Investment Rating - The report indicates a cautious investment rating for the real estate industry in Xi'an, reflecting ongoing market adjustments and a need for sustained policy support to stabilize prices and expectations [3][12][25]. Core Insights - The Xi'an real estate market is experiencing a significant contraction, with the top 10 real estate companies achieving total sales of 64.87 billion yuan from January to October 2025, a decrease of 32.59 billion yuan or approximately 33.4% year-on-year [12]. - The market is in a "stop decline and stabilize" phase, with recent policies aimed at promoting recovery, although the momentum for recovery is weakening [3][4]. - The supply of new homes is expected to improve in the fourth quarter, supported by land parcels acquired in core cities earlier in the year, but market differentiation will continue [3][25]. Summary by Sections Sales Performance - The top 10 real estate companies in Xi'an for January to October 2025 are ranked by sales revenue, with Poly Development leading at 10.62 billion yuan, followed closely by China Railway Construction Real Estate at 10.44 billion yuan [5][6]. - The sales area for these companies shows a similar trend, with Poly Development also leading in sales area at 642,000 m² [5][6]. Market Trends - The second-hand housing market has shown positive growth, with transaction volumes increasing year-on-year, while the new housing market has seen slight recovery due to the introduction of quality projects [4][12]. - The average price of new residential properties in Xi'an increased by 0.56% month-on-month and 2.82% year-on-year as of October 2025, indicating a slight upward trend in pricing [18]. Land Market - The land market in Xi'an has seen a reduction in the number of residential land transactions, with 96 plots released and 73 plots sold, reflecting a year-on-year decrease of 31.93% and 44.13% respectively [19]. - The average floor price for land has increased to 6,694 yuan/m², a year-on-year rise of 31.64%, indicating a tightening supply and increased competition for prime land [19][24]. Future Outlook - The report anticipates a continuation of moderate recovery and internal differentiation in the Xi'an real estate market, with new housing supply remaining active and quality projects driving market dynamics [25]. - Market confidence is expected to strengthen due to ongoing policy support and an increase in quality supply, leading to a gradual stabilization of the overall market by year-end [25].

Core Insights - The real estate market in Xi'an is experiencing its worst performance in recent years, with a significant decline in sales figures for the top companies [4][8][10] Sales Performance - The total sales amount for the top 10 real estate companies in Xi'an for the first nine months of this year is 570.3 billion, a decrease of 32.3% compared to 842.4 billion in the same period last year [8] - The top three companies by sales are Poly, China Railway Construction, and Greentown, with sales of 96.1 billion, 88.6 billion, and 84.8 billion respectively [4][6] - Poly is on track to become the first company in Xi'an to exceed 100 billion in sales this year, needing only 3.9 billion more to reach this milestone [6][10] Market Dynamics - The competition among real estate companies is expected to intensify in the fourth quarter, with many companies launching new projects [2][14] - The emergence of smaller companies is impacting market share, contributing to the decline in sales for larger firms [10] Project Performance - The top three projects by sales volume are Jinmao Puyi Dongfang, China Merchants Xi'an Xi, and Poly Tianjun, with sales of 27.4 billion, 25.3 billion, and 23.8 billion respectively [11] - The concentration of high-performing projects has decreased, with no projects exceeding 30 billion in sales this year compared to five last year [13] Pricing Strategies - A price war has begun as more properties join the market, leading to increased competition and potential price reductions [14][15] - Developers are facing challenges in managing customer dissatisfaction due to price drops, highlighting the need for effective communication and policies to mitigate backlash [15]

