9月1日，小米创办人、董事长兼 CEO@雷军 发布了小米汽车 9 月限时购车权益，其中 YU7、SU7、 SU7 Ultra 的权益均包含辅助驾驶终身免费使用权。 小米Yu7 ①赠送Nappa真皮座椅 + 电动前备箱 + HEPA高效空气净化系统；②Max车型赠送碳纤维后视镜 +碳纤维迎宾踏板；③Xiaomi HAD 端到端辅助驾驶终身免费使用权。 小米SU7 ①赠送价值8000元Nappa真皮座椅；②小米辅助驾驶终身免费使用权。 小米SU7Ultra ①碳纤维运动方向盘+碳纤维中控台饰板+碳纤维前排座椅背板免费送；②五年基础保养 免费送；③Xiaomi HAD 端到端辅助驾驶终身免费使用权。 值得注意的是，小米汽车官方微博发布：2025年8月，小米汽车交付量持续超过30000台。 （齐鲁晚报·齐鲁壹点客户端编辑 张宝帆综合 雷军新浪微博、小米汽车官方微博） ...

Core Viewpoint - Xiaomi Group reported a strong Q2 performance with record-high revenue and profit, showcasing significant growth across multiple business segments, particularly in smartphones, IoT, and innovative sectors like electric vehicles and AI [1][2][4]. Financial Performance - Revenue reached 116 billion yuan, a year-on-year increase of 30.5%, marking the third consecutive quarter exceeding 100 billion yuan [1]. - Adjusted net profit was 10.8 billion yuan, up 75.4% year-on-year, continuing a trend of surpassing 10 billion yuan for two consecutive quarters [1]. Business Segments - The smartphone and AIoT segment generated 94.7 billion yuan, a 14.8% increase year-on-year, with smartphone revenue at 45.5 billion yuan and IoT products at 38.7 billion yuan, which grew by 44.7% [1][2]. - The innovative business segment, including electric vehicles and AI, reported revenue of 21.3 billion yuan, a staggering 234% increase year-on-year [1]. Market Position - Xiaomi maintained a strong position in the global smartphone market, ranking in the top three for 20 consecutive quarters, with a domestic market share of 16.8% [2][3]. - In Southeast Asia, Xiaomi's market share rose to 18.9%, while in Europe, it returned to second place with a 23.4% share [3]. Product Performance - Smart home appliances saw significant growth, with smart air conditioning units shipped exceeding 5.4 million, a growth rate of over 60% [3]. - The high-end smartphone segment saw Xiaomi's share in the 4000-5000 yuan price range increase to 24.7%, while the 5000-6000 yuan segment reached 15.4%, reflecting a shift towards premium products [5][6]. R&D and Innovation - R&D investment reached a record high of 7.8 billion yuan, a 41.2% increase year-on-year, with plans to invest 30 billion yuan this year [7]. - Xiaomi launched its first 3nm flagship chip, becoming the first in mainland China to develop such technology, and achieved significant milestones in the electric vehicle sector [7][8]. Brand Recognition - Xiaomi ranked second in the Kantar BrandZ Globalization Brand list and improved its position in the Fortune Global 500, moving up 100 places to rank 297 [4].