转自：贵州日报 贵州日报天眼新闻记者 梁晓琳 立春刚过，黔南州罗甸县暖意融融，22℃的宜人气候，让前来越冬的"候鸟"——73岁的北京人周洪声感 受到了春天的温暖。"我们去过不少地方过暖冬，还是觉得罗甸最合心意、性价比也高，这次准备住1个 月。回去后一定给老友们好好推荐，约着明年再来。"周洪声的话语里满是赞许。 罗甸县文化广电和旅游局局长王凌表示，为当好旅居客的"大管家"，该县着力构建多元康养旅居产品体 系，"我们不仅出台政策支持旅居地产，还开发亲子、休闲、康养等定制度假旅居产品，并通过举办体 育赛事文艺活动丰富他们的旅居体验。"记者了解到，其中，云泽康园·幸福村从2023年11月开业至今已 接待游客8.5万人次。250余间房仅剩10多间未预订，"目前北方的游客占30%左右，估计到年前就满房 了。"廖新坤说。 周洪声入住的罗甸县云泽康园·幸福村，目前正住着300多名来自北京、上海、山东等地的旅居"候鸟"。 每天早上，吃完早餐后，周洪声会和老伴刘玉兰在幸福村的山体公园里散散步，然后唱歌、下棋、打乒 乓球、打太极拳，生活舒适快乐。"我们的生活起居、日常活动，都被3个管家安排得妥妥当当，每天都 过得很开心。"刘玉兰说 ...

根据规划，云南将推动旅居与休闲度假融合，打造特色度假场景与"第二居所"，满足客人中长期旅居需 求；推动旅居与文化体验融合，深化"文博+旅居""非遗+旅居""艺术+旅居"；推动旅居与医康养融合， 打造高品质康养旅居产品；推动旅居与体育业态融合，完善体育设施配套，培育精品赛事IP，发展体育 旅居新业态。 2025年，云南全省接待旅居人数超550万，平均居住时长83天，较上年分别增长41.4%、增加3天。 （文章来源：人民日报） 本报昆明2月7日电云南省文化和旅游厅等7部门联合印发《"旅居云南"发展专项规划（2025—2030 年）》，明确将不断提升旅居供给品质，持续优化旅居服务环境，进一步激活旅居发展动能，努力将云 南建设成为宜居、宜业、宜养、宜游的目的地。 规划明确，将云南打造成为全国旅居发展先行区、旅居助力乡村振兴样板区、旅居创新创业集聚区和旅 居促进各民族交往交流交融示范区。立足特色资源和气候优势，云南将建设金沙江避寒避暑旅居带、澜 沧江生态旅居带和沿边幸福旅居带，打造滇中、滇西南、滇西北、滇西、滇东南、滇东六大旅居聚集 区，引领各地旅居业态差异化发展。 ...

Core Insights - The entry of New Oriental into the senior interest education sector is generating significant competition and interest, particularly with the launch of the "Beijing New Oriental Retirement Club" aimed at individuals aged 50-75 [1][2] - The growing elderly population in China presents a substantial market opportunity for senior education, with over 323 million people aged 60 and above projected by 2025 [3] Group 1: Company Initiatives - New Oriental is targeting the senior demographic with interest courses and social activities, offering free online classes and low-cost offline experiences [1][2] - The courses are taught by certified New Oriental teachers and currently include photography, Qigong, and dance, with plans to expand to other subjects like calligraphy and English [2] - New Oriental is also exploring "silver study abroad" programs, indicating a broader strategy to cater to the educational needs of older adults [4] Group 2: Market Potential - The elderly population in China is expected to exceed 323 million by 2025, representing over 23% of the total population, which provides a solid user base for the senior education market [3] - The willingness of the elderly to invest in educational opportunities is high, particularly among active seniors, referred to as the "new middle-aged" demographic [2] Group 3: Competitive Landscape - Other players in the senior education sector include Angli Education, which is integrating cultural entertainment with travel services to enhance its offerings [6] - Companies like Quantum Song and their subsidiaries are also entering the market, although some have faced challenges with service quality and customer satisfaction [7] - The entry of major companies like New Oriental is expected to improve industry standards and service quality, moving the sector from a fragmented approach to a more structured and quality-focused model [7]

