转自：贵州日报 付家欣 近年来，贵州省大力实施"四大文化工程"、印发旅居产业发展总体方案，明确了将文化资源转化为产业 发展优势的思路。文化旅居以阳明文化为代表，在数智赋能下，探索"以文化为魂、以技术为翼、以旅 居为体"的创新融合路径，有望推动贵州旅居产业从"生态避暑"向"心灵栖居"的战略升级，打造具有全 国影响力的心学旅居目的地。 贵州发展旅居产业优势明显。一是生态气候条件优良，具备全国一流康养避暑禀赋。二是文化旅游资源 富集，为深度旅居体验提供丰厚土壤。三是立体交通网络发达，能保障旅居客群入黔"快进慢游"。四是 特色美食资源优渥，以生态康养饮食赋能健康旅居生活。五是政策与产业支撑有力，旅居发展步入系统 化快车道。 以贵州特有资源为基，打造阳明心学旅居高地，一要筑牢数智基础底座。升级全域基础设施，优先在核 心文化线路部署5G、物联网，建设"文旅数字超脑站"保障高阶应用，完善乡村智慧配套。依托"一码游 贵州"建立"阳明心居"大数据平台，整合数据，制定规范，赋能智慧决策。共建智慧体验新生态，引导 社会资本投入文化遗产活化，推动轻量化AR/VR、AI内容生成等关键技术研发与应用，打造可复制的 数字化旅居服务范式。 ...

根据规划，云南将推动旅居与休闲度假融合，打造特色度假场景与"第二居所"，满足客人中长期旅居需 求；推动旅居与文化体验融合，深化"文博+旅居""非遗+旅居""艺术+旅居"；推动旅居与医康养融合， 打造高品质康养旅居产品；推动旅居与体育业态融合，完善体育设施配套，培育精品赛事IP，发展体育 旅居新业态。 2025年，云南全省接待旅居人数超550万，平均居住时长83天，较上年分别增长41.4%、增加3天。 （文章来源：人民日报） 本报昆明2月7日电云南省文化和旅游厅等7部门联合印发《"旅居云南"发展专项规划（2025—2030 年）》，明确将不断提升旅居供给品质，持续优化旅居服务环境，进一步激活旅居发展动能，努力将云 南建设成为宜居、宜业、宜养、宜游的目的地。 规划明确，将云南打造成为全国旅居发展先行区、旅居助力乡村振兴样板区、旅居创新创业集聚区和旅 居促进各民族交往交流交融示范区。立足特色资源和气候优势，云南将建设金沙江避寒避暑旅居带、澜 沧江生态旅居带和沿边幸福旅居带，打造滇中、滇西南、滇西北、滇西、滇东南、滇东六大旅居聚集 区，引领各地旅居业态差异化发展。 ...

Core Viewpoint - The State Council's plan aims to accelerate the cultivation of new growth points in service consumption, focusing on key and potential areas, particularly through the development of travel and residential destination cities, and revitalizing idle rural land and properties [1] Group 1: Revitalization of Stock Real Estate - The real estate market is transitioning to a stock era, with strategies focusing on controlling new supply, reducing inventory, and optimizing supply [2] - Current revitalization efforts are directed towards three main transformations: converting properties into affordable rental housing or talent apartments, repurposing for new consumption formats like cultural and creative parks or elderly communities, and supporting rural revitalization through the development of rural homestays and leisure agriculture [2] - The plan encourages local governments to support land use and service facility construction for travel projects, providing new solutions for idle properties located in scenic and rural areas [2] Group 2: Multi-layered Demand Stimulation - The integration of stock real estate revitalization with the travel industry is expected to stimulate domestic demand on multiple levels, including investment in property renovations and infrastructure for travel destinations [4] - Travel consumption encompasses high-value services such as accommodation, wellness, and experiences, which can drive related industries like renovation, home services, and cultural tourism, thereby fostering new growth points [4] - Data from Yunnan indicates significant growth in travel-related activities, with a 54.9% increase in travel numbers and substantial job creation and income growth for local households [4] Group 3: Key Implementation Strategies - Successful policy implementation requires three key actions: enhancing policy coordination to address planning and land use bottlenecks, innovating financial support to attract long-term capital, and fostering professional management to improve service quality and project sustainability [5]

