自2023年8月上线以来,"齐鲁农超"平台已汇聚近5600家优质农企,举办近百场巡展活动,让更多"鲁字 号"产品走出山东,走向世界。 记者 于泊升 边艺 报道 从田间到餐桌 山东好品"家门口突围" 8月的安丘,阳光洒满连绵的大棚。虽然不是草莓成熟的季节,但云岭莓溪地草莓种植示范园内却是一片繁 忙景象。技术人员正在调试新安装的智能灌溉系统,为后面的草莓季做准备。 "多亏了'齐鲁农超',我们现在可以放开手脚安排生产。"种植户李师傅说,"'齐鲁农超'把我们的产品从田 间地头带到消费者门口,直接打开了销路,让产品走了出去。" 李师傅说的"走出去",指的是"齐鲁农超"的山东好品巡礼活动。 近日,上海市民李女士在"齐鲁农超"小程序上,通过网购买了一箱安丘蜜桃。"没想到坐在家中就能选择山 东好品,而且还有原产地保障,是正宗特产。"几乎在同一时间内,北京也有不少市民通过"齐鲁农超"选购 山东好品。 今年4月25日,"好品山东·优特农品"展销推介暨上海推广中心启动活动在上海"大洋晶典·天安千树"商城 启幕。作为山东农副产品展示交易平台,"齐鲁农超"携黄河口烤虾、泰山黄精茶、山东大樱桃、临朐鹅 肝等百余款平台优品重磅亮相,成为活 ...

Group 1: New Specialty Products in China - Traditional perceptions of "foreign specialties" are evolving as local products like Tongren matcha, Weifang foie gras, and Chenzhou caviar combine with regional characteristics to become new specialties in China [1][9] - These new products enrich the dining experience for consumers and expand industry opportunities [1] Group 2: Tongren Matcha - China is the world's largest matcha producer, with 25% of its matcha coming from Tongren, Guizhou [2] - Guizhou's unique geographical and climatic conditions, such as high altitude and low sunlight, are ideal for matcha cultivation [2] - The Guizhou Tea Group has exported over 200 tons of matcha this year, with plans to reach a comprehensive output value of over 1.7 billion yuan by 2026 [3] - The matcha industry in Tongren employs over 100,000 tea farmers and supports more than 30 tea processing enterprises [3] Group 3: Weifang Foie Gras - Weifang's foie gras accounts for 70% of the domestic market and 20% of the global market, with an annual output of over 5,000 tons and a market value exceeding 8 billion yuan [5] - The industry has developed a full production chain from breeding to processing, with innovative products like red wine blueberry foie gras gaining popularity [5][6] - The introduction of 1,260 French breeding geese marks a significant step towards sustainable development in the foie gras industry [6] Group 4: Chenzhou Caviar - Over 60% of the world's caviar comes from China, with domestic consumption expected to reach 100 tons by 2030 [7][9] - Chenzhou's unique cold water resources are suitable for sturgeon farming, which is essential for high-quality caviar production [8] - The company is developing new caviar products that can be paired with ice cream and yogurt, while also exploring caviar-derived skincare products [9] Group 5: Broader Implications - The rise of these new specialties not only enhances local economies but also opens up international markets for Chinese products [9] - Other products like Yunnan avocados, Heilongjiang cranberries, and Jilin king crabs are also transitioning from foreign specialties to local specialties, further diversifying the market [9]