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桑基鱼塘、青春IP 解码千年农遗的破“圈”之路
Yang Shi Xin Wen Ke Hu Duan· 2025-10-22 02:49
Core Insights - China possesses 25 globally significant agricultural heritage sites, accounting for nearly one-fourth of the world's total, along with 188 important agricultural heritage sites within the country, contributing to rural revitalization while preserving ancient farming wisdom [1][13]. Group 1: Agricultural Heritage and Economic Impact - The "Sangji Fish Pond" system in Huzhou, Zhejiang, exemplifies the integration of ancient agricultural practices with modern economic benefits, showcasing a sustainable ecosystem that has been maintained for over 2,500 years [3][7]. - The fish produced in this system are of high quality due to traditional ecological farming methods, leading to a significant annual output of over 12,000 pounds of fish and 300 pounds of quality silkworm cocoons, generating nearly 50,000 yuan in income [3][7]. - The village of Digan has welcomed over 700,000 tourists this year, with tourism revenue surpassing 140 million yuan, and the overall annual output value exceeding 200 million yuan, benefiting over 1,000 local households [7]. Group 2: Cultural and Educational Initiatives - The village has developed over 40 educational programs related to fish culture and sericulture, attracting around 100,000 participants from domestic and international study groups [5][7]. - Local culinary traditions, such as the "Chen Family Cuisine," have been recognized as intangible cultural heritage, further enhancing the village's cultural offerings [4][7]. Group 3: Innovation and Youth Engagement - Young people are actively involved in revitalizing agricultural heritage through innovative projects, such as the "Nongyi New Life" team, which creates cultural products and utilizes AI technology for heritage promotion [10][11]. - The "Nongyi New Life" initiative has produced over 50 creative products and won the "Future Star Award" at the 46th World Heritage Conference, highlighting the potential for agricultural heritage to engage younger generations [10][11]. Group 4: Broader Trends in Agricultural Heritage - Other regions in China, such as Longma Village in Yunnan and Shanggan Village in Heilongjiang, are also experiencing transformations by leveraging their agricultural heritage for tourism and community development [12][13]. - The ongoing efforts to activate agricultural heritage sites are shifting them from static treasures to dynamic assets that contribute to rural revitalization and economic growth [13].
“京西福地门头沟”区域品牌发布,多条精品文旅线路首发
Xin Jing Bao· 2025-09-16 06:52
Group 1 - The core viewpoint of the news is the launch of the regional brand "Jingxi Fudi Mentougou" by the Mentougou District of Beijing, which includes various cultural and creative products and themed tourism routes [1][2] - The brand's slogan "Jingxi Fudi Mentougou" embodies the idea of "Five Blessings Arriving at the Door," highlighting the district's identity and cultural significance [1] - The promotional video features five major "blessings" sections: ecological resources, ancient villages and temples, cultural heritage, livability, and development, showcasing Mentougou's dual characteristics as a cultural highland and ecological oasis [1] Group 2 - The event introduced a clever English slogan "Mentougou, Meant to Go!" to promote the brand internationally [2] - Mentougou District has established a supportive environment for international business, including 4A-level scenic spots and star-rated hotels that accept foreign card payments [2] - The district is implementing a strategy focused on ecological development, cultural promotion, and technological advancement, positioning itself as a significant growth area in the new development pattern of Beijing [2]
文化兴城兴村兴企 打造新消费体验地
Sou Hu Cai Jing· 2025-06-03 11:58
Core Viewpoint - The article highlights the cultural and economic development of Suifenhe, a border city in China, emphasizing the integration of culture with tourism and industry to drive high-quality economic growth. Group 1: Cultural Events and Exhibitions - The "Hundred Years of Port Calligraphy and Carving Exhibition" in Suifenhe features nearly 200 calligraphy works created by 80 renowned artists, showcasing the blend of traditional craftsmanship and modern aesthetics [8] - The exhibition aims to attract visitors and promote cultural tourism, marking a successful attempt to enhance local economic development through cultural initiatives [8] Group 2: Rural Cultural Development - The "National Demonstration Farmers' Bookstore" in Funing Town serves as a cultural hub and a "smart hub" for agricultural product sales, generating 150,000 yuan in sales last year [9] - Cultural activities, such as the first village basketball competition, have increased local engagement and consumption, demonstrating the positive impact of culture on rural revitalization [9] - E-commerce in Suifenhe is booming, with projected online retail sales exceeding 1.7 billion yuan in 2024, indicating a significant shift in rural economic dynamics [9] Group 3: Red Culture and Education - Suifenhe has developed a "Walking Ideological and Political Course" brand by leveraging its rich red resources, including the Red International Passage Memorial Hall, which has become a national model for patriotic education [10] - The city hosts numerous educational activities, attracting over a hundred research teams annually to its historical sites [10] Group 4: Winter Sports and Tourism - The implementation of the "Suifenhe Ice and Snow Economic Development Action Plan" has led to the upgrade of ski resorts and the establishment of export equipment enterprises, with winter tourism revenue now accounting for 35% of annual tourism income [11] - The city promotes a diverse tourism experience by integrating red culture, ice and snow activities, and health tourism, creating a year-round tourism ecosystem [11] Group 5: Cultural Innovation and Consumption - Suifenhe has developed various cultural products, including hand-painted dolls and creative ice pops, enhancing the local tourism experience and attracting visitors [12] - The "Suifenhe Smart Tourism Platform" offers comprehensive services, allowing tourists to explore the city easily, thus promoting cultural consumption [12] - The recent calligraphy exhibition has expanded the cultural space of the city, fostering a new cultural brand as part of its economic strategy [12] Group 6: Overall Development Strategy - Suifenhe aims to integrate cultural industries with urban development and rural revitalization, positioning itself as a vibrant border city with a unique cultural identity [13] - The city is committed to leveraging its cultural resources to drive economic growth and enhance the quality of life for its residents [13]