电商"6·18"大促正在火热进行，各类时尚潮流的服装在各大电商平台及直播间广受消费者欢迎。然而， 相比线上销售的红火之势，越来越多传统服装品牌公司经营惨淡，不得不谋求新的业务转型之路。 近期，安奈儿、*ST金比、棒杰股份3家服装公司不约而同公布或筹划或实施控制权变更事项，通过业 务转型提振业绩的急迫性不言而喻。 记者注意到，3家公司不仅同属纺织服装赛道，且近年来经营业绩均表现不佳，扣非后归母净利润已连 续多年亏损。特别是*ST金比，因"净利润亏损+营收不足3亿元"，公司今年4月已被实施退市风险警 示。 财务数据显示，安奈儿自2017年上市以来，除了2017年至2019年盈利外，其他年份均出现亏损。2024 年，公司实现营收6.39亿元，同比下降逾20%，净利润亏损1.15亿元，亏损幅度进一步扩大。 与安奈儿相比，*ST金比业务体量更小。2019年以来，*ST金比营收每况愈下，2024年已降至2.25亿 元。2022年至2024年，*ST金比扣非后归母净利润已连续三年亏损。 记者注意到，*ST金比、安奈儿经营发展的窘境也是近年来服装行业整体困顿的一个缩影。 Choice数据显示，2024年，A股39家非运动服装 ...

Group 1 - The core lesson learned in Africa emphasizes the importance of respecting the market, culture, and human nature [1] - The company conducted market research in Tanzania, focusing on the clothing and toy markets [4][12] - The clothing market in Tanzania is evolving, with an increasing number of wealthy individuals seeking mid to high-end fashion [10][11] Group 2 - The toy market in Tanzania is still in its infancy, presenting significant growth potential due to the high birth rate [12] - The company identified that imported toys are expensive due to high shipping costs and tariffs, making them less accessible to the average consumer [13][14] - The company observed a rapid change in the clothing market, with improved store displays and a rise in online shopping [13] Group 3 - The company faced challenges in selling bed linens due to local competition and consumer preferences [32] - The company encountered difficulties with product selection, leading to unsold inventory and financial losses [33][36] - The registration and tax compliance process in Tanzania proved to be costly and complicated, resulting in unexpected fines [37][39]