在当下复杂多变的经济环境中，企业与个人在资金运作上时常面临各种挑战。如何高效、安全地获取所需资金，成为了众多企业和个人关注的焦点。甬易 融，作为一家专注于融资、助贷及经营贷服务的专业机构，凭借其丰富的行业经验、专业的服务团队以及高效的服务流程，为众多客户解决了资金难题，助 力他们实现了稳健发展。 甬易融，自成立以来，始终秉持"以客户为中心，以专业为基石"的服务理念，致力于为客户提供全方位的融资解决方案。公司主营业务明确，专注于融资、 助贷、经营贷三大核心领域，通过精准的市场定位和专业的服务能力，赢得了广大客户的信赖与好评。 在融资服务方面，甬易融拥有广泛的融资渠道和深厚的行业资源，能够根据客户的实际需求，量身定制融资方案。无论是企业扩张、项目投资还是个人消 费，公司都能提供灵活多样的融资产品，满足客户的多元化需求。据统计，近年来，公司已成功为多数企业和个人提供了融资服务，有效缓解了客户的资金 压力。 助贷服务是甬易融的另一大主营业务。公司深知，在贷款过程中，客户往往面临诸多繁琐的手续和复杂的流程。为此，公司组建了一支专业的助贷团队，为 客户提供从贷款咨询、方案设计、资料准备到贷款发放的全流程服务。通过专业的指 ...

助贷本是科技与金融融合的创新尝试。然而，在利益驱动下，衍生出诸多问题乱象引起各方关注。 《金融时报》记者注意到，部分合作机构以咨询费、担保费为名层层加价，通过"双融担""捆绑会 员权益"等操作，抬升综合融资成本的事情屡见不鲜。仅就会员权益模式而言，还分为"大权益"与"小权 益"，"小权益"与本地生活消费相关，如咖啡券、视频会员折扣券等；"大权益"则直接挂钩借款额度。 这些看似优惠的方式，实则潜藏玄机。部分平台以"优先放款""VIP提额"等为诱饵，强制借款人购 买数百元会员服务。《金融时报》记者查询某投诉平台发现，2025年，一些用户表示缴纳了几百元甚至 上千元的"会员费"，也有用户表示是在不知情的情况下被"强制勾选"支付了会员费，例如，有消费者投 诉"天源花"于今年3月20日"贷款8000元收取会员费1120元"；就在近期，有消费者投诉反映"分期乐""恒 小花""58好借"等平台存在"充值VIP后但是提额失败"的情况。 除了"捆绑会员权益"以外，"双融担"现象也多次发生。据了解，"双融担"即助贷平台将24%至36% 年化利率助贷产品收费分成两部分，一部分是正常的担保型借款合同，明确贷款年化利率在24%以内， ...

Core Insights - October marks the implementation of the new regulations for the lending industry, specifically the "interest rate red line" which caps annual interest rates at 24%, leading to significant adjustments in product offerings and operational models across the industry [1][3][4] Industry Overview - The lending industry is entering a period of deep restructuring as institutions adapt to the new regulations, with a focus on compliance and the need to lower interest rates [1][4] - Major platforms are increasing their marketing efforts to capture quality customers with interest rates below 24%, resulting in rising customer acquisition costs [1][11] Regulatory Changes - The new regulations have prompted many lending platforms to stop offering products with interest rates exceeding 24%, indicating initial compliance efforts [5][12] - The industry is witnessing a shift where platforms are unbundling previously tied "equity products" from the borrowing process due to heightened regulatory scrutiny [13][15] Market Dynamics - The overall transaction volume in the lending sector is declining, with some smaller institutions experiencing a significant drop in transaction amounts [2][11] - The competition for customers with interest rates below 24% is intensifying, leading to increased operational pressures on smaller platforms [12][25] Product Adjustments - Many platforms are revising their product offerings to comply with the new regulations, including the removal of high-interest products and the restructuring of equity-related services [19][24] - The industry is exploring new revenue models to replace the income lost from high-interest products, with a focus on compliance and customer retention [13][25] Future Outlook - The lending industry is awaiting further regulatory guidelines to clarify compliance requirements and operational standards, which are expected to shape the future landscape of the sector [26][27]

