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清远“剥衣黄金”闯世界:西牛麻竹笋链动百亿产业
2 1 Shi Ji Jing Ji Bao Dao· 2025-12-23 02:12
Core Viewpoint - The bamboo shoot industry in Yingde has transformed from a low-value raw material market to a high-value, standardized production system, significantly increasing its export and market presence, particularly in Southeast Asia and beyond [1][2][8]. Group 1: Industry Growth and Economic Impact - The export value of the company, Juyuan Zhibao, reached 15 million yuan from January to August this year, marking a 50% increase year-on-year [1]. - By 2025, the total planting area for bamboo shoots in Yingde is expected to reach 863,900 acres, with an annual fresh bamboo shoot output of 1.5353 million tons and an estimated industry output value of 10.965 billion yuan [2]. - The bamboo shoot industry has become a crucial support for rural revitalization, employing nearly 170,000 people in Yingde [2]. Group 2: Standardization and Quality Improvement - The local association has initiated the establishment of eight local group standards, including the "Planting Technical Regulations for Xiniu Bamboo Shoots," to enhance product quality and market competitiveness [3][5]. - The implementation of standardized planting has increased the yield per acre from over 1,000 pounds to 3,000 pounds, achieving a 200% increase [3][4]. Group 3: Processing and Value Addition - The deep processing of bamboo shoots has seen a significant rise, with the output value increasing from 800 million yuan to 2.576 billion yuan between 2022 and 2024, a growth of 222% [7]. - The value of processed bamboo shoots is now 6 to 10 times higher than that of fresh bamboo shoots, showcasing the importance of value addition in the industry [7]. Group 4: Market Expansion and Branding - The region's bamboo shoots have gained recognition as a geographical indication product, with 33 brands, including "Qiaokou" and "Juyuan Zhibao," contributing to a collaborative branding strategy [8]. - The e-commerce sales of bamboo shoot products have surpassed 60 million yuan in 2023, with exports accounting for 92% of total sales [8]. Group 5: Environmental and Innovative Applications - The bamboo industry is expanding into new economic models, such as biodegradable materials for food packaging, with products meeting EU standards and successfully entering international markets [9]. - The integration of agriculture, culture, and tourism is creating new value streams, with projected leisure tourism revenue from the bamboo shoot industry reaching 18.4 million yuan in 2024 [10]. Group 6: Direct Benefits to Farmers - The establishment of a standardized collection network and the implementation of a "quality for price" mechanism have ensured stable and direct benefits for farmers, enhancing their income and livelihood [11].
清远“致富笋”带动百亿产业 推动生态与经济效益双丰收
Nan Fang Ri Bao Wang Luo Ban· 2025-12-19 08:17
Core Viewpoint - The development of the bamboo shoot industry in Qingyuan, Guangdong, is a successful example of integrating ecological construction with economic growth, aiming for a comprehensive industrial output value exceeding 120 billion yuan by 2035 [1][3]. Industry Development - The bamboo shoot industry in Qingyuan has seen a significant increase in planting area, with nearly 300,000 acres added in three years, bringing the total to over 1 million acres and creating employment for over 175,000 people [3][4]. - The industry is transitioning from raw material sales to deep processing, with the deep processing output value increasing from 800 million yuan to 2.576 billion yuan, a growth of 222% from 2022 to 2024 [5][4]. Economic Impact - The bamboo shoot industry not only enhances the ecological environment but also contributes to local economic development, with farmers like Lin Changfan earning over 150,000 yuan annually from bamboo shoot cultivation [2][3]. - The integration of agriculture, culture, and tourism is being promoted, with expected revenue of approximately 182 million yuan from related leisure and tourism industries in 2024 [3]. Policy Support - The local government has implemented various policies to support the bamboo shoot industry, including financial assistance and incentives for deep processing and brand development [7][8]. - Collaborative efforts between the government and financial institutions have led to low-interest loans for cooperatives, facilitating their transition to deep processing [7]. Market Expansion - The industry is focusing on brand building and market expansion, with initiatives like the "West Niu Bamboo Shoot Journey" to promote products across the country and internationally [8][9]. - Companies are establishing partnerships with well-known brands and entering international markets, enhancing the visibility and reputation of Qingyuan bamboo shoots [9].
