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助农永远在路上
Xin Lang Cai Jing· 2026-02-16 01:30
Core Viewpoint - The establishment of the "Red Tassel Team" love aid station aims to connect high-quality agricultural products directly to consumers, enhancing convenience and affordability for residents while supporting farmers' income growth [1] Group 1: Community Engagement - The love aid station has received widespread praise from residents, highlighting the convenience of purchasing fresh agricultural products within the community [1] - The initiative allows residents to avoid long queues at supermarkets during the festive season, enhancing the shopping experience [1] Group 2: Economic Impact - Founded in 2022, the "Red Tassel Team" actively utilizes e-commerce to promote employment and income growth for rural women, creating new business models that inject vitality into the rural economy [1] - The team has become a significant contributor to rural revitalization, showcasing its effectiveness in addressing agricultural product sales challenges and training e-commerce talent [1] Group 3: Future Aspirations - The leader of the "Red Tassel Team" expresses a commitment to continuously improve services and maintain a focus on supporting local farmers, indicating a long-term vision for the initiative [1] - The team encourages local farmers to reach out for assistance in selling high-quality agricultural products, demonstrating a proactive approach to community support [1]
(新春走基层)“90后”孙道林新春助农:手机是“新农具” 直播成“新农活”
Xin Lang Cai Jing· 2026-02-14 08:17
Core Viewpoint - The article highlights the innovative approach of using live streaming as a new agricultural tool to boost rural income, particularly through the efforts of a young entrepreneur, Sun Daolin, in the rural e-commerce sector of China [1][3]. Group 1: Agricultural Innovation - Sun Daolin, a "post-90s" live streamer, has transformed traditional agricultural practices by utilizing mobile technology and live streaming to sell local products, effectively turning them into popular national goods [1]. - The county of Raohe, known for its rural e-commerce initiatives, has been recognized for its successful model of empowering rural revitalization through live streaming [1][3]. Group 2: Economic Impact - Sun Daolin's efforts have led to the sale of over 100 types of agricultural products, generating cumulative sales exceeding 10 million yuan, benefiting thousands of local farmers and increasing their average income by several thousand yuan [6]. - The live streaming initiative has expanded beyond Raohe, reaching over 30 villages in Jilin, with sales surpassing 500,000 yuan, demonstrating the broader impact of this e-commerce model [6]. Group 3: Community Engagement - Initially facing skepticism from local farmers regarding live streaming, Sun Daolin engaged with the community by providing education and reassurance, which helped to build trust and acceptance [4]. - His commitment to the community is reflected in his motto of helping the village escape poverty rather than leaving it, emphasizing a focus on local development [3].
“吴克穷”,把事做进泥土里
最近,贵州贵阳谷定村办了场"蔬菜拍卖会"。跟别处不同的是,拍卖会的主持人是台湾歌手吴克群,菜 农轮番上台吆喝,台下商户纷纷举牌竞拍。 "豌豆尖下班!" "秦姐姐芹菜下班!"…… 3万斤蔬菜很快售罄,大伙儿都笑得合不拢嘴。不少网友点赞吴克群,说他有趣又有温度,"把事做进了 泥土里"。还有网友打趣,这下吴克群变"吴克穷"了。 在国台办新闻发布会上,朱凤莲就"吴克穷"的新闻回答道:"我们欢迎并乐见广大台胞积极融进大陆社 会生活的更多场景,关注大陆的发展变化和民众的生活,不断传递正能量、发出好声音,让两岸的人们 更多看到彼此最美的一面。" 明星、网红是不是真"助农",标准其实很简单,就是看农民是否真受益。 吴克群做到了这点。清晨五点半,他跟菜农挤公交,车里蔬菜堆得没处下脚,让人直观体会谋生不易; 不是拍完视频就走人,而是走访沿途村庄,了解农民种植困境;"不想只拍摄一次视频,更想帮老人卖 掉所有蔬菜"。他的视频引来50多家餐馆、超市,供需对接,不仅一次把菜卖光,还促成双方长期合 作,切实缓解菜农卖菜压力。 乡村全面振兴不可能一蹴而就,要的是久久为功。这就需要社会各方力量参与。明星用自身关注度为农 产品引流,本质上是给供 ...