Core Viewpoint - The travel economy in Yunnan is experiencing significant growth, shifting from traditional tourism to a more immersive living experience, where visitors prefer to stay longer and engage deeply with local culture and lifestyle [6][7]. Group 1: Travel Trends - Visitors are increasingly choosing to stay in Yunnan for extended periods, with many opting for a few months to fully integrate into local life rather than just sightseeing [3][6]. - The demand for a slower, more enjoyable lifestyle is driving this trend, as consumers seek deeper experiences rather than quick visits [4][6]. Group 2: Regional Development - Regions with previously limited tourism resources, such as Cangyuan Wa Autonomous County, are leveraging the travel economy to attract visitors, with a reported increase of over 20% in visitors since 2025, reaching 80,000 [4]. - Local events, such as sports competitions, are being used to showcase cultural heritage and attract tourists, transforming them into cultural deep-dive experiences [4]. Group 3: Economic Impact - The travel economy is becoming a key driver for rural revitalization in Yunnan, with initiatives to restore and repurpose old homes and create diverse business offerings to meet the needs of both locals and visitors [5]. - Data indicates that in the first 11 months of 2025, Yunnan Province welcomed 4.9833 million travelers, marking a 54.9% increase year-on-year, with an average stay of approximately 85 days and an expected annual consumption exceeding 50 billion [6].

Core Insights - The article highlights the improvements in the healthcare and administrative services for travelers in Yunnan, particularly in the Chuxiong Yi Autonomous Prefecture, emphasizing the establishment of direct settlement mechanisms for medical expenses and streamlined administrative processes for business operations [1][2][3]. Group 1: Healthcare Improvements - The establishment of a direct settlement mechanism for medical expenses has significantly reduced the hassle for travelers, allowing them to receive reimbursements without the need for upfront payments or complicated paperwork [1]. - Health service stations in key travel communities have been upgraded to provide remote diagnosis, essential medication, and direct settlement windows, promoting the concept of "small illnesses not leaving the community" [1][2]. Group 2: Administrative Efficiency - The introduction of a "cross-province handling" window has simplified the process for business license changes, allowing individuals to complete necessary procedures online in a matter of minutes, thus reducing the need for physical travel [1][2]. - The Chuxiong County Discipline Inspection Commission has prioritized the issue of "difficulties in handling matters across regions," leading to continuous process optimization and effective implementation of the "data runs more, people run less" initiative [1][2]. Group 3: Community and Economic Development - The revitalization of idle assets in towns like Guanglu has been facilitated by regulatory oversight, preventing chaotic development while encouraging professional teams and social capital to participate in the local economy [2]. - The transformation of old houses into distinctive guesthouses has allowed local villagers to earn income through rental and profit-sharing, contributing to sustainable rural tourism development [2]. Group 4: Overall Impact - The coordinated efforts of various levels of the Chuxiong Discipline Inspection Commission have integrated supervision into the entire travel industry development chain, addressing key concerns of travelers regarding healthcare, administrative processes, and elder care [2][3]. - The region has seen the establishment and enhancement of 90 community service points and the processing of 62,559 cross-province matters, supporting over 198,000 travelers, marking a 41% year-on-year increase [2].

Core Viewpoint - Yuanjiang County in Yunnan Province is becoming an attractive winter residence for "migrant" populations due to its favorable climate, natural resources, and improved living conditions [1][2]. Group 1: Tourism and Migration - In 2025, from January to November, Yuanjiang received 24,100 out-of-province residents, marking a year-on-year increase of 104.8%, which led to nearly 800 housing purchases [1]. - The county has developed 14,700 accommodation units with over 22,500 beds available, catering to diverse needs from hot spring hotels to RV camps [2]. Group 2: Infrastructure and Services - Yuanjiang is enhancing its infrastructure with a focus on a "15-minute living circle," including shared dining options, upgraded night markets, and convenient transportation services [2]. - Health management and cultural experiences are prioritized through initiatives like health stations and community gardens, addressing the well-being and leisure needs of residents [2]. Group 3: Community and Cultural Integration - The local community's warmth and hospitality are significant attractions for residents, fostering a sense of belonging and connection among them [2]. - The county plans to leverage the "Travel to Yunnan" brand by improving the environment, business layout, and brand development, aiming to transform into a model for travel and wellness [3].

Core Insights - The Guizhou Provincial Government has issued a plan to accelerate the development of the travel and residence industry, aiming to establish 10 well-known county-level travel destinations, 50 diverse travel clusters, and 100 distinctive travel real estate projects by 2027 [1][2] - The plan emphasizes the integration of various cultural elements and the development of specialized travel products, targeting specific customer groups such as retirees and families [2][3] - The travel residence market is experiencing significant growth, with increasing demand from various demographics, including digital nomads and younger travelers [3][4] Group 1: Development Goals - By 2027, Guizhou aims to create 10 influential county-level travel destinations and 50 diverse travel clusters, with a long-term goal of 20 destinations by 2030 [1] - The plan includes the introduction of 400 high-quality travel residences and 400 innovative travel villages, enhancing the overall travel experience in Guizhou [1][2] Group 2: Market Trends - The travel residence market is shifting from a niche to a mainstream option, with predictions that it could become a billion-dollar sector in China's cultural tourism industry [3][4] - Data indicates a 20% year-on-year increase in bookings for southern provinces during the winter months, highlighting the popularity of "migrant" travelers seeking warmer climates [3][4] Group 3: Consumer Demographics - The majority of travelers are opting for longer stays, with over 90% of travelers staying for less than six months, and 63.8% staying for one to three months, indicating a preference for "migrant" travel styles [5] - Young adults aged 20-40 represent about 60% of travelers, showcasing a growing interest in travel among younger demographics [5]

