智通财经记者 | 宋佳楠 近日，有不少网友发帖反映OPPO渠道服多款网易游戏停服，一些经常在该渠道玩网易游戏的用户受到较多影响。 11月4日，据东方财经报道，OPPO客服对此表示，"确实有部分游戏停服了，因为跟网易那边停止合作了，每个游戏的 （停服）时间都不一样，目前暂时没有说要恢复的消息。" 进入2025年，又有多款游戏相继在OPPO停服。8月，《梦幻西游》《率土之滨》两款王牌产品依次宣布退出OPPO平 台；9月，《光·遇》《明日之后》《大话西游》等热门手游也相继发布公告，宣布停止OPPO渠道服版本运营。10月， 《逆水寒》手游、《实况足球》也加入了这一行列。 玩家展示的停服通知 此前，双方曾有过多类型合作。例如，网易开发的病毒末世下人类生存手游《明日之后》在OPPO游戏中心发布时，双 方从预热到先发曾进行全方位推广，先发当天新增80万用户，活跃用户突破160万。OPPO还曾成为网易奥运项目的总 冠名商，并与网易合作举办网易娱乐跨界盛典等活动。在游戏领域，双方合作运营了众多游戏，涵盖角色扮演、策略、 休闲等多个品类。 对于此次多款游戏停运OPPO渠道服，网易方面暂未发布统一声明。但从各游戏的停运公告来看，均 ...

受长隆集团盛情邀请，得以参加其年度重头戏——「长隆欢乐玩圣节」的开幕活动，并从中窥见了当下文旅产业发展的一些新趋势与可能性。 活动开幕礼由一个熟悉的身影点燃了现场气氛——香港视帝黎耀祥先生。从《西游记》里憨厚又带狡猾的天蓬元帅，到《巾帼枭雄》中那句「人生有多少个 十年｣、威风八面的柴九哥，黎耀祥的出现不仅是简单的明星站台，更像是一条情感的纽带，瞬间拉近了粤港两地民众的集体回忆。这份巧妙的安排，为整 场活动奠定了温暖而亲切的基调。 步入园区，长隆的「诚意」几乎是扑面而来。今年的玩圣节，他们做了一个极具魄力的尝试：一次性打包了五个在年轻世代中极具号召力的动漫游戏IP，包 括《天官赐福》、《时光代理人》、《牧神记》、《阴阳师》和《明日之后》。这不再是传统意义上以惊吓为单一卖点的万圣节活动，而是一场精心策划的 「主题式沉浸体验｣。从古色古香的「中式幻境｣，到充满金属与霓虹的「朋克诡城｣；从童话般的「南瓜王国｣，到带有独特年代感的「民国冥界｣，再到颓 败而充满生存张力的「末日基地｣，长隆几乎是为每一个IP量身打造了一个微缩世界。这种以主题划分区域的做法，不仅让不同喜好的游客都能找到归属 感，更将一个大型乐园，解构成数个 ...

Core Insights - The article discusses the upcoming game "Mechanical Awakening," which is set to be a significant player in the SOC (Survival Open World Construction) and "search, fight, and retreat" genres in 2025 [1][2]. Game Overview - "Mechanical Awakening" is developed using the UE5 engine and features a non-linear survival gameplay that combines free construction and competitive combat [1][5]. - The game is set in a post-apocalyptic world where AI has gone rogue, leading to a war between humans and mechanical beasts, resulting in a drastic reduction in population and resources [3]. Gameplay Mechanics - The game integrates "search, fight, and retreat" mechanics with a dual-world structure, allowing players to experience high-risk combat in specific zones while maintaining a secure personal base [7]. - Players can build temporary shelters, gather survival resources, and either cooperate or compete with other players to achieve safe extraction [3][11]. Unique Features - The game introduces a mechanical beast system, where these creatures serve various functions such as transportation, combat assistance, resource gathering, and base defense, enhancing the strategic depth of gameplay [12][16]. - A diverse weapon system with unique auxiliary skills adds complexity to combat, allowing for various tactical approaches [16]. Market Context - The SOC genre has not yet seen a blockbuster title in the domestic market, but games like "Ark: Survival Evolved" and "Palworld" have proven the genre's popularity on platforms like Steam [18]. - Major companies like Tencent and NetEase are actively investing in this genre, with Tencent launching titles like "Rust" mobile and NetEase establishing an early advantage with games like "LifeAfter" [18][20]. - Hero Game's "Mechanical Awakening" aims to differentiate itself in a competitive landscape by blending SOC and "search, fight, and retreat" gameplay to attract hardcore players [22].

Core Viewpoint - The ongoing conflict between two games under NetEase, "逆水寒手游" (Nirvana in Fire Mobile) and "燕云十六声" (Yanyun Sixteen Sounds), highlights internal competition within the company, with accusations of plagiarism and marketing strategies that may be seen as a new form of promotion [1][9][21]. Group 1: Game Development and Technology - "逆水寒手游" claims its AI-driven gameplay is developed using its proprietary Fuxi intelligent engine and has not been licensed to any non-NetEase games [1]. - "燕云十六声" acknowledges that its "戏乐模式" (Xile Mode) utilizes algorithms from NetEase's AI Lab, which has been in development since 2018 [3][7]. - The competition between the two games is characterized as a "世子之争" (prince competition), with each game belonging to different business units within NetEase, leading to a lack of shared technology and resources [9][12]. Group 2: Market Performance - "逆水寒手游" achieved over 2 billion yuan in revenue within its first month and has registered over 50 million players [14]. - "燕云十六声" generated an estimated revenue of 700-1 billion yuan in its first month and saw over 3 million downloads within four days of its PC launch [15][16]. - Both games are currently performing closely in the market, with rankings in mobile game revenue fluctuating between the two [16]. Group 3: Marketing and Competition - The public dispute over alleged plagiarism has led to significant player engagement, with "燕云十六声" receiving 110,000 comments on social media platforms [1]. - The competitive nature of the two games is expected to drive improvements in technology, service, and player experience, benefiting the gaming industry as a whole [21].