Core Viewpoint - The new regulation on internet lending by commercial banks will take effect on October 1, aiming to enhance financial service quality and efficiency, with over 20 financial institutions already announcing their lending partnerships to comply with the new "list management" requirement [1][2]. Group 1: Regulatory Impact - The new regulation emphasizes a "list management" approach for lending partnerships, leading to a concentration of partnerships among major platforms like Ant Group and JD.com [1][2]. - Compliance adjustments are seen as a trend, with institutions indicating that the new rules will not be a definitive turning point but rather a part of ongoing dynamic adjustments [1][6]. - The performance of lending institutions in Q3 and Q4 is expected to be impacted, particularly for those with a high proportion of equity income, potentially leading to short-term performance challenges [1][6]. Group 2: Institutional Participation - As of September 25, 24 financial institutions have disclosed their lending partnership lists, including 6 foreign banks, 6 joint-stock banks, 4 city commercial banks, and 3 rural commercial banks [2]. - Foreign banks are actively entering the Chinese retail financial market, particularly in consumer credit, leveraging their global risk management experience and cost advantages [2][6]. - The cooperation models among institutions include not only traffic diversion but also joint loans, guarantee enhancements, payment settlements, and overdue collections [2][3]. Group 3: Market Dynamics - The "head effect" is prominent, with major internet financial companies dominating the partnership lists, indicating a shift from a phase of rapid growth to a competitive ecosystem favoring stronger players [4][5]. - Smaller lending institutions with less traffic advantage and questionable compliance are likely to be phased out as the industry consolidates [5][6]. - The performance of leading platforms like Qifu Technology and Xinye Technology remains strong, with significant year-on-year profit growth reported [6]. Group 4: Future Outlook - The new regulation may lead to a significant contraction in lending activities, particularly in September, as institutions adjust to compliance requirements [6][7]. - There is a call for maintaining dynamic vitality in the lending industry, suggesting that the disclosure of partnership lists should not become a barrier to market entry [7].

Core Viewpoint - The article highlights the ongoing issue of fraudulent financial advertisements on social media platforms, particularly focusing on the rise of "agent insurance cancellation" and "credit loans" scams, which pose significant risks to consumer rights and financial stability [1][10]. Group 1: Regulatory Concerns - Regulatory bodies have repeatedly warned about the prevalence of fraudulent activities in the financial sector, emphasizing the need for strict enforcement against intermediary institutions and online channels engaging in illegal practices [1][12]. - The financial regulatory authorities have pointed out that some insurance cancellation agents exploit consumer grievances for profit, undermining both consumer rights and market stability [1][12]. - Despite multiple warnings from regulators over the past two years, the issues persist, with platforms like Xiaohongshu becoming new breeding grounds for financial scams [1][10]. Group 2: Mechanisms of Fraud - On Xiaohongshu, users can find numerous posts disguised as "experience sharing" that promote insurance cancellation and loan assistance, often written in a relatable tone to evoke emotional responses and anxiety [2][3]. - The operational model of these scams typically involves creating a narrative of personal hardship, leading users to believe in the availability of solutions through private messaging or WeChat [2][3]. - Users are often misled into paying high service fees or are directed to unlicensed financial institutions, resulting in significant financial losses [2][3][8]. Group 3: User Experiences - A consumer shared an experience where they were promised maximum recovery of losses through an agent, only to end up paying nearly 10,000 yuan in fees, which was much higher than expected [3][8]. - Many posts on Xiaohongshu provide misleading information about debt negotiation and repayment extensions, often leading users to believe that their debts can be easily managed or erased [4][8]. - Complaints on various platforms indicate that users frequently pay fees for services that are never rendered, with ongoing harassment from debt collectors [8]. Group 4: Platform Responses and Challenges - Xiaohongshu has announced the establishment of a financial content governance team to combat fraudulent financial advertisements through manual reviews and algorithmic detection [10]. - The challenge lies in the sophisticated methods employed by scammers to evade detection, as fraudulent content often appears legitimate at first glance but reveals its true nature during user interactions [10]. - The dual presence of legitimate financial information and fraudulent content on platforms like Xiaohongshu poses significant reputational and compliance risks, especially in a tightening regulatory environment [10][11]. Group 5: Future Directions - Industry experts suggest that Xiaohongshu should invest in user education and content transparency, potentially collaborating with licensed institutions to enhance investor education and reduce the space for fraudulent activities [11]. - The ongoing demand for insurance cancellation and loan assistance services in the legitimate market indicates that as long as these needs are unmet, fraudulent entities will continue to find ways to infiltrate [11].

