Core Viewpoint - The establishment of the "Lian Nong School" in Inner Mongolia aims to train local talents in live streaming to promote agricultural products, with 400 participants enrolled in the program within two months [1][3]. Group 1: Training and Development - The "Lian Nong School" has launched a training program for local talents, focusing on live streaming skills to assist farmers in selling their products [1][4]. - The school has successfully trained 400 individuals, forming a "Live Streaming Assistance Team" in Ulanhad Town, which includes local leaders and community members [7]. - The curriculum combines theoretical knowledge with practical operations, covering key aspects such as short video creation, account management, and live streaming sales [8]. Group 2: Success Stories - Yang Jing, a participant who previously owned a nail salon, transitioned to agricultural product sales through live streaming, achieving sales of 10,000 yuan in her first live session [3][4]. - The "Live Streaming Assistance Team" has conducted over 20 live streaming events, generating sales exceeding 50,000 yuan for various agricultural products [8]. Group 3: Future Goals - The school aims to establish a comprehensive e-commerce live streaming base in Sanhe Village, targeting the cultivation of over 150 active rural live streamers within two years, with a goal of generating over 20 million yuan in local agricultural and cultural tourism sales annually [5][8].

Core Insights - The article highlights the successful integration of ecological restoration and farmer income growth through the development of the sand fruit industry in Xing'an League, with a total planting area of 146,700 acres and an annual output exceeding 60 million pounds [1][4] - The industry has established a comprehensive supply chain covering planting, processing, storage, and sales, significantly benefiting local farmers [1][2] Industry Development - The sand fruit industry in Xing'an League has seen a robust growth trajectory, with the establishment of a "company + base + farmer" model that enhances production, supply, and sales [2][4] - The industry has diversified its product offerings, including dried fruit, fruit wine, and juice, with an annual comprehensive output value surpassing 260 million yuan [4] Company Initiatives - Hengjia Fruit Industry Co., Ltd. has implemented an order recovery model, purchasing sand fruit from 463 farmers at prices 0.3 yuan higher than market rates, thereby increasing farmer income [1][2] - The company has acquired 4.6 million pounds of sand fruit and expects to reach a total acquisition of 6 million pounds by year-end, with a projected production value exceeding 11 million yuan [2] Technological Advancements - The establishment of advanced storage facilities, such as a 500-square-meter controlled atmosphere storage, has been crucial for maintaining the freshness and quality of sand fruit [3] - The introduction of new processing lines and storage facilities is set to enhance the production capacity and quality of sand fruit products [3][4] Marketing and Sales Strategy - The sand fruit products are gaining popularity through online sales channels, including e-commerce platforms and live streaming, as well as offline events like cultural festivals and agricultural expos [3] - The brand "Xing'an League Sand Fruit" is increasingly recognized, contributing to the overall brand influence and market reach [3][4]

Core Points - The event "National Unity Awareness Promotion Month" was launched in Beijing, featuring the Inner Mongolia region of Xingan League as the main guest city for the 2025 Beijing Chinese National Culture Week [1][2] - Xingan League aims to showcase its achievements in the "Two Areas and One Window" initiative, promoting ethnic unity and ecological protection through various cultural and agricultural exhibitions [2] Group 1 - The opening ceremony included performances by the Xingan League Ulan Muqi, showcasing traditional music and dance that reflect the spirit of the northern frontier [1] - The event features a Mongolian yurt-shaped exhibition hall where intangible cultural heritage representatives demonstrate traditional crafts such as Mongolian embroidery and birch bark production [1] - The exhibition also highlights green agricultural products from Xingan League, including beef, dried fruits, and rice, emphasizing the region's commitment to ecological preservation and green industry development [1] Group 2 - Xingan League is recognized as the birthplace of China's first provincial-level ethnic autonomous region and has been awarded the title of "National Ethnic Unity and Progress Demonstration League" twice [2] - The region has initiated the "National Unity Awareness Demonstration League" project, aiming to become a model area for ethnic unity and a showcase for China's approach to resolving ethnic issues [2] - The activities will run until May 3, featuring promotional events, cultural displays, and product exhibitions to enhance mutual understanding and cooperation between Xingan League and Beijing [2]