吴克群:这是我见过,最暖的一台车!
Xin Lang Cai Jing· 2026-02-08 13:25
"这是我见过 最暖的一台车 明明是公交车却没有地方下脚 满车都是蔬菜,司机却还说 '你们不运货的就不能上'……" 这段视频是中国台湾歌手吴克群 在贵州贵阳 每天凌晨带的菜,菜农不一定会卖完,带回去放几天有可能会烂掉,吴克群说,他不想只拍摄一次视 频,他更想做的是帮老人们卖掉所有蔬菜。 视频发出后,很快吸引了当地五十多家餐馆、超市。吴克群亲自客串"蔬菜拍卖会"主持人,让菜农们一 一为自己推销,一场拍卖会,商家们买下了全部3万斤蔬菜。 吴克群说,当初只是因为其中一个司机大哥,觉得这些菜农辛苦,免费偷偷带他们,后来是政府单位、 所有人,我们一起来帮他们。 252路公交惠农专线上拍到的 "不想只拍摄一次视频 更想帮老人卖掉所有蔬菜" 最近一年,唱歌仿佛成了吴克群的"副业",他的视频账号中越来越多的,是他遇到的一个又一个生活故 事。 一个多月前,贵阳252路公交惠农专线的短视频,引发了吴克群的兴趣。最近,趁着人在贵州,清晨5 时,他决定出发。于是就有了文章开头视频的一幕幕。 吴克群体验到了贵阳凌晨的冷,"呼吸还会有哈气",也体会到了菜农的不易,"手上的茧比你想象中 厚,那个菜篮我以为很轻,可真正去提的时候,我发现一个人 ...
凝聚商会合力,赋能橙业发展
Xin Lang Cai Jing· 2026-01-21 13:24
Core Insights - The article highlights the proactive efforts of the Jiangxi Province's Xunwu County Federation of Industry and Commerce in promoting the local specialty product, Gan Nan navel oranges, to support rural revitalization and local economic development [1] Group 1: Sales and Marketing Efforts - Xunwu County has mobilized six external chambers of commerce and 1,200 members to assist in selling navel oranges, achieving a total sales volume of 10 million pounds, significantly boosting the local economy [1] - The Federation has established a communication platform to connect external chambers with local authorities, ensuring accurate data on orange production, quality, and market timing for effective promotion [2] - During the fifth anniversary celebration of the Shenzhen Jiangxi Xunwu Chamber of Commerce, a promotional event led to the sale of 200,000 pounds of navel oranges in one day, marking a successful initial sales push [2] Group 2: Brand Promotion Strategies - To enhance the brand influence of Gan Nan navel oranges, the Federation has guided external chambers to create a comprehensive online and offline promotional strategy, utilizing social media and live streaming events to engage consumers [3] - The Guangdong Jiangxi Xunwu Chamber of Commerce's initiative to promote through the "Eastern Treasures" mini-program resulted in the sale of 100,000 pounds in a single day, showcasing effective brand marketing [3] - Offline promotional activities at events and exhibitions have been organized to directly showcase the quality of navel oranges to potential customers [3] Group 3: Sales Channel Development - The Federation encourages external chambers to innovate sales models and diversify sales channels, including community direct sales and group purchasing initiatives [4] - Collaboration with large supermarkets and fresh e-commerce platforms has been facilitated to establish long-term purchasing agreements, enhancing market access for local farmers [4] - The "Chamber + Cooperative + Farmer" model is being explored to create stable order relationships, ensuring farmers' income and addressing sales challenges [4] Group 4: Community Engagement and Future Plans - The Federation emphasizes the importance of community engagement