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聚焦大湾区农交会|“媒体+”解码粤东地标:潮客文化孕育产业珍馐
Nan Fang Nong Cun Bao· 2025-11-14 11:04
Core Viewpoint - The article highlights the upcoming 2025 Greater Bay Area Agricultural Products Trade Fair and Specialty Products Expo, showcasing the unique agricultural products from the five cities of Eastern Guangdong, aiming to tap into the trillion-dollar consumption market of the Bay Area [12][13]. Group 1: Agricultural Products and Industry Development - The five cities of Eastern Guangdong (Shantou, Shanwei, Chaozhou, Jieyang, Meizhou) are known for their unique geographical features and rich agricultural products, including the famous Meizhou pomelo and Chaozhou Phoenix tea [15][19][30]. - Meizhou has become the largest pomelo production area in Guangdong, with a planting area of 650,000 mu and an annual output accounting for 20% of the national total, generating an industry value exceeding 8.9 billion yuan [20][26][27]. - Chaozhou's Phoenix tea has been recognized as a national specialty product, with an annual output value exceeding 1.8 billion yuan and a planting area of 117,600 mu [30]. - The bamboo shoots from Jieyang are also notable, with a planting area of 52,300 mu and an annual output value surpassing 1.5 billion yuan [33]. Group 2: Industry Upgrading and Technological Innovation - The Shantou city has developed a complete industrial chain for the "Lion Head Goose," with an annual output exceeding 8 million geese and a total industry value of over 4.5 billion yuan [37]. - The traditional food products from the Hakka culture, such as Hakka salt-baked chicken and pickled vegetables, are experiencing industrial upgrades through standardized production [64]. - The integration of technology in traditional fisheries is evident, with the establishment of breeding bases and smart farming platforms in Shantou and Shanwei, enhancing productivity and sustainability [56][57]. Group 3: Market Expansion and Brand Development - The upcoming trade fair is expected to facilitate the transition of local products from "regional specialties" to "industry landmarks," providing a platform for technological empowerment, brand building, and industry chain extension [68][69]. - The event will attract over 1,000 core buyers and feature a "supply-demand matching area" to enhance market penetration and brand influence for Eastern Guangdong agricultural products [73]. - The fair has already achieved significant exposure, with over 10 million interactions and connections to a media matrix of over 100 million users, indicating strong market interest [71].
南农晨读 | “稻”处好“丰”景
Nan Fang Nong Cun Bao· 2025-09-18 08:31
Group 1 - The recognition of rural local experts in Guangdong Province for 2025 has officially started, focusing on enhancing agricultural production technology at the grassroots level to support high-quality agricultural development and increase farmers' income [4][5]. - The "Xinjiang Products Southward" event will take place in Guangzhou from September 28-30, showcasing high-quality products from Xinjiang to the Greater Bay Area [10][11]. - The "Green Food Promotion" event in Xiamen, themed "Green Food Boosts Consumption," featured high-quality agricultural products from Guangdong, attracting significant attention from buyers [26][28]. Group 2 - The establishment of modern high-standard farmland is emphasized in the agricultural development strategy, with new irrigation and drainage systems being implemented in areas like Shaoguan's Nanxiong City [30][31]. - The local economy in Longxian Town, Wengyuan County, is being supported through the cultivation of edible fungi, which is part of a broader rural revitalization initiative [15][19].
美味又有料,来厦门尝尝广东绿色优质农产品吧!
Nan Fang Nong Cun Bao· 2025-09-12 15:33
Core Viewpoint - The article highlights the promotion of high-quality green agricultural products from Guangdong at the upcoming China International Meat Industry Exhibition in Xiamen, emphasizing the importance of these products in enhancing food quality and supporting local agriculture [2][5][6]. Group 1: Event Details - The 23rd China International Meat Industry Exhibition will take place from September 15 to 17, 2023, in Xiamen, featuring a national agricultural product promotion event [5][33]. - The Guangdong exhibition will showcase a diverse range of high-quality agricultural products, with nearly 30 enterprises presenting around 100 varieties [17][21]. Group 2: Agricultural Product Highlights - Guangdong boasts a total of 1,532 certified green and organic agricultural products, including 799 green foods, 92 organic products, 63 geographical indication products, and 578 national specialty products [13][14][15]. - The exhibition will feature various product categories such as grains, fruits, freshwater and seawater aquaculture, poultry, livestock, vegetables, and traditional Chinese medicine [10][11]. Group 3: Featured Products - Notable products from Guangdong include Cantonese rice, meat, tea, and fruits, with special emphasis on traditional dishes like Hakka salt-baked chicken, which has a history of over a thousand years [21][23][24]. - Seasonal fruits such as pomelo, lychee, and dragon fruit will also be highlighted, showcasing the region's unique flavors and the development of a comprehensive fruit industry [25][27][29].
粤品北上首秀新疆霍尔果斯!岭南味道香飘“一带一路”
Nan Fang Nong Cun Bao· 2025-07-04 13:36
Core Viewpoint - The event "Yuan Products Southbound, Cantonese Products Northbound" marks the first entry of Guangdong food products into the Horgos region, enhancing trade cooperation between Guangdong and Xinjiang, and promoting Guangdong's food products in the "Belt and Road" market [15][18][38]. Group 1: Event Overview - The Central Asia Commodity Trade Expo was held at the Horgos International Exhibition Center, showcasing Guangdong food products [3][10]. - The event is part of the "Yuan Products Southbound, Cantonese Products Northbound" initiative, which aims to strengthen trade exchanges between the two regions [15][18]. - Horgos serves as a crucial gateway for trade cooperation between China and Central Asian countries [16][35]. Group 2: Product Promotion - Guangdong food products, including lychees and Hakka salt-baked chicken, received positive responses from Central Asian buyers [21][22][23]. - The market potential for fruit imports in Kazakhstan is significant, with an expected import volume of 120 million in 2024, where China holds a 35% market share [26]. - The establishment of a green channel for cross-border agricultural products between China and Kazakhstan has reduced tariffs to 5%-8%, providing favorable conditions for trade [26]. Group 3: Economic Impact - The event has generated substantial interest among Kazakhstani businesses, facilitating new partnerships and enhancing trade relations between China and Kazakhstan [30][32]. - The "Yuan Products Southbound, Cantonese Products Northbound" initiative has created a new economic dynamic, promoting cooperation and resource sharing between Guangdong and Xinjiang [75][84]. - The event is expected to boost the brand influence of Guangdong food products in Central Asia, leveraging Xinjiang's geographical advantages [56][57]. Group 4: Future Prospects - The ongoing activities under the initiative are set to continue, with online platforms and live broadcasts planned to further promote products [86][88]. - The collaboration between Guangdong and Xinjiang is anticipated to yield more opportunities for agricultural trade and economic development in the region [84][88].