Core Viewpoint - The Anshun Economic Development Zone has seen significant growth in the sales of residential properties, particularly attracting external buyers, which highlights the area's appeal as a "21°C city" [1][2] Group 1: Sales and Market Dynamics - Since the beginning of the 14th Five-Year Plan, over 7,500 residential properties have been sold in the Anshun Economic Development Zone, demonstrating strong market demand [1] - External buyers, particularly from other provinces, account for 60% of property purchases in certain projects, indicating a robust interest from non-local residents [1] Group 2: Infrastructure and Quality Upgrades - The Anshun Economic Development Zone has undergone comprehensive quality upgrades, including the renovation of facilities and landscapes in areas like Wanxiang Tourism City and Yanghu, enhancing the overall living experience [1] - High-quality health and wellness properties, as well as unique boutique hotels, have emerged, contributing to a multi-layered and high-quality tourism reception system [1] Group 3: Tourism and Experience Economy - The region has shifted from a resource-based economy to one focused on experiences, with seasonal tourism offerings that include activities like flower viewing in spring and hot springs in winter [1] - Visitor numbers have increased from 7.72 million to 10.4 million annually, with total tourism spending rising from 5 billion to 11.2 billion yuan, reflecting the growing attractiveness of the area [2] Group 4: Policy Support and Services - The implementation of regulations such as the Anshun City First-Class Tourism City Construction Promotion Regulations and the Anshun City Summer Health and Wellness Tourism Promotion Regulations provides a structured framework for tourism services [2] - Initiatives like housing incentives and one-stop medical and educational services have been introduced to enhance the sense of belonging for new residents [2]

Industry Overview - The travel and residence industry in Yunnan is projected to reach 6 million visitors by 2025, driven by a series of supportive policies and strategic initiatives[29] - The industry is characterized by a diverse range of offerings, including wellness tourism, cultural experiences, and eco-agriculture, with a focus on integrating local resources[11] Strategic Positioning - Yunnan aims to become an international travel destination for South Asia and Southeast Asia, leveraging its unique geographical advantages and cultural richness[37] - The province is positioned as a new highland for travel consumption within the national unified market, promoting lifestyle products and enhancing economic value[40] Development Advantages - Yunnan boasts a unique ecological climate, with an average annual temperature of 15-20°C, making it an attractive year-round destination for travelers seeking to escape extreme weather[53] - The province's cross-border location facilitates international tourism, with significant growth in visitor numbers from Southeast Asia, including a 49% increase in foreign visitors in 2025[39] Implementation Pathways - The development strategy includes establishing 100 high-quality travel demonstration projects by 2027, focusing on rural and urban integration[32] - A digital transformation initiative aims to create a "smart travel" platform, enhancing service delivery through AI and big data analytics[43] Economic Impact - The real estate market in Yunnan has seen a 33.5% increase in out-of-province buyers, indicating a strong correlation between the travel industry and local housing demand[41] - The travel and residence sector is expected to significantly contribute to local economic growth, with plans to develop 3000 travel villages to stimulate rural economies[29]

Core Viewpoint - Guizhou aims to develop a first-class travel and residence destination in China by leveraging its natural ecology, cultural resources, and climate conditions, focusing on long-term stays and integrating various sectors such as tourism, healthcare, and culture [1][2]. Group 1: Development Goals - By 2027, Guizhou plans to cultivate 10 well-known county-level travel destinations, 50 diverse travel clusters, and 100 distinctive travel real estate projects, along with 400 quality service homestays and 400 innovative travel villages [1]. - By 2030, the goal is to establish 20 renowned county-level travel destinations, positioning Guizhou as a leading travel destination in China [1]. Group 2: Strategic Measures - Guizhou will implement measures such as enhancing top-level design, diversifying travel offerings, improving service quality, and promoting pilot projects [2]. - A travel service system combining online platforms and offline service centers will be established, utilizing technologies like big data and artificial intelligence to enhance service levels [2]. Group 3: Financial Support and Infrastructure - The provincial government will allocate special funds to support the travel industry, encourage investment funds, and include eligible projects in local government bond support [3]. - Financial institutions will be encouraged to offer "travel loans" and insurance products tailored for the travel industry [3]. - Measures will be introduced to optimize travel real estate project planning and address challenges related to property conversion for travel accommodation [3].