and collaboration among local entrepreneurs to support agricultural development and share resources [5] - A brand marketing promotion event titled "Orange Town Xunwu Beautiful Scene in Pengcheng" is planned to attract more partners and showcase the advantages of Gan Nan navel oranges [5] - Future efforts will focus on deepening cooperation with external chambers, expanding promotional channels, and optimizing production-sales connections to enhance the quality and efficiency of the navel orange industry [5]
汤热了·货卖了·心暖了(“融”观中国)
1月12日,各地网友来到重庆市合川区庆福村吃刨猪汤。合川区委宣传部供图 有人说,在互联网上,"每个人都可能成名15分钟"。也有人说,流量"造星",速生速朽。但我们相信, 热度涨了会退,总有一些故事仍能留在你我心里。它们或许粗粝,却贵在真实。 今日起,本版推出数字中国"凡人歌"系列报道,把目光投向数字中国宏伟图景中的一张张面孔:直播间 里带货助农的新农人,穿梭在万家灯火中的外卖骑手,为家乡荣誉奋力一搏的业余球员……他们看似平 凡,却以不凡的坚守与热忱,汇聚成这个时代最真实、动人的和声。 "到合川,吃一碗刨猪汤" 1月12日,各地网友来到重庆市合川区庆福村吃刨猪汤。合川区委宣传部供图 1月12日晚,重庆女孩"呆呆"家的院子内外聚了3000多人,舞龙、放烟花、篝火晚会,"比过年还热 闹"。"呆呆"的直播间里,最多有超60万人在线观看这一盛况。 对"呆呆"来说,过去的几天像一场梦。短短几天,她的账号粉丝数从不过1000,一路涨到200多万。她 的家乡合川,一个普通的重庆市辖区,与"吃刨猪汤"这项川渝传统年俗一起,迅速冲上流量浪尖。 这一切始于9日凌晨。家里要杀2头年猪,因担心上了年纪的爸爸按不动猪,她半开玩笑地发了条 ...
贺娇龙今日安葬,昭苏大雪纷飞,其父亲亦葬于此地
Xin Lang Cai Jing· 2026-01-17 10:32
Core Viewpoint - The news highlights the life and contributions of He Jiaolong, a local leader in Zhao Su County, who passed away, leaving a significant impact on the community through her dedication to agricultural promotion and local development [1][3]. Group 1: Community Impact - Over 500 local officials and residents attended He Jiaolong's farewell ceremony, indicating her strong influence and respect within the community [3]. - He Jiaolong played a crucial role in promoting local agricultural products, such as organic yam, resulting in over 800 tons of sales orders [3]. - Her efforts in live streaming and product promotion helped local cooperatives, like the Honey Cooperative, increase their sales from nearly zero to 8 million yuan annually [10][11]. Group 2: Personal Stories and Contributions - Many individuals, including local workers and volunteers, shared personal stories of how He Jiaolong positively impacted their lives, such as encouraging them to pursue better job opportunities and education [6][9]. - He Jiaolong's commitment to her work was evident as she often worked long hours, balancing her responsibilities as a deputy county head and a live-streaming host [10]. - The live streaming team she built grew to over 6 million followers, establishing her as a leading figure in promoting agricultural products in the region [11]. Group 3: Legacy and Recognition - He Jiaolong's legacy is reflected in the ongoing support and admiration from the community, with many expressing that she will always be remembered for her contributions [9][11]. - The establishment of the "Taste of Xinjiang" regional public brand directory, which includes 776 agricultural products, showcases her efforts in elevating local products to a broader market [11].