清远西牛麻竹笋:百亿产业的进阶之路
2 1 Shi Ji Jing Ji Bao Dao· 2025-08-14 09:25
Core Viewpoint - The development of the "Xiniu Ma Bamboo Shoots" industry in Qingyuan has formed a comprehensive industrial chain integrating standardized planting, deep processing, and brand marketing, achieving significant growth in production and value [1][2]. Group 1: Industry Growth and Development - In the first half of this year, the planting area of Xiniu Ma Bamboo Shoots reached 1,005,300 acres, with a total output of 433,200 tons and a comprehensive industrial chain output value of 3.245 billion yuan, marking a growth of 29.8% [1]. - The industry was recognized as one of the "Five Billion" agricultural industries in Qingyuan, with a target of achieving a hundred billion yuan in output value, which was successfully reached in December 2022, totaling 10.965 billion yuan [1][2]. - The planting area of bamboo shoots is projected to increase from 620,000 acres in 2021 to 992,500 acres by 2024, representing a growth of 60.1% [2]. Group 2: Technological Advancements and Standards - Qingyuan has established eight local group standards, including the "Qingyuan Xiniu Ma Bamboo Shoots Planting Technical Regulations," to enhance yield and quality [2]. - The average yield per acre has increased from over 1,000 pounds to over 3,000 pounds, a growth of 200%, supported by technological advancements and research collaborations with institutions [2]. Group 3: Processing and Value Addition - The number of bamboo shoot processing enterprises in Qingyuan has increased to 34, with the deep processing output value rising from 800 million yuan to 2.576 billion yuan, a growth of 222% [3]. - The annual processing capacity for fresh bamboo shoots is expected to reach 250,000 tons, with an estimated annual output value exceeding 2 billion yuan [3]. Group 4: Market Expansion and Branding - Qingyuan has initiated exports of Xiniu Ma Bamboo Shoots to Southeast Asia, with the first shipment of 40 tons planned for quarterly deliveries of approximately 500 tons [5]. - The brand "Xiniu Ma Bamboo Shoots" has been included in the "Yue Brand" regional public brand top 100, enhancing its market recognition [6]. - A comprehensive marketing network has been established, integrating online and offline channels, with 92% of products being exported [5][6].
西牛麻竹笋 “新” 字篇:从“剥皮黄金”到领鲜百亿的新新向荣
Nan Fang Nong Cun Bao· 2025-07-31 01:33
Core Viewpoint - The West Niu Ma Bamboo Shoots industry has transformed from a hidden gem into a modern agricultural benchmark with an output value exceeding 10 billion yuan, driven by innovative thinking and technological advancements [5][9]. Industry Development - The planting area of West Niu Ma Bamboo Shoots has expanded from over 600,000 mu to nearly 1 million mu in recent years, showcasing significant growth [11]. - The industry has become a crucial force in supporting the "Hundred Thousand Million Project," promoting high-quality development in forestry [15][16]. - Financial institutions have developed a "bamboo shoot price index insurance" to provide a safety net for farmers, with loans amounting to approximately 720 million yuan issued for the bamboo shoot industry [27][31]. Technological Innovation - The yield per mu has increased from over 1,000 jin to over 3,000 jin, marking a 200% increase due to technological innovations [42]. - The introduction of microbial agents like "Aerospace Treasure" has effectively controlled bamboo shoot diseases, which previously caused losses of 10%-30% [49]. - Local authorities have strengthened scientific and technical guidance across all stages of bamboo shoot cultivation, enhancing production and income for farmers [52][54]. Market Expansion - West Niu Ma Bamboo Shoots have gained significant market share, with over 90% of the bamboo shoots supplied to the Japanese market coming from Yingde [91]. - The industry has successfully entered international markets, including exports to South Africa and Southeast Asia [113][115]. - Promotional activities have been conducted across various regions to expand the consumer base and elevate the brand to national and international recognition [99][101]. Product Diversification - The bamboo shoots have diversified into various products, including ready-to-eat bamboo shoots, bamboo leaf tea, and biodegradable utensils, reflecting the industry's adaptability [66][84]. - The establishment of a provincial-level "Bamboo Shoot Supplementary Reform Investment" industrial park has encouraged deep processing projects and innovation in product development [69][70].