue [15] Group 5: E-sports and Animation Industry - Guangdong is focusing on building a dual-core highland in animation and esports, with significant achievements in both sectors [19] - The first Guangdong Electronic Sports Super League has been launched, attracting attention and participation from various cities [23] - Shenzhen's gaming industry revenue is projected to reach 150 billion yuan in the first three quarters of 2025, accounting for nearly half of the national revenue [24]