Core Insights - Ping An Consumer Finance has updated its list of partner marketing and credit enhancement service institutions, adding the well-known loan assistance platform, Xinyongfei [1] - Shanghai Xiaotu Network Technology Co., Ltd. has been added to the marketing acquisition list, while Shanghai Ersu Information Technology Co., Ltd. has been removed [1] - The marketing acquisition list highlights partnerships with Chongqing Liangxin Jincheng Technology Co., Ltd. for loan assistance and Chongqing Meituan Sankuai Small Loan Co., Ltd. for joint loans, both of which are affiliated with Meituan [1] - In the credit enhancement service institutions, Tianjin Xinfly Financing Guarantee Co., Ltd. has been added, which is a wholly-owned subsidiary of Shanghai Xiaotu [1] Marketing Acquisition Institutions - The updated list includes various institutions such as Shenzhen Zhiling Haohai Technology Co., Ltd., Du Xiaoman Technology (Beijing) Co., Ltd., and others [2] - Notable additions and removals include Shanghai Xiaotu Network Technology Co., Ltd. being added and Shanghai Ersu Information Technology Co., Ltd. being removed from the list [1][2] Credit Enhancement Service Institutions - The updated list of credit enhancement service institutions includes Tianjin Xinfly Financing Guarantee Co., Ltd. as a new addition [1][3] - Other institutions in the list include Ping An Rongyi (Jiangsu) Financing Guarantee Co., Ltd. and Shenzhen Zhongzhi Credit Financing Guarantee Co., Ltd. [3] Regulatory Context - The update aligns with the guidelines issued by the National Financial Regulatory Administration in April, which mandates that commercial banks manage platform operators and credit enhancement service institutions through a list system [4] - The regulation emphasizes that banks should not engage in cooperation with institutions outside the approved list for internet loan assistance business [4]

Core Insights - Q2 2025 performance of Qifu Technology shows revenue of 5.216 billion, a year-on-year increase of 25.38% and a quarter-on-quarter increase of 11.2% [1] - Net profit for the same period is 1.731 billion, reflecting a year-on-year increase of 25.72% but a quarter-on-quarter decrease of 3.68% [1] Financial Performance - Total loan facilitation in Q2 reached 84.609 billion, a quarter-on-quarter decrease of 4.81% but a year-on-year increase of 16.12% [2] - As of June 30, 2025, the loan balance stood at 1400.80 billion, showing a slight decrease from 1402.73 billion at the end of March but a year-on-year increase of 13.38% from 1235.51 billion [3] Business Strategy - Qifu Technology's strategy remains cautious, with a focus on balancing growth and risk [4] - The company has diversified its business model, allowing for flexibility in asset allocation between heavy and light capital [5] Revenue Breakdown - In Q2, revenue from heavy capital loan facilitation reached 0.461 billion, a year-on-year increase of 205.1% [7] - Financing income accounted for the largest share of total revenue at 2.205 billion, representing 42% of total revenue [10] - The company issued bonds totaling 14.4 billion in the first half of 2025, a 45% increase year-on-year [12] Regulatory Impact - The "Assisted Loan New Regulations" are expected to have a positive long-term impact on the industry, promoting a healthier ecosystem [13][14] - Qifu Technology is preparing alternative plans in response to the new regulations, ensuring compliance and operational stability [20][21] International Expansion - Qifu has initiated small-scale operations in the UK, with positive early indicators [24] - The company aims to understand local markets and refine its risk models as part of its international strategy [25] Cost Management - Customer acquisition costs decreased to 370 yuan in Q2 from 384 yuan in the previous quarter [30] - Marketing expenses increased to 6.63 billion, a 12% quarter-on-quarter rise [33] Risk Management - The company has increased its risk provisions, with new provisions for risk-bearing loans totaling approximately 2.5 billion in Q2 [8] - The D1 delinquency rate remained stable, but recovery rates declined from 88.1% to 87.3% [35] - Qifu is tightening risk management measures in response to industry-wide pressures and regulatory changes [42][43] Future Outlook - The company maintains a cautious outlook due to ongoing macroeconomic uncertainties, projecting Q3 net profit between 1.52 billion and 1.72 billion, reflecting a potential year-on-year decline [44][45]

