特邀一日店长唐梓&康昕与粉丝们合影留念 首店创新持续点燃新热潮，暑期消费激增催生市场新动能。7月12日，柠檬向右旗下升级品牌"向右手 作"南京首店在景枫中心盛大开业。开业当日，门店即掀起健康茶饮消费热潮，在抖音拥有超千万粉丝 的CP唐梓、康昕以"特邀一日店长"身份惊喜空降，瞬间引爆全城关注，慕名而来的粉丝在店外排起长 龙，将商圈热度推向顶峰。 向右手作南京首店开业现场人气爆棚 在品质消费与健康理念深度融合的当下，柠檬向右创新推出升级品牌"向右手作"，延续了"新鲜、健 康、低卡"的品牌理念，构建起全品类健康茶饮的多样性产品矩阵，比如不加一滴水的手工冰淇淋等， 引领健康茶饮的消费热潮。 1、高人气CP空降"一日店长"，激起暑期消费新热潮 随着暑期消费高峰的到来，年轻消费者的热情被彻底点燃。作为"火炉城市"之一，南京的夏季酷热难 耐，这也让消费者们对清凉、健康饮品的需求持续攀升，在年轻群体中更是表现得尤为突出。近年来， 南京在消费力和创新力上的快速发展，使其成为众多新兴品牌争相布局的重要市场。 在茶饮市场从供给端内卷转向需求端心智深耕的当下，夏日茶饮消费热潮正需鲜活场景激活。柠檬向右 巧借高人气CP唐梓&康昕的"一 ...

Group 1 - The "May Day" holiday saw a significant increase in consumer spending in Zhenjiang, with sales up 11.0% compared to the same period last year, according to the city's Business and Statistics Bureau monitoring 35 key retail and catering enterprises [1] - The transformation of Jingji Road into a "net celebrity street" has attracted a large number of local citizens and tourists, with the combination of street lighting improvements and exclusive discounts leading to a doubling of merchant sales compared to regular weekends [2] - The "Youth Economy" initiative, which includes the "Zhenjiang Jinshan Consumption Season" promotional activities, has created new consumption scenarios focused on youth, fashion, and quality, resulting in a government subsidy leverage ratio of 1:9 [3] Group 2 - The "old-for-new" policies in the consumer goods market have significantly boosted sales, with the expected consumption increase of over 2.3 billion yuan in the first four months of the year, ranking third in the province for home renovation subsidies [4] - During the "May Day" holiday, key retail enterprises reported a 50.05% increase in sales of household appliances and audio-visual equipment, and a 37.54% increase in communication equipment sales [4] - The automotive sector also experienced a surge, with a 127.22% year-on-year increase in sales of automotive products among monitored enterprises, driven by various subsidy policies [4]