他们这么说贺娇龙
Xin Lang Cai Jing· 2026-01-15 17:24
Core Viewpoint - The article highlights the life and contributions of He Jiaolong, a prominent figure in promoting agricultural products in Xinjiang, who passed away unexpectedly at the age of 47. Her dedication to her hometown and innovative use of social media significantly impacted the local economy and tourism industry [1][12]. Group 1: Contributions to Agriculture and Tourism - He Jiaolong, as the Deputy County Head of Zhaosu, utilized short videos to promote local tourism, leading to a surge in visitors and a dramatic increase in local economic activity [5][12]. - A video she created showcasing Zhaosu's winter tourism resources went viral, achieving over 600 million views and increasing her social media following from 500,000 to 1.4 million, thus elevating Zhaosu's profile nationally [5][12]. - Her efforts in agricultural branding and marketing were aimed at benefiting local farmers, demonstrating a commitment to improving their livelihoods through innovative marketing strategies [11][12]. Group 2: Personal Dedication and Work Ethic - He Jiaolong was known for her relentless work ethic, often dedicating all her time to her responsibilities, which included long hours of live streaming and preparation for promotional activities [9][10]. - Despite facing physical and mental challenges, including a near-fatal accident while filming, she remained focused on her mission to uplift the agricultural sector in Xinjiang [10][12]. - Her approach to work was characterized by a deep understanding of the agricultural supply chain, as she actively engaged with farmers and producers to ensure quality and marketability [8][11]. Group 3: Legacy and Impact - He Jiaolong's influence extended beyond her immediate work; she inspired a generation of young professionals in the agricultural and media sectors, emphasizing the importance of using new media to tell local stories [11][12]. - The initiatives she established, such as the "Taste of Xinjiang" brand and e-commerce live streaming bases, continue to benefit local farmers and promote regional products [12]. - Her passion for Xinjiang and its agricultural potential left a lasting impression on her colleagues and the community, ensuring that her vision for the region's development will endure [12].
安岳帽石村邀网友吃刨汤宴
Xin Lang Cai Jing· 2026-01-13 18:48
这一邀请迅速接续了此前的网络热度,成为网友热议的新焦点。 据悉,作为此次帽石村刨汤宴的策划人,毕业于四川农业大学的"新农人"关祖苹的身份格外引人注目。 10头土猪、上百只鸡鸭鹅已备好 关祖苹(左一)为村民直播带货。 近日,重庆合川女博主"呆呆"一句"找人帮忙杀猪吃刨汤肉,希望家门口停满车"的朴实心愿,意外在网 络掀起热潮,吸引全国各地网友组团奔赴乡村赴宴。1月13日上午,就在"呆呆"发文称刨猪宴已圆满结 束,一百多公里外的资阳安岳县帽石村,村党支部书记、村委会主任关祖苹发出邀请,将于1月15日12 时举办刨汤宴,已准备10头土猪、100多只鸡鸭鹅,邀请网友前往现场参与"按猪",抓到的鸡鸭鹅可直 接带走。 市"开张,关祖苹化身"乡村综艺秀"主持人:捣辣椒面、用自制验光箱检查鸡蛋新鲜度,幽默的"农"味 直播迅速吸粉10.4万。仅半年时间,直播间销售额突破260万元,村民的黄豆1分钟售罄,土鸡3秒钟被 抢光。 2024年,关祖苹牵头成立"百村同行·助农联盟",培养农民主播团队,全年销售额突破1000万元,带动 2000多户村民增收。2025年10月,关祖苹荣登"中国好人榜"(敬业奉献类)。 华西都市报-封面新闻记者 ...
一线助农践初心
Xin Lang Cai Jing· 2026-01-12 20:05
活动中,党员干部们通过实地调研、品鉴交流等方式,深入了解农产品的特色优势与产销现状,并围绕 品牌打造、线上销售、团购机制等展开热烈讨论,汇聚助农"金点子"。大家还主动进行认购帮销,以实 际行动支持农户增收。 参加活动的党员干部们表示,将以此次活动为契机,总结提炼经验做法,搭建常态化助农平台,推动党 建与乡村振兴工作深度融合。 □本报记者 潘佳 通讯员 郭静 近日,呼和浩特市赛罕区委组织部联合接诉即办指挥调度中心,与后窑子村、苏计村、旭泥板村党支部 共同开展"党建领航促振兴 助农惠民践初心"主题党日活动。 (来源:内蒙古日报) 转自:内蒙古日报 ...