Core Viewpoint - The new regulations on internet lending by commercial banks, set to be fully implemented by October 1, aim to reshape the lending industry through "penetrating supervision," requiring all service fees to be included in the borrower's comprehensive financing costs, directly impacting the controversial interest rate range of 24% to 36% [2][12]. Group 1: Borrowers and Their Characteristics - The borrower demographic primarily consists of young individuals aged 25 to 35, particularly those born in the 1990s, who often face unstable incomes and pressing financial obligations such as rent and emergency expenses [5][6]. - Many borrowers are classified as "grey credit" individuals or small business owners with credit issues, making them ineligible for traditional bank loans [6]. - A significant portion of borrowers comes from second and third-tier cities, with a majority holding a college degree or lower, indicating a lack of financial literacy and reliance on lending platforms [6][8]. Group 2: Borrowing Needs and Market Dynamics - The primary borrowing needs stem from urgent financial pressures, with 52% of stable employment individuals and 69% of flexible employment individuals reporting difficulties in obtaining loans [7]. - There is a notable imbalance in supply and demand for loans among small businesses, with 66% expressing a need for loans but only 21% receiving support from banks [8]. - The existence of the 36% interest rate is seen as a "risk pricing" mechanism for high-risk borrowers, reflecting the challenges they face in accessing traditional financial services [8]. Group 3: Regulatory Implications and Industry Concerns - The impending regulations raise concerns about a potential "one-size-fits-all" approach that could push borrowers towards higher-risk underground lending options, exacerbating their financial burdens [12][14]. - Many small businesses and individuals rely on the 24% to 36% interest rate range as a last resort; cutting off this legal channel may lead them to seek out unregulated intermediaries [14][15]. - The regulatory changes could significantly impact mid-tier lending platforms that depend on the higher interest rate range for their operations, potentially leading to business closures and liquidity risks for banks involved in lending [17][18]. Group 4: Addressing Industry Malpractices - The high interest rates, while serving a purpose, have led to numerous consumer complaints regarding misleading advertising and hidden fees, necessitating regulatory intervention to address these issues [21][22]. - Recommendations for regulation include mandatory disclosure of comprehensive annualized interest rates, clear contract management, and restrictions on misleading advertising practices [23]. - Establishing a dynamic regulatory mechanism is essential to monitor borrower demographics and default rates, ensuring that high-risk borrowers are not disproportionately affected by the new regulations [23][24].

Core Viewpoint - The traditional "dual financing guarantee" model is being phased out as the "new lending regulations" come into full effect, leading to a significant reshaping of the lending industry [1][2] Group 1: New Lending Regulations - The new regulations set a cap on annualized interest rates for lending services at 24%, effectively rendering the previous "dual financing guarantee" model ineffective [2][8] - The regulations will be implemented on October 1, and the transition to compliance has been challenging for many institutions [2][8] Group 2: Shift to New Models - Many small and medium-sized institutions are transitioning to a "24% + notarization" model, particularly in the equipment rental sector [1][2] - Some rental platforms are bundling additional fees such as notarization and insurance, which increases the actual cost for users [3][4] Group 3: Notarization Practices - The notarization fees are often used for "strong notarization," which allows creditors to bypass lengthy litigation processes, thus improving recovery rates [3][5] - A new "composite notarization" model is being explored, which includes measures like deposit guarantees and evidence chain notarization to balance costs [4][6] Group 4: Challenges in Implementation - The industry faces challenges such as the judicial system's capacity to handle small, high-frequency cases and rising customer complaints regarding hidden fees [7][8] - The sustainability of the new business models is questioned, as institutions may need to forgo previous profit margins of 24%-36% to comply with the new regulations [8][9] Group 5: Industry Transformation - The industry is undergoing a critical transition from tentative adjustments to substantial changes, with many institutions initially attempting to repackage existing high-rate products as compliant [8][9] - The current asset scale of products with interest rates above 36% still exceeds 50%, indicating potential systemic risks if abrupt changes are made [9]