Core Viewpoint - The article highlights the emerging luxury residential market in Xi'an, particularly focusing on the newly acquired land by China Resources Land, which is set to develop a unique project named Huaren Xicheng Shangyuan, featuring scarce river-view and low-density housing options [1][4][6]. Group 1: Project Details - China Resources Land acquired an 82.363-acre plot on the west bank of the Ba River at a floor price of 11,911.27 yuan per square meter, marking it as the first "ten-thousand yuan land" in Xi'an's 2025 land market [2][4][8]. - The project will include 4 large flat buildings and 14 stacked villas, with a total construction area of 146,800 square meters, and a maximum building density of 28% [4][8][11]. - The project is designed to maximize river views and privacy, featuring a unique architectural layout that deviates from traditional orientations [11][12]. Group 2: Market Context - The availability of river-view residential plots in Xi'an is diminishing, with few projects currently on the market that offer direct river views [12][13]. - Upcoming projects like Wenchang Linjiang Yue and He Shan Jin Xiu Fu are noted for their river views, although their market entry dates remain uncertain [13][14]. - There are three additional river-view plots totaling approximately 116 acres near Huaren Xicheng Shangyuan, which are expected to attract significant interest from developers [14][15]. Group 3: Low-Density Land Opportunities - Low-density plots (with a floor area ratio below 2.0) are primarily located outside the main urban area, with a notable example being a 65-acre plot acquired by China Railway Real Estate with a floor area ratio of 1.7 [15][18]. - The article identifies three key areas for potential low-density development: the Du Ling area east of Yanxiang Road, the Kunming Lake area in Fengdong, and the Weibei area in Qinhan, all of which face strict development restrictions [18].

Core Insights - The report from the China Index Academy outlines the performance of real estate companies in Xi'an for the first half of 2025, highlighting the competitive landscape and market trends [1]. Sales Performance - Poly Developments secured the top position in Xi'an's real estate sales with a revenue of 6.54 billion yuan and a sales area of 386,000 m² [2][4]. - China Railway Construction Real Estate and Greentown followed, achieving sales of 6.08 billion yuan (326,000 m²) and 5.83 billion yuan (332,000 m²) respectively [5][6]. - Despite strong performances, leading companies like Poly, China Railway, and Greentown experienced a decline in sales compared to the same period last year [5][7]. - The total sales performance of the top 10 real estate companies in Xi'an reached 40.15 billion yuan, while the top 20 companies totaled 55.34 billion yuan, indicating a contraction in the overall market compared to 56.8 billion yuan and 71.35 billion yuan in 2024 [8][9]. Land Acquisition - Greentown led land acquisitions in Xi'an with an investment of 4.59 billion yuan for approximately 450,000 m², followed by Poly Developments with 2.72 billion yuan for 349,000 m² [12][13]. - The land acquisition landscape shifted significantly from 2024, with local companies like Shaanxi Construction and Xi'an Urban Investment absent from the top rankings, replaced by national firms [11][12]. Top Projects - The top-selling residential projects in Xi'an for the first half of 2025 were led by China Merchants' Xi'an Xi with sales of 2.53 billion yuan, followed by Jinmao's Puyi Dongfang at 1.97 billion yuan and Poly's Tianjun at 1.8 billion yuan [15][17]. - High-tech zones, Qujiang, and port areas emerged as key hotspots in Xi'an's real estate market, with multiple projects from leading brands making the sales leaderboard [18]. Market Outlook - The report indicates a competitive environment with established brands maintaining strong positions while local players like Gaoke Real Estate are making notable gains, suggesting a dynamic market landscape moving into the second half of 2025 [9][10].

Core Viewpoint - The news discusses the termination of land transfer for two plots (GW1-14-3-1 and GW1-14-3-2) in the Chanba International Port area, citing unspecified reasons for the termination [2]. Group 1: Land Details - GW1-14-3-1 plot is located east of Quan Yun Road and north of Gang'an Road, covering an area of 30.79 acres, designated for mixed-use development with a residential area of 30.051 acres and a commercial area of 0.739 acres. The plot has a floor area ratio of 2.2, a green space ratio of 35%, and a building density of 20% [5]. - GW1-14-3-2 plot is also located in the same area, covering 9.706 acres, designated for commercial use with a floor area ratio of 3.5, a green space ratio of 25%, a building density of 50%, and a maximum building height of 100 meters [5]. Group 2: Surrounding Infrastructure - The two plots are surrounded by various educational and medical facilities, including Xi'an Railway No.1 Middle School, Xi'an Jiaotong University First Affiliated Hospital, and other community resources, enhancing the area's attractiveness for development [7]. - Nearby real estate projects include developments by major companies such as Greentown, COFCO, China Railway Construction, and others, indicating a competitive real estate market in the area [9]. Group 3: Market Dynamics - The Chanba International Port area has seen significant interest, with the recently launched project "Zhaoshang Xi'an Xi" achieving rapid sales, indicating strong demand in the local real estate market [9]. - The "Zhaoshang Xi'an Xi" project is strategically located near the Xi'an Olympic Sports Center and offers high-end living options, positioning it as a benchmark for luxury living in Xi'an [22][29].