Group 1 - The core idea of the article is that the elderly interest education sector is becoming increasingly competitive, with New Oriental's launch of the "Beijing New Oriental Retirement Club" aimed at the 50-75 age group, offering interest courses and social activities [2][3] - The "Beijing New Oriental Retirement Club" will provide free online courses and low-cost offline experience classes, with plans to expand to other cities [3][4] - The elderly population in China is growing significantly, with over 323 million people aged 60 and above by 2025, creating a solid user base for the elderly education market [4][5] Group 2 - New Oriental is actively expanding its offerings for the elderly, including the establishment of the Nanjing New Oriental Elderly University, which will offer various courses starting in 2024 [4][5] - Other companies, such as Angli Education, are also entering the elderly education market, combining cultural entertainment with travel services to enhance their offerings [6][7] - Despite the potential of the elderly education sector, there are challenges such as inconsistent service quality and high complaint rates among existing players, indicating a need for improved standards and practices [7]

Core Insights - The trend of "southern migration" for winter escape is gaining momentum, with a significant increase in flight bookings to warmer destinations like Hainan, Yunnan, and Guangxi, showing a year-on-year growth of approximately 100% from October 18 to November 10 [1][2] - There is a notable shift towards lesser-known destinations such as Jian Shui in Yunnan and Ba Ma in Guangxi, indicating a desire for new experiences among travelers [2] - The middle-aged and elderly demographic remains the primary market for winter travel, accounting for nearly 35% of travel participants [3] Travel Trends - The booking volume for long-term stays in southern provinces has increased by about 20% year-on-year, with a more than 10% rise in bookings for stays of 7 days or more [4] - The demand for larger accommodations is evident, with over 81% of long-term stay bookings being for multi-bedroom properties, particularly those with three beds, which saw a growth of over 22% [4] Popular Activities - The "hot spring +" vacation model is becoming increasingly popular, with significant booking activity in hot spring resorts and hotels in locations like Tengchong and Guangzhou [5] Market Preparation - Travel companies are proactively preparing for the upcoming New Year and Spring Festival markets, with enhanced product offerings that include cultural experiences and family-friendly activities [6][7] - The extended 9-day holiday for the 2026 Spring Festival is influencing family travel plans, prompting families to coordinate longer trips to popular destinations like Hainan [6][7]

Core Insights - The article highlights the development of the Naxianghai Health Town in Rongcheng City, Shandong, which integrates tourism and healthcare services to cater to the aging population's needs [1][2] Group 1: Project Overview - Naxianghai Tourism Resort features a 16-kilometer coastline and a 2.5-kilometer diamond beach, combining various natural resources such as sea, beach, hot springs, islands, and forests [1] - Shandong Wanheng Real Estate Co., Ltd. is creating a health town that focuses on "cultural tourism + health care," transitioning from basic housing to high-quality living [1] Group 2: Services and Facilities - The health town offers comprehensive health services for the elderly, including a full-cycle care system with facilities like Anyun Hospital, Traditional Chinese Medicine (TCM) clinics, and anti-aging centers [1] - A health management platform and smart home health center are being developed to provide all-age-friendly health management services, ensuring a safe and comfortable living environment [1] Group 3: Tax Support and Policy - The Rongcheng Tax Bureau has been actively supporting the health industry by providing tax guidance and optimizing service policies to facilitate the growth of the health tourism sector [2] - The tax department's "one-on-one" service model and "policy finding" approach have been instrumental in addressing tax-related issues for enterprises in the health and tourism industry [2]